The Niche Is You podcast artwork

PODCAST · health

The Niche Is You

Hi, I’m Matt Gottesman (@mattgottesman on Instagram) and this is my daily podcast where I offer practical thoughts and perspectives to un-complicate life, creativity and the pursuit of your highest self.Instead of choosing one niche for the podcast, I decided that the niche is you… a simple, straight forward show about the power of not boxing yourself into any one category, title or niche, but embracing all of your gifts, having a better relationship with yourself and trusting your path (intuition).I’m not a "category" expert, just someone sharing my thoughts, perspectives and experiences on topics that really matter to promote a life of health, wealth, happiness & personal fulfillment.Join me right here every day and if you never want to connect deeper... join us on my Substack... https://mattgottesman.substack.com

Publisher-supplied feed metadata · PodParley refreshed Jun 11, 2026 · Source feed

  1. 809

    Sometimes Growth Means Doing Fewer Things at a Higher Level

    In this episode we’ll talk about:Why addition is often necessary early on, but concentration becomes increasingly valuable as you growHow maturity helps you distinguish between good opportunities and the work that actually deserves your best energyWhy doing fewer things doesn't necessarily mean thinking smaller—it can mean going deeperHow attention, repetition, and protected time allow good work to become exceptionalWhy saying no becomes an increasingly important part of stewardshipHow to identify the few things that deserve a higher level of your commitment in this seasonAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  2. 808

    A Calling Needs Structure or It Stays an Idea

    In this episode we’ll talk about:Why clarity around your calling is only the beginningHow structure turns purpose from intention into something you can actually stewardWhy your calendar reveals what your life is truly organized aroundHow systems and discipline can protect your gifts without turning your life into constant productivityThe difference between faithful execution and forcing an outcomeHow to build simple structures that give your calling room to growAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  3. 807

    God Doesn't Always Give You an Answer... Sometimes He Gives You Better Discernment

    In this episode we’ll talk about:Why God doesn't always answer our questions in the way we're expectingHow life itself can become the environment where God develops discernmentThe difference between seeking signs and learning how to recognize wisdomWhy spiritual maturity gives you greater confidence when making difficult decisionsHow Scripture, experience, values, patterns, peace, and prayer can work together in discernmentWhy better discernment may ultimately be more valuable than simply being given the answerAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  4. 806

    You Should Know What You're Unwilling to Sacrifice for Success

    In this episode we’ll talk about:Why you need your own definition of success before the world gives you oneHow to identify what you're actually trying to protect as you build your lifeWhy your non-negotiables create boundaries around what success is allowed to cost youHow to distinguish healthy devotion to your work from sacrificing yourself for itWhy surrendering your plans to God can create a better definition of success than ambition aloneHow to build success around the life you actually want to live—not sacrifice that life to achieve itAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  5. 805

    The Strongest Brands Feel Like People, Not Marketing

    In this episode we’ll talk about:Why a strong brand is built through trust, not simply attentionWhy people connect more deeply with perspective, personality, and values than polished marketingHow consistency between what you say and how you operate creates credibilityWhy your humanity, taste, and lived experience become increasingly valuable in an AI-driven worldHow to use marketing without allowing marketing to become the identity of your brandWhy the brands that last feel less like campaigns and more like relationshipsAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  6. 804

    The Most Valuable Investments Rarely Show Up on a Balance Sheet

    In this episode we’ll talk about:Why some of life's highest-return investments can't be measured financiallyWhat Solomon's prayer for wisdom teaches us about building and stewarding wealthWhy character quietly compounds into opportunities, trust, and long-term successHow relationships create a form of wealth money could never replaceWhy investing in your health expands your ability to actually experience the life you're buildingHow redefining investment can help you build a life that's wealthy both on and beyond the balance sheetAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  7. 803

    The Right Partner Doesn't Replace Your Purpose... They Reinforce It

    In this episode we’ll talk about:Why healthy partnership adds to your identity rather than replacing itHow the right person recognizes, respects, and reinforces who you're becomingWhy complementary gifts can expand what two people are capable of building togetherThe difference between healthy interdependence and losing yourself inside a relationshipHow shared values and a relationship with God create direction for partnershipWhy the strongest relationships aren't only about finding the right person—they're about building the right life togetherAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  8. 802

