The Tec Tony Podcast

PODCAST · business

The Tec Tony Podcast

Learn how to advertise your small business online, using google search and many other free platforms and tactics you can start using right now! Welcome to the Tec Tony podcast, where I teach you digital marketing strategies for your small business that you can implement for free or cheap. Support this podcast: https://podcasters.spotify.com/pod/show/tectony/support

  1. 64

    Video: From Bartender to Viral Lemon to Sponsored Creator

    In this episode of the Tec Tony Podcast, Tony sits down with Sour-Puss the viral TikTok creator known for dressing up as a giant lemon and giving away free frozen lemonade across the country. 🌟They talk about:The viral beach video that kickstarted Sour-Puss’s journey 🍋How he turned a creative hustle into a full sponsorship dealBalancing content creation, character work, and real lifeLessons for creators on authenticity, hustle, and finding your unique frequencyWhy you don’t need a degree to succeed in digital marketing or online content creationWhether you’re a content creator, entrepreneur, or just love a good hustle story, this conversation will leave you inspired to chase your own ideas.Follow Sour-Puss on TikTok: @sourpuss175Follow Tec Tony for more marketing tips and creator stories.

  2. 63

    Audio: From Bartender to Viral Lemon to Sponsored Creator

    In this episode of the Tec Tony Podcast, Tony sits down with Sour-Puss the viral TikTok creator known for dressing up as a giant lemon and giving away free frozen lemonade across the country. 🌟They talk about:The viral beach video that kickstarted Sour-Puss’s journey 🍋How he turned a creative hustle into a full sponsorship dealBalancing content creation, character work, and real lifeLessons for creators on authenticity, hustle, and finding your unique frequencyWhy you don’t need a degree to succeed in digital marketing or online content creationWhether you’re a content creator, entrepreneur, or just love a good hustle story, this conversation will leave you inspired to chase your own ideas.Follow Sour-Puss on TikTok: @sourpuss175Follow Tec Tony for more marketing tips and creator stories.

  3. 62

    Using Google Ads To Sale Tickets For Your Event

    Beyond e-commerce: Google Ads holds immense power for event marketing. On the newest episode of the #TecTonyPodcast, we break down why Google Ads is so effective for driving success for your next event. Get the insights you need! #GoogleAdsTips #EventPlanning #PodcastMarketing

  4. 61

    Clear Goals. Smart Campaigns. Proven Business Strategy.

    Before diving into Google Ads, it's essential to be crystal clear about your goals—whether it's boosting phone calls, driving store visits, or increasing form submissions. Your campaign must be built around these targeted objectives to pave the way for success.At our agency, we kick off every partnership with a comprehensive 60-question survey that helps us understand your business inside and out. We then sit down with you to craft a customized strategy, ensuring every campaign is designed for optimal success, no matter your level of experience.Curious to see how this approach can transform your business?Watch the complete lecture now and start building campaigns that deliver real results! >> https://lnkd.in/ecE8FVWS

  5. 60

    SEO myths debunked with Barry Schwartz

    🔔 Hosted by Tec Tony, this episode is packed with actionable insights. Don’t forget to like, share, and subscribe for more expert advice on digital marketing, SEO, and beyond! Key Takeaways: • The realities of SEO consistency and effort drive results • How blogging and content creation are essential for SEO growth • Avoiding common SEO mistakes and optimizing your website's performance • Using Google Search Console and local search optimization effectively • Strategies for building long-term organic traffic Connect with Barry Schwartz: Twitter: @rustybrick Website: RustyBrick.com Learn more about Barry: RustyBrick.com/Barry #SEOtips #ContentMarketing #DigitalMarketing #SmallBusinessSEO #TechTonyPodcast

  6. 59

    Real-World Marketing for Small Businesses

    In this episode of the Tech Tony Podcast, Tony chats with Tim Tompkins, a fellow small business owner, about their hands-on experiences in the ever-changing world of digital marketing. Both Tony and Tim dive into the strategies they use for their own businesses, focusing on practical, data-driven approaches that any small business can adopt. Tim shares his decision to move away from social media and instead focus on tools like Google Ads and CallRail for more targeted marketing. He explains how these strategies help him connect with the right customers at the perfect moment, all while keeping marketing efforts streamlined and effective. Tony adds his own insights into using responsive display ads and how they both leverage data to make informed marketing decisions that lead to real growth.

