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PODCAST · business

The Pragmatic Empiricist

by Chris Maffeo

The Pragmatic Empiricist is a short-form business podcast hosted by Chris Maffeo.Drawing on conversations with founders, operators, distributors, and brand builders in the drinks trade, Chris looks beyond the official story to uncover the small signals and real-world forces behind what works. Each episode asks what business leaders in any category can learn from what actually happened.No universal playbooks. Just grounded observations, sharper questions and practical lessons that travel beyond drinks.

Publisher-supplied feed metadata · PodParley refreshed Oct 9, 2026 · Source feed

Episodes

  1. 002 | The Harder Sell Is Internal: Why New Channels Stall Inside Your Own Company

    The glossy shelf everyone notices, whether it's in an airport or anywhere else, is the last visible step of a much longer process. The real negotiation almost never happens with the new channel partner first. It starts with winning permission to operate differently inside your own company. A new...

  2. 001 | Knowledge Gets Lost: Someone Always Invents A Story To Replace It.

    A piece of market research can say a product won't work and still be wrong, because people often behave very differently from how they answer a survey question. The real signal didn't come from a lab or a questionnaire. It came from watching two ordinary strangers do something nobody had told…

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ABOUT THIS SHOW

The Pragmatic Empiricist is a short-form business podcast hosted by Chris Maffeo.Drawing on conversations with founders, operators, distributors, and brand builders in the drinks trade, Chris looks beyond the official story to uncover the small signals and real-world forces behind what works. Each episode asks what business leaders in any category can learn from what actually happened.No universal playbooks. Just grounded observations, sharper questions and practical lessons that travel beyond drinks.

HOSTED BY

Chris Maffeo

Frequently Asked Questions

How many episodes does The Pragmatic Empiricist have?

The Pragmatic Empiricist currently has 2 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is The Pragmatic Empiricist about?

The Pragmatic Empiricist is a short-form business podcast hosted by Chris Maffeo.Drawing on conversations with founders, operators, distributors, and brand builders in the drinks trade, Chris looks beyond the official story to uncover the small signals and real-world forces behind what works. Each...

How often does The Pragmatic Empiricist release new episodes?

The Pragmatic Empiricist has 2 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to The Pragmatic Empiricist?

You can listen to The Pragmatic Empiricist on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts The Pragmatic Empiricist?

The Pragmatic Empiricist is created and hosted by Chris Maffeo.
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