    Build Work That Still Feels Like You Five Years From Now

    In this episode we’ll talk about:Why building for relevance can slowly disconnect you from the work you actually want to makeHow to distinguish between adapting your work and abandoning your convictionsWhy your deepest interests and recurring ideas are often better signals than trendsHow taste, perspective, and conviction create work that becomes more distinctly yours over timeWhy longevity comes from evolving your expression without constantly reinventing your identityHow to build a body of work you'll still be proud to call yours five years from now.And more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  9. 801

    You Can't Build an Authentic Life While Performing for Approval

    In this episode we’ll talk about:Why so many unknowingly build lives around approval instead of authenticityHow performance slowly disconnects you from who God created you to beThe difference between living from acceptance versus living for acceptanceThere's a profound difference between earning love and living from it.God doesn't ask us to perform for His love.He invites us to live from it.How authenticity creates deeper peace, stronger relationships, and more meaningful workWhy letting go of approval isn't about rebellion—it's about alignmentWhat it looks like to build a life that's true to your calling instead of everyone else's expectationsAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  10. 800

    Your Calling Isn’t a Destination… It’s a Relationship You Keep Growing Into

    In this episode we’ll talk about:Why your calling is something you continually grow into—not something you eventually reach.Why the deepest fulfillment comes from faithfully walking with your calling each day.How every "yes" deepens your relationship with your purpose.Why most callings unfold quietly rather than through one defining moment.How your calling will likely surprise you along the way.Why your calling never truly ends—it continues to unfold throughout your lifeAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  11. 799

    Stop Building a Career & Life People Understand

    In this episode we’ll talk about:Why we've been conditioned to build lives that make sense to other peopleThe difference between pursuing a career and stewarding a callingWhy your gifts often refuse to fit into a single labelLetting go of the need to constantly explain yourselfHow God builds lives around purpose, not categoriesThe freedom that comes from building a life that's authentic instead of understandableAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  12. 798

    Your Boundaries Aren't Hurting People — They're Revealing Who Was Benefiting From You Having None

    In this episode we’ll talk about:Why setting boundaries so often gets confused with hurting people — when what's really happening is that boundaries are exposing dynamics that were never sustainable in the first place, and why the discomfort others feel is not the same thing as harm being done to themThe specific way that a lack of boundaries quietly benefits certain people in your life — and why the loudest resistance to your new limits almost always comes from the ones who were quietly gaining the most from your old lack of themWhy the people who genuinely love you will adjust to your boundaries — even if imperfectly — and the people who resist them completely are showing you something important about the actual nature of the relationshipHow to recognize the difference between a boundary that's hurting someone and a boundary that's just inconveniencing someone who was used to unlimited access — because those two things get conflated constantly and the confusion keeps a lot of people from setting the limits they needWhat becomes possible when you finally stop apologizing for the limits that were always yours to set — and how the relationships that survive that shift become the ones actually worth havingAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  13. 797

    Anyone Can Stand Beside You — The Person For You Will Protect Your Assignment

    In this episode we’ll talk about:Why chemistry, connection, and attraction matter… but why they were never designed to be the primary filter for who you build a life with, and how using them as the primary filter often leads to relationships that struggle to hold what you're actually trying to buildThe concept of stewardship in relationships… what it means when one person is entrusted with the assignment God placed in the other, and why the right partner recognizes that assignment before they recognize anything elseWhy this principle isn't gendered… it applies equally to how a man chooses a woman and how a woman chooses a man, because both people are carrying something God placed inside them that requires stewardship from the otherThe specific signs of a partner who's built to steward the assignment… the way they treat what you're carrying, the way they protect your peace, the way they multiply what you build instead of consuming itWhat it means to choose from a place of purpose rather than a place of chemistry… and why doing this changes not just your relationship but the entire trajectory of your legacyAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  14. 796

