PODCAST · education
The MyAgLife Podcast
by MyAgLife
The MyAgLife Podcast is brought to you by JCS Marketing, Inc., the publisher of the industry-leading ag publications West Coast Nut, Progressive Crop Consultant and Grape & Wine Magazine. Our podcast will bring you exclusive interviews with industry professionals and more on a variety of production ag topics!
Episodes
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10-23-26: MyAgLife Podcast Episode 284: 45 Years in the Field: What Makes a Great Crop Consultant? | Gary Osteen
After more than 45 years working with California growers, PCA and CCA Gary Osteen has seen plenty of changes in agriculture. In this episode of the MyAgLife Podcast, Osteen joins Kristin Platts to discuss how crop consulting has evolved, the importance of field scouting and building lasting...
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10-16-26: MyAgLife Podcast Episode 283: Looking Ahead to JCS Marketing's 2027 Winter Conferences with Jason Scott
In this episode of the MyAgLife Podcast, JCS Marketing CEO Jason Scott joins host and West Coast Nut magazine editor Kristin Platts to discuss two upcoming Northern California events: the North Valley Nut Conference and the California Walnut Conference. Scott shares what growers can expect from...
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10-9-26: MyAgLIfe Episode 282: The Grower You’re Marketing to Probably Doesn’t Exist | Anne Visser
In this episode of the MyAgLife Podcast, Kristin Platts talks with Anne Visser of UC Davis about how California agriculture is changing and what that means for the people and businesses trying to reach growers. Recorded at the 2026 Crop Consultant Conference, Visser discusses the economic…
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10-2-26: MyAgLife Episode 281: What Ag Technology Has to Prove with Rick Foell
Not every new technology delivers where it matters most: in the field and on a grower’s bottom line. In this MyAgLife Podcast, Kristin Platts talks with Rick Foell, general manager of Delta Growers, from the 2026 Crop Consultant Conference about how he evaluates new products and technologies…
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9-18-26: MyAgLife Episode 281: CCC Speaker Preview with Emily Symmes – Is Your NOW Program Actually Working?
How do you know if your navel orangeworm management program is actually working, and where do new technologies fit? In this episode of the MyAgLife Podcast, Dr. Emily Symmes previews her upcoming Crop Consultant Conference presentation and discusses how growers and PCAs can take a closer look at...
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9-11-26: MyAgLife Episode 280: CCC Speaker Preview – Improving Nitrogen Utilization with TJ Bingham
How can growers get more value from the nitrogen already available to their crops? In this episode of the MyAgLife Podcast, TJ Bingham with Koch Agronomic Services previews his upcoming Crop Consultant Conference Take the Stage presentation on improving nitrogen utilization in high-value cropping...
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9-4-26: MyAgLife Episode 279: CCC Speaker Preview: Fred Nichols on Nematodes and Closing the In-Season Management Gap
Nematodes are a costly challenge for California agriculture, and management options after planting can be limited. In this Crop Consultant Conference speaker preview, Fred Nichols of Huma joins MyAgLife to discuss the limitations of traditional fumigation, the need for in-season nematode…
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8-28-26: MyAgLife Episode 278: Agri-Marketing Summit Preview: Building Trust in the Age of AI with Pat Pattison
On this episode of the MyAgLife podcast, Kristin Platts talks with television host, producer and former Disney executive Pat Pattison for a preview of his upcoming presentation, "Building Trust at Scale," at the 2026 Innovating California Agri-Marketing Summit. Pattison discusses why authentic...
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8-21-26: MyAgLife Episode 277: The Next Generation of Biological Crop Protection with Nic Steeneken
In this episode of the MyAgLife podcast, Kristin Platts talks with Nic Steeneken, PCA, CCA and Strategic Account Manager at AgroSpheres, for a preview of his upcoming Take the Stage presentation at the 2026 Crop Consultant Conference. Steeneken discusses how biological crop protection is…
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8-14-26: Episode 276: Botanical Crop Protection and the Future of California IPM with Dr. Muhammad Ismail Siddiqui
As California agriculture continues moving toward more integrated and sustainable pest management, growers and crop consultants are looking for tools that provide flexibility without sacrificing performance. In this Crop Consultant Conference speaker preview, Kristin Platts visits with Dr.…
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MyAgLife Episode 275: July 31, 2026 — John Mueller on Improving Fumigation Performance Through Science, Data and Technology
John Mueller of The Fumigation Company discusses the science behind effective post-harvest fumigation and why data, technology and verification are becoming increasingly important for the industry. He shares common mistakes that can reduce treatment performance, explains how connected monitoring...
