PODCAST · business
The NaXum Podcast
by NaXum
Interested in the field of referral marketing? Or are you looking for ways to improve your referral marketing game? NaXum's got you covered. In this podcast, NaXum CEO Ben Dixon & Sales Executives Mark Stevens & Craig Cushman discuss the referral marketing space, digital marketing strategies, the evolution of direct sales, and more. We'll be talking about how to improve and grow your business through daily habits, predictive actions, and the UNIFY Platform. For more information, visit www.naXumtour.com.
Episodes
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S4: Clarity Is the Real Multiplier
Many teams don’t struggle because of a lack of effort, they struggle because the path isn’t clear. Too many tools, tactics, and steps can slow momentum and make duplication harder. In this episode, Umair Qureshi with our CEO Ben Dixon and our VP of Sales Gary Engels, talk about why clarity is one...
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Season 4: From "Fake It till You Make It" to Predictable
Acting confident before you’re ready used to be standard in direct sales but today, creating authentic connections, providing structured support, and focusing on predictable steps gives new reps a better chance at sustainable success. In this episode, join Umair Qureshi with our CEO Ben Dixon and...
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Season 4: From Funnels to Duplication
In 2025, the industry leaned heavily into AI, automation, dashboards, and complex funnel systems. But despite more tools and more data, many companies still struggled with duplication and revenue momentum. So what actually works? In this episode, join our CEO Ben Dixon and Sales Executive Umair...
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Season 4: The 2026 Viral Trends Report
The direct selling and referral marketing landscape has shifted fast. What worked a few years ago no longer guarantees growth today. In 2024 and 2025, many companies struggled with complexity, mixed messaging, and too many paths that left members unsure where to start. In this episode of the…
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Season 4: MyGig — The Professional Platform For The Gig Economy
The gig economy continues to grow, but success often depends on having the right platform that truly fits a professional’s existing network. Many struggle when opportunities don’t align with who they are or the clients they serve. MyGig changes the game by offering essential business services…
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Season 4: Compliant Sales Systems
Building a compliant sales system is more than just avoiding regulatory issues—it’s about creating a framework that works in the real world. Businesses must balance compliance with effective messaging to ensure their sales teams stay on track while driving real results. Join our CEO Ben Dixon and...
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Season 4: Rewards Programs
A great rewards program goes beyond commissions—it creates motivation, engagement, and long-term loyalty. By structuring incentives for every stakeholder, businesses can drive real growth and retention. Join our CEO Ben Dixon and Sales Executive Umair Qureshi as they break down the key elements…
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Season 4: Onboarding
Onboarding plays a crucial role in the success of your business, yet many struggle with high attrition rates. In this episode, our CEO, Ben Dixon and Sales Executive Umair Qureshi dive into the importance of intentional onboarding, customizing paths for different types of affiliates, and…
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Season 4: Data for Decision Making
Explore how data-driven decisions can transform your business. In this episode, we dive into the power of tracking your sales pipeline, eliminating inefficiencies, and using data to drive smarter choices for growth. To learn more about product sampling in direct sales, please visit...
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Season 4: NaXum for Solar Companies
Explore NaXum's Role in the Solar Industry: Join our CEO Ben Dixon in unraveling how NaXum is revolutionizing solar solutions, solving industry challenges, and driving innovation. To learn more about product sampling in direct sales, please visit www.naxumtour.com Book a demo with our team to...
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Season 4: NaXum for Insurance Companies
NaXum delves into how it's changing things for insurance firms. Join our CEO, Ben Dixon, as he discusses what NaXum is doing in the insurance industry and the problems they're solving. To learn more about product sampling in direct sales, please visit www.naxumtour.com Book a demo with our team…
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Season 4: Unpacking 3rd Generation Referral Marketing Platforms
In the dynamic digital marketing landscape, referral programs have undergone significant transformations. From their conventional roots to the innovative present, the evolution of referral marketing platforms has seen the emergence of 3rd generation systems, redefining how businesses engage...
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Season 3: The Biggest Mistake You're Making In Direct-Selling
Don't let this common blunder hold you back from reaching your full potential in the world of direct sales. Find out what it is and how to steer clear of it to supercharge your sales game! Tune in as CEO Ben Dixon and Gaelle Ansaldo uncover 'The Biggest Mistake You're Making In Direct-Selling.'...
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Season 3: What are the Best Practices for Managing Financials, Including Revenue, Expenses, and Cash Flow for a Direct-selling Company?
In the fast-paced world of direct selling, effective financial management is crucial for maintaining stability and achieving long-term success. From monitoring revenue and expenses to ensuring healthy cash flow, direct-selling companies need to adopt best practices to stay financially sound. Join...
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Season 3: What Can I Do To Address Negative Perceptions or Stereotypes About the Direct Selling Industry?
