PODCAST · business
The REDX Podcast
by REDX
Listen to The REDX Podcast to discover tips, tricks, habits, and hacks from top-performing real estate agents. No matter what stands in your way, we've got all the best resources in place to provide clarity, support, and peace of mind so you have more time to connect with the right people, and create meaningful opportunities to succeed in your business.
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Rachel Warrell: Building a Luxury Brand Through Consistency & Social Media
Luxury real estate agent Rachel Warrell joins the show to share how she built one of the most recognizable personal brands in the Florida real estate market through consistency, storytelling, and strategic prospecting. Specializing in Panama City Beach, 30A, and Destin luxury properties, Rachel reveals how social media became the credibility engine that helped scale her business and position her as the go-to expert in her market.In this episode, Rachel breaks down how prospecting built her business long before social media amplified it. From waking up at 4:00 AM to create daily content before starting her workday, to eventually leveraging REDX Brand Builder to streamline her marketing, she shares the real behind-the-scenes work required to build a trusted personal brand. Rachel also explains why agents must stop treating social media as optional and instead use it to tell stories, showcase expertise, and create trust before ever speaking to a client. Whether it’s luxury listings, local market education, or lifestyle-focused content, Rachel’s strategy proves that consistency and authenticity are what truly separate top producers from the competition.Here’s what you will discover in this episode…•Why prospecting, not social media, was the true foundation of Rachel’s business•How social media acts as a “living resume” and credibility engine•Why storytelling sells more effectively than listing features alone•The importance of consistency in building trust and market authority•How Rachel built a recognizable luxury brand in Northwest Florida•Why agents should stop treating social media as optional•How leveraging systems and delegation helped Rachel scale sustainably•The role authenticity plays in attracting the right clients and opportunitiesJUMP TO THESE TOPICS00:00 – 🎙️ Introduction & Rachel’s Luxury Florida Market 03:05 – 📞 Prospecting vs. Social Media: What Built the Business 05:15 – 📱 Using Social Media as a Credibility Engine 06:20 – 🌴 Selling the Lifestyle, Not Just the Property 07:40 – ⏰ The 4:00 AM Content Creation Grind 09:50 – 🚀 How Consistency Creates Inbound Business 11:35 – 📰 Becoming a Local Market Authority Through Content 13:10 – 🎯 Rachel’s Full Social Media Strategy Explained 18:00 – 🤝 Delegating Content & Leveraging Brand Builder 24:20 – 🔑 Why Social Media Is No Longer Optional for Agents 32:40 – 🎥 Authenticity, Attraction & Building Trust Online 36:00 – 💡 Final Advice for Agents Looking to Scale Their BrandREACH RACHEL:⚡️ Instagram: https://www.instagram.com/rachelwarrellrealtor/ ⚡️ Facebook: https://www.facebook.com/rachelwarrellrealtor/RESOURCES:⚡️ REDX Prospecting Platform: https://www.redx.com/ ⚡️ Brand Builder: https://www.redx.com/brand-builder ⚡️ REDX Dialer: https://www.redx.com/products/dialer
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Ricky Carruth: Relationships Over Transactions & The Power of Consistency
Real estate agent, entrepreneur, and industry leader Ricky Carruth joins the show to break down the simple, but often overlooked, formula for building a dominant real estate business. Known for his “relationships over transactions” philosophy, Ricky shares how agents can cut through market noise and create predictable, long-term success regardless of conditions.In this episode, Ricky dives into why most agents are focused on the wrong metrics and how shifting toward daily relationship-building can completely transform your business. From his strategy of calling old expired listings to building a massive database through consistent outreach, he explains how real growth comes from connection, not conversion. Ricky also shares how his business continues to thrive through referrals and personal branding, proving that when you focus on helping people first, the deals follow naturally.Here’s what you will discover in this episode…•Why “old expireds” are one of the most overlooked opportunities in today’s market•How to create natural conversations that build trust instantly•The importance of focusing on relationships over transactions•Why most agents fail by chasing short-term deals instead of long-term growth•How making 5 new connections a day can transform your business•The real reason database-building is the key to scalability•How to stay consistent regardless of market conditions or challenges•Why must connection come before conversion in every interactionJUMP TO THESE TOPICS00:00 – 🎙️ Introduction & Market Overview01:40 – 🥇 “Go for the Gold” Mindset02:30 – 📞 Why Old Expired Listings Are Gold06:40 – 🤝 Relationships Over Transactions Explained11:40 – 📊 Building a Database That Scales18:50 – 🧠 Scripts, Conversations & Authenticity24:50 – 🏡 Handling Sellers in a Competitive Market31:20 – 💰 Opportunities with Investors & Absentee Owners34:40 – 🔑 Final Advice: Control What You Can ControlREACH RICKY:⚡️ Website: https://zerotodiamond.com/⚡️ Facebook: https://www.facebook.com/zerotodiamond⚡️ YouTube Channel: https://www.youtube.com/@rickycarruth⚡️ Instagram: https://www.instagram.com/rickycarruth/RESOURCES:⚡️ REDX Prospecting Platform: https://www.redx.com⚡️ REDX Prospecting Services: https://www.redx.com/products/
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Unlocking Deals with Creative Financing & Market Adaptation
Third-generation real estate professional and lending expert Ryan Leahy joins the show to reveal how agents can win more listings and close more deals, without waiting on interest rates to drop. As the founder behind a modern seller financing program, Ryan shares how he’s helping agents unlock opportunities in a market where traditional financing is limiting buyer activity.In this episode, Ryan breaks down the real problem facing today’s housing market: qualified buyers who can’t fit into the traditional lending box. Drawing from decades of experience and lessons passed down through generations in real estate, he explains how seller financing, when done correctly, can bridge the gap between buyers and sellers. From creating competitive interest rates to structuring deals that benefit both sides, Ryan shows how this strategy isn’t just a workaround, it’s a powerful marketing tool that helps agents stand out, win listings, and generate more offers.Here’s what you will discover in this episode…•Why today’s market has more qualified buyers than approved buyers•How seller financing creates opportunities where traditional lending fails•The biggest misconceptions agents have about creative financing•How to use seller financing as a marketing tool to win more listings•Why this strategy works especially well for stale or overpriced listings•How agents can stand out in competitive listing appointments•The role of structure, systems, and legal protection in making deals work•How Ryan turned a challenging market shift into a scalable solutionJUMP TO THESE TOPICS00:00 – 🎙️ Introduction & Market Challenges02:10 – 🏡 Ryan’s Background & Real Estate Roots05:30 – 📉 The Shift in Interest Rates & Market Impact08:00 – 💡 Discovering Seller Financing Opportunities13:10 – 🧠 Breaking Down the Strategy18:40 – 📊 Real Deal Examples & Numbers24:00 – 🎯 Using Seller Financing to Win Listings28:30 – 🔁 Overcoming Objections & Misconceptions34:20 – 🛠️ Systems, Structure & Risk Management40:00 – 🔑 Final Thoughts & How to Get StartedREACH RYAN:⚡️ Website: https://www.moresellerfinancing.com/⚡️ Email: [email protected]:⚡️ REDX Prospecting Platform: https://www.redx.com/⚡️ REDX Dialer: https://www.redx.com/products/dialer
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From $500M Sold: David Van Noy’s Formula for Real Estate Mastery
In this episode of the REDX Podcast, Curtis Fenn sits down with Kansas City real estate veteran and coach David Van Noy, who has sold over 2,000 homes and closed more than $500 million in transactions. David shares his no-nonsense perspective on what agents must focus on right now to survive and thrive in today’s challenging market. From cutting through distractions to mastering fundamentals, this conversation delivers clear, actionable strategies that agents can implement immediately to grow their business.Here’s what you will discover in this episode…✅ The most successful agents protect their focus and eliminate distractions to consistently execute money-making activities.✅ Studying the market deeply and consistently provides the confidence and expertise clients expect from a true professional.✅ Working on personal discipline—health, mindset, and lifelong learning—is the ultimate competitive advantage in real estate.JUMP TO THESE TOPICS🎙️ 00:00 – Introduction to David Van Noy and His $500M Career📱 03:00 – Why Technology is Making Agents Lazy📋 04:50 – Back to Basics: The Daily Call List Strategy📚 06:30 – The High Value of Focus and Reading💪 11:30 – Why Physical Health Directly Impacts Your Sales📊 13:20 – How to Study the Market Like a Pro🏡 15:40 – The Five Market Numbers Every Agent Must Know📞 19:10 – Scripts, Confidence, and Expired Listings🌐 26:30 – Beyond Sales: Learning Finance, Economics, and Negotiation🚫 30:00 – Boundaries, Distractions, and Building a Focused BusinessREACH DAVID VAN NOY⚡️ Website: https://www.vannoyre.com/⚡️ Instagram: @davidvannoyjr⚡️ Email: [email protected]⚡️ LinkedIn: https://www.linkedin.com/in/davidvannoyjr RESOURCES:Expired Leads: https://www.redx.com/products/expired-leads/REDX: https://www.redx.com/
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The Prospecting Playbook: Consistency, Authenticity & Growth
Real estate coach and Real Estate Uncensored co-host Greg McDaniel joins the show to break down what it really takes to build a predictable, scalable real estate business. With over 20 years of experience and a no-nonsense approach, Greg shares how mastering consistency, embracing rejection, and focusing on real human connection can transform an agent’s results.In this pre-recorded episode, Greg dives into the mindset and systems that helped him go from broke during the 2008 crash to building a thriving business rooted in daily prospecting, database cultivation, and creative marketing. From door knocking and cold calling to leveraging video and social media, he explains how combining old-school fundamentals with modern strategies creates unstoppable momentum. If you’re ready to stop chasing shortcuts and start building a sustainable pipeline, this conversation delivers the blueprint.Here’s what you will discover in this episode…• Why consistency and persistence are the foundation of predictable growth• How Greg turned failure and financial hardship into long-term success• The role of prospecting in building a scalable real estate business• How to combine traditional prospecting with modern marketing strategies• Why most agents misunderstand lead generation and scalability• Creative ways to stand out and stay top-of-mind in your market• How to handle rejection and turn it into a competitive advantageJUMP TO THESE TOPICS00:00 – 🎙️ Introduction & Greg’s Real Estate Background01:42 – 👨👦 Growing Up in a Real Estate Family03:27 – 💥 Early Struggles & Learning Consistency08:37 – 📞 Prospecting Fundamentals & Lead Generation13:10 – 🧠 Systems for Predictable Deal Flow18:55 – 🚀 Creative Marketing & Standing Out24:20 – 📅 Daily Habits & Time Blocking for Success30:05 – 🔁 Handling Rejection & Staying Consistent36:40 – 🎥 Blending Old School & Modern Marketing41:55 – 🔑 Final Advice: Embrace the ProcessREACH GREG:⚡️Facebook: https://www.facebook.com/greg.mcdaniel.739/⚡️Podcast: https://podcasts.apple.com/in/podcast/real-estate-uncensored-real-estate-sales-marketing/id1010493715RESOURCES:⚡️ REDX Prospecting Platform: https://www.redx.com/⚡️ REDX Dialer: https://www.redx.com/products/power-dialer/
