PODCAST · business
The Messaging Edit
by By Xindi
An audio community for small business owners and personal brands looking to scale their brand, build their authority as a thought leader and magnetise dream connections into their community.
Episodes
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127 | How to *actually* shift your identity for big money
In this episode, I talk about shifting your identity through a very actionable and tangible angle - i.e. working on the macro blocks and the micro blocks. Work with me: 1:1 mentorship Unhidden - my complete identity upgrade system for online personal brands. Uncopyable Advantage - FREE...
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126 | How to position your brand as the trusted advisor AI can't replace
If you’re wondering how to make your expertise feel worth paying for when your dream clients can get personalised answers from AI in seconds, this episode is for you. I’m breaking down how to position yourself as the trusted expert AI can’t replace, so your audience can clearly see why they need...
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127 | Stop competing with AI - you're better than that
Your audience are now consulting AI before they consult coaches or service provider.How many times has a client come to you saying "ChatGPT gave me this... Claude said this..." In this episode, I talk about how you can stop competing with AI and start positioning yourself as the trusted advisor…
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126 | Worldbuilding: Faster buying decisions + Loyal AF clients
You don’t need a more interesting life, a hotter take every five minutes or another hyper-specific content strategy to become the obvious choice. You need a world your dream clients want to enter, stay in + buy from. In this episode, I’ll show you how to make more of you visible in your brand so...
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125 | How to build a personal brand that gets paid, not just attention
In this episode, I’m zooming out and giving you the big-picture view of what actually makes a personal brand both Uncopyable AND wildly profitable. We’re breaking down the three levels your dream clients need to be sold on before they invest — you, your offer + themselves — and the layers...
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124 | How I Accidentally Manifested My Dream Life
In this episode, I’m using my upcoming month in Beijing — travelling with my family, competing in HYROX and running my business from the other side of the world — to unpack how I accidentally created a life I never specifically put on my vision board. We’re talking about defining your own version...
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123 | Gratitude: The most underrated sales strategy
We hear about gratitude being a mindset and manifestation strategy. But I'm about to hit you with a different angle today - gratitude is the most underrated sales strategy that you're not utilising today. Expect your sales and conviction to skyrocket after this episode . Work with me: 1:1...
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122 | Your Dream Clients Don’t Need More Information — They Need Proof You Can Help Them
Whenever a founder tells me they hear a lot of: “Let me sit on it” “it’s out of my budget” “I really want to join but not right now!” My response is almost always this: Your leads DO want your offer, they DO have the money… or else they wouldn’t be having this sales conversation in the first…
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121 | Strategic + Energetic Bank Account
In this episode, I talk about the concept of Strategic + Energetic Bank Accounts -- the two accounts you need to deposit into if you want to withdraw steady income from your business. FREE Private Podcast to build a wildly profitable, Uncopyable personal brand: Uncopyable Advantage -...
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120 | Reverse engineering your profitable brand
As you build your personal brand, it can be easy to think about your ultimate dream to be something you achieve 'some day'. But what if we make that day... today? In this episode, we're bringing your dreams forward by getting clear on the big vision + the 4 levels of your personal brand system…
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119 | You need to take more action
This episode is a loving call out for all my girlie has ever thought "I've done everything, why am I not seeing results? What is the point? Is there even a point to this?" I've been there and this is the pep talk/loving shove I needed to catapult me into my CEO mindset. Secure your seat for my…
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118 | Asian & Corporate Conditioning Taught Me To Outsource My Authority
For years, I thought my visibility struggles were about confidence. I thought I needed better messaging, more certainty, or another strategy. But looking back, the real problem was much deeper: I had spent my entire life learning how to be successful without ever learning how to trust myself. In...
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117 | What London Taught Me About Success, Friendship & Building an Uncopyable Brand
In this episode, I'm recording from London — a city I called home for nearly a decade. Coming back after a year and a half away has been surprisingly emotional. Not because of the city itself, but because of what it's reminded me about success, love, friendship, and the way we build our…
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116 | Stop Hiding: The leap required to go from "best kept secret" to "the industry go-to"
In this episode of The Messaging Edit Podcast, we explore a deeply overlooked reason why so many entrepreneurs stay stuck at the same level—even when they know the strategy. It’s not a lack of knowledge. It’s not a lack of action. It’s hidden identity resistance. Through a raw, reflective…
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115 | Why High-Achieving Women Struggle to Let Business Feel Easy
In this conversation, we unpack the “hard work = success” wound and how it quietly drives overthinking, over-editing, burnout, perfectionism, and the inability to trust yourself online. You’ll learn why your content is already carrying far more depth, wisdom, and transformation than you realise —...