    What It Actually Looks Like to Surrender Your Plans to God

    In this episode we’ll talk about:Why most of what we call "surrender" isn't actually surrender… it's negotiation dressed up in spiritual language, and how that quietly keeps us stuck in the same season for yearsThe specific difference between surrendering the vision and surrendering control of how the vision arrives… a distinction that changes everything about how you walk through your assignmentWhy the plans, ideas, and expectations you're holding onto are often the very things standing between you and what God is actually trying to give youWhat real surrender actually looks like in practice… the daily posture, the specific release, and the trust required underneath bothHow to recognize when you've moved from surrender back into control… and how to gently return to trust without shameAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  15. 795

    Your Best Opportunities Will Come From the Work You Almost Didn't Share

    In this episode we’ll talk about:Why the nervousness before sharing is usually a signal — not a warningWhy the work you almost held back is often the work that carries youHow the pieces we're most tempted to hide are usually the most humanWhy the right opportunities come from the realest work — not the safestWhat it means to build a practice of sharing what you almost didn'tAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  16. 794

    If It Makes Sense to Everyone Else — It's Probably Not From God

    In this episode we’ll talk about:Why real assignments from God rarely make sense to the people around youThe difference between waiting on God and waiting on certaintyWhy understanding comes after obedience — not beforeWhy comfort never produces callingWhat it means to move at the edge of something you don't fully understand yetAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  17. 793

    The Best Decisions Usually Feel Simpler Than Your Mind Wants Them To

    In this episode we’ll talk about:Why the mind resists simple answersHow overthinking creates false complexityWhy real clarity tends to be quietThe difference between analysis and knowingHow to trust the simpler answer when it arrivesAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  18. 792

    The People Who Feel "Behind" Are Often the Ones Actually Building Something Real

    In this episode we’ll talk about:Why the feeling of being "behind" is one of the most common and misinterpreted experiences of the modern eraHow the timelines we've inherited are almost entirely borrowed — and often unrelated to the actual work of building something realWhy the people who are building something meaningful almost always feel behind while they're doing itThe difference between measurable progress and structural progressHow to reinterpret the feeling of being behind as evidence that something real is being builtWhat becomes possible when you stop measuring your life against timelines that were never yoursAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  19. 791

    The God Who Called You to This Isn't Going to Abandon You in the Middle of It

    In this episode we’ll talk about:Why we default to fear that God will leave us halfway through what God started in usThe biblical pattern of calling always including the sustenance to complete itWhy the middle of the journey is where doubt shows up loudest — and how to interpret that doubtHow to recognize the provision that's been there the whole timeWhy the discomfort of the middle isn't a sign God has abandoned you — it's a sign the work is realWhat becomes possible when you finally trust that the God who called you is the same God carrying youAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  20. 790

    You Don't Need to Be Discovered… You Need to Be Recognized

    In this episode we’ll talk about:Why the entire idea of being "discovered" is a leftover from an era that no longer existsThe fundamental difference between being discovered and being recognizedWhy discovery required someone else's permission — and why recognition requires only your own clarityHow the shift from institutions to direct trust has changed what actually produces visibility nowThe specific work of becoming recognizable — and what it requires of youWhat becomes possible when you stop waiting to be discovered and start becoming impossible to missAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  21. 789

    The Depth of a Relationship Is Determined by What Both People Are Willing to Be Honest About

    In this episode we’ll talk about:Why time is essential to depth — but it isn't enough on its ownHow trust and honesty work together over time to produce real intimacyThe specific ways we've been letting time do all the work that honesty was supposed to doWhy the topics both people avoid become the ceiling of the relationshipHow honesty in relationships is a mutual practice — not a one-sided demandThe difference between honesty that deepens and honesty that damagesWhat becomes possible when both people finally stop editing themselves out of the relationshipAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  22. 788

