PODCAST · business
The SEO Mad Scientist
by The SEO Mad Scientist by Web 20 Ranker
Welcome to The SEO Mad Scientist, where we dive deep into the ever-evolving world of SEO testing to bring you valuable and actionable insights. Join us as we uncover correlations between our latest experiments, algorithm updates, and industry shifts, providing you with the knowledge you need to stay ahead in the digital landscape. Curious about what we're currently testing? Interested in how our SEO experiments align with recent algorithm updates? Wondering about the implications for your own strategies? Look no further – we've got you covered. But that's not all. We don't just talk the talk; we walk the walk. Tune in as we candidly discuss our most recent testing results and the strategies that are making waves in the SERPs, helping you navigate the ever-changing SEO landscape with confidence. Whether you're a seasoned SEO pro or just starting out, if you want to stay on top of the latest developments in the industry, subscribe to "The SEO Mad Scientist"
Episodes
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Can We Influence AIO Snippets Using Structured, Information-Gain Optimized Content?
In this episode, Sophie sits down with Lucy -Jane Love, Marketing Director at Banyan Risk Group and Rowan Security, to talk about what it takes to successfully market in highly regulated, “not-so-sexy” industries—from risk management and security to finance and investment. Lucy discusses how to...
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Testing Google Stacks & Cloud Stacks: See the Impact on Local Rankings
In this episode, we dive into our latest SEO experiment testing the power of Google Stacks and Cloud Stacks to enhance local SEO rankings. For a month, we optimized a series of interlinked Google and cloud-hosted properties, all designed to boost visibility for a towing company in Tallahassee.…
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How to Get Better Results with Comprehensive SEO Strategies: The SEO Mad Scientist Episode 11
🔬 Read the Full Test: https://web20ranker.com/seo-test/how-strong-is-the-impact-of-citations-and-signals-in-map-rankings/ 🔍 Explore more SEO tests & submit your own test ideas: https://web20ranker.com/seo-mad-scientist/ 🛠️ Tools We Used in Testing: Local Viking: https://localviking.com/...
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Enhance Local SEO w/ AI Content, On-Page SEO & Competitor Insights: The SEO Mad Scientist Episode 10
Highlights From Episode 10 - The SEO Mad Scientist: The episode explores the impact of AI-generated content on Google Business Profile (GBP) rankings, highlighting a test where AI-created landing page content significantly influenced local SEO performance. A detailed analysis reveals the role of...
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How On-Page SEO Impacts Local Rankings & Listing Impact on Organic Rank: SEO Mad Scientist Episode 9
Highlights From Episode 9 - The SEO Mad Scientist: Mike explained how the team structured the test website and GBP listings to measure the impact of landing page optimization. He discussed the crucial role of AI-generated content and semantic optimization in enhancing content relevance and search...
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Correlation Between Rankings, Keywords, Citations & Custom Signals: The SEO Mad Scientist Episode 8
Highlights From Episode 8 - The SEO Mad Scientist: The team delves into the significant impact of custom signals on search engine rankings, shedding light on the key factors driving their effectiveness in boosting website visibility. They explore the crucial correlation between on-page content…
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How On-Page SEO Impacts Local Rankings: The SEO Mad Scientist Episode 7
Highlights From Episode 7 - The SEO Mad Scientist: The hosts Mike and Lasha discussed the intriguing results of their recent on-page SEO test. They revealed the significant impact of keyword-rich headings on local rankings and map rankings. Additionally, they explored actionable strategies for...
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What's Ranking in Local - Branding, Signals, PBNs & Map Embeds?: The SEO Mad Scientist Episode 6
Highlights From Episode 6 - The SEO Mad Scientist: As Mike, Alex, and Danielle discussed, the custom signals test on Danielle's insulation business revealed a significant impact on rankings, with competitor links and optimized listings playing crucial roles. They also highlighted the importance…
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SEO Test Results for Pushing Local Rankings: The SEO Mad Scientist Episode 5
Highlights From Episode 5 - The SEO Mad Scientist: Mike and Alex delved into cutting-edge techniques for maximizing on-page SEO, emphasizing the importance of structured lists, headings, and long-tail keywords in boosting website visibility. They shared insights regarding the significant impact…
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SEO Test Updates from Our New SEO Testing Library: The SEO Mad Scientist Episode 4
Highlights From Episode 4 - The SEO Mad Scientist: In this episode, Mike and the team revealed the launch of our new testing library, housing all the SEO tests we've been running. They emphasized the significance of relevant website content for improving SEO rankings, offering insights into...
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Can You Improve Rankings with Mini Networks? The SEO Mad Scientist Episode 3
Highlights From Episode 3 - The SEO Mad Scientist: In this episode, Mike and Alex delve into the concept of mini networks and their role in revolutionizing SEO strategies. They offer a detailed comparison between mini networks and traditional web 2.0 networks, shedding light on the unique...