  7. 58

    Unlocking local SEO for your business

    In this episode of The Tec Tony Podcast, we discuss local SEO tactics that can boost your business's Google rankings. This episode offers small business owners and marketers practical tips to boost their local presence. Tony explains Google's local search algorithm, stressing relevance, closeness, and popularity. Optimizing your Google Business Profile, creating localized content, building local links, and using analytics to track SEO performance are covered. To promote your business on different platforms, the episode also discusses optimizing for Bing and Yahoo. Tony offers practical suggestions on managing your online reputation, engaging with clients, and staying ahead in local SEO. Listen to learn local SEO techniques and grow your business. If you like this episode, subscribe, share, and review. #LocalSEO #DigitalMarketing #SmallBusinessGrowth

  8. 57

    Cost of Advertising on YouTube

    In today's episode of the Tech Tony Podcast, we're diving into the world of YouTube advertising. With billions of users, YouTube offers an incredible platform for small businesses to reach potential customers. But before you jump in, it's crucial to understand the costs involved. We'll break down the different types of ads, from skippable to non-skippable, and discuss how targeting options can affect your budget. Learn how to optimize your ad spend, maximize your ROI, and effectively use YouTube to grow your business. Whether you're a local bakery or a fitness studio, this episode will provide you with the insights needed to make informed decisions about YouTube advertising. Tune in now to discover if YouTube ads are worth it for your small business and get practical tips to make the most of your marketing budget. #TechTonyPodcast #YouTubeAds #DigitalMarketing #SmallBusiness #AdCosts #ROI #MarketingTips

  9. 56

    The First Google Ad

    Claws Up for Success: How a Lobster Company Cracked the Google Ads Code (and How You Can Too!)Hey there, fellow small business owners! Buckle up, because we're about to dive into the tail-wagging tale of Lobster Gram, the pioneering seafood delivery company that went from a one-man operation to a multi-million dollar business, all thanks to the power of Google Ads. More on tec tony: https://beacons.ai/tectony

  10. 55

    10 Things Google Can Do For Your Business

    What are some of the best things Google can do for your small business? Well, here is a short list of 10 things Google can do to help you out. Sponsor Magic Mind: https://www.magicmind.com/tectony And get up to 56% off your subscription for the next 10 days with my code TTT20 More on Tec Tony: https://beacons.ai/tectony

  11. 54

    SEO VS PPC

    SEO vs. PPC: The Search for Customers Ever wondered if you should climb the organic rankings or pay to play at the top of Google? This episode unpacks the powerhouse duo of SEO and PPC, breaking down their strengths, weaknesses, and how they can synergize to skyrocket your website traffic and leads. Get ready for expert insights, actionable tips, and a clear roadmap to dominating online visibility, no matter your budget. Tune in and unlock the secrets to search engine success! Sponsor: Magic Mind ⁠https://www.magicmind.com/JANtectony⁠  Get 50% off!! TTT20 More Free Education: ⁠https://beacons.ai/tectony⁠ YT Video: https://youtu.be/07k3bQ6qG2Q?si=VnFPx9Y-KMoMAZQ8

  12. 53

    How Search Works

    How does the search work? Why is it important? What is SEO? It can be stressful and overwhelming for a small business to try to grow online, paid, or organic. This episode is going to educate you and make it a little less stressful when it comes to understanding Google search. Sponsor: Magic Mind https://www.magicmind.com/JANtectony  Get 50% off!! TTT20 More Free Education: https://beacons.ai/tectony

  13. 52

    4 Top Local SEO Secrets for Your Small Businesses in 2024

    As we enter a new year, every small business needs to take a look and implement a local SEO game plan. If you have not done that, here are 4 tips to get you started. Sponsor: Magic Mind https://www.magicmind.com/tectony Get 50% off!! TTT20