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Blind Motivation: Scalable Systems & AI in Real Estate
Real estate entrepreneur, broker-owner at Landmark Elite Homes, and founder of the Get Cash Academy, Kash-Wayne Campbell breaks down his journey from event promotion to building a real estate organization with over 60 agents. Kash-Wayne explains why top producers succeed through "blind motivation" and how agents can stop struggling with leads by mastering the art of follow-up and relationship-based conversion.This pre-recorded episode reveals how to transition from a disorganized solo agent to a system-driven business owner. Kash-Wayne shares practical strategies for warming up your sphere of influence, implementing essential CRM and time-blocking habits, and explaining why agents must never hire for a task they haven't done themselves. He also dives into the future of the industry, detailing how to leverage AI tools like Gemini and ChatGPT, and why building digital communities on platforms like Substack is the next major trend.Here’s what you will discover in this episode…•The power of "blind motivation" and why taking action without excuses separates top producers from the rest•How to build your business from the inside out by starting with your warm sphere of influence before tackling cold leads•Why the real money is in the follow-up and how to use milestone tracking to convert long-term prospects•The number one mistake agents make when scaling: trying to hire for a task they have never done themselves•How to practically use AI tools like ChatGPT, Claude, Gemini, and Opus Clip to generate content and leads•Why building dedicated communities on platforms like Substack or Skool is a critical strategy for future-proofing your business•How to find hidden opportunities in the distressed market and pre-foreclosures when others are fearfulJUMP TO THESE TOPICS00:00 – 🎙️ Introduction & Transitioning from Event Promotion to Real Estate03:00 – 📊 Overcoming Early Challenges & Generating the First Lead on Fiverr06:15 – 🧠 The Concept of "Blind Motivation" in Top-Producing Agents08:10 – 🎯 Building from Within: Warm Market vs. Cold Market Prospecting09:40 – 📅 Focusing on Appointments: The Ultimate Money-Making Task13:00 – ⚠️ The Biggest Mistake Agents Make When Building a Team16:00 – 🔄 Essential Systems: CRM, Time Blocking, and Follow-Up18:30 – 📈 Milestone Tracking: Turning Follow-Up into Conversion21:00 – 🤖 The AI Revolution: How to Use Gemini, ChatGPT, and Opus Clip26:40 – 🌐 The Rise of Digital Communities and Substack30:20 – 📉 Finding Opportunities in Pre-Foreclosures and Distressed Markets32:15 – 🔮 Connecting with Kash-Wayne and Final ThoughtsREACH KASH-WAYNE:⚡ YouTube: https://www.youtube.com/@Kashwaynecampbell⚡ Instagram: @getcashwithcash⚡ Community: 100K Commission Community RESOURCES:⚡ REDX Prospecting Platform: https://www.redx.com/⚡ Motivated Seller Leads: https://www.redx.com/products
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The Consistency Advantage: Systems, Accountability & Scalable Growth
International speaker, real estate leader, and coaching expert Ben Fairfield breaks down why consistency beats intensity in today’s real estate market and how agents can build scalable, predictable businesses by shifting from a salesperson to a business owner mindset.Drawing from a 21-year career holding executive roles at major brands like Keller Williams, eXp Realty, and RE/MAX, Ben explains why agents struggle with productivity, how to audit lead sources for maximum return, and the critical importance of clarity, accountability, and belief in leadership.This pre-recorded episode reveals how to identify productivity leaks, protect your schedule for dollar-producing activities, and future-proof your business against shifting markets and AI by becoming a hyper-local market authority. If you feel stuck in your production or overwhelmed by shiny object syndrome, this conversation delivers a practical, no-fluff roadmap for creating sustainable success and lasting relationships.Here’s what you will discover in this episode…•Why consistency beats intensity and how to avoid agent burnout•The essential mindset shift from salesperson to business owner•How to audit your lead sources and double down on what actually works•The three critical elements every agent needs: clarity, accountability, and belief•How to identify common productivity leaks and build foolproof follow-up systems•Why relationships and hyper-local expertise will future-proof your business against AIJUMP TO THESE TOPICS00:00 – 🎙️ Introduction & Ben’s Background in Coaching01:57 – 📊 Why Consistency Beats Intensity Every Time03:50 – 🧠 The Mindset Shift: Salesperson vs. Business Owner05:56 – 🏢 How Brokerage Leadership Impacts Agent Performance07:28 – 🎯 The Three Things Agents Need: Clarity, Accountability, and Belief09:28 – 🔄 Three Steps to Reset and Grow When You Feel Stuck11:20 – 📉 Auditing Lead Sources and Focusing on High-Return Activities14:31 – ⏳ Identifying Productivity Leaks and Managing Your Calendar18:03 – ⚡ Creating Accountability Without Burnout22:10 – 🌅 The Daily Habits and Morning Routines of Top Producers24:50 – 🛑 How to Avoid Shiny Object Syndrome in Lead Generation27:20 – 🤖 The Evolving Role of the Agent in the Age of AI30:20 – 📈 Finding Opportunity in a Shifting Market32:10 – 🤝 Future-Proofing Your Business Through Relationships33:40 – 📍 Positioning Yourself as the Hyper-Local Market AuthorityREACH BEN:⚡ Website: benfairfield.com⚡ Facebook: https://www.facebook.com/benjaminfairfield/RESOURCES:⚡ REDX Prospecting Platform: https://www.redx.com/⚡ Prospecting Data and Tools: https://www.redx.com/products
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Back to Basics: Prospecting, Follow-Up & Consistent Closings
Former chiropractor turned top-producing real estate professional, Christina Palermo, shares how mastering the fundamentals, not chasing shiny objects, has fueled her consistent success in the Scottsdale and Phoenix Metro markets. After beginning her real estate career in 2012 with multifamily sales and transitioning into residential, Christina built a powerful solo business driven by disciplined lead generation, database management, and relentless follow-up.In this pre-recorded episode, Christina breaks down the daily habits, systems, and mindset shifts that help her stay productive even when motivation dips. From circle prospecting and open house strategy to working expired listings and farming, she explains how simple, repeatable actions create predictable income year after year. If you’re looking to eliminate inconsistency and build a business that works in any market, this conversation delivers a practical, back-to-basics roadmap.Here’s what you will discover in this episode…Why the fundamentals still outperform new trends in today’s marketHow Christina structures her daily prospecting for maximum consistencyThe open house and geo-lead strategy that creates additional opportunitiesWhat most agents get wrong about lead follow-upHow to manage call reluctance and build real prospecting momentumWhy improving your own systems beats constantly adopting new onesJUMP TO THESE TOPICS00:00 – 🎙️ Introduction & Christina’s Career Transition 01:42 – 🧠 From Healthcare to Real Estate Success 04:15 – 📞 Circle Prospecting That Actually Converts 08:37 – 🏡 Open House Strategy & Geo-Lead Invitations 13:10 – 🔁 Working Expireds & Farming for Consistency 18:55 – 🗂️ Database-Driven Daily Call System 24:20 – ⚙️ Buyer & Seller Systems That Create Clarity 30:05 – 🚧 Overcoming Call Reluctance & Staying Disciplined 36:40 – 📈 Building Predictable, Year-Over-Year Growth 41:55 – 🔮 What Agents Must Focus on NextREACH CHRISTINA:⚡️ Facebook: https://www.facebook.com/groups/338535896636645/user/1550668253RESOURCES:⚡️ REDX Prospecting Platform: https://www.redx.com/⚡️ Geoleads: https://www.redx.com/products/geoleads
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The Auction Advantage: Predictable Income & Seller Certainty
Thirty-five-year real estate broker, educator, and Founder/CEO of RealEstateAuction.com, Giacomo Sinisgalli, breaks down why the traditional listing model is becoming less predictable in today’s uncertain market and how agents can regain control using the online auction strategy. Drawing from decades of experience coaching agents across the U.S. and internationally, Giacomo explains that when auctions outperform traditional listings, to consistently attractmotivated sellers, and why structured selling creates strongerleverage for both agents and homeowners.This pre-recorded episode reveals how to build a scalable auction lane alongside your existing business by combining niche positioning, predictable prospecting, and modern online bidding platforms. If your pipeline feels inconsistent or you’re competing on commission, this conversation delivers a practical roadmap for creating urgency, certainty, and higher income per transaction.Here’s what you will discover in this episode…When and why real estate auctions outperform traditional listings in shifting marketsHow to consistently find motivated sellers, including probate, vacant, and distressed opportunitiesWhy structured online bidding creates urgency, transparency, and stronger seller outcomesHow to build a scalable auction business alongside your traditional sales modelWhat it takes to turn prospecting into predictable, repeatable incomeJUMP TO THESE TOPICS00:00 – 🎙️ Introduction & Giacomo’s Auction Background01:35 – 📊 When Auctions Outperform Traditional Listings02:48 – 🧠 Why Specialization Creates Authority Faster06:36 – 💻 Understanding the Online Auction Model11:59 – 📬 Finding Motivated Sellers: Probate Opportunities16:06 – 🏚️ Targeting Vacant & Distressed Properties26:07 – 📈 Building a Scalable Auction Business28:11 – ⚡ How Online Bidding Creates Urgency & Transparency35:48 – 💰 Turning Prospecting into Predictable Income41:50 – 🔮 The Future of Real Estate AuctionsREACH GIACOMO:⚡️ RealEstateAuction.com: https://realestateauction.com⚡️Real Estate Auction Podcast: Search “Real Estate Auction PodcastRESOURCES:⚡️ REDX Prospecting Platform:https://www.redx.com/⚡️Motivated Seller Leads:https://www.redx.com/
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How to Win Pre-Foreclosure Listings with Tony Martinez: Short Sales, Equity & the 70/20/10 Strategy
