PODCAST · education
The Private Practice Lab Podcast
by Asia Rodriquez, LCPC
Experiments, formulas, and discoveries to help therapists turn clinical skills into sustainable private practices. privatepracticelab.substack.com
Episodes
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Brand Identity for Therapists: How to Build a Private Practice Brand That Attracts the Right Clients
Brand Identity for Therapists: How to Build a Private Practice Brand That Attracts the Right Clients Your brand is already communicating something. The question is whether you know what it's saying. In Episode 4 of Private Practice Lab, we go into the lab on brand identity — not the surface-level...
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The Niche Conversation Nobody Had With You in Grad School
Let’s be honest, most of us came out of graduate school fluent in clinical language and completely underprepared for the business of practice. We knew our modalities. We knew how to build rapport, write a note, sit with discomfort. What nobody taught us was how to describe what we do in a way…
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Blueprint: Building the Foundation of Your Private Practice
Before you design your logo or start taking clients, you need a solid foundation. In this episode of Private Practice Lab, host Asia Rodriquez—licensed therapist and consultant—walks you through the essential building blocks every therapist-entrepreneur needs to start strong. You’ll learn how to:...
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From Fired to Private Practice: The Experiment That Launched My Therapy Business
🎙️ Episode 1: The Experiment That Started It All Host: Asia Rodriguez, LCPC, LPC 🧪 Episode Overview Welcome to Private Practice Lab — the space where great therapists become great entrepreneurs. In this debut episode, host Asia Rodriquez, a licensed therapist and private practice consultant,...
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