  14. 51

    Pointy By Google For Local Retailers

    It's a hardware and software solution designed to help local retailers showcase their products online and attract customers through Google Search and Maps. Here's how it works: Hardware: Retailers connect a Pointy box to their point-of-sale system. Software: When a product is scanned at the register, the Pointy software automatically adds it to a virtual "Pointy Page" for the store on Google. Benefits: This allows customers to see what products are available in the store before they visit, check stock levels, and even reserve items online. This can significantly improve online visibility and drive foot traffic to physical stores. Get Pointy: https://business.google.com/localinventory/onboarding/intro?utm_campaign=g_s_skillshop Installing and your POS: https://support.google.com/pointy/topic/10052307?hl=en&ref_topic=9934089 Sponsor: Magic Mind Starting from January, you will find it in all Sprouts Farmers Market stores across the country. If you have a Sprouts store nearby, get down there and grab a few bottles to try. After you’re hooked, you can get a subscription with up to 50% off at https://www.magicmind.com/tectony With my code TTT20

  15. 50

    Restaurants and their websites

    Imagine: mouthwatering photos of your signature dish, sizzling online orders rolling in, and reservations booked with a click. A good restaurant website isn't just a digital landing page, it's a master chef in the online kitchen. It tempts taste buds with drool-worthy visuals, whisks customers away with easy reservations, and delivers convenience with seamless online ordering. It's your 24/7 storyteller, weaving a tale of your restaurant's unique vibe and culinary passion. Forget fumbling for directions – a clear map guides hungry patrons straight to your door. So, skip the bland template and build a website that sizzles with your culinary magic. Because in the digital world, a good website is the secret ingredient to turning online clicks into happy, full bellies at your table. Now that's food for thought! Starting from January, you will find it in all Sprouts Farmers Market stores across the country. If you have a Sprouts store nearby, get down there and grab a few bottles to try. After you’re hooked, you can get a subscription with up to 50% off at https://www.magicmind.com/tectony With my code TTT20

  16. 49

    Getting Foot Traffic

    So you don't sale anything on your website, and you need foot traffic to grow your business this holiday. Well, should you be using digital marketing tactics? Can a Google Ad get you physical people to walk into your door to buy something? The short answer is YES.

  17. 48

    Google Analytics 4: An Intro For Small Businesses

    Google analytics is the end all of tracking for your small business. Even more its free! In this podcast we are going to go over some of the new benefits and features of googles new tracking system. Make sure to check out the companion blog and free downloads on my website that go with this podcast. Follow me on twitter to know when this is available. Website: https://pathfinderdigitalmarketing.com/ Twitter: @hitectony

  18. 47

    Where has Tec Tony Been?

    Hey guy and girls, and all my small business, I've been mia, im working on some new things, so here is a little explainer episode.

  19. 46

    Honey Bees & Youtube

    Have started your content creation. Check out one local holiest making money with his honey bees on youtube, and how he did it! Want to learn more?  https://biolinks.heropost.io/TecTony Bruces Bees! https://youtube.com/user/brucejenne  https://www.facebook.com/bruce.jenne

  20. 45

    Small business and real-estate search trends

    If you are a small business or real-estate company, watching online search trends is a must. Want to know what is popular in your industry right now... I got it right here for you.  Want to learn more? https://biolinks.heropost.io/TecTony

  21. 44

    Popular Google Search

    What searches have been popular for the last 30 days? It's important to know what searches are popular so you can adjust your marketing as needed.  More free education Tec Tony: https://biolinks.heropost.io/TecTony

  22. 43

    Wordpress VS Everyone Else

    What type of website should you build? That's the question every small business struggles with. Let me give you my Profisonal opinion. More on Tec Tony:  https://biolinks.heropost.io/TecTony More links to articles on my YT

  23. 42

    Using Amazon to sale online

    Let's chat about other platforms that you can use to sell online. Check out this chill podcast with Jake, a professional (and personal friend) amazon seller, who has been in the game for MANY years. Hear his story and some tricks to help you grow online. 

  24. 41

    Using TikTok To Grow Your Business.

