PODCAST · business
The Smart Connector
by Jane Bayler
Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued B2B consultants and service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. Having spent 20 years in global advertising and brand marketing, Jane scaled and sold a London brand identity business to the US communications group Interpublic. Today, her #1 focus is her Ideal Client Success 90 Day Accelerator, which is a strategic positioning and business growth programme. This packages and productises her clients’ services to make them relevant, compelling and 100% irrestible to the people who will value them most. Create deeply rewarding, and instantly profitable offers, and leave being overlooked and undervalued to the 'also rans' who wish they were you. The Smart Connector podcast features a range of carefully hand-picked consultants across multiple se
Episodes
-
Funding, Growth & Exit Strategy: Avoiding Costly Business Mistakes - With Stephen Sacks
Securing funding and planning an exit are two of the most important decisions a business owner will ever make. Many entrepreneurs unknowingly give away too much equity, take on the wrong investors, or pursue growth strategies that create more risk than reward. In this episode, Stephen Sacks,...
-
How Customer Experience Builds Loyalty, Trust & Growth – With Gemma Jones
Customer experience is not just about customer service. It is a powerful business strategy that drives loyalty, profitability, and long-term brand trust. In this episode, customer experience expert Gemma Jones shares why organisations often struggle to deliver consistent customer journeys and how...
-
Recalibrate Your Life From Within – With Dr Mimi Bland
True transformation begins when you stop searching externally for answers and start understanding the patterns, beliefs, and emotions shaping your reality. In this powerful conversation, Dr Mimi Bland shares how our relationships, money struggles, health challenges, and even career setbacks often...
-
AI, Private Equity & Building a Truly Investable Business – With Fredrik Sandvall
Understanding how AI is transforming private equity is crucial for entrepreneurs who want to raise capital and scale successfully. In this episode, you will learn how investors now use AI to analyse opportunities, accelerate due diligence, and identify risk faster than ever before. Discover what...
-
How Business Owners Build Resilience Under Pressure – With Bianna Espinal
Resilience is a critical leadership skill for entrepreneurs navigating pressure, responsibility, and constant change.This episode explores how business owners can build resilience through self-belief, boundaries, and intentional leadership.You will discover why many high performers burn out when...
-
Master Emotional Intelligence and Adaptability to Lead With Clarity and Resilience - With Eleonora Grace Heart
Emotional intelligence and adaptability are core leadership skills for entrepreneurs who want to navigate pressure, make better decisions, and build stronger relationships in 2025 and beyond. This episode explores how understanding your emotional patterns can unlock clarity, improve…
more -
From Chaos to Clarity: How White Space Fuels Entrepreneurial Growth - With James Cuss
As entrepreneurs, we often mistake motion for progress — filling every minute with meetings, targets, and to-do lists. But what if the real key to success lies in slowing down, creating space, and regaining control of your focus and energy? In this episode, we explore how “white space” thinking…
more -
Understanding Leadership For Small Business Growth – With Michelle Lestas
Effective leadership is one of the most powerful drivers of small business success—but it’s not a one-size-fits-all solution. In this insightful episode, we explore the eight different types of small business leaders and how recognising your own leadership style can dramatically impact your…
more -
Future-Proof Your Brand: AI, Creativity & Culture in Digital Marketing – With Jarrod Lopiccolo
In today’s fast-moving digital world, brands that fail to evolve risk falling behind. The smartest business owners and entrepreneurs know that success now hinges on more than just having a good product—it’s about how you show up, how you connect, and how you adapt. This episode of the Smart...
-
Building Sustainable Success – With Lord Russell Baker
Success in business isn’t just about having a great idea—it’s about building a strong personal brand, making strategic decisions, and positioning yourself for long-term financial growth. In this compelling episode of The Smart Connector Podcast, host Jane Bayler welcomes Lord Russell Baker, a…
more -
Thriving After Cancer: Overcoming Adversity & Rebuilding Life
In this powerful episode of The Smart Connector Podcast, host Jane Bayler welcomes guest Julia Pizzichemi, who turns the tables to ask Jane about her deeply personal experience with cancer. Together, they discuss how Jane overcame adversity, rebuilt her life, and found new purpose after her...
