Episodes
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Keep Customers If You Want To Get Big
The Marketing Drive Short marketing message that you can use right now! Keep Customers If You Want To Get Big Host: Chris Doelle | Production: Fresh Media Works Key Takeaways: • The Retention Math: A business that must replace its entire customer base each year requires a marketing machine ten...
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Why Good Businesses Still Fail
The Marketing Drive Short marketing message that you can use right now! Why Good Businesses Still Fail Host: Chris Doelle | Production: Fresh Media Works Episode Theme: Staying Visible to Prevent Local Business Failure Key Takeaways: • The Visibility Problem: Local businesses often fail not…
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Stop Letting AI Think for You
The Marketing Drive Short marketing message that you can use right now! Stop Letting AI Think for You Host: Chris Doelle | Production: Fresh Media Works Show Notes: Core Topic: A plea to stop letting AI think for you and an exploration of its limitations. Three Brutal Truths: • AI Agents don’t…
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Role Playing is a Gold Mine
The Marketing Drive Short marketing message that you can use right now! Role Playing is a Gold Mine Host: Chris Doelle | Production: Fresh Media Works Kay topics: • Core Topic: The transformative power of role-playing in business, specifically for improving sales results. • The Setup: One...
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AI Token Usage Hack
The Marketing Drive Short marketing message that you can use right now! AI Token Usage Hack Host: Chris Doelle | Production: Fresh Media Works Episode Theme: Optimizing AI Token Usage and Cost Efficiency Kay topics: • The Problem: High AI API bills and hitting usage limits unexpectedly. •…
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A Cross Country Lesson in Starting
The Marketing Drive Short marketing message that you can use right now! A Cross Country Lesson in Starting Host: Chris Doelle | Production: Fresh Media Works Episode Theme: The power of the head start and the importance of starting before you feel ready. The Story of Horatio Nelson Jackson: • The...
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Rate and Review
The Marketing Drive Short marketing message that you can use right now! Rate and Review Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE Chris Doelle makes a simple case for regularly asking listeners to rate and review your show. He argues that reviews help both the audience and…
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Expert Seminar Scams
The Marketing Drive Short marketing message that you can use right now! Expert Seminar Scams Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE Chris Doelle warns listeners not to mistake polished webinars and bold personal branding for real expertise. His main point is simple: vet…
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AI Score
The Marketing Drive Short marketing message that you can use right now! AI Score Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE The importance of AI Optimization (AIO) versus traditional SEO. MAIN TOPICS The Shift in Search: Users are increasingly moving away from Google and…
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Love is the Answer
The Marketing Drive Short marketing message that you can use right now! Love is the Answer Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE Chris Doelle argues that love is a practical business principle, not just a personal one. Real growth comes from genuinely valuing clients,...
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Your Pitch Will Expose You
The Marketing Drive Short marketing message that you can use right now! Your Pitch Will Expose You Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE Bad marketing usually reveals itself before any marketing work begins. A marketer’s pitch, clarity, materials, and follow-up are proof...
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Agentic Ai
The Marketing Drive Short marketing message that you can use right now! Agentic AI Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE One actionable marketing idea per episode, delivered in commute-length format. Business owners today have tools their predecessors could not have...
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Aggregation Is Your Friend
The Marketing Drive Short marketing message that you can use right now! Aggregation Is Your Friend Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE One actionable marketing idea per episode, delivered in commute-length format. The better you are at aggregating information, the…
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The Tik Tok Paradox
The Marketing Drive Short marketing message that you can use right now! The Tik Tok Paradox Host: Chris Doelle | Production: Fresh Media Works 📌 Core Premise TikTok is brilliant for brand awareness but terrible for engagement and conversion. Your podcast — not TikTok — should be the cornerstone…
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Your Best Marketing Investment
The Marketing Drive Short marketing message that you can use right now! Your Best Marketing Investment Episode Summary Chris Doelle tackles the seismic shift in marketing. Traditional advertising methods like banner ads, conventional SEO, and print advertising are officially dead—nobody has…
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Small Business is about to Explode
The Marketing Drive Short marketing message that you can use right now! Small Business is about to Explode (And Why You Should Jump In Now) The Big Idea What happened to the trades in the last 5 years is about to happen to small business across the board. This is THE opportunity for young people […]
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Your Website Does Not Matter
The Marketing Drive Short marketing message that you can use right now! Your Website Does Not Matter (If AI Can’t Explain What You Do) The Problem Buyers aren’t visiting websites first anymore—they’re asking AI for recommendations. If AI can’t clearly explain what you do, you’re invisible. The...
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Overcoming Internal Resistance to AI
The Marketing Drive Short marketing message that you can use right now! Overcoming Internal Resistance to AI Episode Summary In this episode of The Marketing Drive, Chris Doelle tackles a common obstacle businesses face when adopting artificial intelligence: internal resistance, particularly from...