    Do you think your clients are not on TikTok? Well Then you need to think again! Austin owner of https://socialtypro.com/ talks about how he has pretty much solely grown his company and clients, using tiktok.  More on Austin just look im up on all the social media using @SocialtyPro Tec Tony: https://biolinks.heropost.io/TecTony

  25. 40

    Niching Down with Kristin

    Have you ever thought about a nitch in what you do? We welcome back Kristin for part 2. Join us where we catch up, and talk about nitching and how she found her nitch.   Follow Kristin! IG: @kristinpearsondesigns Tiktok: @designbusiness FB: @kristinpearsondesigns Linkin: https://www.linkedin.com/in/kristin-pearson/ Follow Tec Tony: https://biolinks.heropost.io/TecTony

  26. 39

    A Wild Craig Appears!

    Today is a real treat with Craig Burgess (and probably the best sounding voice in the podcast) an amazing designer and Twitter and overall gifted marketer. Join us as we just chat about a lot of online problems and how we overcome them. Make sure to check out more on Craig: Twitter, where he is most active https://twitter.com/craigburgess His podcast The Get Doing Things Podcast https://getdoingthings.com/the-get-doing-things-podcast News Letter https://craigburgess.substack.com/ His other platforms: https://getdoingthings.com/ All things Tec Tony: ttps://biolinks.heropost.io/TecTony

  27. 38

    Talking Google Ads

    This is a special episode where I am reviewing Google for the small business, with Chris Mclean. More on Chris: https://www.facebook.com/chrismcleancoach/ https://thechrismclean.com/start/agency-control-system-direct/agency-control-system-register/?op3_vid=2926&fbclid=IwAR1oqMZ7TXNGKFPuxshgN1l6naOCL_PwGYzTKX31-qqC4nT9SkOVooaAPbU Photo by PhotoMIX Company from Pexels

  28. 37

    Talking about SEO with Eric Seropyan

    Do want to know what a small business needs to be doing with their SEO? Check out Eric Seropyan, as we chat about small business SEO.  Eric Seropyan [email protected]

  29. 36

    Retargeting Ads Part 2

    This is a continuation of last week's episode on retargeting.  Photo by Joshua Earle

  30. 35

    What is retargeting

    What is retargeting and what role does it play in your online game? More on Tec Tony: https://biolinks.heropost.io/TecTony Photo by Pressmaster

  31. 34

    Content, Seo, Ads: The Ugly

    What's your excuse for not making content, what's your excuse for bad SEO bad Google ads. In today’s podcast, we're going to go over a few things mainly horror stories about bad SEO bad content and bad Google ads. Don't fall into these traps. Want to grow your small local business? Want to compete online? Follow Tec Tony your Local Google Data Engineer: https://biolinks.heropost.io/TecTony Image by mohamed Hassan

  32. 33

    How Google Benefits Your Company

    How can google benefit your company? In today's live podcast Greg of FREYMAN CPA, P.C., and I talk about how Google can benefit a small business.    Find Greg:  https://www.taxproff.com/  YT: https://www.youtube.com/channel/UCS4Ada68weIR5rvvfYX5SbQ   More On Tec Tony:  https://biolinks.heropost.io/TecTony Photo by Adem AY on Unsplash

  33. 32

    Google My Business When you don't have an office.

    So don't have an office? Well, you still need to be on Google Maps. In this podcast and article, I am going to go over the importance of why you need to be on the map, what not to do, and the importance of it.  Related article: https://www.searchenginejournal.com/gmb-service-area-business-problems/406476/#close More on Tec Tony: https://biolinks.heropost.io/TecTony Photo by Mariah Solomon on Unsplash

  34. 31

    Wallet Words

    Are you sure that your small biz, is going to show up in the heat of a moment for a search that is relevant to you? You cant google yourself but you can hire a professional to see where and how you do or do not show up! Check out this podcast where we talk to Kyle Cramer Owner of the Website Fixer, where he covers some tips and tricks to SEO and Blogg content.  Blog on this topic: https://thewebsitefixer.com/blog/wallet-words Kyle on Twitter https://twitter.com/KyleCramer Website https://thewebsitefixer.com/ More on Tec Tony https://biolinks.heropost.io/TecTony Image by Kevin Phillips from Pixabay