    Discomfort Isn't the Enemy of a Meaningful Life… It's Sometimes the Price of One

    In this episode we’ll talk about:Why discomfort isn't the enemy of a meaningful life — it's the actual price of oneHow the fear of discomfort is quietly running the ceiling of your lifeWhy the culture has trained us to treat comfort as the goal — and what that costs usThe specific practice of dipping your toe into discomfort with low stakesHow to develop a healthy, working relationship with discomfort as a catalyst for growthWhat becomes possible when you finally stop treating discomfort as something to escapeAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  23. 787

    The Value of Your Work Is Established Long Before Anyone Can Bring a Metric to It

    In this episode we’ll talk about:Why value is created long before it can be measured — and why waiting for measurement to confirm it is a trapHow we've been trained to trust metrics more than we trust our own knowingThe specific damage that happens when you outsource the validation of your work to external numbersWhy the deepest work always exists in the gap between what's built and what can be measuredHow to develop the internal knowing that recognizes value before the market doesWhat becomes possible when you stop needing metrics to confirm what you already knowAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  24. 786

    The Version of You That's Emerging Doesn't Need Permission From the Version That's Leaving

    In this episode we’ll talk about:Why growth doesn't just require releasing what was bad — it requires releasing what was good but no longer fitsHow the version of you that's leaving quietly holds veto power over the version that's emergingWhy we mistake loyalty to our old identity for integrity — when it's actually resistance to becomingThe specific ways we ask permission from a self that has no authority to give itWhat it looks like to stop negotiating with the past version of yourselfWhat becomes possible when you finally give the emerging version full permission to arriveAnd more…START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges.→ https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play.→ https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  25. 785

    What You Were Told About Your Worth Is Still Shaping What You Let Yourself Build

    In this episode we’ll talk about:Why belief is the invisible architecture of every lifeHow the beliefs we inherited early — especially from people we loved and trusted — quietly shape what still feels possible nowThe specific danger of authority-based beliefs that we never examinedWhy some people are "lucky" to have been told empowering things — and why the rest of us have to consciously rebuildHow to identify the beliefs still running your life underneath the surfaceWhat becomes possible when you start believing what's actually true about who you are and what you can buildAnd more…START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges.→ https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play.→ https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  26. 784

    What If Your Business Was Just a Vehicle to Enjoy Your Life?

    In this episode we’ll talk about:Why the endless revenue chase is a fallacy that keeps you from ever arrivingHow we accidentally made business the destination when it was always meant to be the vehicleWhy most of what you actually want probably costs less than what you've been trying to earnThe difference between chasing enjoyment and building for itHow to define what "enough" actually looks like for your lifeWhat becomes possible when business becomes fun againAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  27. 783

    The Gap That Nobody Talks About… the Space Between Inner Transformation and Outer Reality

    In this episode we’ll talk about:The gap that nobody talks about — the space between inner transformation and outer realityWhy doubt shows up so intensely in this specific seasonHow to recognize the gap for what it actually is instead of interpreting it as failureThe spiritual purpose of the lag between who you're becoming and what your life reflectsWhy frantic searching in the gap only prolongs itHow to embody who you've become while your life is still catching upAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  28. 782

    The Real Flex Isn't Getting What Everyone Else Wants… It's Not Wanting It in the First Place

    In this episode we’ll talk about:Why wanting what everyone else wants automatically puts you in chase mode — and what that's costing youThe difference between playing the same game better and playing a different game entirelyWhy the current cultural moment is revealing something important — institutions courting creators who don't actually need themThe internal work of figuring out what you actually want vs what you were trained to wantWhy refusing the invitation isn't rejection — it's clarity about the game you're playingWhat becomes possible when you finally want what's actually yoursAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  29. 781

    Why Does Grief Reveal Some of Our Deepest Connection to God?