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MyAgLife Episode 274: July 24, 2026 — Geoff Vanden Heuvel on the Water Blueprint and Building a Unified Voice for the San Joaquin Valley
What happens when an entire region realizes it can no longer solve its water challenges alone? In this episode, Geoff Vanden Heuvel explains the origins of the Water Blueprint for the San Joaquin Valley, a collaborative effort bringing together water agencies, commodity groups, local governments...
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MyAgLife Episode 272: July 17, 2026 — Joel Metzger on California's Water Future, SGMA and Long-Term Supply Planning
Joel Metzger, deputy director of Statewide Water Resources and Enterprise Project Management for the California Department of Water Resources, joins MyAgLife to discuss the future of water management in California. Metzger explains how SGMA implementation, changing hydrology, aging infrastructure...
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MyAgLife Episode 271: July 10, 2026 — Eric Jenssen of IntelliCulture on Turning Farm Data into Better Decisions
Eric Jenssen, director of sales at IntelliCulture, joins MyAgLife to discuss how data-driven management is helping California growers improve efficiency and profitability. Jenssen explains how growers can use operational data to identify hidden inefficiencies, optimize labor and equipment use,...
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MyAgLife Episode 270: July 2, 2026 — Russ Putland of Catelara BioSolutions on the Evolution of Biological Crop Protection
Russ Putland of Catalera joins Jay Visser to discuss how biological crop protection products are evolving to meet grower expectations. Putland explains what separates proven biological tools from marketing claims, where biologicals fit alongside conventional chemistry, and why formulation, field...
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6/26/26 — MyAgLife Episode 269: Peter Wren-Hilton on the Rise of Biologicals and What California Growers Can Learn from Brazil
Peter Wren-Hilton, CEO of Wharf42 and organizer of the Salinas Biological Summit, joins MyAgLife to discuss how biological crop protection has evolved from a niche concept to a growing part of modern agriculture. He explains why Brazil has become a global leader in biological adoption, the...
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6/19/26 — MyAgLife Episode 268: Assemblyman David Tangipa on Water, Regulation and the Future of California Agriculture
Assemblyman David Tangipa joins Jason Scott on MyAgLife to discuss the biggest issues facing California agriculture, including water, SGMA, regulatory costs and grower representation in Sacramento. Tangipa shares why he believes farmers need a stronger voice in policy discussions and offers his...
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5/29/26 — MyAgLife Episode 267: Investigating Low Pistachio Nut Set: Pollination, Heat and Bloom Timing - Interview with UC Farm Advisor Elizabeth Fichtner on her session at the upcoming Pistachio Day in Tulare June 17
Reports of low nut set have surfaced in some pistachio orchards this season, leaving growers searching for answers. In this episode, Kristin Platts sits down with Dr. Elizabeth Fichtner, UC Cooperative Extension farm advisor for Tulare County, to discuss the connection between pollination, bloom...
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5/29/26 — MyAgLife Episode 266: Don't Drop the Ball Before Harvest: Interview with Franz Niederholzer previewing his session at the upcoming Almond Day in Fresno June 3
UCCE Orchard Systems Advisor Franz Niederholzer joins MyAgLife to preview his upcoming Almond Day presentation at the Fresno Fairgrounds on June 3. As almond growers head into the critical pre-harvest period, small management decisions can have a big impact on both this year's crop and next…
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5/22/26 — MyAgLife Episode 265: Interview with Roger Isom previewing his session at the upcoming Almond Day in Fresno
Roger Isom, CEO of the Western Tree Nut Association, joins Jay Visser on MyAgLife to talk about his upcoming session at Almond Day on June 3rd in Fresno. They break down major California ag regulatory updates and the policy issues shaping the future for growers and processors.
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3/20/26 — MyAgLife Episode 264: Interview with Corteva Agriscience’s Daniel Abruzzini on Nematode Damage Risk and Control Strategies Beyond Fumigants
Today Jay Visser sits down with Daniel Abruzzini, Market Development Specialist for Corteva. They discuss potential for nematode damage, and how to control nematodes, both with and beyond fumigants.
