PODCAST · business
The Potentializer Podcast
by Lance Edwards
Lance Edwards' The Potentializer Podcast
Episodes
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Episode 8: From Medicine to Multifamily — How One Entrepreneur Is Building Legacy Through Apartments
What happens when a 35-year career in medicine meets the freedom and opportunity of real estate? In this inspiring episode, Lance sits down with Alan H., a seasoned healthcare executive who's turning decades of leadership, grit, and "man-in-the-arena" mindset into a new mission: building wealth,...
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Episode 7: From Data to Deals — How "Jack & Jill" Built a Land Empire from the Back of a Boat with Jack Butala & Jill DeWit
What if you could flip land from anywhere in the world — even from the back of a boat? In this episode, Lance talks with Jack and Jill, the powerhouse couple behind Land Academy, who've completed over 16,000 land transactions and built a thriving community of data-driven investors. They share how...
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Episode 6: Acres of Diamonds: Turning Life's Setbacks into Side Hustles with Bart Merrell, The Side Hustle Samurai
In this episode of The Potentializer Podcast, Lance Edwards sits down with Bart Merrell—international entrepreneur, author, and the "Side Hustle Samurai." Bart is on a mission to help people create financial security by monetizing what they already know, already do, and already love. From growing...
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Episode 5: Designing Freedom: From Corporate Career to Strategic Private Investing with Bryan Hancock
Episode 5: After two decades in high-level roles at Microsoft, Dell, and Schwab, Bryan Hancock stepped into the world of private investing—without quitting his corporate job. In this episode, Bryan joins Lance to share how high-income professionals can use oil & gas, real estate, and smart tax...
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Episode 4: From Breakdown to Breakthrough — How Shelly Schilson Turned Adversity into Apartment Success
About This Episode: In Episode 4 of The Potentializer, Lance Edwards sits down with small apartment investor Shelly Schilson for a candid, vulnerable, and powerful journey of transformation. From a one-two punch of a cancer diagnosis and job loss to owning a notorious 13-unit former motel, Shelly...
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Episode 1: From Greenlight REI to The Potentializer - Why The Real Estate Industry Needs a New Model
In this inaugural episode, Lance Edwards introduces The Potentializer, a reimagined podcast born from the evolution of Greenlight REI. With two decades of real estate experience, Lance shares why the traditional real estate coaching model is outdated—and how the future lies in collaborative...
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Episode 3: From Property to Platform: How to Stop Doing Deals and Start Building a Scalable Business
In Episode 3 of The Potentializer, Lance Edwards breaks down the essential mindset shift from owning isolated properties to building scalable small apartment businesses through platforms. He explains why the one-man-band landlord model leads to burnout and plateau, and reveals how adopting a...
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Episode 2: The One-Man-Band Landlord Is Dead—Here's What Replaces Him
In Episode 2 of The Potentializer, Lance Edwards explores the outdated and exhausting model of the 'one-man-band landlord' and introduces a smarter, scalable alternative: the Small Apartment Symphony. Drawing from real examples and his own journey, Lance illustrates how collaboration, platforms,...
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Unlocking Real Estate Success: Raising Private Money
In this episode, Lance Edwards explores the vital role of private money in real estate success with expert Alan Cowgill. Alan shares his journey from corporate America to private lending, explaining the difference between private and hard money lenders and offering tips for finding private…
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Nugget - Path to Your First $1 Million in Small Apartments
Listen to this concise excerpt from Lance Edwards' weekly Apartment Wealth Nuggets webinar, conducted LIVE with Q&A. Quick shortcuts to small apartment investing.
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Nugget - Why Small Apartments
Listen to this concise excerpt from Lance Edwards' weekly Apartment Wealth Nuggets webinar, conducted LIVE with Q&A. Quick shortcuts to small apartment investing.
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Small Apartments vs Traditional Wall Street Products
Listen to this concise excerpt from Lance Edwards' weekly Apartment Wealth Nuggets webinar, conducted LIVE with Q&A. Quick shortcuts to small apartment investing.