-
AI for Impact: Transforming Research Funding With Technology - With Sherry Shannon-Vanstone
Exploring how artificial intelligence can revolutionise research funding mechanisms is crucial for understanding the future of resource allocation and innovation. For entrepreneurs, this podcast episode with Sherry Shannon-Vanstone offers a unique opportunity to understand the intersection of AI...
-
Doomed to Fail? Resilience in the Face of Challenging Times - With Paul Shotton
This week’s podcast episode is critical for entrepreneurs navigating the volatile landscape of today's business world. Understanding the systemic vulnerabilities and pitfalls that contribute to failures in governance and economics provides entrepreneurs with crucial insights for fortifying their...
-
Engage & Convert: Marketing to Cold Audiences - With Niro Knox
Understanding how to market to cold audiences effectively is crucial for any entrepreneur looking to expand their customer base and drive growth in 2024. This episode offers valuable insights and strategies on how to engage and convert potential customers who are not yet familiar with your brand....
-
From Vinyl to Virtual: Pioneering Paths in Dance and Electronic Soundscape - With Tim Binns
The evolution of dance and electronic music from its humble vinyl origins to its current virtual landscape is a testament to the genre's enduring influence and innovation. This podcast episode offers a unique opportunity to delve into the rich history and pioneering paths that have shaped the...
-
How Solopreneurs Can Win Trust And Increase Their Conversions - With Ian Genius
In today's competitive business landscape, solopreneurs face the unique challenge of not only managing their operations but also effectively selling their services without the backing of a large sales team. Join us and delve into invaluable techniques designed specifically for solopreneurs,...
-
The Art of Brand Storytelling: Innovations in Content Strategy - With Rachel Hernandez
The art of brand storytelling is crucial in today's digital landscape as it holds the key to captivating audiences, building brand loyalty, and driving conversions. In an era where consumers are inundated with content, mastering the art of storytelling can set a brand apart from the noise…
more -
How To Position Your Business For Visibility - With Jill Lublin
In an era defined by digital noise and constant competition, mastering the art of positioning your business for heightened visibility in the marketplace is paramount. This episode offers a unique opportunity to glean insights from an internationally renowned expert in the fields of publicity,...
-
How To Raise Private Finance Without Ever Asking For Money - With Jay Conner
Learning how to raise private finance without ever having to solicit funds directly is a crucial skill for anyone involved in property or business ventures. This podcast episode offers a unique opportunity to delve into the strategies employed by an expert in the field, providing invaluable...
-
The Link Between Financial Literacy And Happy Relationships - With Alpesh Patel
The latest episode of the Smart Connector podcast examines the proven link between financial literacy and happiness. Financial literacy empowers individuals to make informed decisions about their money, leading to greater financial stability and security. This, in turn, can significantly impact...
-
Building Intergenerational Wealth Through Family Business - With Guillermo Salazar
In an age where sustaining and growing family businesses across generations presents unique challenges, this episode will offer actionable insights and proven strategies for success. We'll explore the keys to a successful family business legacy, and how to build a family business that works. Are...
-
Unlocking Your Authority: The Power of Publishing Your Own Book - With Michael Levin
In a world where trust and thought leadership are paramount, having your own book can be a game-changer. Listen as we explore the incredible potential of publishing your own book as a marketing and thought leadership tool. Find out invaluable insights on why every business person should consider...
-
Crafting A Winning LinkedIn Profile - With Marc W. Halpert
Crafting a compelling and effective LinkedIn profile is not just an option; it's a necessity for entrepreneurs in 2024. It's about creating a compelling narrative of your skills, experiences, and aspirations, and leveraging the world's largest professional network to achieve your career goals....
-
How To Disrupt An Industry And Tell Scroll-Stopping Stories - With Stephanie LaFlora
Tune in to this episode to stay ahead in the rapidly evolving landscape of business using storytelling. In an era dominated by constant digital noise, the ability to disrupt an industry is a game-changer. This episode promises insights into innovative strategies and techniques that go beyond...
-
Do I Need A Personal Brand?
In a world where many see as a strong personal brand the ultimate key to success, we put its value to the test. Contrary to popular belief, a weak personal brand doesn’t necessarily generate business failure. However, your business model is what makes the difference. Join us as we dissect the…
more -
How PR Can Elevate Your Success - With Kerrin Black
The right public relations (PR) strategy can significantly elevate an entrepreneur's success by enhancing their visibility and credibility in the market. A well-crafted PR campaign can help communicate the unique value of their business, attract potential investors, and build a strong brand...