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AI, Branding, and the Future of Search
The Marketing Drive Short marketing message that you can use right now! AI, Branding, and the Future of Search Short marketing message that you can use right now! Episode Summary In this episode of The Marketing Drive, Chris Doelle discusses the significant shift from traditional Google searches…
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Get Started… NOW
The Marketing Drive Short marketing message that you can use right now! Get Started… NOW Show Notes: In this episode of The Marketing Drive, Chris Doelle shares a powerful message about the importance of taking action—no matter where you are in your journey. Chris emphasizes that while the best...
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Vanity Metrics
The Marketing Drive Short marketing message that you can use right now! Vanity Metrics Short marketing message that you can use right now! Episode Summary In this episode of The Marketing Drive, Chris Doelle tackles one of the biggest time-wasters in modern marketing: vanity metrics. While…
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Steal This Podcast
The Marketing Drive Short marketing message that you can use right now! Steal This Podcast In this episode, Chris Doelle champions the idea of “stealing” or copying successful tactics and ideas from others, citing famous quotes like “we stand on the shoulders of giants” and “good artists imitate...
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The Oxytocin Effect
The Marketing Drive Short marketing message that you can use right now! The Oxytocin Effect In this episode, Chris Doelle explains how the hormone oxytocin—known as the “feel good” chemical—can be ethically used in marketing to build trust and genuine relationships with customers. He emphasizes…
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Make a Sale, Do it Now!
The Marketing Drive Short marketing message that you can use right now! Make a Sale, Do it Now! In this episode of The Marketing Drive, Chris Doelle dives into the essential truth most entrepreneurs overlook: sales cure all. If you’ve been obsessing over perfecting your offer or identifying the...
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Your Network is Your Net Worth
The Marketing Drive Short marketing message that you can use right now! Your Network is Your Net Worth In this episode of The Marketing Drive, Chris Doelle tackles the overwhelming flood of marketing advice business owners face daily — from SEO and AI to flyers and social media. With so many…
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MVP – Minimum Viable Product
The Marketing Drive Short marketing message that you can use right now! MVP – Minimum Viable Product In this episode of The Marketing Drive, host Chris Doelle discusses the concept of the Minimum Viable Product (MVP) specifically in the context of marketing. Chris explains that MVP is about…
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Advertising That Works: Strategy and Measurement
The Marketing Drive Short marketing message that you can use right now! Advertising That Works: Strategy and Measurement This podcast episode of Marketing Drive with Chris Doelle discusses the complexities of advertising. It emphasizes that advertising’s effectiveness hinges on numerous factors...
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Podcasthon: Your Show, Your Cause
The Marketing Drive Short marketing message that you can use right now! The Marketing Drive Podcast on Podcasthon 2025 Executive Summary: This podcast episode highlights Podcasthon, an event encouraging podcasters to dedicate one episode during the third week of March each year to promoting a...
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Podcast Length and Frequency: Finding Your Sweet Spot
The Marketing Drive Short marketing message that you can use right now! Episode Title: Podcast Length and Frequency: Finding Your Sweet Spot Show Notes: In this episode of The Marketing Drive, Chris Doelle discusses podcast episode length and frequency, drawing on his 20 years of experience in...
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Taking Risks in Marketing
The Marketing Drive Short marketing message that you can use right now! Title: Taking Risks in Marketing Show Notes: In this episode of the Marketing Drive, Chris Dailyaly discusses the importance of taking risks in business and marketing. Chris believes that the greatest risk is not taking any...
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Haters Gonna Hate, Hate, Hate
The Marketing Drive Short marketing message that you can use right now! Show Notes: Title: Haters Gonna Hate, Hate, Hate Show Notes: In this episode of The Marketing Drive, host Chris Doelle discusses how to handle haters on social media and other platforms. The key takeaway is to not let haters...
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The Truth About AI Certifications
The Marketing Drive Short marketing message that you can use right now! Show Notes: In this episode of The Marketing Drive, host Chris Doelle discusses the value, or lack thereof, of AI certifications. Chris argues that AI certifications are a complete waste of money. He notes that many companies...
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OPA – Other People’s Audiences
The Marketing Drive Short marketing message that you can use right now! In this episode of ‘The Marketing Drive,’ Chris Doelle discusses the importance of getting in front of other people’s audiences (OPA) for business growth. He explains how participating in business networking events, speaking...
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Can You Scale Your Business?