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Fundamentals About Commercial Loans of Multifamily Real Estate & Market Trends
In this episode, Lance Edwards' guest is Aaron Abelson who delves into various aspects of loan products and financing options, specifically focusing on non-recourse loans. They cover borrower qualifications, perception versus misperception, the loan application process, and the underwriting…
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A Revolutionary Interdisciplinary Care Model for Soldiers with Traumatic Brain Injuries
Undoubtedly you've heard about soldiers who have returned from deployments with physical injuries – injured or missing limbs, vision, hearing, etc. But some injuries are significantly harder to see. A substantial number of soldiers experience traumatic brain injuries caused by an accident or...
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How to Combine Life Insurance with Apartments (Kim Butler)
In this episode, Lance Edwards' guest is Kim Butler, author and founder of Prosperity Thinkers. Kim Butler has shunned common financial products such as stocks, bonds, savings accounts and CDs in favor of creative life insurance strategies outside of the typical financial planning "box". Tune in…
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The Man Lance Edwards Dubbed the "Poster Boy of Resilience" Is Now Running for Congress in the Twenty First District of Florida!
In this episode, amazed by Peter Arianas' dogged determination and amazing ability to navigate through all the seemingly insurmountable challenges that came up in trying to close his first deal, Lance Edwards once dubbed him the "Poster Boy of Resilience." After completing one of Lance's early...
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Small Apartments Success Story (Damon Caldwell)
In this episode, Lance Edwards' guest is Damon Caldwell. A recent graduate of the Small Apartments Boot Camp, Mr. Caldwell got his start wholesaling in 2017 after serving as a firefighter for several years. He quickly learned about the greater income potential with multi-family units and takes...
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The Inside Track (Peter Sage)
In this episode, Lance Edwards' guest is Peter Sage. Mr. Sage is a motivational speaker, serial entrepreneur, philosopher, teacher and bestselling author of several books, including The Inside Track: An Inspirational Guide to Conquering Adversity, a collection of private letters that he sent to…
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Making 100 the New 30 (Dr. Jeffrey Gladden)
In this episode, Lance Edwards' guest is Dr. Jeffrey Gladden. Dr. Gladden is currently the Director of Heart Attack and Stroke Prevention and Cardiac Rehabilitation at The Heart Hospital Baylor Plano, which he co-founded in 2004. He is CEO Board Chair, Principle and CMO for Product Development at...
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Tax Savings Via Depreciation and Cost Segregation (Todd Strumpfer)
In this episode, Lance Edwards' guest is Todd Strumpfer, Senior Account Executive with Cost Segregation Services, Inc. They discuss the tax savings benefits of depreciation and cost segregation.
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Commercial and Residential Lending in the Era of COVID-19 (Rick Cabin)
In this episode, Lance and commercial lending expert Rick Cabin discuss various topics related to commercial lending, especially in the era of COVID-19. They specifically address the essential differences between commercial and residential lending (including loan qualifications), the importance…
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Launch To Your Best Life Expert Shares on Mindset and Multiple Streams of Income (Robert Allen)
In this episode we will be talking about Robert Allen and how he has spent his entire life helping people earn more and live better. He is the author of 11 books, including the #1 bestsellers Nothing Down, "Multiple Streams of Income: How to Generate a Lifetime of Unlimited Wealth!, The Four Maps...
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The Importance of Property Management Companies with Steve Rozenberg
In this episode you'll meet Steve Rozenberg the Vice President of Education for Mynd Property Management. In this role, he educates investors about the benefits of small residential investing with a variety of content, including podcasts, video blogs and more. Before joining Mynd, Rozenberg was a...
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Talking Reverse Wholesaling and Entrepreneurship with Kent Clothier
In this episode Lance will be interviewing Kent Clothier the founder and CEO of Real Estate Worldwide (REWW), a multi-faceted real estate investment education and training company with headquarters in La Jolla, CA and additional offices in Scottsdale, Arizona. REWW offers customers a cutting-edge...