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MyAgLife Episode 263: What’s Keeping Growers Up at Night: Insurance, Labor and New Ag Risks with Steve Mora, Heritage Insurance Agency Podcast description
In this MyAgLife conversation, Steve Mora, Principal at Heritage Insurance Agency, shares what he’s hearing from growers across Northern California as they head into a new season. From labor costs and workers’ compensation to cybercrime, wire fraud and employment practices claims, Mora explains…
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1/2/2026 – MyAgLife Episode 262: Interview with Russell Taylor on Humic and Biostimulant Label Changes
Kristin Platts talks with with Russell Taylor of Live Earth Products and the Humic Products Trade Association at the 2025 Almond Conference for a quick update on new humic and biostimulant regulations. Taylor explains California’s recent label changes, national regulatory alignment and what…
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10/31/25 - MyAgLife Episode 261: Interview with UCCE's Franz Niederholzer on November Almond Management Considerations
Taylor Chalstrom sits down with Franz Niederholzer, UCCE farm advisor for Colusa and Sutter/Yuba counties, to discuss November almond management, including dormant spur sampling, protecting beneficials, fall potassium strategies, winter irrigation targets and more.
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10/24/25 - MyAgLife Episode 260: Interview with CCA Eryn Wingate on How Nitrogen-Fixing Bacteria Can Assist Crop Fertilization
Taylor Chalstrom sits down with Eryn Wingate, independent CCA and board treasurer of Western Region Certified Crop Advisers, to discuss how nitrogen-fixing bacteria naturally enrich soil and, under the right circumstances, reduce the need for synthetic fertilizers.
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9/26/25 - MyAgLife Episode 259: Interview with Corteva Agriscience's Daniel Abruzzini on Protecting Young, Non-Bearing Tree Nut Orchards Against Nematodes
Taylor Chalstrom sits down with Corteva Agriscience's Daniel Abruzzini to discuss how plant-parasitic nematodes impact young, non-bearing tree nut orchards and integrated management strategies, including how Salibro™ nematicide helps support early tree growth and long-term productivity.
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9/19/25 - MyAgLife Episode 258: Interview with Tidal Grow AgriScience's Trey Cutts on Harnessing Chitosan's Role in Specialty Crop Pest and Disease Management
Taylor Chalstrom sits down with Trey Cutts, Ph.D., vice president of commercial agriculture science at Tidal Grow AgriScience, to discuss how chitosan-based products like Spectra™ support California specialty crop growers by controlling key pests and diseases, enhancing plant health and more.
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9/5/25 - MyAgLife Episode 257: Interview with LMG Ag Products' Josh Cox on Driving Transparency and Trust in Ag Retail
Taylor Chalstrom sits down with Josh Cox, CEO of LMG Ag Products and CEU sponsor at this year's Crop Consultant Conference, to discuss how the company is combining transparent pricing on branded and generic crop protection products with a proven service process, in-house delivery and a strong...
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8/29/25 - MyAgLife Episode 256: Interview with 'Undercover Billionaire' and Grower Elaine Culotti on the 559 Farm Train and Rethinking Food Distribution
Taylor Chalstrom sits down with Elaine Culotti, entrepreneur, grower and Fresno's 'Undercover Billionaire,' to discuss the 559 Farm Train, her vision for reviving rail to move California crops more efficiently, reduce food waste and give growers a stronger foothold in the marketplace.
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8/22/25 - MyAgLife Episode 255: Interview with Nutrien's Dr. Karl Wyant on Addressing Plant Biostimulants in D.C.
Taylor Chalstrom sits down with Dr. Karl Wyant, director of agronomy at Nutrien, to discuss his recent visit to Washington D.C., where he advocated for the U.S. agriculture industry, seeking support for the Plant Biostimulant Act in the next Farm Bill.
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7/25/25 - MyAgLife Episode 254: Interview with Corteva Agriscience's Bryce Borges on Preparing Young Grapevines for Fall Root Flush and Managing Nematode Pressure
Taylor Chalstrom sits down with Bryce Borges, market development specialist at Corteva Agriscience, to discuss the importance of fall root flush preparation, nematode threats to young grapevines and how Salibro® CA nematicide offers growers a targeted, soil-friendly solution to protect root…
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6/27/25 - MyAgLife Episode 253: Interview with Ag Economist Jay Sayre on Navigating the Current Ag Trade Landscape
Taylor Chalstrom sits down with Jay Sayre, ag economist at UC Davis, to discuss how shifting global and domestic trade policies are impacting California's growers, consumers and export-driven ag economy, and what strategies can build long-term resilience. Check out a recent UCCE webinar from Jay...