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114 | Shadow Work, Frequency & the Truth About Manifestation (That No One Talks About)
In this episode, I’m joined by Kylie (aka @thatmanifestationmama), and we’re diving into a completely different — and honestly, much deeper — conversation around manifestation, frequency, and what’s actually driving your results. If you’ve ever felt frustrated by “just be high vibe” advice… this...
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113 | The 3 Things Every Entrepreneur Must Master to Finally See Results
Podcast for entrepreneurs | Marketing podcast for entrepreneurs | Small business podcast In today’s episode of The Messaging Edit, we’re unpacking a mindset shift that most entrepreneurs say they understand—but aren’t fully living. It all started with a collagen powder review that gave 4 stars…...
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112 | Nervous System Work Is Not Another To-Do List (with Allison Canales)
Podcast for entrepreneurs | Marketing podcast for entrepreneurs | Entrepreneurial podcasting In this powerful guest episode of The Messaging Edit, I’m joined by creative director, mentor, and writer Allison Canales—and we’re diving into a conversation that completely reframes how you think about...
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111 | For High-Achievers: How to Break Upper Limits and Unlock More Income with Heidy Caminero
If you’ve ever felt like you’re doing everything right in your business—but still hitting the same income ceiling—this episode is for you. In this episode, I sit down with Heidy, Master Mindset Coach and subconscious reprogramming expert, to unpack why success can feel unsafe and how hidden…
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110 | Stories that are basically high-ticket client magnets
In this episode, we dive deep into what truly makes stories convert—and why most entrepreneurs are unknowingly creating content that gets ignored. This training is about turning any raw, life event into messaging that builds a brand people can actually feel. If you’ve ever thought: “I have so…
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109 | Magnetic Messaging: Why Identity and Congruency Matter in Your Personal Brand
In this episode, we continue the conversation about the feast-and-famine cycle in business and explore another pattern that can quietly hold entrepreneurs back: a lack of grounded identity in your messaging. When your business messaging isn’t rooted in your own perspective, it becomes easy to get...
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108 | Why You Feel “Behind” in Business (It’s Not Comparison… It’s Self-Sabotage)
I’ve been doing a lot of soul-searching lately. Looking at my business, my life, my patterns… and asking myself: what the f*ck is actually going on here? Because on paper? I’m doing all the things. And yet… there were still seasons where my business slipped into a subtle version of feast and...
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107 | That time when my "how to build demand" course got zero demand
Watch me talk about how I’m selling an offer to generate demand… and getting no demand in the process 🥲 Most importantly, clock the shifts I made to unblock the demand flow. In this live, I talk about The process of creating demand... on demand The steps I neglected that was blocking my sales…
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106 | Securing steady, reliable SALES
In this episode, I break down a genius business model I noticed at a gym I recently joined — and how it completely changed the way I think about recurring revenue, client retention, and community-led growth. Inside this episode, we cover: Why internal momentum (not motivation) is what keeps…
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105 | From questioning my biz to 4-fig days
In this episode, I’m recording on the way to my first-ever matcha tasting and taking you behind the scenes of a very real moment of doubt: losing a follower, questioning momentum, and feeling that familiar “other shoe is about to drop” sensation — even while the business is objectively doing…
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104 | Stop Guessing, Start Selling: Your 2026 Gameplan
Feeling like you’re doing everything but still not seeing the results you deserve? In this episode, I’m getting brutally honest about the gaps that are holding you back — and showing you how to take back control. You’ll learn: Why doing “all the things” isn’t enough, and the hidden levers you’ve...