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Push Rankings w/ YT Geo Tags, Driving Directions, & Maps Links: SEO Mad Scientist Podcast Episode 2
Highlights From Episode 2 - The SEO Mad Scientist: In the episode, Mike, Sophie, and Alex dissected recent Google algorithm changes, highlighting their impact on website rankings and optimization strategies. They shared practical tips on optimizing meta descriptions and using location tags for...
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Press Tests & YouTube Signals for Stronger Local Rankings: The SEO Mad Scientist Episode 1
Highlights From 1 Episode - The SEO Mad Scientist: As Mike and Sophie discussed, the podcast is now SEO Mad Scientist, focusing on data-driven testing for real SEO results. They highlighted updates to the dashboard and tools, aiming for seamless integration for user convenience. They stressed the...
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Shifting to SEO Testing Focus + New Schema & Proximity Test: SEO Vault Episode 225
Highlights From The Episode: Mike, Sophie, and Alex delve into various SEO tests we have conducted, including: Local proximity test YouTube strategy for local rankings Anchor text of local for geographical relevance They also discuss advanced techniques such as: Domain authority stacking Entity...
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AI’s Role in the Future + New Tools & Trainings for 2024: SEO Vault Episode 224
Highlights From The Episode: Mark, Mike, and Sophie dive into the latest AP program and dashboard updates, unveiling tier discounts and signup notifications. Explore the impact of AI on search and Google's future moves, while tackling the smart home privacy debate. Question Google's tech…
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How AI Integrations Impact You + SERP Changes & Content v Links SEO Test: SEO Vault Episode 223
Highlights From The Episode: Mike and Sophie divulge invaluable insights into the evolution of the SEO mindset. Unravel the mysteries behind recent Google updates, including the introduction of the new phone number button in search results. Explore how technologies like ChatGPT and the Rabbit AI...
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Better Understand SEO Campaigns w/ Algorithm Annotations & Robust Data Views: SEO Vault Episode 222
In episode 222, Mike and Sophie discuss real life uses for custom GPTs, the importance of data visualization and the benefits data views bring to SEO analysis.. Web 20 Ranker (Nate) is continuing to build out new features to the dashboard with a big update on the horizon - overlaying algo…
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Google Notes Testing Updates, Robust Data Integration & Major Volatility: SEO Vault Episode 221
Highlights From The Episode: In this episode, Mike and Sophie discussed the evolving landscape of Google Notes, emphasizing its potential as a viable platform for content discovery and expressing Mike's interest in finding high-volume note sites for further exploration. They introduced AlgoMatic,...
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Local Engagement Signals & Quick Holiday Updates: SEO Vault Episode 220
Highlights From The Episode: In this episode, Mike and Sophie spill the beans on our exciting new service – Local Engagement Signals. Discover how this game-changing addition can enhance your campaigns and make a lasting impact on local search results. Mike Milas shares insights into the upcoming...
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New AI Trainings, Press SEO Tests & Other Updates: The SEO Vault Episode 219
Highlights From The Episode: In this episode, the team introduces Mike's revolutionary AI training designed to boost productivity. They also unveil a handy social media tool for seamless content generation and scheduling. The discussion covers topics like the impact of press on rankings, the…
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Rank Higher Using Entities & Schema with Simon Cornelius: SEO Vault episode 218
Highlights From The Episode: In this episode, we're joined by the brilliant Simon Cornelius, who unravels the first key highlight – the power of entities and schema. Simon takes us on a journey, revealing how these tools can become your SEO secret sauce, helping Google truly understand the…
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Press & SERP Notes SEO Tests + Product Improvements & More: SEO Vault Episode 217
Highlights From The Episode: Explore the secrets behind the recent enhancements to our SEO products, promising not just an ascent in rankings but a complete paradigm shift. We also go through our recent SEO tests and the incorporation of Google Notes in SERPs. Exploring the power of Premium X...
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Google Notes Live & Indexing + Crawler Changes & Power Of Press: SEO Vault Episode 216
Highlights From The Episode: In this episode, Mark and Mike unveil the power of Google Notes. Discover how these notes are not only making waves in the SERPs but are also getting indexed, unlocking new possibilities for elevating your website’s visibility and engagement. They break down the…
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Crucial Components of Campaigns SEOs Often Overlook & Google Notes in SERPs: SEO Vault Episode 215
Highlights From The Episode: Mark, Mike, and Sophie announce our Black Friday sale and promotion, including a grand prize named "A Thousand Moments with Mark." They provide insights into upcoming changes in the Web 2.0 Ranker dashboard, transforming it into a comprehensive experience with...
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Ranking Impact of Press Releases SEO Test, How to Find Authority Press & More: SEO Vault Episode 214
Highlights From The Episode: The hosts delve deep into the intricacies of a press release strategy that not only boosted rankings but fundamentally transformed website traffic. Join the conversation as the hosts discuss Mark's expert tips on crafting content that goes beyond engagement. Learn how...