    In this episode we’ll talk about:Why grief has a way of doing what almost nothing else in life can do to our spiritual sensitivityHow loss slows down our sense of time — and why that slowing down is where God tends to meet usWhy we ask deeper questions in grief than we do in almost any other seasonHow grief strips away the noise that usually stands between us and GodWhy the closeness people feel to God in loss is often the closeness that was always available — we just weren't quiet enough to receive itWhat we can carry from these seasons into the rest of our livesAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  30. 780

    The Goal Isn't More Energy — It's Fewer Things Stealing It

    In this episode we’ll talk about:Why most people are chasing the wrong solution to feeling depletedThe hidden energy leaks that quietly run your nervous system into the groundHow modern life trained us to add more instead of protect moreWhat's actually stealing your energy that you haven't named yetThe practical work of subtracting what's draining youWhat becomes possible when you finally protect your energy instead of chasing more of itAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  31. 779

    The Right Person Won't Make You Smaller — They'll Make You More of Who You Already Are

    In this episode we’ll talk about:The quiet test that reveals whether love is expanding you or shrinking youWhy so many of us learned to shrink in love before we knew we were doing itWhat it actually feels like to be with someone who makes you more of who you areHow aligned love creates space for the parts of you that were waiting to come forwardThe difference between intensity and expansion in a relationshipWhy the right person doesn't compete with your becoming — they participate in itAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  32. 778

    The Most Powerful Move You Can Make Right Now Is Slowing Down

    In this episode we’ll talk about:Why slowing down has become the most counterintuitive and most powerful move you can makeHow our pace of life has been quietly making everything harder than it needs to beWhat slowing down actually unlocks across your work, relationships, faith, body, and decisionsWhy almost every answer you're searching for is already trying to reach youThe practical work of decelerating in a culture that keeps speeding upWhat changes when you finally give yourself permission to move slowerAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  33. 777

    You Keep Praying for Direction While Ignoring the One God Already Gave You

    In this episode we’ll talk about:Why most people aren't lacking direction — they're stalling on the direction they already receivedThe spiritual principle of completed obedience as the gateway to new revelationWhy God doesn't give you the next instruction until you act on the current oneHow praying for clarity becomes a way to delay the obedience you already oweWhat it looks like to honor the direction God already gaveWhat changes when you stop asking for new direction and start moving on the old oneAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  34. 776

    As a Creator… Be Careful Being Taught How to Be Someone Else

    In this episode we’ll talk about:The dominant message most creators are being taught — and why it's quietly costing themWhat I've chosen instead and what it's produced over timeThe difference between God-led refinement and noise-driven reinventionWhy your audience is already on your side — and what they actually wantWhat it looks like to stay anchored to who you areWhat gets built when you don't listen to the noiseAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  35. 775

    You're Not Having an Identity Crisis… You're Having an Honesty Breakthrough

    In this episode we’ll talk about:Why what we call an identity crisis is almost always something else entirelyHow honesty feels like collapse when you've spent years performingThe difference between losing yourself and losing the version of you that was never really youWhy God uses these moments to reorient your entire lifeWhat to do when honesty starts arriving in waves you didn't ask forWhat becomes possible on the other side of the breakthrough you've been resistingAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  36. 774

    God's Not Absent... God Just May Be Quiet So You Can Practice Listening to a Frequency You Used to Drown Out

    In this episode we’ll talk about:Why silence from God isn't absence — and how we've been misreading it our whole livesThe biblical pattern of God speaking in whispers, not noiseWhat you've been using to drown out the frequency you're now being asked to hearWhy God goes quiet on purpose during certain seasonsThe practical work of learning to listen againWhat starts to happen when you finally tune into the frequency you used to ignoreAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  37. 773

    The Work Doesn't Need to Be Good… It Just Needs to Be Made

    In this episode we’ll talk about:Why we've been lied to about how creativity actually worksHow the obsession with making good work is what's preventing you from making anythingWhy creative block is almost always perfectionism in disguiseReal creators aren't more talented — they're more willing to make bad work for as long as the good requiresThe discipline of showing up before you know what you'll sayWhat happens when you commit to making instead of making wellAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  38. 772

    If You’re Not Going To Devote All Of Yourself To It, Why Do It At All

    In this episode we’ll talk about:Why Kobe Bryant's standard wasn't about being the best — it was about full devotionHow half-devotion is more expensive than full devotion ever will beWhy we half-step things that actually matter to us — and what's underneath that patternThe areas of your life that deserve full devotion and the cost of giving them lessWhat full devotion actually looks like in practiceThe question you have to ask yourself about every commitment in your life right nowAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  39. 771