Thirty-year industry veteran and co-team leader of a 120-agent organization, Tony Martinez breaks down why pre-foreclosures and short sales remain one of the most overlooked listing opportunities in today’s market. Drawing from personal experience during the 2008 financial crisis and his work training agents nationwide, Tony explains how to approach distressed properties with clarity, ethics, and confidence. This pre-recorded episode reveals how to turn rising foreclosure activity into a predictable lead source by mastering positioning, prospecting, and specialization. If your business feels inconsistent or reactive, this conversation delivers a framework for creating stability and long-term control through niche expertise.Here’s what you will discover in this episode…How to structure your prospecting using the 70/20/10 model to consistently convert pre-foreclosure listings before competitors engage.Why specialization, through certifications like CDPE and military-focused training, creates confidence, higher conversion, and long-term market authority.How to approach distressed homeowners ethically and strategically so they exit with dignity while you build a predictable listing pipeline.JUMP TO THESE TOPICS00:00 – 🎙️ Why Pre-Foreclosures Still Matter In Today’s Market02:05 – 📉 The 2008 Crisis And How It Shaped Tony’s Focus04:15 – 🧠 Service vs. Commission: The Required Mindset Shift06:00 – 🎖️ Military Buyers vs. Distressed Sellers: Key Differences08:05 – 📌 Why Specialists Convert More Than Generalists10:00 – 💰 Equity vs. Underwater: Understanding Today’s Pre-Foreclosures14:45 – ⚠️ Ethical Pitfalls Agents Must Avoid17:00 – 📊 The 70/20/10 Prospecting Model Explained21:40 – 📱 Using Social Media To Reach Sellers Before They Raise Their Hand23:45 – 📈 Are Foreclosures Coming Back? What The Data Actually Shows27:20 – 🛡️ How To Future-Proof Your Real Estate BusinessREACH TONY:⚡️ Real Estate Advancement Institute: https://reainow.com ⚡️ CDPE Designation: https://cdpedesignation.com ⚡️ Military Residential Specialist: https://gomilres.comRESOURCES:⚡️ REDX Prospecting Platform: https://www.redx.com/ ⚡️ Pre-Foreclosure Leads: https://www.redx.com/products/preforeclosure-leads/
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Real Estate Scripts That Convert: How to Book More Appointments with Dan Elzer
Elite real estate coach and industry veteran Dan Elzer returns to the REDX Podcast to break down what actually works when it comes to prospecting conversations. In this pre-recorded episode, Dan reveals why most agents struggle with scripts, and how simple, flexible script outlines for Sphere, FSBO, Expired, and everyday conversations can dramatically increase appointment conversions. If you want to sound natural, reduce resistance, and confidently turn conversations into listings, this episode delivers a proven framework you can use immediately.Here’s what you will discover in this episode…• Why mastering your listing presentation is the foundation for confident, effective prospecting conversations.• How outline-based scripts help you sound authentic while still controlling the conversation and closing for appointments.• The exact conversation frameworks Dan uses to convert Sphere, FSBO, Expired, and in-person interactions into real opportunities.JUMP TO THESE TOPICS🎙️ 00:00 – Why “Perfect Scripts” Fail and What Works Instead🧠 03:55 – The Prospecting Mindset Shift That Changes Everything🤝 07:55 – Sphere of Influence Script Outline That Drives Referrals📞 15:10 – FSBO Assistance Approach That Lowers Seller Resistance🏡 18:45 – Teaching FSBOs Without Pitching the Listing⏳ 23:25 – Expired Script to Confirm Motivation Before Anything Else📊 25:50 – Turning an Expired Analysis Into a Listing Appointment🧭 27:15 – How to Prospect in Public Without Feeling Salesy🎯 30:40 – Why Practice and Rehearsal Separate Top Producers REACH DAN:⚡️ Website: https://reswatschool.com/ RESOURCES:⚡️ Listing Presentation Podcast with Dan: https://www.youtube.com/watch?v=VgBlkkXHnnY&t=628s
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How Corinne DeFilippis Uses an ISA to Dominate Expired Listings and Scale Faster
Top-producing real estate agent and team leader Corinne DeFilippis returns to the REDX Podcast to break down a smarter, more scalable way to use ISAs without burning out or losing control of your business. With over $100M in closed production and a business built primarily on outbound prospecting, Corinne reveals how she uses an ISA to pre-qualify expired listings so she can focus exclusively on high-level conversations and conversions. In this pre-recorded episode, agents will learn how to design an ISA system that protects time, increases quality conversations, and creates real leverage, whether you’re a solo agent or building a team.Here’s what you will discover in this episode…How to use an ISA to qualify expired listings so you speak with more motivated sellers in less time.Why agents must master outbound prospecting themselves before delegating if they want consistent results.How to scale from solo agent to team leader by aligning systems, roles, and personal capacity.JUMP TO THESE TOPICS🎙️ 00:00 – Why This Episode Focuses on Smarter ISA Leverage📍 01:00 – Corinne’s Background and Dominating Expired Listings⏱️ 02:05 – The Time-Management Problem That Forced a Better System🧠 03:35 – Nervous System Capacity and Knowing When to Delegate📞 05:15 – The Three Exact Questions Corinne’s ISA Asks Every Seller📊 07:45 – Turning Raw Data Into Qualified Conversations🤝 09:05 – Hiring Pre-Trained ISAs vs Training From Scratch📈 11:30 – Scaling From Solo Agent to Team Using Repeatable Systems🛠️ 15:35 – The Foundational Skills Agents Must Master Before Delegating🤖 22:55 – Why AI Is the Next Best Assistant Before Hiring an ISAREACH CORINNE:⚡️ Website: https://www.exprealty.com/ ⚡️ Facebook: https://www.facebook.com/ClosewithCorinne/ ⚡️ Instagram: https://www.instagram.com/corinnethinksbig/ RESOURCES:⚡️ REDX Prospecting Platform: https://www.redx.com/ ⚡️ REDX Expired Leads: https://www.redx.com/products/expired-leads/
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Relationship-Based Real Estate Marketing: How James Shelby Builds a Profitable Business Without Buying Leads
Top-producing agent and team leader James Shelby joins the REDX Podcast to break down how relationship-based marketing still wins in a noisy, tech-driven real estate world. As founder of the Shelby Sold Real Estate Team, James shares how he blends old-school prospecting, database mastery, and intentional social media to build a profitable, sustainable business without relying on expensive paid leads. This episode delivers a clear blueprint for agents who want more control, stronger relationships, and long-term momentum, without burning cash on lead portals.Here’s what you will discover in this episode…How to generate consistent business by prioritizing relationships and time over expensive lead sources.Why building and nurturing a database early is the single biggest predictor of long-term real estate success.How to reframe prospecting and social media from “salesy” activities into service-driven conversations that convert.JUMP TO THESE TOPICS🎙️ 00:00 – Who James Shelby Is and Why Relationship-Based Marketing Still Works💰 02:10 – The Profitability Problem Most Agents Ignore📞 03:50 – Cold Calling, Social Media, and Paid Leads: What Actually Works Today🗂️ 04:20 – Why Your Database Is the Backbone of a Sustainable Business🤝 06:00 – The Mindset Shift That Turns Prospecting Into Service📱 10:40 – Using Social Media Intentionally Instead of Doom Scrolling🏘️ 15:10 – Hyper-Local Content That Attracts Real Buyers and Sellers📊 18:40 – Circle Prospecting With the Goal of Long-Term Database Growth🏪 25:10 – Collaborating With Local Businesses Without Feeling Transactional📈 32:10 – The Future of Relationship-Based Real Estate in an AI-Driven Market REACH JAMES:⚡️ Website: http://www.shelbysold.com/shelbysold/james.html ⚡️ Facebook: https://www.facebook.com/james.shelby.45544/ ⚡️ Instagram: https://www.instagram.com/james_shelby/ RESOURCES:⚡️ REDX Prospecting Platform: https://www.redx.com/
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How to Build a Sustainable Real Estate Business Without Burnout | Garrett Maroon
Real estate entrepreneur, author, and founder of The Faithful Agent, Garrett Maroon joins the REDX Podcast for a pre-recorded, no-fluff conversation on how agents can build a profitable real estate business without sacrificing family, faith, or personal health. With more than a decade of experience and over 650 homes sold, primarily by referral, Garrett breaks down the systems, boundaries, and mindset shifts that create consistency without burnout. This episode is a must-listen for agents who want predictable growth, fewer working hours, and a business that aligns with who they truly are. Here’s what you will discover in this episode…How building your business around authenticity attracts better clients and creates long-term sustainability.Why simplifying lead generation and focusing on probability, not complexity, eliminates overwhelm and burnout.How intentional boundaries around time, energy, and family actually lead to greater consistency and productivity.JUMP TO THESE TOPICS🎙️ 00:00 – Garrett Maroon’s Story and a New Definition of Real Estate Success💡 01:10 – Why the Industry Pushes Agents to Become Someone They’re Not🤝 02:40 – How Authenticity Builds Trust With Clients and Prospects👟 04:30 – The Fire Pit & Crocs Story: Why Showing Up as Yourself Wins📈 06:40 – Building a 50-Transaction Referral-Only Business⏰ 08:20 – Why Fewer Working Hours Can Produce the Same Results🧠 10:20 – Simplifying Lead Generation Using Probability, Not Possibility⚡ 13:30 – Systems That Still Work When Life Gets Hard📵 20:30 – Escaping Reaction Mode With Boundaries, Time Blocking, and a Second Phone🧭 27:00 – The Mindset Shift That Prevents Burnout Over the Next 5–10 YearsREACH GARRETT:⚡️ Website: https://garrettmaroon.com ⚡️ Facebook: https://www.facebook.com/gmaroon/ ⚡️ Instagram: https://www.instagram.com/garrettmaroon/ RESOURCES:⚡️ REDX Prospecting Platform: https://www.redx.com/
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How Dan Lesniak Builds Predictable Listings With Expired Leads and Referrals
Top-producing agent, author, and team leader Dan Lesniak joins the REDX Podcast for a pre-recorded conversation on what still works when the market shifts and noise increases. Drawing from millions in personal listings and years of coaching elite agents, Dan breaks down why expired listings, referrals, and disciplined prospecting remain the most reliable growth pillars in real estate. This episode delivers a clear roadmap for agents who want predictable listings, stronger relationships, and a business built to last—no matter the market conditions. Here’s what you will discover in this episode…Why expired listings and referrals consistently outperform paid leads when competition tightens and transactions slow.How to structure daily prospecting habits that create fast momentum without burnout or overwhelm.What high-performing agents do differently to turn conversations into long-term referrals and listings.JUMP TO THESE TOPICS📈 00:00 – Dan Lesniak’s Background and Proven Track Record🏠 01:10 – Why Expired Listings and Referrals Still Dominate Lead Sources💡 03:20 – What Expired Listings and Referrals Have in Common📉 05:30 – Why Organic Lead Sources Win in a Tight Market⏱️ 08:20 – Short-Term vs. Long-Term Growth With Expired Listings📞 09:40 – Daily Mindset and Execution for Expired Listing Prospecting🚫 11:50 – The Biggest Mistakes Agents Make When Calling Expireds🧠 13:10 – Handling Objections, Motivation, and Timing With Confidence📬 17:00 – How to Work Your Database for Consistent Referrals🗓️ 24:30 – Scheduling, Consistency, and Avoiding Prospecting Burnout REACH DAN:⚡️ Facebook: https://www.facebook.com/iamdanlesniak/ ⚡️ Instagram: https://www.instagram.com/thedanlesniak/⚡️ YouTube: https://www.youtube.com/danlesniak RESOURCES:⚡️ REDX Prospecting Platform: https://www.redx.com/ ⚡️ REDX Expired Leads: https://www.redx.com/products/expired-leads/
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The Power of Consistency With Expired Listings | In Honor of Mike Pallin