The Marketing Drive Short marketing message that you can use right now! In this episode of ‘The Marketing Drive,’ Chris Doelle discusses the importance of being able to scale your business. He highlights the common pitfall where small business owners create jobs for themselves rather than…
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Collaboration is a Gold Mine
The Marketing Drive Short marketing message that you can use right now! In this episode of ‘The Marketing Drive,’ Chris Doelle emphasizes the importance of collaboration over competition in the business world. He illustrates how businesses can leverage each other’s strengths, particularly in…
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Content Marketing is SO Important
The Marketing Drive Short marketing message that you can use right now! In this episode of ‘The Marketing Drive,’ Chris Doelle explains the importance of content marketing and how it can drive sales and customer engagement. He highlights that traditional sales-focused marketing is limited and...
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Business Success Academy
The Marketing Drive Short marketing message that you can use right now! In this episode, Chris talks about the Business Success Academy, a membership-based online platform offering resources and a community for business owners. He highlights the platform’s features, including access to expert...
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Which Platforms Work Best
The Marketing Drive Short marketing message that you can use right now! In this episode of ‘The Marketing Drive,’ host Chris Doelle evaluates the effectiveness of various social media platforms for marketing. He covers TikTok, YouTube, Twitter (X), LinkedIn, Instagram, Facebook, and podcasts,...
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International Podcast Day JAM!
The Marketing Drive Short marketing message that you can use right now! Welcome to The Marketing Drive with Chris Doelle. Chris Doelle is inviting you to a scheduled Zoom meeting. Join Zoom Meeting https://us02web.zoom.us/j/81339503467?pwd=ObML1SPOXfZU06rcaIgkEnbFvPdhRE.1 Meeting ID: 813 3950…
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AI: the SEO Killer?
The Marketing Drive Short marketing message that you can use right now! Welcome to The Marketing Drive with Chris Doelle. Are you “marketing” or “growth hacking?” Growth hacking is using real data to manage and produce real results. Don’t get left behind the AI gold rush!!...
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Growth Hacking
The Marketing Drive Short marketing message that you can use right now! Welcome to The Marketing Drive with Chris Doelle. Are you “marketing” or “growth hacking?” Growth hacking is using real data to manage and produce real results. Don’t get left behind the AI gold rush!!...
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The Perfect Podcast
The Marketing Drive Short marketing message that you can use right now! Welcome to The Marketing Drive with Chris Doelle. In this episode of “The Marketing Drive,” Chris tackles the issue of perfectionism in marketing and podcasting. He argues that the pursuit of perfection can impede progress…
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You are NOT a B2B Company!
The Marketing Drive Short marketing message that you can use right now! Welcome to The Marketing Drive with Chris Doelle. Don’t get left behind the AI gold rush!! https://www.freshmediaworks.com/ai Comment below or call in the voicemail line and be on the show 713-568-6361! Subscribe on these…
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Take a Note
The Marketing Drive Short marketing message that you can use right now! Welcome to The Marketing Drive with Chris Doelle. Use Fathom as your note taking software https://fathom.video/invite/hy-hmg Don’t get left behind the AI gold rush!! https://www.freshmediaworks.com/ai Comment below or call in...
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BAM FAM Baby!!
The Marketing Drive Short marketing message that you can use right now! Welcome to The Marketing Drive with Chris Doelle. Don’t get left behind the AI gold rush!! https://www.freshmediaworks.com/ai Comment below or call in the voicemail line and be on the show 713-568-6361! Subscribe on these…
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AI Companies are Ruthless
The Marketing Drive Short marketing message that you can use right now! Welcome to The Marketing Drive with Chris Doelle. Be sure to get signed up to receive info on the FREE Business Success Challenge Series Business Success Challenge Don’t get left behind the AI gold rush!!...
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A Little Speed for You
The Marketing Drive Short marketing message that you can use right now! Welcome to The Marketing Drive with Chris Doelle. Be sure to get signed up to receive info on the FREE Business Success Challenge Series Business Success Challenge Comment below or call in the voicemail line and be on the…
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White Space is Deadly!
The Marketing Drive Short marketing message that you can use right now! Welcome to The Marketing Drive with Chris Doelle. Are you in your groove or headed to the grave? It is the difference between success or failure. Be sure to get signed up to receive info on the FREE Business Success Challenge...
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Winners are Built in the Downtimes
The Marketing Drive Short marketing message that you can use right now! Welcome to The Marketing Drive with Chris Doelle. Are you in your groove or headed to the grave? It is the difference between success or failure. Be sure to get signed up to receive info on the FREE Business Success Challenge...
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Elon Musk’s Important Message
The Marketing Drive Short marketing message that you can use right now! Welcome to The Marketing Drive with Chris Doelle. Are you in your groove or headed to the grave? It is the difference between success or failure. Be sure to get signed up to receive info on the FREE Business Success Challenge...
About this show
Each episode, Chris Doelle brings you tips, tricks and tidbits of marketing wisdom in this short, actionable show.
Hosted by
Chris Doelle
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