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6/20/25 - The Ag Executive Episode 10: Interview with Fowler Brothers Farming's Zachary Fowler on Strong Leadership, Operation Scaling and Investment Evaluation
Jason Scott sits down with Zachary Fowler, co-owner of Fowler Brothers Farming, to discuss the importance of strong leadership, hiring the right people and maintaining a hands-on approach while scaling operations. Fowler emphasizes stress-testing decisions and fostering community collaboration to...
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6/13/25 - Farm Bureau Friday Episode 17: Interview with Stanislaus County Sheriff's Dept. on Fighting Rural Crime
Stanislaus County Farm Bureau’s Anna Genasci and JCS Marketing’s Kristin Platts sit down with Detectives Robert Domingos and Kyle Gomes from the Stanislaus County Sheriff’s Rural Crimes Division to discuss the current landscape of rural crime, how law enforcement agencies collaborate across…
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6/6/25 - The Ag Executive Episode 9: Interview with Tidal Grow AgriScience's Norm Davy on Resilience, Innovation and Soil Health
Jason Scott sits down with Norm Davy, president and chief commercial officer of Tidal Grow AgriScience, to discuss how the company is helping ag retailers and growers overcome rising input costs, pest resistance and soil health challenges through U.S.-made, bioengineered crop input solutions. He...
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5/30/25 - MyAgLife Episode 252: Interview with Western Region CCA's Stephen Vasquez and Progressive Crop Consultant's Jason Scott on the 2025 Crop Consultant Conference
Taylor Chalstrom sits down with Stephen Vasquez, Western Region Certified Crop Advisers chair, and Jason Scott, publisher of Progressive Crop Consultant, to discuss the upcoming Crop Consultant Conference on September 24th and 25th in Visalia and what consultants, grower applicators and industry...
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5/23/25 - MyAgLife Episode 251: Interview with Vineyard Team's Beth Vukmanic on Growing Sustainability in the Grape and Wine Industry
Taylor Chalstrom sits down with Beth Vukmanic, executive director of Vineyard Team, to discuss the evolution of sustainability in the grape and wine industry, the SIP Certified program and how growers can leverage certification, education and technology to thrive in a changing ag landscape. Check...
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5/16/25 - The Ag Executive Episode 8: Interview with National Milk Producers Federation's Gregg Doud on the Modern Dairy, Global Trade and More
Jason Scott sits down with Gregg Doud, president of the National Milk Producer's Federation, to discuss the evolving dairy industry, highlighting rising global protein demand, the need for better ag education among policymakers and the importance of technology and sustainability. He emphasizes...
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5/9/25 - Farm Bureau Friday Episode 16: Interview with Kings County Farm Bureau's Dusty Ference on Water, Lawsuits and Survival of the Tulare Lake Subbasin
Stanislaus County Farm Bureau's Anna Genasci and JCS Marketing's Kristin Platts sit down with Dusty Ference, executive director of the Kings County Farm Bureau, to discuss their ongoing lawsuit against the State Water Resources Control Board. The legal challenge aims to prevent the Tulare Lake...
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5/2/25 - The Ag Executive Episode 7: Interview with Capstone Ag Management's Jared Plumlee on Building a Business, Water Strategy, Legacy and More
Jason Scott sits down with Jared Plumlee, CEO of Capstone Ag Management, to discuss his journey from a family farming background to building his own ag management company. He also discusses his commitment to water strategy, personalized client service and creating a lasting legacy for future...
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4/25/25 - MyAgLife Episode 250: Interview with UCCE's Sarah Light on Using Almond Shells for Mulching
Taylor Chalstrom sits down with Sarah Light, UCCE agronomy advisor, to discuss findings from a two-year study on using almond shell mulch in established alfalfa fields and how the practice can improve soil health, increase water infiltration and recycle orchard byproducts without sacrificing yield.