In honor of the late Mike Pallin, this pre-recorded episode of the REDX Podcast revisits one of his most impactful conversations on expired listings, consistency, and accountability. Mike devoted his career to helping agents build ethical and sustainable businesses through disciplined prospecting and principled selling. His insights in this episode continue to serve as a powerful reminder of the standards, structure, and mindset required to succeed in real estate, today and for years to come.Here’s what you will discover in this episode…How consistent expired listing prospecting can create predictable income, even in unfamiliar markets.Why accountability and structured calling sessions dramatically improve prospecting results.How improper pricing conversations cause listings to expire, and how professionals handle pricing the right way.JUMP TO THESE TOPICS🎙️ 00:00 – Welcome Back & Why Expired Listings Matter🏠 02:40 – Moving From Cold Calling to Relationship-Based Prospecting📉 05:10 – Why So Many Listings Are Expiring in Today’s Market💰 07:30 – How One Agent Earned $188K GCI From Expired Listings🚀 09:10 – Breaking Into a New Market With No Sphere of Influence📞 10:30 – Why You Can’t “Make Yourself” Prospect More🤝 11:00 – The 5-90-10 Prospecting Formula Explained📊 14:30 – Accountability and Why Top Producers Win🧭 18:40 – How Falling Too Far Behind Causes Agents to Quit⚖️ 24:30 – The Ethical Way to Handle Pricing ConversationsRESOURCES:⚡️ REDX Expired Leads: https://www.redx.com/products/expired-leads/
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The Real Estate Blueprint for Avoiding Burnout and Building Long-Term Success
As we wrap up 2025, we’re re-sharing a timely conversation with Andy Nelson of Glover U that helps put the year into perspective and set the stage for 2026. Reflecting on a demanding market, Andy breaks down the habits, mindset shifts, and daily disciplines that helped agents stay productive without burning out, and how to carry those lessons forward into a more focused, sustainable, and intentional year ahead. Merry Christmas from the REDX Team! ⭐Here’s what you will discover in this episode…Why consistency; not intensity is the key to avoiding burnout and creating steady production year after year.How returning to foundational listing activities helps agents regain clarity and confidence during uncertain markets.What mindset shifts are required to protect your energy, simplify your business, and build long-term success.JUMP TO THESE TOPICS 🧠 01:12 – Reflecting on a Challenging Year in the Market 🔥 04:35 – How Burnout Shows Up After a Long Season of Pressure 📈 08:10 – Why Consistency Matters More Than Motivation 📞 12:42 – The Daily Actions That Kept Agents Moving Forward 🧠 17:55 – Mindset Lessons From a Demanding Market Cycle 📊 22:30 – Staying Committed When Results Slow Down ⚡️ 27:18 – Managing Energy to Last Beyond One Strong Year 🏠 31:46 – Why Listings Remain the Foundation of Stability ✅ 36:20 – Simplifying Your Business for the Year Ahead 🚀 41:05 – Closing Thoughts on Longevity and Sustainable GrowthREACH ANDY: ⚡️ Website: www.gloveru.com/real-estate-coaches/andy-nelson⚡️ Instagram: https://www.instagram.com/masterplannin/?hl=en ⚡️ Facebook: https://www.facebook.com/ironvalley757/
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382
Mastering Real Estate Funnels & Expired Listings with Tina Caul
Top-producing team leader and industry veteran Tina Caul joins the REDX Podcast to deliver a no-fluff breakdown of what today’s agents must do to regain control of their business. From mastering expired listings to building predictable funnels and creating real leverage, Tina reveals the exact systems and mindset shifts behind her 800-transaction years and 14 streams of income. She cuts through the noise to show agents how to replace chaos with clarity—and build a business that never goes backward.Here’s what you will discover in this episode…You will learn how to build a predictable sales funnel that stops your business from feeling volatile.You will hear Tina’s proven expired-listing script that creates instant trust, reduces resistance, and opens the door to appointments.You will understand how leverage and consistency—not motivation—create long-term wealth and stability in real estate.JUMP TO THESE TOPICS💡 00:42 – Why Agents Lost Half Their Business & What Must Change📈 02:10 – The Six Ps Framework for Long-Term Real Estate Mastery🔁 04:55 – Why Funnels Matter More Than Ever in 2025🚀 09:58 – How Tina Built a Predictable, Never-Backwards Business🎯 12:05 – What a Real Estate Funnel Actually Is (Explained Simply)📞 17:45 – Tina’s Exact Expired Script That Opens the Conversation🤝 20:50 – Handling Angry Sellers & Turning Resistance Into Rapport📊 29:35 – Social Media Funnels vs. Prospecting Funnels—Which Wins?💼 33:20 – The Truth About Leverage: How Tina Built 14 Income Streams🔥 37:55 – Tina’s Final Advice for Agents Who Feel Stuck or Discouraged REACH TINA:⚡️ Website: https://caulgroup.com/ ⚡️ Facebook: https://www.facebook.com/tina.caul/ ⚡️ Instagram: https://www.instagram.com/tina_caul/?hl=en RESOURCES:⚡️ REDX Prospecting Platform: https://www.redx.com/ ⚡️ REDX Expired Leads: https://www.redx.com/products/expired-leads/
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Work-Life Balance in Real Estate: How Kayla Dieppa Scaled Her Income With Listings and REDX Systems
Atlanta top producer Kayla Dieppa joins the REDX Podcast to share the unfiltered truth about building a thriving real estate business while raising three children—one with special needs. Kayla opens up about the systems, mindset shifts, and lead-generation habits that helped her take control of her time, her income, and her family’s future. From work-life balance to buying back time, she reveals what it really takes to grow a business without sacrificing the moments that matter most.Here’s what you will discover in this episode…You will discover how Kayla used consistent prospecting to regain control of her schedule and income.You will discover the systems she built at home and at work to remove overwhelm and eliminate tasks that drain productivity.You will discover how mastering listings, not buyers, created the stability and flexibility she needed as a single parent.JUMP TO THESE TOPICS👀 00:32 – Discovering Real Estate Without a Sphere🔍 02:45 – The Moment Kayla Found Prospecting & REDX📞 05:55 – Realizing Phone Conversations Create Real Opportunity📈 08:05 – Why Listings Mean Control—Especially for Parents☀️ 10:45 – Kayla’s Morning Routine as a Single Mom of Three🏡 13:55 – Buying Back Time Through Help at Home📊 17:00 – How Prospecting Fits Into Her Daily Schedule❤️ 20:15 – Building a Business That Serves Her Family Life🌴 23:40 – Redefining Success: A Life of Leisure & Options💡 30:00 – Kayla’s Message to Agents Who Feel Stretched Too Thin REACH KAYLA⚡️ Instagram: https://www.instagram.com/kaylatherealtor/?hl=en ⚡️ Website: https://www.kayladieppa.com/ ⚡️ Facebook: https://www.facebook.com/Kaylatherealtor RESOURCES:⚡️ REDX Prospecting Platform: https://www.redx.com/
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Prospecting-Based, Marketing-Enhanced: How Nichole LaVigne Wins in Any Market
After nearly two decades in real estate, Nichole LaVigne joins the REDX Podcast to share how she built a thriving business through classic prospecting, disciplined time-blocking, and a mindset shaped by entering the industry during the 2006 crash. From circling FSBO ads in the Sunday paper to mastering social media and online branding, Nichole reveals how agents can blend old-school fundamentals with modern marketing to create predictable opportunity in any market. Her approach—prospecting-based, marketing-enhanced—has helped her generate consistent listings, build a team that supports her lifestyle, and coach agents to do the same.Here’s what you will discover…How Nichole blends old-school prospecting with modern marketing to create daily, predictable opportunities.Why time-blocking, mindset, and consistency matter more than market conditions.How conversations—wrong numbers, open houses, social interactions—become income-producing opportunities.Jump to these topics:💥 00:12 Nichole’s start in real estate during the 2006 market crash📞 01:55 Old-school prospecting: Craigslist, newspapers, & early FSBO wins 💪 03:05 Building grit, mindset, and resilience in a challenging market⏰ 04:25 Nichole’s unchanged prospecting schedule and time-blocking routine📱 06:35 Modernizing prospecting with social media & marketing enhancements📈 08:55 Why calling outperforms mailers & ads in her business🤝 10:05 How Nichole built her team to support her ideal lifestyle🗣️ 13:00 Teaching agents to talk to everyone, everywhere for more deals🛠️ 16:40 Nichole’s essential tools: CRM, reviews, and REDX data📆 20:45 Sacred morning prospecting blocks & her daily structure🧘♀️ 23:10 Mindset rituals: gratitude, journaling, meditation & mental reset❤️ 27:00 How single motherhood shaped Nichole’s work ethic & business model🎯 30:00 Advice for new or stuck agents: 90-day plans, consistency & accountability🎥 33:30 What 2006 Nichole would never believe about 2025 Nichole🌐 35:05 Where to connect with Nichole online REACH NICHOLE:⚡️ Instagram: https://instagram.com/NicholeLasVegas RESOURCES: 🔗 REDX Prospecting Tools: https://www.redx.com/ 🔗 Expired Leads: https://www.redx.com/products/expired-leads/🔗 FSBO Leads: https://www.redx.com/products/fsbo-leads/
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Never Miss a Call Again: How Frederick Howard Uses AI to Automate Real Estate Success
In this episode of the REDX Podcast, we feature Frederick Howard, Assistant Team Leader at Keller Williams South Bay in Los Angeles. With over 20 years in real estate and a passion for technology, Frederick reveals how AI is transforming agent productivity and client communication. From automating inbound and outbound calls to creating seamless appointment systems, he shares how embracing AI can free agents to focus on higher-value tasks and scale their business faster than ever.Here’s what you will discover in this episode…How AI-driven phone systems can help real estate agents capture every lead and never miss a call again.Why integrating AI into your real estate business gives you a competitive edge in efficiency, follow-up, and client experience.The proven three-part formula Frederick teaches agents to grow their business—waiting for it, paying for it, or going after it.JUMP TO THESE TOPICS00:40 – 💼 Frederick’s Journey: From Realtor to Tech-Forward Team Leader01:30 – 🤖 Why Every Agent Needs AI (and How It’s Changing Real Estate)03:00 – 📞 How AI Handles Calls, Books Appointments, and Follows Up Automatically06:00 – 🧠 Inside the Setup: Customizing Your Virtual Assistant for Success08:10 – ⚙️ AI vs. ISAs and VAs: The Key Differences and Benefits10:40 – 👶 Can New Agents Use AI Tools? Frederick’s Surprising Answer13:00 – 📈 Real Results: How AI Increased Efficiency and Reduced Missed Calls17:20 – 🔁 Automations, Follow-Ups, and Speed-to-Lead Mastery20:30 – 🏡 Using AI While Staying Compliant with TCPA Laws22:10 – 💬 Frederick’s 3 Proven Ways to Make Money in Real Estate25:20 – 🔧 Pairing AI with REDX to Maximize Lead GenerationREACH FREDERICK⚡️ Website: http://www.fredhoward.com/ ⚡️ Facebook: https://www.facebook.com/frederick.howard.1023 ⚡️ Instagram: https://www.instagram.com/fhoward573/ RESOURCES⚡️ REDX: https://www.redx.com
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Turning Open Houses Into Closings: Shannon Quagliata’s Proven System