    There Are Two Vital Questions to Ask When Making an Important Decision

    In this episode we’ll talk about:Why most people only ask one question when making decisions — and it's the wrong oneThe difference between optimization decisions and positioning decisionsHow our culture trained us to measure success by what we get instead of what we're aligning withWhy Jalen Brunson's $113 million decision is a masterclass in spiritual and strategic alignmentWhy provision follows position — not the other way aroundWhat this looks like applied to the decisions you're facing right nowAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  40. 770

    Make the Thing Only You Could Make — The Audience for That Is Already Waiting

    In this episode we’ll talk about:Why the most overlooked competitive advantage is the thing that makes you specifically youHow trying to make what's already been made is the slowest path to obscurityWhy your unique combination of experiences perspectives and gifts is the actual assetHow there's already an audience searching for what only you can offerWhy most creators settle for generic work because specific work feels riskierWhat happens when you finally trust that what makes you different is exactly what's neededAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  41. 769

    You Will Know Them By Their Fruit

    In this episode we’ll talk about:Why fruit is not what most people think it isWhat scripture actually means when it talks about the fruit of the SpiritHow real fruit shows up in someone's daily behavior — not their public presentationWhy fruit cannot be performed... only livedHow recognizing fruit in others requires cultivating it in yourselfWhat your spirit knows about someone long before your mind can explain itAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  42. 768

    Money Was Never the Enemy of the Work… or What Some Call Art

    In this episode we’ll talk about:Why we sort our talents into two piles — and how that sorting system is breakingThe lie that real artists shouldn't care about money — and where it came fromWhy art is bigger than the canvas and the recording boothThe reframe — money isn't the enemy of devotion, neglect isWhy rigor and devotion are the same actHow to define your own model without inheriting the old playbookAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  43. 767

    When the Thing That Always Worked Stops Working — That's God Talking

    In this episode we’ll talk about:Why God will sometimes dry up the source that's been carrying youHow to recognize divine redirection when it shows up as droughtWhy the unexplainable slowdown isn't punishment — it's repositioningThe difference between confusing the source with God and recognizing God as the actual sourceWhy letting go of what used to work is harder than starting something newWhat shifts when you stop trying to revive the old well and start trusting the new directionAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  44. 766

    How Do You Answer the Question… “What Do You Do?”

    In this episode we’ll talk about:Why the question "what do you do" has always felt too small for certain peopleHow society's need to label you is about their comfort not your identityWhy being multiple things at once isn't confusion — it's designHow I personally navigate this question and why my answer keeps evolvingWhy the pressure to pick one lane limits people who were built for rangeWhat shifts when you stop trying to fit into a title and start owning the full pictureAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  45. 765

    Many Don't Have an Intuition Problem… It Might Be a Courage-to-Obey-It Problem

    In this episode we’ll talk about:Why most people hear their intuition clearly but choose not to follow itHow the gap between knowing and doing is almost always a courage gap not a clarity gapWhy obedience to your own knowing is one of the hardest practices you'll ever developHow ignoring your intuition repeatedly trains you to distrust the very thing designed to guide youWhy God often speaks through intuition and delaying obedience to it is delaying obedience to GodWhat shifts when you stop waiting for certainty and start honoring what you already knowAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  46. 764

    Most of What We Call Doubt Is Actually a Refusal to Release the Version of the Plan We Wrote First

    In this episode we’ll talk about:Why most doubt isn't actually doubt in God — it's attachment to your own version of how things should goHow we mislabel control as faith and then call it doubt when God doesn't follow our scriptWhy releasing your plan isn't the same as losing your faithHow attachment to the original vision blocks the expanded version God is trying to revealThe difference between doubting God and being disappointed that God didn't do it your wayWhat shifts when you stop calling it doubt and start calling it what it really isAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  47. 763