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103 | Stop falling for shiny biz coach promises
Stop falling for shiny marketing promises. Invest where it actually moves you forward. I’ve been there — dropping £30k+ on strategies, implement my coach's teaching to a T and... gotten zero results. Simply because those strategies didn’t fit my business, no matter how “proven” they seemed. In…
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102 | BTS of a real client messaging + content audit
In today’s episode, I’m doing something different — I’m taking you behind the scenes of a real client messaging + content audit (kept fully anonymous). This is the exact process I use inside the Momentum Mastermind and my private coaching to identify the gaps between what a client believes, what...
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101 | The Mindset + Strategy Shifts That Collapsed My Timeline
I woke up today feeling like I’d stepped into an entirely new timeline… So of course I had to turn it into content. 🤭✨ Today felt like a new standard got activated. Actions used to be crazy to me is now my new normal… 📌 I booked an extra mindset call with my coach… not because I was spiralling,...
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100 | Stop guessing: The 7 Stages Your Buyer Must Move Through Before They Say Yes
The real reason your content isn’t converting the way it should? It’s not because you’re “missing something obvious,” or because you “just need to be more specific.” It’s because you’ve been taught watered-down marketing that was never designed for coaches, mentors, wellness pros,...
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99 | Why Your Actions Aren’t Working (and How to Build Real Momentum)
In today’s episode, I’m bringing a conversation I've been having with my clients to the forefront — understanding the intention behind the actions you’re taking. Because if you’re doing things you don’t actually understand… that’s exactly where resistance, inconsistency, and “why isn’t this...
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98 | Clearing the Energy Blocks Between You and Your Next Level with Cassie Mendoza-Jones
If your business has been feeling heavy, stuck, or like it’s in the messy middle—this conversation is your permission slip to exhale. Today, I’m joined by Cassie Mendoza-Jones —a bestselling author, kinesiologist, NLP practitioner, business alignment coach, and the host of the Love What You…
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97 | How to Hit (or Exceed) Your Sales Goal Before the Year Ends
Here’s what we dive into: ✨ The mindset reframe that gets you back into momentum when sales feel slow ✨ How to open up more sales and visibility channels (so clients can actually find + buy from you) ✨ The content strategy that create urgency, trust, and “I need this before year-end” energy ✨ A…
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96 | Confidence, Identity and Shuffle Dance with Alex Kennedy
What does shuffle dance have to do with confidence, mindset, and business growth? A whole lot, according to today’s guest, Alex Kennedy. Alex is a Shuffle Dance & Mindset Coach and the founder of the Shuffle S.H.R.E.D Method. She blends movement and mindset to help people build self-trust,...
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95 | Are You Holding Your Business in a Chokehold?
In this episode, we’re diving deep into a challenge almost every business owner faces: holding your business in a chokehold. That feeling of constant pressure, endless to-do lists, and the fear that you’re falling behind can actually stall your progress — no matter how hard you’re working. I…
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94 | There's a 90% chance you're making these messaging mistakes
In this episode, I talk about the 2 most common messaging mistakes I see that’s holding you back from signing your dream multiple 4-fig clients in the DMs. You need to watch this if you’re either not signing clients or having to answer a gazillion questions before sealing the deal. And nope, I...
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93 | Why your coach's strategy doesn't work for you
In this live, I’m breaking down exactly why your coach’s strategy is not working for you + the 2 ways to build rapid trust with your audience. I’m talking about the “I just discovered you today but I immediately know I need to work with you” kinda trust. ___ Work with me: [FREE] Cut The Noise -...
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92 | Break Through Fear and Self-Doubt: Human Design + EFT with Jas Maylin
Do you ever feel like you’re meant for more — more purpose, more alignment, more impact — but something keeps holding you back? In this episode, I sit down with transformational coach Jas Maylin, who helps sensitive, ambitious entrepreneurs break free from the fear, perfectionism, and self-doubt...
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91 | A convo about leadership and attracting opportunities
The conversation that I wish more people would have: Your business is not popping off because you’re not actually treating your business like a business. And no, just cuz you’re consistent on Instagram or pumping out Threads post 15x a day doesn’t mean you’re taking your business seriously 🙂
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90 | Why aiming for 10x growth is easier than 2x
So many entrepreneurs are stuck in the trap of thinking that growth comes from doing more — more posts, more tweaks, more free trainings, more offers. But in reality, that’s exactly what’s keeping you spinning your wheels. In this episode of The Messaging Edit Podcast, I’m breaking down the shift...