In this episode of the REDX Podcast, returning guest Shannon Quagliata, visionary CEO and founder of Open Houses Direct, shares how her innovative open house management and lead conversion platform is transforming the way real estate agents attract, verify, and follow up with leads. With over 20 years in real estate, Shannon dives into how agents can leverage data, technology, and consistency to turn open house visitors into ready-to-buy clients. Listeners will gain actionable strategies for increasing safety, professionalism, and conversion at every open house.Here’s what you will discover in this episode… How to use verified digital check-ins to eliminate fake leads and ensure safer, more efficient open houses.Why consistency, preparation, and data tracking are the secret weapons of high-converting agents.How market shifts and buyer behavior changes have made open houses more powerful than ever for lead generation.JUMP TO THESE TOPICS 00:45 – 💡 The Inspiration Behind Open Houses Direct: Solving Agent Pain Points 03:50 – 🏡 Why the Traditional Open House System Is Broken (and How to Fix It) 06:20 – 📈 Why Open Houses Are More Relevant Than Ever in 2025 09:40 – 🤝 The Power of a Personal Greeting and Verified Check-Ins 12:10 – 🔒 Safety, Verification, and Building Trust With Sellers 17:00 – 📝 Taking Personal Notes for Powerful Follow-Ups That Convert 21:30 – 💬 Tracking Open House Data and Understanding Conversion Ratios 26:10 – 📊 Using Data and Timing to Optimize Open House Success 29:50 – 🗓️ Consistency and Preparation: The Weekly Routine of Top Agents 34:40 – 🚀 The Future of Open Houses With AI and Emerging Technology 39:10 – 💭 Final Advice: The Mindset Shift Agents Need in the Next 90 DaysREACH SHANNON ⚡️ Website: https://openhousesdirect.com ⚡️ Facebook: https://www.facebook.com/shannon.endsleyquagliata/
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Stop Renting Leads: Lars Hedenborg’s Blueprint to Build Scalable Systems for Freedom and Profit
In this episode of The REDX Podcast, real estate veteran Lars Hedenborg helps agents regain control of their business in a changing market. Lars—known for his proven track record of scaling real estate teams and mentoring agents—shares how to shift from chaos and uncertainty to structure and predictable growth. Listeners will learn how to build sustainable lead generation levers that produce consistent income, freedom, and long-term stability in any market.Here’s what you will discover in this episode… You’ll learn why relying on paid leads and portals keeps agents trapped in a cycle of dependency—and how to break free with self-owned marketing systems. You’ll discover the four most effective lead gen levers to generate predictable listings using expireds, FSBOs, databases, and geo-farming. You’ll uncover the mindset shift required to transition from “grinding agent” to “business owner” with time and financial freedom.JUMP TO THESE TOPICS 00:00 – 🎙 Setting the Stage: Why Agents Feel Out of Control in 2025 04:20 – 📉 The Broken Lead Industry: 1 Billion Leads Sold, 4 Million Deals Closed 06:30 – 💡 The Mindset Shift: Stop Renting Leads and Start Owning Your Systems12:40 – 📘 Lessons from The E-Myth Revisited and Building a Real Business17:00 – ✍️ Writing Your Vision: How to Define the Life and Business You Want26:40 – ⚙️ Building Lead Gen Levers: The Four Pillars of a Predictable Business33:50 – 📞 Expireds & FSBOs: Proven Systems for High-Conversion Listing Leads36:50 – 🏡 Geo Farming & Community Marketing: Long-Term Leverage Strategies39:40 – 🚫 Paid Leads & Crack Addictions: Why You Must Wean Off Third-Party Funnels41:00 – ⏳ Playing the Long Game: Building a Business Worth OwningREACH LARS⚡️ Website: https://agentfreedomos.com ⚡️ Instagram: https://www.instagram.com/larshedenborg/?hl=en ⚡️ Facebook: https://www.facebook.com/lhedenborg/ RESOURCES:⚡️Expired Leads: https://www.redx.com/products/expired-leads/ ⚡️FSBO Leads: https://www.redx.com/products/fsbo-leads/
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How Jay Kinder Uses AI to Slash Lead Costs and Build a Scalable Real Estate Empire
In this episode of the REDX Podcast, host Curtis welcomes industry powerhouse Jay Kinder, former #1 Coldwell Banker agent worldwide and co-founder of Kinder Reese, to dive deep into the real estate marketing shift happening right now. Jay unpacks how agents can break free from overpriced lead systems, master efficiency in customer acquisition, and leverage AI-driven marketing to scale their business. If you’re tired of renting leads and ready to own your systems and results, this conversation will change the way you think about marketing forever.Here’s what you will discover in this episode… How to cut your lead acquisition costs by up to 90% using AI-powered targeting and messaging. Why mastering marketing psychology—and understanding your audience’s emotions—is the key to conversion in 2025’s real estate market. A proven path for agents to build a predictable, scalable, and high-margin business without being dependent on lead portals.JUMP TO THESE TOPICS00:50 – 💪 Jay’s Journey From Top Agent to Mentor of 8,000+ Agents04:40 – 💸 Why Lead Costs Are Skyrocketing—and How It’s Killing Profit Margins07:50 – 🧠 The AI Revolution: How Jay Uses ChatGPT to Slash Customer Acquisition Costs10:30 – 🔊 The Coming Wave of AI Voice Conversations in Real Estate13:20 – 📞 Why Expireds Are Still the Most Profitable Leads in Today’s Market16:50 – 💬 How to Speak to Expireds’ True Emotion: Embarrassment, Not Anger18:40 – 🎯 Building Hyper-Targeted Ads That Convert Using ChatGPT Avatars23:00 – ⚙️ Efficiency and Scaling: How to Build Trust With Strangers at Scale26:00 – 📈 Jay’s Advice for New Agents: Build Skills, Not Just Pipelines29:00 – 🔁 The Power of Scripts, Consistency, and Following Proven ProcessesREACH JAY⚡️ Instagram: https://www.instagram.com/jaykinder82⚡️ Facebook: https://www.facebook.com/jaykinderteam/⚡️ Website: www.jaykinder.comRESOURCES: ⚡️ REDX – https://www.redx.com
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From Buyer Agent to Listing Machine: How Brad Boone Built a Predictable Real Estate Business
In this episode of The REDX Podcast, Curtis Fenn sits down with powerhouse Oklahoma City real estate agent Brad Boone to discuss how he’s built a thriving, listing-heavy business in one of the toughest markets. Brad shares his journey from working buyers exclusively to mastering listings, prospecting through REDX, and building a repeatable system for consistent growth. Listeners will learn how to gain control of their lead generation, sharpen their phone skills, and create a business that’s both sustainable and scalable.Here’s what you will discover in this episode…How Brad transitioned from buyer-heavy work to a listings-first business model that gave him more time and freedom.Why mastering prospecting skills and consistent cold calling creates predictable, long-term success in real estate.How discipline, mindset, and daily habits directly translate into more deals, stronger client relationships, and business growth.JUMP TO THESE TOPICS 💬 00:45 – Brad Boone’s Journey Into Real Estate and Building a Small But Mighty Team 📈 05:00 – Transitioning From Buyers to Listings and Why It Changed Everything 🏠 06:40 – How Listing Signs Turn Into High-Quality Buyer Leads 🧠 09:00 – Lessons Learned From Early Mistakes and Building Better Systems 📞 14:30 – From Zillow Leads to REDX: How Brad Took Control of His Pipeline 🔥 16:00 – The “Hot Call” Mindset and Finding Motivation Through Coaching 💪 20:00 – Overcoming Fear and Building Confidence on the Phone 🌳 29:00 – Brad’s “Forest Analogy” for Consistency and Long-Term Growth 🚀 31:30 – Scaling to 100 Deals a Year: Hiring, Systems, and Next-Level Goals 📲 34:50 – How to Connect With Brad and Join His JourneyREACH BRAD ⚡️ Instagram: https://www.instagram.com/goodmove.homes/?hl=en RESOURCES: ⚡️ REDX Prospecting Platform: https://www.redx.com/
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Building a Real Estate Team That Lasts With Katie Day
In this episode of the REDX Podcast, Hannah Rabé sits down with Katie Day, team leader of Move Me to Texas in Houston, to explore the realities of building and running a successful real estate team. Katie shares her journey from multifamily property management into residential sales and opens up about the lessons she’s learned around hiring, culture, systems, and consistency. Whether you’re a solo agent considering growth or a team leader navigating challenges, this episode offers practical advice and inspiration to help you scale without losing balance.Here’s what you will discover in this episode…You’ll learn why consistency and showing up every day is more powerful than chasing shiny objects.You’ll understand the critical first hires and systems that set the foundation for sustainable team growth.You’ll discover how culture, accountability, and integrity can make or break your team’s long-term success.JUMP TO THESE TOPICS🎓 01:10 – Katie’s Transition From Multifamily to Residential Real Estate💼 03:00 – Going Solo to Building a Team for Work-Life Balance📱 04:50 – Why Katie Shares Everything on Social Media🤝 07:00 – Lessons Learned From Early Hiring Mistakes🛠 08:40 – SOPs, VAs, and Building Scalable Systems🌟 10:00 – Culture, Core Values, and Hiring for Fit📊 17:10 – Metrics That Matter: Calls, Conversations, and Appointments🚀 20:10 – Growth Models: Teams vs. Micro-Teams⚡️ 22:00 – Tech Essentials: CRMs, AI, and Automation🔥 28:50 – Katie’s Best Advice: Consistency and Integrity in LeadershipREACH TREASURE⚡️ Website: https://movemetotx.com/ ⚡️ Facebook: https://www.facebook.com/movemetotx ⚡️ Instagram: @movemetotx ⚡️ Email: [email protected] RESOURCES:REDX: https://www.redx.com/
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373
From Burnout to Breakthrough: Real Estate Lessons with Treasure Davis
In this episode of the REDX Podcast, Curtis Fenn welcomes veteran real estate leader and Tom Ferry coach, Treasure Davis. With over 20 years of experience, more than 3,500 homes sold, and a reputation for building thriving teams, Treasure shares her insights on overcoming agent burnout and finding long-term success in a challenging market. Listeners will walk away with actionable strategies to maintain consistency, protect their mindset, and create sustainable business practices that fuel both production and fulfillment.Here’s what you will discover in this episode…How to prevent and recover from burnout by building routines, setting boundaries, and leveraging support.Why consistency, sacrifice, and a growth mindset are the three essential traits of top producers.How reconnecting with your “why” and focusing on income-producing activities keeps you motivated and moving forward.JUMP TO THESE TOPICS 🔥 01:50 – Treasure’s 20-Year Journey and 3,500 Homes Sold 💡 05:40 – Why Burnout Is More Common in Today’s Market Than in 2008 📈 09:50 – The Three Keys to Long-Term Success in Real Estate 📞 13:30 – Prospecting Every Day: Why It Still Works After 20 Years 🧠 21:00 – Defining Your “Why” and Staying Grounded in Tough Markets 🤝 25:10 – The Role of Community and Support Systems in Avoiding Burnout 📊 33:00 – Setting Goals in Sprints: How to Plan and Reverse Engineer Success 🏆 37:50 – Focusing on Strengths and Choosing the Right Lead Sources ⏰ 44:30 – Time Audits: The Secret to Identifying Burnout Triggers 📲 46:40 – How to Connect with Treasure DavisREACH TREASURE⚡️ Website: https://www.treasuredavis.com/ ⚡️ Facebook: https://www.facebook.com/ColoradoSpringsHouseValues ⚡️ Instagram: https://www.instagram.com/treasuredavisrealtor⚡️ Email: [email protected]
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From $500M Sold: David Van Noy’s Formula for Real Estate Mastery
