The Strategic Aspirations Podcast
by Jake Huntley
Strategy: A plan of action or policy designed to achieve a major or overall aim. We all have dreams and aspirations, things we are trying to achieve in and with our lives. However, we often fall short, we experience opposition, we get distracted. How do we stay focused on what is most important in our lives and what will bring the most fulfillment? My name is Jake Huntley, and I'm on a journey to get into the heart and soul of what makes strategy work, both in business and in life. I hope you'll join me as we strive to find our passion and make a difference in the world. Let's get started!
Episodes
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039 - Don’t Just Save, Scale: Mindset Shifts for Founders
This episode of Startup Systems features hosts Chase Budge and Jake Huntley discussing personal development, financial literacy, and business strategy. They cover the importance of continuous learning, how to discern quality business advice, the role of financial statements, transparency about...
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038 - Managing Cash & Running Small Validation Experiments
Jake Huntley and Chase Budge discuss the financial and operational strategies behind their wedding industry businesses, focusing on cash conversion cycles, debt management, and the evolution of their business models. They cover logistics of flower preservation, early challenges, scaling, and the...
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037 - The Language of Business & Entity Structures
Chase Budge and Jake Huntley discuss the importance of understanding the ""language of business,"" referencing insights from guest speaker John Linford, who specializes in pitch decks. They explore how business vocabulary, academic learning, and practical experience shape entrepreneurial success....
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036 - Micro vs. Macro, 4 AM Ideation Sessions, Evolution of Our Marketing
Jake and Chase record a shorter Halloween episode, focusing on how business owners should track market trends and competition, with Jake emphasizing customer focus over macro trends in early-stage businesses. Jake shares his late-night creative process and discusses the founding of his and…
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035 - Let Those Fires Burn! (EQ & Perfectionism)
Chase Budge and Jake Huntley discuss the role of emotional intelligence in business systems, balancing perfectionism with progress, prioritizing tasks and resource allocation, and practical steps for launching a new product. Jake shares personal growth insights, examples of letting non-critical...
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034 - Official Re-Launch as Startup Systems!
Jake Huntley relaunches his show—now “Startup Systems”—with co-host Chase Budge. They outline a weekly format focused on building SMBs that run without the founder. Jake recaps growing two units to ~70 employees, stepping into an executive chairman role, and why most managers were promoted...
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033 - So I Exited My Business
A short bridge episode updates listeners five years after “So I Started a Business.” The host (Jake Huntley) explains exiting day-to-day operations to become executive chairman of a 70-person company doing ~$3M in revenue and growing ~3x YoY. The revived show will focus on systems that free...
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032 - So I Started a Business
This episode is a bit different from others. Jake will be describing the come-up of him and his wife's business Rose + Thyme Floral and the strategies that have helped them in their success thus far.
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031 - How to Prioritize Your Priorities
Within this hour we'll dive into how to provide order to our tasks while living in a world of chaos. Topics conversed include the importance of keeping a routine, balancing urgency and priorities, and much more!
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030 - How to Achieve Success Without Sacrificing Relationships
In today's episode, we switch up the format a bit: from more of a self-reflective perspective to a question and answer based discussion. Tune in to hear our perspectives on how to achieve success without sacrificing relationships, get paid according to the value you provide, and utilize…
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029 - No Longer MIA
Hey everyone! I've been a little MIA the last couple months. Life has been crazy and I have prioritized a lot of more important things, but now that things are getting back to normal I am planning on publishing content regularly! Thanks for listening, can't wait to get back into things!
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028 - Discover Your Mindset: Student vs. Entrepreneurial
The current education system is designed to reward those with student mindsets, while the market rewards both (and potentially rewards entrepreneurial mindsets even more). Why is this the case? Which mindset are you? How does knowing your mindset affect your decisions in life? Tune in to discover...
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027 - Want to Achieve Financial Independence? Here's How...
In this episode you'll learn what financial independence is, why it's one of my main goals, and how you can start working towards achieving it yourself!
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026 - Life's Too Short For Mirages
Tune in to find out how certain things in life can become mirages if we aren't careful. These things seem to promise us what we desire but in reality won't be there to sustain us
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025 - What You "Need" to Know
How Maslow's Hierarchy of Needs helps us live life to the fullest and improve our relationships
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024 - Stepping Back So You Can Step Forward
Sometimes we need to step back to regain our perspective and make sure we are heading in the right direction
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023 - How to Find Your True Why!
Want to find out what truly motivates you? Tune in to learn the simple process to find your innermost motivation
About this show
Strategy: A plan of action or policy designed to achieve a major or overall aim. We all have dreams and aspirations, things we are trying to achieve in and with our lives. However, we often fall short, we experience opposition, we get distracted. How do we stay focused on what is most important in our lives and what will bring the most fulfillment? My name is Jake Huntley, and I'm on a journey to get into the heart and soul of what makes strategy work, both in business and in life. I hope you'll join me as we strive to find our passion and make a difference in the world. Let's get started!
Hosted by
Jake Huntley
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