In order to counteract negative perceptions and stereotypes surrounding the direct selling industry, it's crucial to highlight its ethical practices, economic impact, and success stories. Transparent communication and education play a key role in dispelling misconceptions and fostering a more...
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Season 3: How can I adapt and evolve my company's offerings to keep up with changing consumer trends and preferences?
In today's rapidly evolving business landscape, keeping up with changing consumer trends and preferences is essential for any company's sustained success. As consumer behaviors and preferences shift, businesses must embrace adaptability and innovation to stay relevant and meet customer demands...
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Season 3: Why You Should Focus On Customer Retention In Direct-Selling
Focusing on attracting new customers and keeping your existing customers happy is important. This is known as customer retention. Customer retention means finding ways to keep your current customers engaged, satisfied, and loyal to your brand for the long run. It's like building strong...
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Season 3: 5 Must-Have Features in Referral Marketing Software
In the competitive world of marketing, referral programs have proven to be powerful tools for business growth. Incorporating the 5 essential features in referral marketing software is crucial to maximize their potential. In this episode, we delve into the world of referral marketing software and...
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Season 3: The Importance of Work-Life Balance in Direct Selling
Maintaining a work-life balance is essential in direct selling, as it helps individuals effectively manage their professional responsibilities while prioritizing their personal well-being. Striking a harmonious blend between work and personal life increases productivity and overall satisfaction...
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Season 3: How Do I Ensure Consistent Quality and Customer Service Across All Distributors
For business owners in direct selling, one of the key challenges you face is maintaining consistent quality and exceptional customer service across all your distributors. Customers who interact with your brand expect a seamless experience regardless of who they purchase from. CEO Ben Dixon and...
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Season 3: How to Measure the Success of Your Direct Selling Business
Unlock the secrets to measuring the success of your direct-selling business with our insightful guide. Dive into essential metrics and proven strategies to empower you to assess performance, track growth, and make informed decisions. From analyzing sales data to evaluating customer satisfaction,...
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Season 3: How To Overcome Rejection In Direct-Selling
In the world of direct selling, rejection is an inevitable part of the journey. As a direct seller, you put yourself out there, offering products or opportunities to potential customers or recruits. However, not everyone will be receptive to your message, and facing rejection can be…
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Season 3: How Do I Maintain Compliance with Legal Regulations and Avoid Pyramid Schemes?
In the world of direct selling, maintaining compliance with legal regulations is crucial to ensure ethical practices and protect both distributors and consumers. Explore the importance of staying informed, seeking legal guidance, and implementing strong internal controls to create a culture of...
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Season 3: How Can I Set My Company Apart from Competitors in the Direct Selling Industry?
In a competitive field like the direct selling industry, knowing how to make your company stand out is essential. Failing to set your company apart can lead to drowning before you even jump into the deeper part of the industry. This task might seem daunting, but several strategies exist to do…
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NaXum Core Value: Promote from Within
Employees today look for more than just a fair compensation package. A company’s culture, along with the company’s Corporate Social Responsibility, is a driving factor when choosing an employer. NaXum’s Core Value of promoting from within is just one aspect of the company’s culture that…
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NaXum North Star: Fund, Launch, and Grow
NaXum’s North Star of Fund, Launch, & Grow aims to fund and launch two platforms each calendar month. This North Star is significant because it provides a clear direction for the company to work towards, helping them stay focused and productive. With the business landscape changing rapidly, it is...
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NaXum Core Value: Crystal-Clear-Candid Communication
NaXum’s core value of Crystal-Clear-Candid Communication is a commitment to honesty, transparency, and openness in all communications. As an employee, sales executive, or marketing champ, practicing candid communication means being honest and straightforward in all interactions with colleagues,...
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Hidden Costs of Taking a Best-In-Class Approach to Large Enterprise Systems
Taking a best-in-class approach to large enterprise systems can seem like an attractive option at first glance. It involves selecting the best individual software solutions for each functional area of an organization and integrating them together to create a customized system. However, there are...
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NaXum North Star: Poke The Box
What makes businesses today successful? What are some of the things that make a successful direct sales company stand out today? The answer is easy: a company that is up-to-date. With the world changing by the minute, consumers change, too. Technological advancements have paved way for people to...
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How to Have A Relevant Direct Selling Company in 2023
Predictive actions in referral marketing are the use of data and analytics to measure and test promoter behavior ‘through suggestions’ and respond accordingly. Watch CEO Ben Dixon, Sales Executive Tamiko Russaz, and Marketing Champ Gaelle Ansaldo discuss how to set your company apart in 2023....
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NaXum Core Value: Be Passionate
What drives us to pursue something with zeal and commitment is a deep-seated love and enthusiasm for it. A key value that has the power to change our lives and bring fulfillment, purpose, and success is the ability to be passionate about something. In today's podcast, we discuss the NaXum Core...