In this episode of the REDX Podcast, Curtis Fenn sits down with Kansas City real estate veteran and coach David Van Noy, who has sold over 2,000 homes and closed more than $500 million in transactions. David shares his no-nonsense perspective on what agents must focus on right now to survive and thrive in today’s challenging market. From cutting through distractions to mastering fundamentals, this conversation delivers clear, actionable strategies that agents can implement immediately to grow their business.Here’s what you will discover in this episode…The most successful agents protect their focus and eliminate distractions to consistently execute money-making activities.Studying the market deeply and consistently provides the confidence and expertise clients expect from a true professional.Working on personal discipline—health, mindset, and lifelong learning—is the ultimate competitive advantage in real estate.JUMP TO THESE TOPICS🎙️ 00:00 – Introduction to David Van Noy and His $500M Career📱 03:00 – Why Technology is Making Agents Lazy📋 04:50 – Back to Basics: The Daily Call List Strategy📚 06:30 – The High Value of Focus and Reading💪 11:30 – Why Physical Health Directly Impacts Your Sales📊 13:20 – How to Study the Market Like a Pro🏡 15:40 – The Five Market Numbers Every Agent Must Know📞 19:10 – Scripts, Confidence, and Expired Listings🌐 26:30 – Beyond Sales: Learning Finance, Economics, and Negotiation🚫 30:00 – Boundaries, Distractions, and Building a Focused BusinessREACH DAVID VAN NOY⚡️ Website: https://www.vannoyre.com/⚡️ Instagram: @davidvannoyjr ⚡️ Email: [email protected]⚡️ LinkedIn: https://www.linkedin.com/in/davidvannoyjr RESOURCES:Expired Leads: https://www.redx.com/products/expired-leads/REDX: https://www.redx.com/
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The Systems, Content, and Community That Attracts and Converts Clients
After 10 years in the Navy and another decade in real estate, Shane Burgman shares how discipline, boundaries, and systems helped him grow into a top-producing agent and team leader in Florida. This episode breaks down how he generates leads, builds his brand, and dominates his local market.Here's what you will discover:How military discipline shaped Shane's real estate systemsThe exact formula behind his high-performing open housesHow his YouTube and Instagram content generate referrals and clientsJump to these topics: 🫡 00:40 Shane’s background: Navy to real estate 📍 01:19 Living and working on Florida’s Space Coast 🔗 02:20 Military mindset’s impact on real estate success 🛑 03:41 Setting client boundaries and using communication systems 📆 04:30 Creating structured processes for showing homes 🏠 05:30 Open houses as a consistent lead source 📣 11:00 Promoting open houses with Facebook and shaved ice 📬 14:50 Building a local database through events 🎥 17:50 YouTube strategy: content, SEO, and personality 📩 27:17 Using direct mail to dominate a neighborhoodREACH SHANE BURGMANInstagram: https://www.instagram.com/shaneburgman/YouTube: https://www.youtube.com/@SpaceCoastShaneEmail: [email protected]
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370
Dustin Sherlin’s Lead Gen System: From Rookie Agent to Franchise Owner
Dustin Sherlin, a 20-year real estate veteran and Realty One Group franchise owner, joins the REDX Podcast to share how he scaled from solo agent to brokerage leader using proven systems, follow-up strategies, and REDX lead tools.Here's what you will discover...How Dustin's structured systems turn leads into listingsWhy follow-up is the secret to long-term successThe role of coaching and tech in building a scalable businessJump to these topics: 🎙️ 01:00 Dustin’s 20-year real estate journey and market perspective 🏠 02:10 How he accidentally got into the business and never left 📞 03:00 Finding mentors and learning to lead generate effectively 📈 04:40 Why follow-up systems are critical for long-term success 🔁 07:20 How his lead gen evolved with tech and market shifts 🧠 09:50 Structure, consistency, and treating every lead equally ⏰ 13:30 Time-blocking for productivity and preventing burnout 🚀 18:00 Scaling from solo agent to franchise owner 🧩 21:30 Biggest lead gen struggles and advice for agents 📲 25:10 How REDX helped him dominate expireds and FSBOsREACH DUSTIN SHERLIN 🔗 Website: https://www.rogexperts.com/RESOURCES 🔗 REDX Prospecting Tools: https://www.redx.com/
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369
Built to Profit: Real Talk for Real Estate Leaders with Yvonne Arnold
Real estate veteran Yvonne Arnold joins the REDX Podcast to share the hard truths and strategies team leaders and agents need to hear. From leadership pitfalls to scaling smart with systems and support, she unpacks what it really takes to build a profitable business.Here’s what you will discover...Why most agents struggle to scale—and how to avoid itThe true role of a team leader (and who shouldn’t be one)How to turn chaos into consistency with the right systems and supportJump to these topics 🧠 00:00 - Yvonne’s start as the “original ISA” at age 14 📉 02:07 - Lessons from launching in a crashing market 💼 05:00 - Why agents “die broke” and how to fix it 📊 06:42 - Profit vs. Gross: The only number that matters 📈 07:40 - Leveraging REDX, AI, and VAs to buy back time 👥 08:50 - Should you really build a team? 🛠️ 13:00 - The top 3 business gaps to fix fast 👩💼 16:17 - Why “team lead” ≠ leader—and how to become one 📞 25:10 - Setting real standards for prospecting and performance 🥁 34:40 - How to discover your real “drum” and business modelREACH YVONNE ARNOLD 🔗 Built to Profit School – Launching August 🔗 Website: https://www.yvonnearnold.com/ 🔗 Instagram: https://www.instagram.com/yvonnearnold_/
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Beating Burnout & Boosting Production in a Tough Market with Andy Nelson
In this episode, Curtis Fenn sits down with top-producing agent and coach Andy Nelson to tackle one of the biggest issues in real estate right now—burnout. Andy shares how to recognize the early signs, why vision (not vacations) is the real cure, and tactical strategies to win in today’s slow market. From redefining success to mastering expired listings with a multi-touch approach, Andy gives you the blueprint to protect your energy, increase production, and stay in the game.Here’s what you will discover… • The #1 sign you’re burned out (and it’s not exhaustion) • Why comparing yourself to other agents will kill your motivation • How to design your day so it fuels your life, not drains it • Andy’s exact expired listing system that generated $52K GCI from $3K in mailers • The mindset shift that turns daily grind into meaningful progressJump to these topics: 🔥 0:00 – Curtis introduces Andy Nelson and sets the stage 🎯 1:00 – Andy’s backstory: From Navy to top-producing real estate coach 📉 4:00 – Why so many agents are burned out in today’s market 🚨 7:50 – The real definition of burnout in real estate 🛑 9:00 – Death by a thousand distractions 💡 11:30 – Vision over vacations: The cure for burnout 📅 17:00 – Building your schedule around non-negotiables 🏖 23:30 – Work-life counterbalance and “seasons” of success 📞 28:20 – Own the morning: Protecting your lead gen time 📬 31:00 – Andy’s five-way system for working expired listings 💰 35:00 – Breaking down his $3K-to-$52K direct mail ROI 🚪 37:20 – Why door knocking and mail work better now than ever 🏆 41:00 – How winning combats burnout and fuels momentum 💭 43:30 – Final advice: You don’t fix burnout with time off—you fix it with visionREACH ANDY NELSON Website: www.gloveru.com/real-estate-coaches/andy-nelsonInstagram: https://www.instagram.com/masterplannin/?hl=en Facebook: https://www.facebook.com/ironvalley757/
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367
How Josh Roy Used REDX's Expired & FSBO Leads to Succeed in Any Market
After nearly two decades in real estate, Josh Roy joins the REDX Podcast to share how consistent prospecting—especially FSBOs and expireds—has built his business in any market. From cold calls with a phone book to 15 listings in a month, Josh proves the power of daily discipline.Here's what you will discover:How Josh launched his career in a new city with no sphere.The simple FSBO script he’s used successfully since 2008.Why daily prospecting guarantees long-term success.Jump to these topics: 📍 01:00 Josh Roy’s intro and 19 years in real estate 📚 02:50 Starting out while in college and learning the ropes 📞 04:05 Early prospecting with printed FSBO lists and a phone book 💡 06:40 Discovering REDX in 2008 and shifting to expires 🚀 12:10 Relocating to Colorado Springs and getting 15 listings in a month 💬 15:00 Josh’s go-to FSBO script that’s stood the test of time 🎯 18:30 Why the goal is always getting face-to-face 📆 20:27 His consistent daily routine and lead generation mindset 📈 24:03 How his career and business have evolved 🔥 28:20 Final advice for agents struggling to get businessREACH JOSH ROYFacebook: https://www.facebook.com/josh.roy.7/RESOURCESExpired Leads: https://www.redx.com/products/expired-leads/FSBO Leads: https://www.redx.com/products/fsbo-leads/
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366
What Sellers Really Want—and How to Deliver It Every Time with Kent Brown
In this episode, Kent Brown breaks down the complete listing presentation process—what to do before, during, and after the appointment—to build confidence, close the deal, and win more listings.Here's what you will discover...The pre-listing prep agents skip (and why it's a mistake)How to walk through a home and win seller trustKent's exact script for pricing strategy and objection handlingJump to these topics🧠 00:02 - Why most content stops at setting appointments, not winning them📦 03:38 - What to include in a pre-listing packet🔁 06:45 - "Looping" on the phone vs. answering at the table😄 07:38 - Why posture and your first 10 seconds at the door matter🚪 08:26 - Walkthrough etiquette that builds trust and control📸 14:48 - The three-tiered marketing plan (with HDR photos & REDX)📞 20:09 - Reverse prospecting: how Kent markets directly to buyer agents📬 21:00 - Using REDX and direct mail to farm the neighborhood📊 23:03 - How Kent walks sellers through pricing with 3-tiered strategy🧾 26:15 - What to do when sellers want to overprice🛑 32:31 - Objection: “We need to think about it” (and how to respond)REACH KENT⚡️LinkedIn: https://www.linkedin.com/in/kent-brown-4b16038a/RESOURCES:⚡️ REDX Expired Leads: https://www.redx.com/products/expired-leads/
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365
The Real Reason Your Marketing Isn’t Working (And How to Fix It) with Jimmy Mackin
In this episode, Curtis Fenn and Jimmy Mackin dive deep into the challenges and strategies for succeeding in today’s tough real estate market. Discover how agents can pivot, market smartly, and build referral pipelines that actually convert.Here's what you will discover...Why optimizing or adding lead pillars is critical right nowA practical referral strategy using scripts that drive real resultsHow to manage energy (not just time) to stay consistent with prospectingJump to these topics: 🎯 0:00 – Why real estate agents must focus beyond bottom-of-funnel strategies 📈 0:46 – Jimmy’s Instagram wisdom: "Never stop marketing unless you don’t want more customers" 🔁 1:29 – The importance of consistency and lag time in real estate success 🎤 1:50 – Official episode kickoff with Curtis introducing Jimmy Mackin 🧠 3:05 – Jimmy’s marketing mindset and his beard origin story 📉 4:04 – Mindset shift: Winning in a down market with proactive action ⚒️ 7:01 – Two ways to grow: Optimize what’s working or add something new 📬 12:32 – The referral strategy agents aren't using but should be 🔋 19:21 – Why energy management beats time management 📊 40:52 – Data-driven marketing: Using listing stats to create compelling contentREACH JIMMYWebsite: listingleads.com Instagram: @jimmymackinTwitter: @jimmymackin
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364
How Corinne DeFilippis Took 40 Listings from Expireds in One Year