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4/18/25 - The Ag Executive Episode 6: Interview with Valent U.S.A. CEO Matt Plitt on a Multidimensional Approach to Agribusiness, Leading with Empathy and More
Taylor Chalstrom sits down with Matt Plitt, president and CEO of Valent U.S.A., to discuss a forward-thinking approach to agribusiness, blending innovation, sustainability and community engagement. He emphasizes the importance of empathy and transparency in leadership, anticipating industry…
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4/11/25 - Farm Bureau Friday Episode 15: Interview with Monterey County Farm Bureau's Norm Groot about the True Cost of Regulatory Compliance for California Growers
Stanislaus County Farm Bureau's Anna Genasci and JCS Marketing's Kristin Platts sit down with Norm Groot, executive director of the Monterey County Farm Bureau, to discuss a recent Cal Poly study they commissioned to examine the true cost of regulatory compliance for California growers. Groot...
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4/4/25 - The Ag Executive Episode 5: Interview with Farmblox CEO Nathan Rosenburg on Automation, Labor Reduction, Data-Driven Decisions and More
Jason Scott sits down with Nathan Rosenburg, CEO of Farmblox, to discuss helping growers automate farm tasks and reduce labor through customizable, modular technology. Rosenburg also goes into the future of ag tech, advice for startups and the importance of younger generations in shaping ag's...
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3/28/25 - MyAgLife Episode 249: Interview with Nutrien Financial's Jacquelyn Fernandes on Tips to Withstand an Economic Downturn
Jacquelyn Fernandes, territory manager at Nutrien Financial, discusses tips for grape growers to ensure their vineyards are positioned to withstand an economic downturn.
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3/21/25 - The Ag Executive Episode 4: Interview with Nutrien Ag Solutions' Rob Clayton on Grower Profitability, Growth Adaptability and More
Jason Scott sits down with Rob Clayton, senior vice president of retail North America at Nutrien Ag Solutions, to discuss the company's role in grower profitability and sustainability, the impact of soil science, automation and AI, and the importance of adaptability in business growth. Clayton…
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3/14/25 - Farm Bureau Friday Episode 14: Interview with FFA's Gabby Furtado and Gianna Genasci on Ag Leadership and FFA Opportunities
Stanislaus County Farm Bureau's Anna Genasci and JCS Marketing's Kristin Platts sit down with Central Region FFA officers Gabrielle Furtado and Gianna Genasci to discuss how FFA has shaped their leadership, skills and future goals. Tune in for a conversation about the impact of agricultural...
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3/7/25 - The Ag Executive Episode 3: Interview with AgTechLogic CEO Tom Gauthier on 'Prescriptive' Agriculture, Building a Strong Ag Tech Team and More
Jason Scott sits down with Tom Gauthier, CEO of AgTechLogic, to discuss how precision spraying and data-driven solutions are transforming agriculture, the power of 'prescriptive' agriculture, building a strong ag tech team and why growers should embrace emerging technologies.
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2/28/25 - MyAgLife Episode 248: Interview with Cam Camfield on New Grower Insights for the Future of Biological Products
Taylor Chalstrom sits down with Cam Camfield, founder and CEO of Stratovation Group, to discuss new critical specialty crop grower insights for the future of biological products, including innovation and adoption.
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2/21/25 - The Ag Executive Episode 2: Interview with BeeHero CEO Omer Davidi on Ag Tech Innovation, Business Scaling in a Changing Industry and More
Jason Scott sits down with BeeHero CEO Omer Davidi to discuss his transition from cybersecurity to agriculture and how BeeHero is optimizing pollination with technology. He shares lessons from past ventures, insights on ag-tech innovation and the challenges of rising costs and labor shortages....
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ABOUT THIS SHOW
The MyAgLife Podcast is brought to you by JCS Marketing, Inc., the publisher of the industry-leading ag publications West Coast Nut, Progressive Crop Consultant and Grape & Wine Magazine. Our podcast will bring you exclusive interviews with industry professionals and more on a variety of production ag topics!
HOSTED BY
MyAgLife
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Frequently Asked Questions
How many episodes does The MyAgLife Podcast have?
The MyAgLife Podcast currently has 492 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The MyAgLife Podcast about?
The MyAgLife Podcast is brought to you by JCS Marketing, Inc., the publisher of the industry-leading ag publications West Coast Nut, Progressive Crop Consultant and Grape & Wine Magazine. Our podcast will bring you exclusive interviews with industry professionals and more on a variety of production...
How often does The MyAgLife Podcast release new episodes?
The MyAgLife Podcast publishes regularly with 492 episodes available. Check the episode list for the typical release schedule.
Where can I listen to The MyAgLife Podcast?
You can listen to The MyAgLife Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The MyAgLife Podcast?
The MyAgLife Podcast is created and hosted by MyAgLife.
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