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Predictive Actions in 2023 and the Difference Insight Data Brings to Referral Marketing Companies
What does the referral marketing space look like in 2023? How does insight data change the referral marketing field? Listen in and hear CEO Ben Dixon, Sales Executive Tami Russaz, and Marketing Champ Gaelle Ansaldo discuss what it takes to set yourself apart in the direct selling field in 2023.
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Season 2 Episode 2 Why NaXum is Joining the DSLC Summit
The Direct Sales Leadership & Compliance Summit is an important event for leaders in the direct sales industry. The Summit provides an opportunity to learn from experienced professionals and make connections with potential partners. Listen in and hear why CEO Ben Dixon and Sales Executive Tami...
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What are the Types of Referral Marketing?
Companies all across the globe have been working their way into owning their own referral marketing channel. This can differ from company to company; the types of referral marketing companies can be categorized in a spectrum. The spectrum would begin with types of referral marketing that involve...
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NaXum North Star: Make Me Feel Secure
With the data that the platform processes and stores every day, security is our top priority. Because of this, we strive to maintain and continue to innovate ways we unify the client’s system in order to prevent and immediately stop any and all attempts of unapproved access or defilement. We also...
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How to Prepare for A Sales Call ?
One of the most critical skills in the referral marketing space or even the entire business world is perfecting a sales call. In any business, the sales call can make or break the deal you’re attempting to win. The referral marketing space even thrives off of daily sales calls to prospects. Here…
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How Are Mobile Apps Evolving in the Referral Marketing Space?
In today’s day and age, it’s highly important for any business to be available ‘where’ the consumer is. ‘Accessibility’ in technology has evolved greatly. Accessibility today means being available on most platforms and readily accessible in any format. This is a direct result of the rise of...
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NaXum North Star: Omnipresence & Why It Matters
Omnipresence is often related to God’s three attributes: omniscient, omnipresent, and omnipotent. Omnipresent means that it is widespread and common. In tech, it simply means accessible. Why does it matter to be accessible today? Simple. Because everything, anyone and everyone, is on-the-go…
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How Do You See the Referral Marketing Space Changing in 2023?
The pandemic has surely changed the referral marketing space. Any business will have told you that 2022 was the defining year for them. It was in this year that they can say they not only survived during the pandemic but also thrived. In this podcast episode, NaXum's newest Sales Executive…
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NaXum Core Value: Kaizen and Constant & Never-Ending Improvement
In this podcast episode, CEO Ben Dixon and sales executive Mark Stevens discuss how they Kaizen daily and why it’s so important. As the world is ever-changing, a marketing software company like NaXum also needs to constantly change in order to be in front of the tech industry, too. Book a…
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Spooky Stories with NaXum
Happy Halloween, everybody! In the spirit of the eerie, #NaXum talks about their most spooky business story. In the referral marketing space, spooky stories serve as cautionary tales. Listen in and hear all about the tales our CEO Ben Dixon and sales executives Mark Stevens & Craig Cushman...
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NaXum North Star: Don't Make Me Think
One of NaXum's North Stars is Don't Make Me Think, highlighting the company's ability to provide quality user inter interface and user experience. Because here at NaXum, we make things less complicated. We make it easier for you and your members to navigate through the app and platform, saving…
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Why NaXum? Why Now?
Here at NaXum, we're really big on our WHYs. When we talk about our WHYs, we refer to Simon Sinek's proposed Theory of Why on how true leaders inspire great actions from their teams. He defines it as "the compelling higher purpose that inspires us and acts as the source of all we do." For the...
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NaXum North Stars: The 0-24 Hour Brand Promise
NaXum Podcast Episode 1: The 0-24 Hour Brand Promise Don’t you just hate it when there’s any downtime with any app you’re using? It’s inevitable, though. With great technological innovation comes great updates, tweaks, and even, bugs. We’re upfront about it, though. In any business that deals…
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ABOUT THIS SHOW
Interested in the field of referral marketing? Or are you looking for ways to improve your referral marketing game? NaXum's got you covered. In this podcast, NaXum CEO Ben Dixon & Sales Executives Mark Stevens & Craig Cushman discuss the referral marketing space, digital marketing strategies, the evolution of direct sales, and more. We'll be talking about how to improve and grow your business through daily habits, predictive actions, and the UNIFY Platform. For more information, visit www.naXumtour.com.
HOSTED BY
NaXum
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Frequently Asked Questions
How many episodes does The NaXum Podcast have?
The NaXum Podcast currently has 44 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The NaXum Podcast about?
Interested in the field of referral marketing? Or are you looking for ways to improve your referral marketing game? NaXum's got you covered. In this podcast, NaXum CEO Ben Dixon & Sales Executives Mark Stevens & Craig Cushman discuss the referral marketing space, digital marketing strategies, the...
How often does The NaXum Podcast release new episodes?
The NaXum Podcast has 44 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The NaXum Podcast?
You can listen to The NaXum Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The NaXum Podcast?
The NaXum Podcast is created and hosted by NaXum.
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