After $60M in closed transactions and a record-breaking year, Corinne shares how she turned cold calls into consistent listings. Learn how expireds became her goldmine, what her daily routine looks like, and the mindset shift that made her a true business owner.Here's what you will discover...• Why expired listings outperform FSBOs and other lead types• The exact daily prospecting routine behind 40+ listings• Mindset shifts that turn rejection into opportunityJump to these topics📞 0:04 – Corinne’s cold calling origins from insurance to real estate🌟 0:03:39 – From failing forward to $60M in sales through outbound prospecting🎯 0:05:08 – Why cold calling was Corinne’s only option—and her biggest advantage🧠 0:06:40 – Building trust and relationships with expireds over the phone📈 0:08:30 – The power of listings: leverage, control, and scaling📅 0:10:35 – Corinne’s 3-hour-a-day routine that fuels massive results🔁 0:12:09 – Overcoming rejection and reshaping the conversation mindset🎤 0:19:46 – Live expired listing role-play: script, objections, and appointment setting📊 0:28:54 – Corinne’s “Unique Marketing Plan” that closes where others fail🧩 0:31:29 – Becoming a business owner—not a slave to your real estate hustleREACH CORINNE⚡️ Email: [email protected]⚡️ REDX Expireds: https://www.redx.com/products/expired-leads/
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363
The Scripts & Strategies to Turn Vacant Rentals into Repeat Business with Scott Catton
Scott Catton returns to share how For Rent By Owner (FRBO) leads can create lasting opportunities for agents who prioritize value and consistency. Learn his strategy for converting these underused leads into repeat business and long-term relationships.Here's what you will discover...Why FRBO leads offer high-quality data, high pickup rates, and long-term valueScott’s proven script and tone techniques to engage effortlessly on callsHow to build a lasting pipeline with simple email follow-up strategiesJump to these topics: 🎙️ 0:00 – Welcome back Scott Catton to the REDX podcast 📍 0:59 – Scott’s market and how he built his database from zero 🏘️ 1:54 – What FRBO leads are and why they’re valuable 🤔 2:28 – Overcoming the "what do I say?" barrier with FRBOs 💡 3:22 – Why FRBOs often own multiple properties (repeat deal potential!) 📞 4:53 – Scott’s daily calling routine and where FRBOs fit 📊 6:05 – High-quality data and pickup rates with FRBOs 🗣️ 7:25 – Why FRBOs are more open and less combative than other leads 🧠 8:46 – Scott’s script, tone, and inquisitive approach 🎯 13:44 – Handling different call directions and objections 📬 16:44 – Long-term follow-up strategy via weekly email 🧱 18:49 – Why consistency and long-game prospecting wins 🔑 24:05 – Conversations that uncover seller motivations 👥 26:32 – Final advice and joining Scott’s live call roomREACH SCOTT 📍 Call Room: callswithscott.comRESOURCESREDX FRBO Leads: https://www.redx.com/products/frbo-leads/REDX Triple Line Dialer: https://www.redx.com/products/power-dialer/
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362
Close Deals From Expired Listings Without Cold Calls: 5 Strategies That Work with Kristi Jencks
If you're looking for fresh, effective ways to win expired listings without always relying on cold calling, this episode is for you. Real estate coach and agent Kristi Jencks reveals 5 innovative strategies that cut through the noise and attract sellers—no scripts required.Here's what you will discover...Why direct mail still wins when done the right wayHow to create content that expired sellers are searching forA step-by-step expired strategy box that grabs attentionJump to these topics: 🎙️ 0:01 – Meet Kristi Jencks: Agent, coach, and mom of 8 📍 2:02 – If I needed a listing in 24 hours... 📬 2:57 – Why direct mail works and how to make it emotional 🧠 4:40 – 3-part mail strategy that tells a story ✉️ 8:43 – Handwritten letters that actually convert 📱 10:12 – Using social media to attract expired leads 🎯 12:16 – Educational video content that builds trust 🏘️ 14:22 – Market snapshot content that positions you as the expert 📦 21:44 – “Save Search + Daily Drop” strategy with a physical kit 🤖 26:55 – Leveraging AI to show up in smart searchesREACH KRISTIWebsite: kristijencks.com Instagram: https://www.instagram.com/kristijencks/RESOURCESAd Builder: https://www.redx.com/products/ad-builder/
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361
The Program that Lets You Charge More, Do Less, and Sell Faster in Real Estate with Brendan Bartic
In this episode of the REDX Podcast, international real estate coach and listing specialist, Brendan Bartic reveals exactly why selling yourself is the fastest way to lose listings—and how a clearly structured, results-driven program can transform your entire business. Come see his proven system, breaking down precisely how to craft and confidently deliver a bulletproof listing presentation.Here's what you will discover...• How to stop relying on charisma and start delivering predictable outcomes that sellers crave.• The powerful step-by-step scripts Brendan uses to close listings effortlessly• A proven roadmap to creating your own irresistible program that sellers say yes to every time! Jump to these topics🎙️ 0:00 – Brendan Bartic returns: Listing pro & REDX power user📦 2:43 – Why your listing presentation is your product🧠 3:50 – The Shark Tank mindset: Would they invest in your listing package?📊 5:28 – The three seller priorities: Money, time, and headache🚪 6:55 – Why one-off showings kill urgency and price📈 7:44 – Creating launch weekend frenzy: What Australia teaches us🛠️ 10:18 – Eliminating seller hassle with real solutions🧼 10:46 – VIP presentation strategy: Clean, prep, and close💡 13:42 – Stop selling yourself—start selling a strategy📣 15:43 – The billboard test: Can you pitch your service at 60 mph?REACH BRENDANWebsite: listingbeast.comInstagram: https://www.instagram.com/brendanbartic/RESOURCESFree Script Book & Presentation Guide: https://www.listingbeast.com/scriptbook
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Tim Harris’s Million-Dollar Blueprint for Expired Listings
Tim Harris returns to the REDX podcast to sound the alarm—and present the opportunity—on why expired listings are the most powerful income source for agents in today’s market. Tune in for sharp strategy, industry insights, and an energizing call to action.Here's what you will discover...• Why expired listings are today's top lead source and how to capitalize on them• How passive marketing traps agents—and what to do instead• The mindset shift agents need to thrive for the next 25 yearsJump to these topics 🧠 01:16 – Industry urgency and the shift in lead generation 📉 02:55 – How Zillow changed agent behavior starting in 2007 🚨 04:00 – Data reveals massive spike in expired listings 📊 05:00 – Relisting success: new agents vs. original agents 🤯 07:38 – Buying leads vs. being a listing agent 📞 09:36 – Why most agents avoid prospecting 🧪 15:00 – Simple business plan: maintain 5 listings 💡 24:00 – The real estate influencer trap vs. actual production 💥 31:00 – Passion is fleeting—discipline drives success 📈 41:00 – Long-term mindset: why this is the best time in real estateREACH TIM HARRIS 🔗 Coaching & Podcast: https://timandjulieharris.com/ 🔗 Join Tim at EXP Realty: Text 512-758-0206 🔗 Mastermind Registration: harrismastermind.comRESOURCES🔗 REDX Expired Leads: https://www.redx.com/products/expired-leads/🔗 Harris Rules book: https://www.amazon.com/Harris-Rules-Real-Estate-Step-Step/dp/1946885991/🔗 Make Housing Great Again podcast episode: https://timandjulieharris.com/2025/03/17/make-housing-great-again-generational-housing-boom-starts-now.html
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359
From Contact to Contract: How to Automate Your Way to More Deals with Brandon Wise
A long-awaited integration is finally here! REDX and Wise Agent unite to simplify your lead-to-client process. In this podcast, Curtis Fenn and Brandon Wise dive deep into the impact of this partnership and the power of CRMs in today’s real estate market.Here's what you will discover...• Why a CRM is more critical now than ever before• How the new REDX + Wise Agent integration works• Real-world tips for maximizing lead conversions with automationJump to these topics: 🎙️ 0:01 – Meet Brandon Wise 🔧 1:31 – REDX + Wise Agent: Announcing the new integration 📊 2:57 – Why CRMs are essential in a low-turnover market 📈 4:57 – Scaling your CRM beyond Excel spreadsheets 🤝 6:40 – Aligning lead quality with powerful CRM tools 📞 10:37 – Demo: Sending REDX leads directly into Wise Agent 📅 12:08 – Automating follow-ups and scheduling with call lists 📩 14:20 – Setting up drip campaigns and smart lead rules 📋 17:01 – Listing checklists and over-communication triggers 📤 21:11 – Creating and sending high-impact email campaignsREACH BRANDON WISEWebsite: https://wiseagent.comRESOURCESREDX Platform: https://www.redx.com/Wise Agent CRM: https://wiseagent.com
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358
The Price Reduction Script That Every Agent Should Master with Patrick Ferry
In this episode of the REDX Podcast, real estate coach and marketing strategist Patrick Ferry joins Curtis Fenn to unpack what agents must do to win in today’s market. From mastering pricing conversations to delivering value through seller reports, Patrick delivers high-impact scripts and strategies agents can use immediately.Here’s what you’ll discover in this episode…How to confidently lead pricing conversations without fear or conflictA 6-option framework for price reductions that sellers actually agree toHow to future pace sellers with market feedback and behavior insights⏱️ JUMP TO THESE TOPICS👋 0:40 – Meet Patrick Ferry: Coaching background & real estate legacy 📉 3:00 – What the market is signaling: Expired listings & growing uncertainty 📈 4:19 – Why Q2/Q3 is a huge opportunity for expireds (if you’re prepared) 💬 6:33 – Price reduction scripts that get results without blaming anyone 📊 12:38 – How to package your expertise as “new information” sellers want 🛠️ 17:00 – 4 components of a powerful weekly seller report 🧠 24:59 – “Review your options”: Patrick’s 6-option price reduction script 📉 30:01 – The power of micro price reductions for listing visibility 📣 34:46 – Understanding buyer behavior: A listing agent’s secret weapon 📺 39:37 – Where to get Patrick’s seller report + YouTube & newsletter tips 🏆 41:24 – Final advice: Stop chasing leads. Become a sought-after advisor.📬 REACH PATRICK FERRY📌 YouTube: https://www.youtube.com/@PatrickFerryCoach📌 Coach Patrick's Sales Conversion Lab (Monday Masterclass): https://patrick-ferry.kit.com/f44ba81000📌 Price Reduction Guide: https://patrick-ferry.kit.com/2664c5cc12📚 RESOURCES 📌 REDX Prospecting Community Facebook Group: https://www.facebook.com/groups/338535896636645 📌 REDX Expired Leads: https://www.redx.com/products/expireds/
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357
Build a Team, Buy Back Your Time: Verl Workman’s Blueprint for Real Estate Leaders
What does it really take to build a real estate team that gives you freedom instead of burnout? In this episode, REDX President Curtis Fenn sits down with Founder & CEO of Workman Success Systems, Verl Workman, to break down how to recruit, lead, and scale a team that supports your life—not becomes it.You’ll learn the biggest mistakes team leaders make, how to create a culture of loyalty, and why accountability is actually love. If you want more leverage and less chaos, this one’s for you.Verl reveals:• The #1 recruiting mistake team leaders make• The 10 things every agent must commit to on a team• Building a business that gives your life back—not takes it over⏱️ JUMP TO THESE TOPICS🚀 01:20 – Why Verl teaches “stupid goals” instead of SMART goals📈 04:00 – The real reason recruiting is hard (and how to fix it)🧠 06:20 – Who makes the ideal team member—and how to attract them🤝 10:00 – Retention vs. mentorship: Why agents leave teams💬 12:40 – Creating culture with core values🎯 14:00 – What real accountability looks like (it’s not punishment)🔍 18:00 – What to do when a team member underperforms🏡 21:00 – Building a business around your life—not the other way around📊 25:00 – How to scale without going crazy💼 30:00 – Should new agents start a team? (Verl’s bold answer)🔥 34:00 – What motivates top performers (and how to find yours)🔗 RESOURCESWorkman Success Systems: www.workmansuccess.comRaving Referrals for Real Estate (book): https://a.co/d/488R5uGREDX Lead Generation Tools: www.redx.com How to Buy Back Your Time (book): https://www.buybackyourtime.com