  35. 30

    10 Things Google Can Do For Your Small Busniss

    Google has become a part of our everyday life. You can find just about anything for your personal use or business. As a new or ongoing business, you need to take advantage of Google products and services to maintain online visibility. Google has paid and free services for business owners to utilize, ranging from online advertising campaigns to search engine optimization (SEO). With the shift to digital marketing, every small business owner has to get on board with the current trends. So how will Google help your business? Let's take a closer look. More on Tec Tony:  https://biolinks.heropost.io/TecTony Photo by ThisIsEngineering from Pexels

  36. 29

    Google Ads Tactics and Tricks With Mark

    Want to know some good tips from a long-time google ads pro? Today on the Tec Tony Podcast we talk to Mark owner of  Inbound Revenue, as he goes over what you need to know and the best tips and tricks in the industry.    More on Mark:  Site: https://inboundrevenue.com/  YT channel: https://www.youtube.com/channel/UCImohHLjb-nSv8ilE3g8R9A  Linkedin: https://www.linkedin.com/in/mdkelly/  Twitter: https://twitter.com/inboundrevenue   Want to grow your small local business? Want to compete online? Follow Tec Tony your Local Google Data Engineer: https://biolinks.heropost.io/TecTony

  37. 28

    Where are your new customers?

    Have you really looked at your marketing and advertising efforts, and asked: Where are my new customers?! Well, you might be surprised to know they are on lots of platforms... Are you willing to make an effort to reach out to them and get them to buy from you? Let's talk about that. The results could surprise you. More On Tec Tony:  https://biolinks.heropost.io/TecTony Current(check out their advertising)  https://current.com/ Photo by Tim Douglas from Pexels

  38. 27

    Digital Marketing With Marshall

    Have you ever wanted to hear straight from a marketer? Well, here your chance. Straight up to the point, on digital marketing with Marshal the Owner of Zen Medi Social.   Marshal: https://zenmediasocial.com/ More on tec tony: https://biolinks.heropost.io/TecTony

  39. 26

    What are Vanity Metrics

    So not all the data you look at is useful. Some of this data can hurt you, and be blindly leading your company into the ground. Now it can be hard to know what to pay attention to on what platform. In this podcast, I try to explain to you the dangers of vanity metrics and how to best avoid them.  Want to grow your small local business? Want to compete online? Follow Tec Tony your Local Google Data Engineer: https://biolinks.heropost.io/TecTony Tec Tony here teaching you how to grow your small business on google, & a bit about online e-commerce. Make sure to like and follow for free tips on Google ads, SEO, Google tools for your small business. Photo by Austin Distel on Unsplash

  40. 25

    Talking about google ads with Tim

    Want to get some good insight on google ads? Check out our interview with Tim, an amazing google ads marketer, and even better he works with me. Come here with his skills and why you should use google ads.   Find Tim Here:  https://www.linkedin.com/in/tim-tompkins-1822748/  Want to grow your small local business? Want to compete online? Follow Tec Tony your Local Google Data Engineer: https://biolinks.heropost.io/TecTony Tec Tony here teaching you how to grow your small business on google, & a bit about online e-commerce. Make sure to like and follow for free tips on Google ads, SEO, Google tools for your small business.

  41. 24

    Google Ads Crash Course 2021

    So curious about google ads? not sure about them, well here is a short live recording of my podcast, going over google ads Want to grow your small local business? Want to compete online?  Follow Tec Tony your Local Google Data Engineer: https://biolinks.heropost.io/TecTonyTec  Tony here teaching you how to grow your small business on google, & a bit about online e-commerce. Make sure to like and follow for free tips on Google ads, SEO, Google tools for your small business. https://unsplash.com/photos/Un-vHvg5ezU?utm_source=unsplash&utm_medium=referral&utm_content=creditShareLink

  42. 23

    Heyitswil With some SEO!