-
How To Succeed As A Coach
Do you dream of turning your passion and expertise into a fulfilling coaching career? Discover a simple yet powerful 3-step process to help you accelerate your coaching journey and achieve the success you deserve. Here you’ll learn: - How To Define Your Passion and Expertise: Identify your unique...
-
Unlocking PR And Storytelling Success - With Mickie Kennedy
Unlocking PR And Storytelling Success - With Mickie Kennedy In today's competitive business landscape, establishing visibility and credibility is paramount for entrepreneurs seeking success. Whether you're starting your entrepreneurial journey or looking to sharpen your PR prowess, this episode...
-
Daily Habits To Build Success
The biggest risks most independent business owners face come from the choices they make every day. Join Jane as she explores the five common habits that may be hindering your success, and how to replace them with those that will generate profit and growth. Discover actionable solutions to help…
more -
How To Eliminate Complexity And Scale Your Marketing Agency With Ease - With Robert Patin
Understanding how to eliminate complexity and scale a marketing agency with ease is crucial for entrepreneurs in the digital landscape. This episode of The Smart Connector Podcast offers insights into streamlining operations, optimising resources, and maximising growth potential. By learning...
-
What is a Conversion Process?
Getting people to buy your services is the goal of all marketing efforts. On social media platforms you’re there with all your rivals, competing for attention from clients that would be perfect for you (and THEM too!). The ever changing algorithms, rather than you, decide how your content will be...
-
Maximise Your SEO Impact: Boost Site Indexability & Increase Traffic By 50% - With Julia Nesterets
Maximising your SEO impact is crucial for entrepreneurs because it delves into the heart of digital visibility and customer reach. By understanding and implementing strategies to enhance site indexability, entrepreneurs can significantly improve their website's presence on search engines. This...
-
Unlocking The Power Of Storytelling - With Ian Hawkins
Join us for an inspiring and thought-provoking episode as host Jane Bayler engages in a conversation with guest Ian Hawkins, a passionate advocate for storytelling, change and innovation. Unlocking the power of storytelling is a crucial skill for entrepreneurs aiming to grow their business. It's...
-
Domestic Abuse As An Entrepreneur
In this episode Jane talks about her personal experience of domestic abuse. Why it is more common than people think, and how to get help if you find yourself in a situation where you’re either being abused, or are suffering from the after effects of an abusive relationship. Survivors of domestic...
-
How To Unlock Human Potential, Build Growth Strategies, And Cultivate A Resilient Culture - With Julian Roberts
Unlock the secrets of resilience that will empower your journey through life's ups and downs, as host Jane Bayler and executive leadership coach, Julian Roberts, unite to share transformative insights. Together, Jane and Julian peel back the layers of what it means to build and maintain…
more -
From Boring To Ballsy
Attention is the new gold! When you ‘ blend in with the crowd’ and say things that are boring or unoriginal, your audience is more likely to abandon you in favour of someone whose content is more interesting. This means you’ll be wasting your time and effort for poor returns. You’ll also be…
more -
How B2B Startups Can Build Predictable Recurring Revenues - With Zoltan Vardy
In today's competitive business landscape, generating recurring revenues is crucial for B2B startups to ensure stability and growth. This podcast episode, "How B2B Startups Can Build Predictable Recurring Revenues", delves deep into practical strategies and insights to help ambitious…
more -
How To Build Executable Marketing Strategies For Technology Businesses - With Nicky Dibben
In today's digital age, having a presence is simply not enough. To thrive, technology businesses need more than just a website and social media accounts. They need executable marketing strategies that can drive results. Join us in the latest Smart Connector podcast episode as we delve into the...
-
How To Start An Independent Consulting Practice
The demand for expert services has exploded. If you have wisdom and experience you love to share you can take advantage of the business world’s #1 passion for consulting services. The fastest route to becoming successful as an independent consultant is to identify the specific elements of your...
-
How To Close The Sale
Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector....
-
The Power Of Social Learning To Generate Sales - With David Thomson
In today's saturated business landscape, understanding how to influence, persuade, and socially innovate is often the difference between a thriving company and one that struggles. Entrepreneurs and business owners must recognise that success often hinges on their ability to connect with others,...