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356
From Zero Contacts to 2,600 Leads in 3 Years: How Scott Catton Built a Business on Cold Calls
What do you do when you move to Maui with zero contacts and need to build a real estate business from scratch? You start dialing.In this episode, REDX user and real estate pro Scott Catton shares how he went from no sphere of influence to a 2,600-lead database and multiple closings a year—all through cold calling and consistent prospecting using REDX.Scott reveals:• The circle prospecting script that fills his pipeline with warm leads every week• How Ad Builder runs in the background to grow his list while he sleeps• The schedule, tools, and mindset that keep him consistent (and surfing by 6 p.m.)🏝️ 0:45 – Scott’s backstory: From commercial to residential in Hawaii 📞 4:10 – Starting with zero contacts and building a 2,600-lead database ⚙️ 7:43 – Triple Line Dialer: The fastest way to overcome call reluctance 🎯 11:18 – GeoLeads filtering and how to target out-of-state owners 📍 14:52 – The Open House Invite Script that builds his list fast📈 21:45 – Why Ad Builder is his “set it and forget it” lead gen tool 📊 23:18 – How Scott tracks lead value and email ROI from Ad Builder 🧠 25:05 – His daily calling routine, scripts, and time-blocking system 🤝 28:29 – The power of prospecting with a Zoom call room 🔁 30:02 – Final tips: triple dialer, Ad Builder, and prospecting accountability🔗 RESOURCES📞 REDX Triple Line Dialer: https://www.redx.com/products/power-dialer/ 🗺️ Scott’s Zoom Call Room: https://www.callswithscott.com 🎯 REDX Ad Builder: https://www.redx.com/products/ad-builder/ 📈 Learn More About GeoLeads: https://www.redx.com/products/geoleads/
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355
The $1,000/Hour Agent: How to Build a Profitable Real Estate Team with Clarity and Purpose
Join us for this podcast with legendary coach and Real Estate Champions founder Dirk Zeller. With over 25 years of coaching experience, 17 bestselling books, and direct mentorship to dozens of the nation’s top teams, Dirk shares what it really takes to create a profitable, sustainable business—not just a flashy one.Whether you're a solo agent thinking about scaling, or a team leader ready to tighten up operations, this episode is packed with the clarity and financial focus most agents are missing.You’ll learn:Why most agents build teams backwards—and what to do insteadThe 10 numbers every team leader must track to run a real businessHow to delegate $25/hour tasks and protect your $1,000/hour activitiesWhat to know before hiring, scaling, or stepping out of productionJUMP TO THESE TOPICS🎯 0:43 – Dirk’s background: From top producer to top coach🔍 3:17 – The first and most important question: Why do you want a team?⚖️ 6:52 – The $25/hr vs. $1,000/hr work framework🏡 9:33 – Why prospecting and lead follow-up will always pay best📈 13:41 – The 10 numbers every real estate business owner must know💰 28:26 – Why most teams aren't profitable (even if they look like it)📊 34:00 – “PPP” over plaques: Why per-person production is the real metric🧠 41:10 – The real reason most agents don’t succeed: Activities, not attitude📞 49:22 – Why phone calls are still the #1 source of high-quality clients🏆 56:00 – How to turn your real estate income into long-term wealthRESOURCES📘 Real Estate Champions: https://realestatechampions.com📌 REDX Prospecting Community: https://www.facebook.com/groups/338535896636645📌 REDX Ad Builder: https://www.redx.com/products/ad-builder/
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354
When to Hire an ISA—and How to Build a Team That Lasts with Aleta Reynolds
Join us for a special episode of the REDX Podcast with Aleta Reynolds, real estate veteran, ISA trainer, and founder of ISA University. In this episode, Aleta dives deep into the mindset agents need to overcome call reluctance, the right time to hire an ISA, and how to build a real estate business that thrives on consistency.Here’s what you’ll discover in this episode… • How to overcome fear and failure when building your real estate pipeline • The real reason agents struggle with cold calling—and how to fix it • Why hiring the right ISA can unlock massive leverage for solo agents and teamsJUMP TO THESE TOPICS📞 1:23 – Aleta's start in real estate: cold calling FSBOs from the newspaper🛠️ 3:09 – Why REDX has been a cornerstone of Aleta’s business for 20+ years😨 5:17 – The psychology behind call reluctance and solo agent fears🏋️ 7:53 – How to survive the 45-day “pain period” of building your pipeline🔄 9:52 – Why consistency (not a “shiny object”) wins in prospecting💬 15:48 – When solo agents should hire an ISA—and what their first role should be🧠 21:00 – The right way to train an ISA (and why most teams get it wrong)👥 23:54 – How to build a stable, loyal ISA team that grows with you⚙️ 30:26 – Why teams should hire ISAs earlier than most coaches suggest🎯 39:00 – Final advice for solo agents and team leaders hiring ISAsREACH ALETA 📸Facebook: https://www.facebook.com/AletaLadyBoss/
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353
The Real Estate Team System Behind 300+ Closings with Mahala Landin
Join us for a special episode of the REDX Podcast with Mahala Landin, team leader at Carolina Collective Realty. In this episode, Mahala shares how she scaled a high-performing team, the systems behind consistent production, and how she’s creating opportunities for agents to grow into leadership—without burning out.Here’s what you’ll discover in this episode… • How Mahala built a 300-deal-a-year team with 25 agents • The systems, tools, and mindset shifts that make teams scalable • Why phone prospecting is still the #1 skill every agent needsJUMP TO THESE TOPICS 🏡 0:45 – How Mahala’s team operates and supports agents at every stage 🛠️ 3:12 – Creating agent development paths (buyer’s agent → team leader) 📈 7:55 – The mindset shift from selling houses to building a business 📞 11:34 – Why phone prospecting is non-negotiable (even for team leaders) 🔥 15:26 – How Mahala uses data and systems to stay in production 🤝 22:40 – Scaling beyond 12 agents: Tech, expenses, and team structure 👥 31:03 – Leadership vs. management: Why most team leaders get stuck 🎯 38:14 – Recruiting the right people—and letting go of the wrong ones 💡 43:50 – Advice for team leaders: Focus on behavior, not just resultsREACH MAHALA 🌐 Carolina Collective Realty: https://www.carolinacollectiverealty.com/ 📸 Instagram: https://www.instagram.com/mahalalandin/RESOURCES: 📌 REDX Teams Platform: https://www.redx.com/products/teams/
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352
The Prospecting Scripts, Skills, and Systems You Need to Win Listings in 2025 with Joe Bowolick
Join us for this episode of the REDX Podcast with master coach and prospecting expert Joe Bowolick. In this episode, Joe breaks down what’s actually holding agents back from consistent listings, how to sharpen your skills and build confidence, and why top producers are returning to the phones in today’s market.Here’s what you’ll discover in this episode…• How to build a business when your database “sucks”• A step-by-step process to turn conversations into listing appointments• How to simplify your systems, avoid shiny objects, and scale with easeJUMP TO THESE TOPICS 💬 1:42 – Why most agents’ databases aren’t enough to hit their goals 📞 5:28 – How Joe learned to love prospecting (after being forced into it) 🎯 9:57 – Prospecting vs. panic: Why the phone still wins in 2025 ⚙️ 14:35 – The real reason agents avoid prospecting (and how to fix it) 📑 18:29 – Coach Joe’s proven appointment-setting script 📈 26:11 – Building momentum with lead follow-up and daily wins 🎉 33:47 – What to expect from Joe’s 2-day live prospecting bootcamp 🔥 41:10 – Final advice: Versatility, confidence, and doing the hard nowREACH COACH JOE 📲 Instagram: https://www.instagram.com/joebowolick 🎓 Prospecting Bootcamp Info: https://tflearning.tomferry.com/#/instructor-led-courses/1052d04c-7f56-4d74-afdf-9fc2a370e1d6
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351
From Zero to $188K: The Power of Consistency with Expired Listings with Mike Pallin
Join us for a powerful episode of the REDX Podcast with real estate coach and Floyd Wickman Team leader, Mike Pallin. In this episode, Mike breaks down why expired listings are one of the biggest opportunities in today’s market—and how the right systems, skills, and accountability can turn them into consistent income.Here's what you will discover in this episode...• How one agent earned $188K GCI from expired listings in a brand-new market• The $350M opportunity hiding in expired listings• The secret behind the 5-90-10 prospecting method that builds consistencyJUMP TO THESE TOPICS📊 0:06:26 – The $350M expired listing opportunity in today’s market📞 0:07:36 – $188K GCI from calling expireds just 3 days a week👥 0:10:00 – The 59010 system: How to actually make yourself prospect📈 0:14:51 – Why accountability = income in real estate📉 0:20:50 – The danger of falling behind on your goals🏠 0:24:19 – The real reason expired listings don’t sell—and how to fix it📚 0:28:06 – Why Mike wrote Rethink Everything You Know About Selling Real EstateRESOURCES:📘 Mike’s book: Rethink Everything You Know About Selling Real Estate: https://a.co/d/fIORMjJ🌐 Learn more at: floydwickman.com📌 REDX Expired Leads: https://www.redx.com/products/expired-leads/📌 REDX Prospecting Community Facebook Group: https://www.facebook.com/groups/338535896636645
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Mastering Expireds & Real Estate Success with Kayla Dieppa
Join us for a special episode of the REDX Podcast with broker-owner and top-producing agent Kayla Dieppa. In this episode, Kayla shares how she built a thriving real estate business while balancing family life, the mindset shift that helped her dominate expired prospecting, and the role of social media in growing her brand.Here's what you will discover in this episode... • How Kayla closes 50 expired listings a year—working only half the year • The secret to overcoming call reluctance and mastering phone prospecting • How to leverage social media as a trust-building tool for real estate clientsJUMP TO THESE TOPICS🏡 0:43 – How Kayla balances running a brokerage and raising three kids📞 3:07 – Breaking into expired prospecting and learning cold calling😨 4:55 – Overcoming fear of cold calling and shifting to a service mindset💰 9:33 – How Kayla closes 50 expired listings a year while working half the year🔄 22:07 – The secret to prospecting success: Calls, texts, emails, and social media📱 23:19 – How social media builds trust and attracts real estate clients😂 28:02 – The power of personality and making real estate fun on TikTok🎯 31:54 – Advice for new agents: “You don’t have to be the best—just the most consistent”REACH KAYLA⚡️ Instagram: https://www.instagram.com/kaylatherealtor/?hl=enRESOURCES:📌 REDX Prospecting Community Facebook Group: https://www.facebook.com/groups/338535896636645📌 REDX Ad Builder: https://www.redx.com/products/ad-builder/
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ABOUT THIS SHOW
Listen to The REDX Podcast to discover tips, tricks, habits, and hacks from top-performing real estate agents. No matter what stands in your way, we've got all the best resources in place to provide clarity, support, and peace of mind so you have more time to connect with the right people, and create meaningful opportunities to succeed in your business.
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