PODCAST · business
The Story Advantage
by Eme Bassey
"Tech and tactics may get you attention but a (good) story will make you unforgettable" - Eme Bassey (yes I said it!)I believe we can build a better business and a better life by telling better stories. The Story Advantage podcast will explore how to use story-driven marketing to get seen, get heard and get paid online. We will also have conversations with friends and experts who have used the power of story to get seen, get heard and get paid online.
Episodes
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Are you not tired?!?? - 15 Commitments you MUST make to yourself so that you can get unstuck and move your business forward.
If you want to have what others don’t have you must be willing to do what others will not do. If you need a pick me up or a kick up the backside to get you back on track then this is the episode for you. The gloves come off as DK Jonah & Eme Bassey address the common problems, mistakes and issues...
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The #1 Secret to a Successful Email Marketing Strategy
Over the past few years, I've been learnt a lot about marketing - all the high tech things like building websites and mailing lists and conversion rates and open rates and funnels and optin pages - all kinds of tech things... At the end of the day, I found that I still came back full circle to...
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5 Monsters you must SLAY to accelerate your business in 2021
In today’s episode we are talking about 5 Monsters you must slay to accelerate your business in 2021. Monsters must be killed, captured, or escaped. We cannot just manage these monsters we must dominate them, master them. No compromise. No drawing back. It’s a daily fight but the key is to stay…
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5 Moves You must make to Accelerate your Business in 2021
These are the 5 Moves I am making to shift & accelerate my business in 2021 and I hope you get inspired to make your own moves. The 5 moves are in the areas of your: Marketing Money Mindset Message Machine Resources mentioned: www.yellowpepperclub.com Deep Dive Dream Client Workbook
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The Power and Benefit of Names
Whether you are selling a physical product or creating an online course, A descriptive name sets you apart and gives the hearer, the reader or watcher a strong way to engage with you and your products. In this episode, I talk about why this is important, what to name, the qualities of a good…
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So what is the Yellow Pepper Club? (lesson 2 in our #summerofselling series)
I have had quite a few people ask “what is this yellow pepper club you keep talking about?” I am using a very powerful framework to introduce the yellow pepper club membership and at the same time I am teaching you this same framework as something you can use to introduce any product, project or...
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Fight for it. Push through. “Put Head”
Here’s A dose of courage for today. I woke up with this thought in my head and I had to share it. It’s time to #puthead
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Time and Money: how much are you willing to spend on marketing?
You are not entitled to customers just because your product or service is amazing. This episode is calling on us all - myself included to take marketing more seriously and do whatever it takes and spend as much as we can to move our businesses forward.
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12 things I would do if I was starting from scratch - Part 1
If you are starting an online business, these are the foundational things you need to put in place - even before you create your website or offer anything for sale. Even though I have worked in the digital marketing space for a few years now, I am starting a new project from scratch so it made me...
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How to tell stories that build strong connections with your Tribe
Instead of constantly asking people to buy buy buy, tell them stories that connect to them at a deeper level. We are talking about the kind of stories you can tell that will make your people know like and trust you.
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Authenticity - How to show up powerfully and still be yourself
Are you being fake when your instagram or website shows the highlights of your life without showing the everyday stuff? Here is a way to look at being authentic online while defeating the dreaded impostor syndrome.
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It's time to Go from Learning to Doing
This is new territory but we have to take it - inch by inch and step by step...
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ABOUT THIS SHOW
"Tech and tactics may get you attention but a (good) story will make you unforgettable" - Eme Bassey (yes I said it!)I believe we can build a better business and a better life by telling better stories. The Story Advantage podcast will explore how to use story-driven marketing to get seen, get heard and get paid online. We will also have conversations with friends and experts who have used the power of story to get seen, get heard and get paid online.
HOSTED BY
Eme Bassey
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Frequently Asked Questions
How many episodes does The Story Advantage have?
The Story Advantage currently has 12 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Story Advantage about?
"Tech and tactics may get you attention but a (good) story will make you unforgettable" - Eme Bassey (yes I said it!)I believe we can build a better business and a better life by telling better stories. The Story Advantage podcast will explore how to use story-driven marketing to get seen, get...
How often does The Story Advantage release new episodes?
The Story Advantage has 12 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Story Advantage?
You can listen to The Story Advantage on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Story Advantage?
The Story Advantage is created and hosted by Eme Bassey.
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