-
Get Rich Quick (And Easy)
In this episode we look at whether it’s REALLY possible to get rick quick and easy as an entrepreneur, or whether the long game will bring you better results. We also look at the reasons why the quick and easy, rags to riches story is often peddled by the so-called ‘gurus’, and why, by falling…
more -
Leadership Evolution: Harnessing the Power of Systems Thinking - With Tre Cabrera
Understanding and applying systems thinking is a transformative skill that empowers leaders to navigate intricate challenges with a holistic perspective. By listening to this episode, you will gain valuable insights into how systems thinking can revolutionize your approach to leadership. Discover...
-
Your Insanely Effective Elevator Pitch
When an elevator pitch is delivered like a telesales script, without passion or excitement, it will turn off prospects who are looking for a service like yours. In this episode we look at how to create an elevator pitch the right way, engaging the hearts as well as minds of your dream buyers, so...
-
The Invaluable Power of Building Networks - With Andrew Batt
Host Jane Bayler and guest Andrew Batt discuss WHY the power of networks should be at the very top of YOUR business to do list right now. Networks provide valuable insights, keep you updated on market trends and can open doors to collaborative opportunities. Both Jane and Andrew have been in...
-
End Procrastination And Live Better As An Entrepreneur
As an entrepreneur, procrastination is the enemy of progress. However, in today’s fast-paced world, we all struggle at times with choosing what to prioritize, how to allocate our time, and how to stop distractions from pulling our focus and attention. There is no one quick fix for ‘putting off…
more -
Unlocking Your Untapped Sales Potential - With Lisa Smith
In the latest Smart Connector podcast episode, host Jane Bayler interviews Lisa Smith, founder and CEO of Smithco, a sales consulting firm for female and BIPOC executives. In this episode, Lisa shares her invaluable insights on how a dynamic sales mindset can be the catalyst for unlocking your...
-
Is Your Offer Weak, And If So, How Can You Fix It?
If you’re a consultant or sector experts who sells your own services, it is frustrating and very painful when no-one wants to buy them. It’s tempting to blame the market. Global economic forces, the wrong sales or marketing tactics, the suppliers you paid to help you. Often though, the answer is...
-
Smart Project Management To Enhance Flexibility, Collaboration & Efficiency - With Angela Johnson
Angela Johnson had over 25+ years of experience working with teams and leaders in project management and software businesses. She joins host Jane Bayler on the latest Smart Connector episode, to discuss Scrum, a popular and proven Agile framework used in software development and project…
more -
How To Make The Hard Choices Easier
Life and business is never easy if you’re ambitious and want to succeed. Newton’s Law states that for every action (force) in nature there is an equal and opposite reaction. The easy option can be harder than we think, and the harder option can be easier than we think. When we embrace difficulty...
We're indexing this podcast's transcripts for the first time — this can take a minute or two. We'll show results as soon as they're ready.
No matches for "" in this podcast's transcripts.
No topics indexed yet for this podcast.
Loading reviews...
ABOUT THIS SHOW
Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued B2B consultants and service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector.
Having spent 20 years in global advertising and brand marketing, Jane scaled and sold a London brand identity business to the US communications group Interpublic. Today, her #1 focus is her Ideal Client Success 90 Day Accelerator, which is a strategic positioning and business growth programme. This packages and productises her clients’ services to make them relevant, compelling and 100% irrestible to the people who will value them most. Create deeply rewarding, and instantly profitable offers, and leave being overlooked and undervalued to the 'also rans' who wish they were you.
The Smart Connector podcast features a range of carefully hand-picked consultants across multiple se
HOSTED BY
Jane Bayler
CATEGORIES
Loading similar podcasts...
Frequently Asked Questions
How many episodes does The Smart Connector have?
The Smart Connector currently has 258 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Smart Connector about?
Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued B2B consultants and service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector....
How often does The Smart Connector release new episodes?
The Smart Connector publishes regularly with 258 episodes available. Check the episode list for the typical release schedule.
Where can I listen to The Smart Connector?
You can listen to The Smart Connector on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Smart Connector?
The Smart Connector is created and hosted by Jane Bayler.
URL copied to clipboard!