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Expert Shares About Lease Options in Current Market (John Jackson)
In this episode Lance will be interviewing the often referred to as the "King of Lease Options," John Jackson the nation's premier authority on real estate lease options. Numerous other nationally recognized real estate educators refer their students to him to learn his groundbreaking lease…
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Lance Edwards' New Book, "As It Should Be"
In this episode of Green Light REI, Lance Edwards shares with listeners his excitement over the release of his latest book, As It Should Be, a unique work chronicling seven generations of Lance's family and its connections to the history of Florida ("Old Florida," as he calls it) and development…
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The Business Owner's Guide To Financial Freedom
Mark is a personal and small business tax and legal expert who helps clients build and protect wealth through wealth management strategies, as well as business and tax remedies often overlooked in this challenging, ever-changing economic climate. His seminars have helped tens of thousands of...
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Security Syndication Attorney Shares How To Raise Private Money For Real Estate
Kim Lisa Lisa Taylor, Esq., is the founder of Syndication Attorneys PLLC, a boutique corporate securities law firm that helps clients nationwide with their federal real estate securities offerings. Kim Lisa and the other members of the Syndication Attorneys team focus on helping small business...
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Investment Insights with the Tax Lien Lady
Joanne Musa, "the Tax Lien Lady," is a Tax Lien Investing Expert who teaches people to invest in safe, highly profitable, tax lien certificates and tax deeds. Her goal is to help clients build profitable portfolios in tax lien certificates or tax deeds. She urges people to get started in…
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Understanding Bridge Financing and How It Can Help You Invest in Small Apartments
A 25-year veteran of the financial industry, Mike Boggiano is currently Director of Multifamily Originations at Lending One, a financial technology company focused on providing creative financing to professional real estate investors. Its founders have set out to build a company that helps these...
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Making Money With First Position Seller Finance Real Estate Notes
With over 2,200 closed note transactions since the inception of Armstrong Capital in 1991, Jeff Armstrong's knowledge and experience in the real estate note industry is unsurpassed. His company specializes in purchasing Seller-Financed Notes, for all cash. This allows investors to receive a lump...
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Property Due Diligence and Inspections
Keith Mathias is the National Accounts Manager for AmeriSpec Inspection Services, which provides expert evaluation for any residential or commercial property inspection. As the leading home inspection brand, tested and proven for 30+ years, the company delivers complete peace of mind to buyers…
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I.D.E.A.L. Math on Pretty Properties & The Speed Wealth Method
In this solo podcast, Lance tells his listeners about the power of math when it comes to investing in small apartments – and how to earn 15 percent on what he calls "pretty apartments." He calls this process the "speed wealth method to wealth accumulation" because it provides a path for people to...
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Real Estate Broker and "Rentalpreneur" Discuss the Great Possibilities of Airbnbs
Featured in INC. Magazine, the Indy Star and on the Ron LeGrand Mentor podcast, Rachel Prince has been called the "maven" of Airbnb short-term renting. She is the creator of BUYBNB, the online Airbnb real estate investing course. From a renter struggling to pay her rent, to owning several BNB…
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Financial Freedom for the Small Business Owner
Financial Freedom for the Small Business Owner
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How to Fund Your Apartments with Non-Recourse Loans
As CEO of Janover Ventures, Blake Janover oversees the capital markets advisory, equity placement platform, digital and technology strategies for Janover Ventures and its family of sites including multi-family loans, commercial real estate loans, HUD loans, CMBS loans and dozens of others. He is…
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The Importance of Mindset
Zach Beach
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How to Succeed As a Real Estate Investor
Larry Pino
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Non-Recourse Financing for Small Apartment Purchases
Geoffrey Platt
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The Keys to Successful Seller Financing
Larry Goins
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The Value of Partner Driven Real Estate Coaching
Peter Vekselman
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Frequently Asked Questions
How many episodes does The Potentializer Podcast have?
The Potentializer Podcast currently has 63 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Potentializer Podcast about?
Lance Edwards' The Potentializer Podcast
How often does The Potentializer Podcast release new episodes?
The Potentializer Podcast has 63 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Potentializer Podcast?
You can listen to The Potentializer Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Potentializer Podcast?
The Potentializer Podcast is created and hosted by Lance Edwards.
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