    Are a small business that has heard about this SEO? Are you wondering what you are supposed to be doing with it, what it even is? Well then check out this episode where we talk to Heyitswil, where Wil gives some tips and tricks and how you can start using some SEO to help Your small biz grow online.  More on Tec Tony: https://biolinks.heropost.io/TecTony More on Heyitswill:  YT: https://www.youtube.com/channel/UCcSiKtmqs2yB_WPqNKnZh0A TikTok: https://www.tiktok.com/@heyitswil.com? Pinterest: https://www.pinterest.com/heyitswil/_created/ FB Group: https://www.facebook.com/groups/146389993994208/?ref=pages_group_cta LinkedIn: https://www.linkedin.com/in/wilmartin/ #seo #smallbusinessmarketing #digitalmarketing 

  43. 22

    GMB Quick One Shot

    Today is a quick show with a quick hit on Google My Business and the importance of it. 

  44. 21

    Let's Talk Google With Andrew Gayton

    You know what's better than one nerd talking about google, its 2 nerds. Check out what Andrew Gayton has to say about all things google, he is a fellow digital marketer and a freelancer as well.  Find Andrew on TikTok: @andrewgayton More on Tec Tony: https://biolinks.heropost.io/TecTony

  45. 20

    Content Creation Is Hard

    I get it content creation is hard. I mean look at me, I'm currently as of this recording 2 weeks behind, and forgot to publish last week. So lets talk about this content creation and what your small business can do.  More on Tec Tony: https://biolinks.heropost.io/TecTony

  46. 19

    Social Media Management with Brendan Gahan

    Ever wonder what really goes into social media? How to find out what topics are hot or not. Where should your company be. Today on the Tec Tony Podcast we have Brendan Gahan is Partner & Chief Social Officer at independent creative agency Mekanism, leading the agency's social division. Gahan has been at the forefront of social & influencer marketing since 2006, developing social campaigns for brands such as Mountain Dew, Unilever, Amazon, 20th Century Fox, and The Olympics.   Follow Brendan:  Website( free social media guide): https://brendangahan.com/  Twitter: https://twitter.com/brendangahan  Linkedin: https://www.linkedin.com/in/brendangahan/  YT: https://www.youtube.com/channel/UCywgUHfANsOTKn3PQ46FDzA  FB: https://www.facebook.com/brendan.gahan   Learn More From Tec Tony: https://linktr.ee/Tectony

  47. 18

    Got a new toy

    You know what great about growing your business. All the new tows you get to use, to improve on your client's experience with your company.  That's what i am doing today, with my Yeti Nano, new gear new programs, and a better podcast... I hope..... More Tec Tony: https://linktr.ee/Tectony Blue Yeti Nano: https://www.amazon.com/gp/product/B07DTTGZ7M/ref=ppx_yo_dt_b_asin_title_o02_s00?ie=UTF8&psc=1 Rx 8 editing: https://www.izotope.com/en/products/rx.html?utm_medium=cpc&utm_source=google&utm_campaign=SU_SE_BR_UU_US_RX&utm_content=RX-8_EM_KW&utm_term=izotope%20rx%208|e|g|c||472916419176&gclid=CjwKCAiAgc-ABhA7EiwAjev-j2EbH2Vz0006y8QrzOQlX730DHH-JIUmk7rtcwQ-iLXeHPPEXor1rhoC4c8QAvD_BwE Audacity audio recording: www.audacityteam.org

  48. 17

    Using Facebook to market

    Today we have Kristin Pearson with Kristin Pearson Designs check out her story and skills when it comes to using Social Media to grow your business.    Follow her at   Tiktok: @designbusiness  www.kristinpearson.com  IG: Kristinpearsondesigns   Tec Tony: https://linktr.ee/Tectony

  49. 16

    Content Creation episode 1 of 2021

    First Office episode will be a quick rundown of some updates and some things coming down the road for 2021 and a short little lesson on video marketing

  50. 15

    Happy marketing into 2021

    A look into what to expect going into 2021

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ABOUT THIS SHOW

Learn how to advertise your small business online, using google search and many other free platforms and tactics you can start using right now! Welcome to the Tec Tony podcast, where I teach you digital marketing strategies for your small business that you can implement for free or cheap. Support this podcast: https://podcasters.spotify.com/pod/show/tectony/support

HOSTED BY

Anthony"Tec Tony"Lloyd

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