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AI Writing v. Human Content + Custom Signals SEO Test Update: SEO Vault Episode 213
Highlights From The Episode Mark, Mike and Sophie delved into AI content tools, AI-generated rap, and the role of AI in different marketing strategies. They open up about client acquisition, SEO testing updates, and the latest SEO trends. Gain invaluable insights into transparent client…
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How To Best Leverage AI Content In All Aspects of Your Agency: SEO Vault Episode 212
Highlights From The Episode: Mark and Mike explored how AI is revolutionizing marketing, with a focus on creating captivating content and eye-catching images using tools like Web 20 AI content tool. The hosts dissected the intricate world of SEO, covering core algorithm updates, the importance of...
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Are SEO Tools Price Gouging? + Relevancy v Links SEO Test, AI Images & More - SEO Vault Episode 211
Highlights From The Episode: Mike and Mark delved into the transformative potential of AI-powered content creation, highlighting its ability to save time and generate high-quality, audience-focused content. The conversation turned to the intriguing world of AI-generated art, where Mike and Mark...
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Uncover Success Secrets In Branding, SEO Testing, And Podcasting With SEO Vault 210
Highlights From The Episode: Mark, Mike, and Sophie take you on an exciting journey through the realms of SEO, branding, and podcasting. The trio emphasized the importance of transparency in SEO practices, illustrating how it can build trust with clients, attract more business, and nurture…
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Unlocking The Power Of AI: Revolutionizing Content Creation And Strategies In SEO Vault 209
In this episode of the SEO vault, we dive deep into the world of AI-powered content creation with Mike, Mark, and Sophie. Join us as we discuss the impact of AI content tools, their potential in SEO, and their role in affiliate marketing. Discover how AI-generated content is changing the game and...
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How to Streamline Content Creation & Leverage AI for SEO with AI Content Tools: SEO Vault 208
In this insightful podcast episode, join us for a deep dive into the world of AI content tools and their game-changing impact on SEO. Our experts Mark, Mike, and Nate discuss everything from the rarity of major Google updates to the evolution of AI content tools beyond mere novelty. They reveal…
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Harness the Power of AI & Revolutionize Customer Support with AI Chatbots: The SEO Vault Episode 207
Welcome to Episode 207 of The SEO Vault! In this episode, Mike Milas teams up with Nate Fischer to dive deep into the world of AI chatbots and how they're reshaping the business landscape. Unlock the full potential of AI chatbots in this episode - we walk through the game-changing innovations and...
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The SEO Vault Episode 206: Mastering the Sprint Model with Ryan Stewart
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 205: Cracking the Code - Google's Algorithm Updates Decoded with Marie Ysais
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 204: Damon Burton's SEO Strategy Anchored in Quality Problem-Solving Content
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 203: Rocking New Site Success and Building Site Authority with Bryan King
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 202: Exploring Content Marketing and Business Valuation with Greg Elfrink
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 201: Unraveling SEO's Client Retention and Local SEO Reporting with Roger Bryan
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 200: Mastering SEO Holistically with Alex C. Barr for Client Success
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 199: Unleashing the Power of Press Releases for SEO Domination
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 198: Cracking the Code of Anchor Text Ratios for SEO Success
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 197: Demystifying Link Building Myths - Power of Branded Anchor Text
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 196: Mastering Holistic SEO - Content, Outreach, and Backlink Strategies
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 195: Demystifying Maps, Supercharging Blogs, and AI-Generated Site Structures
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 194: Unleashing the Power of AI in SEO Management
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 193: Supercharging Sales & Client Acquisition with AI-Powered Prospecting
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 192: Exploring the New Era of ChatGPT 4 and AI’s Expanded Horizons
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 191: Mastering SEO with Multi-Language Site Structures
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 190: Stay Ahead in AI-Era Google Search & Safeguard Clients' SERP Wins
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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The SEO Vault Episode 189: Why Disavowing Links Based on Third-Party Metrics Is a Terrible Idea
Welcome to the SEO Vault podcast, where we keep you ahead of the game in the ever-evolving world of search engine optimization. From Google algorithm updates to the latest industry trends, we bring you the knowledge and strategies you need to stay ahead of the competition. Join our team of SEO...
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ABOUT THIS SHOW
Welcome to The SEO Mad Scientist, where we dive deep into the ever-evolving world of SEO testing to bring you valuable and actionable insights. Join us as we uncover correlations between our latest experiments, algorithm updates, and industry shifts, providing you with the knowledge you need to stay ahead in the digital landscape.
Curious about what we're currently testing? Interested in how our SEO experiments align with recent algorithm updates? Wondering about the implications for your own strategies? Look no further – we've got you covered.
But that's not all. We don't just talk the talk; we walk the walk. Tune in as we candidly discuss our most recent testing results and the strategies that are making waves in the SERPs, helping you navigate the ever-changing SEO landscape with confidence.
Whether you're a seasoned SEO pro or just starting out, if you want to stay on top of the latest developments in the industry, subscribe to "The SEO Mad Scientist"
HOSTED BY
The SEO Mad Scientist by Web 20 Ranker
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