    Alignment Doesn't Feel Aligned at First — It Feels Like Loss

    In this episode we’ll talk about:Why the beginning of alignment almost always feels like something is falling apartHow loss and alignment share the same entry point and why that confuses peopleWhy God's realignment process requires the removal of things you thought were permanentHow to recognize alignment when it's disguised as disruptionWhy the discomfort of transition is evidence of repositioning not punishmentWhat becomes possible when you stop resisting the loss and start trusting the rearrangementAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  48. 762

    Most Good Communication Is Actually Two People Being Safe Enough to Be Wrong Out Loud

    In this episode we’ll talk about:Why what we call good communication is less about technique and more about safetyHow most communication breakdowns aren't skill problems — they're safety problemsWhy being wrong out loud in front of someone is one of the deepest forms of intimacyHow safety in communication changes what people are willing to say and how quickly things resolveWhy the best communicators aren't the most articulate — they're the most safe to be aroundWhat shifts in your relationships when you stop performing correctness and start practicing honestyAnd more… START HERE…→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/aboutNEW HERE…→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE)CONNECT WITH ME…→ Instagram — @mattgottesman→ TikTok — @mattgottesman→ YouTube — @mattgottesmanRESOURCES…→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE→ Recommended Book List — CLICK HERE→ Apparel — thenicheisyou.comOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  49. 761

    The Decision That Scares You the Most Is Often the One Your Future Self Has Already Made

    In this episode we’ll talk about:Why the decisions that carry the most fear are usually the most alignedHow your future self has already resolved what your current self is still debatingWhy the fear isn't confusion — it's the weight of knowing what's next and not feeling ready for itThe difference between fear that warns you and fear that confirms youWhy most people stay stuck not because they don't know what to do but because they know exactly what to do and it terrifies themWhat shifts when you start making decisions from the person you're becoming instead of the person you've beenAnd more… CONNECT WITH ME…→ Instagram — @mattgottesman→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

  50. 760

    The Relationship You're Praying for Is Also Praying for You

    In this episode we’ll talk about:Why the waiting season in love isn't just about your preparation — it's about theirs tooHow God is simultaneously preparing two people for each other without either of them knowing the full pictureWhy your faith during the wait is connected to something happening on the other side that you can't see yetHow trusting the process changes your relationship with the waiting itselfWhy the preparation happening in you right now is making you ready for the kind of love most people only pray aboutWhat it means to hold faith for something that's being built in two places at onceAnd more… CONNECT WITH ME…→ Instagram — @mattgottesman→ My Substack — mattgottesman.substack.com → Apparel — thenicheisyou.comRESOURCES…→ Recommended Book List — CLICK HERE→ Masterclass — CLICK HEREWORKSHOPS + MASTERCLASS:→ Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeOTHER RELATED EPISODES:Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest StepApple: https://apple.co/3MB62IuSpotify: https://bit.ly/4rZw3RN

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ABOUT THIS SHOW

Hi, I’m Matt Gottesman (@mattgottesman on Instagram) and this is my daily podcast where I offer practical thoughts and perspectives to un-complicate life, creativity and the pursuit of your highest self.Instead of choosing one niche for the podcast, I decided that the niche is you… a simple, straight forward show about the power of not boxing yourself into any one category, title or niche, but embracing all of your gifts, having a better relationship with yourself and trusting your path (intuition).I’m not a "category" expert, just someone sharing my thoughts, perspectives and experiences on topics that really matter to promote a life of health, wealth, happiness & personal fulfillment.Join me right here every day and if you never want to connect deeper... join us on my Substack... https://mattgottesman.substack.com

HOSTED BY

Matthew Gottesman

Frequently Asked Questions

How many episodes does The Niche Is You have?

The Niche Is You currently has 50 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is The Niche Is You about?

Hi, I’m Matt Gottesman (@mattgottesman on Instagram) and this is my daily podcast where I offer practical thoughts and perspectives to un-complicate life, creativity and the pursuit of your highest self.Instead of choosing one niche for the podcast, I decided that the niche is you… a simple,...

How often does The Niche Is You release new episodes?

The Niche Is You has 50 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to The Niche Is You?

You can listen to The Niche Is You on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts The Niche Is You?

The Niche Is You is created and hosted by Matthew Gottesman.
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