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89 | 6 Shifts to Collapse Time: It Gets to Happen Fast
So many entrepreneurs secretly hold onto the belief that “success takes time”...and it’s the very thing slowing them down. In this episode of The Messaging Edit Podcast, I’m sharing the exact shifts I made that helped me 3x my inquiries, 5x my reach, and collapse time in my business. If you’ve...
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88 | Success Without the Spiral: Breaking High-Achiever Burnout with Chrissi Sperduto
High-achieving… but secretly exhausted? This episode is for you. I’m joined by life coach Chrissi Sperduto (@chrissisperduto) , who helps ambitious women stop spiraling, ditch people-pleasing, and build success that doesn’t cost them their joy (or their sanity). We chat about the hidden patterns...
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87 | What I'd do to fill my offers with dream clients
Ready to stop throwing spaghetti at the wall and start calling in dream-fit clients with precision and ease? In this episode, I’m pulling back the curtain on the exact process I use (and teach) to consistently fill high-ticket offers — even with a small audience. Inside, you’ll learn: The “Offer...
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86 | From Spiritual Smackdown to Dream Clients on Repeat
If 2025 has felt like one giant cosmic stress test — the messy middle, the void, the “WTF is even happening?” phase — you are so not alone. In this episode, I’m getting raw and real about the year that nearly broke me… and how it actually became the catalyst for my biggest business breakthroughs....
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85 | Back to Basics: 3 layers of messaging to generate Buying Energy
In this live, we’re going into the different points your messaging needs to receive DMs from your dream buyers saying “this is exactly what I need” 1️⃣ The three layers of messaging to move your audience down the buyers journey 2️⃣ How your audience need to feel to invest without hesitation 3️⃣…
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84 | Navigating the"messy middle" phase in business
You’ve invested. You’ve shown up. You’re creating content consistently. You’ve got your mindset and embodiment routine in place. You’re doing “all the things”. So why TF are your buyers not buying the way you want them to? In this live, I talk about… 👉 why doing ‘all the things’ aren’t getting…
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83 | Redefining Success & Embodied Leadership with Alexa, Success & Leadership Coach
In this powerful episode of The Messaging Edit, I'm joined by Alexa, a Success and Leadership Coach, to unpack what success and leadership really mean in today's online business landscape. Alexa shares her raw and transformational journey from building a seemingly successful business — hitting…
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82 | All you need is this ONE-page strategy document
If you’ve ever felt like you’re drowning in Google Docs, modules, and 58 content frameworks... you’re not alone. Your problem isn’t that you need more strategy — it’s that you’ve never had one that’s built for you. In this episode, I’m pulling back the curtain on the one-page strategy document I...
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80 | My 3-Step Process for Turning Everyday Moments Into Strategic, High-Converting Stories
Feeling like content creation takes forever — and still lands flat with your dream clients? In this episode, I’m breaking down how I turn literally any life moment into content that connects, converts, and positions you as the go-to expert — without overthinking, oversharing, or overselling. This...
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79 | Getting in front of your dream clients (Without Going Viral or Posting More) with Candace Dudley
If you’ve been craving more visibility without the hamster wheel of content or the pressure to go viral — this episode is your permission slip. I’m joined by podcast guest coach Candace Dudley, who’s here to break down why being a guest on other people’s podcasts is one of the most sustainable…
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ABOUT THIS SHOW
An audio community for small business owners and personal brands looking to scale their brand, build their authority as a thought leader and magnetise dream connections into their community.
HOSTED BY
By Xindi
CATEGORIES
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Frequently Asked Questions
How many episodes does The Messaging Edit have?
The Messaging Edit currently has 126 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Messaging Edit about?
An audio community for small business owners and personal brands looking to scale their brand, build their authority as a thought leader and magnetise dream connections into their community.
How often does The Messaging Edit release new episodes?
The Messaging Edit publishes regularly with 126 episodes available. Check the episode list for the typical release schedule.
Where can I listen to The Messaging Edit?
You can listen to The Messaging Edit on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Messaging Edit?
The Messaging Edit is created and hosted by By Xindi.
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