PODCAST · business
THE VISIBLE ENTREPRENEUR
by Michelle Lewis - Visibility Vixen®
THE VISIBLE ENTREPRENEUR is the show for business owners who want to grow their visibility + publicity with easy-to-follow strategies. We love discussing traffic generators, income generators + breaking down exactly what is working right now in the online space. This is the place to come for motivation, education, comradery + support as you build your online empire. Each week we bring you actionable content, inspirational guests + exclusive gifts you can't find anywhere else. Host Michelle Lewis uses her history in Hollywood to cater visibility strategies that will work for you according to your unique personality. Having been featured in Entrepreneur On Fire, Huffington Post, Small Business Magazine + more, she is passionate about coming alongside lost + drowning entrepreneurs + putting them on a clear path of action to start seeing immediate results!
Episodes
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Metrics That Matter: Measure Your Visibility Strategy for Success
Without proper visibility, a business cannot attract the right audience or create a strong brand presence. In this episode, we will explore which systems accurately measure your visibility strategy, so you can focus on the right one. P.S. Join us inside Visibility Tools Masterclass to learn about...
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Mastering The Media: 5 Steps To Consistent Brand Coverage
Building strong relationships with media outlets + journalist is crucial to securing consistent media coverage for your brand. Together, in this episode, we'll explore the best 5-step approaches to getting consistent media coverage + ways to help boost your brand’s visibility! P.S. I've figured…
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Why Your Website Is NOT Converting Traffic To Subscribers {and how to improve your conversion rates!}
In this episode, we'll discuss some common reasons why your website may not be converting traffic into subscribers + what you can do to improve your conversion rate! P.S. Try out SocialJuice yourself! 🌟 P.P.S. Take the Visibility Archetype Quiz to find out your strengths, weaknesses + what you...
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How Personalized is Your Customer Experience?
Digital Marketing Personalization is becoming a buzzword, but what does it mean + how can entrepreneurs leverage it to increase their visibility and engagement? This blog will explore the basics of personalization and how to implement it in your marketing strategy. 🎨 P.S. Take the Visibility...
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Why Your Brand Needs Primary and Secondary Colors: The Power of Color Psychology in Branding
Color is a crucial element of brand identity that can have a significant impact on consumer behavior and perception. What are your colors saying about your brand? 🎨 P.S. Take the Color Quiz to find the perfect color that will attract sales! Want to get a closer look at today’s episode? Connect...
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6 Powerful Tools For Automating More Sales in Your Business
In this episode, we'll explore 6 powerful tools that successful entrepreneurs use to increase their automated sales and increase their revenue. We'll discuss how these tools work and provide real-world examples! P.S. Join us inside Visibility Tools Masterclass to learn about the top 10 tools I…
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5 Essential Recession Proof Business Ideas
I'll show you five tangible recession-proof business ideas you can implement immediately into your business to survive - if not thrive! - during an economic downturn like a recession. P.S. Join us inside Visibility Tools Masterclass to learn about the top 10 tools I use to run things on…
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What The COLOR OF THE YEAR means for you + your business!
Have you heard of Pantone? It is actually a company that helped us bring the concept of colors into a tangible, physical, predictable reality. Alright, so now let's talk about Viva magenta. What is it? What on earth does it have to do with you? And how can this maybe be applicable to your life in...
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Update on the New Brand Launch - The Color Cure™!
I'm so sorry it's been so long since we've been together on the show. I promise, I've had a good reason! For the last 3 months, we've been working HARD + diligently to bring a completely new business to the online space dedicated 100% to one thing...color psychology! Take a listen to today's...
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What The "Pros" Say About Branding + Why They're WRONG
80% of people cite COLOR as the main reason they buy. But how come as entrepreneurs, they build skills in being better communicators, having stronger messaging, structuring funnels, posting on social media, making sales conversions, but zero attention is put on branding + visuals? In this…
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Mastering Your Organic Leads Strategy In 2022
Do you think you have mastered your organic lead strategy? Are your sales funnels, opt-ins, tripwires + email sequences in place + powerful? If the answer is no, listen on. If the answer is yes, I think you'll still benefit from this refresher! We're discussing: Plugging the leaks in your sales...
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What To Do If You Hate Your Brand Color {and look even worse wearing it}...
If you've gone through all of the necessary steps of picking a brand color... BUT YOU ABSOLUTELY HATE IT... don't worry! In this episode, we’re going to chat about how to fix the problem so you can get visible with your business NOW. More specifically, we're discussing: What to do if you hate…
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Why Your Ideal Client Determines 90% of Your Brand Color Choice
In this episode, we are chatting about why your ideal client determines about 90% of your primary brand color choice. This can be a little bit controversial, but I've found it to always be true. I'm excited to share my experiences with you today. More specifically, we're diving into: Your ideal...
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Does Your Brand Need A Re-Haul or Refresh?
In this episode, we're going to be talking about whether or not your brand needs a re-haul or just a refresh. This is something that can feel really confusing, because you're not really sure how much attention things need - if you should start over, or if you should just do some tweaking. More...
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The 7 Primary Colors For Branding + What NOT To Ever Use
In this episode, I'm breaking down the 7 primary colors you should be choosing for your brand color, + sharing what I think you should never use! More specifically, this episode dives into: My journey with color psychology The seven primary colors for branding Physical and emotional reactions to...
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How To Complete a Brand Photoshoot You + Your Audience LOVE
Your potential clients and customers want to connect your face and your voice with your brand, so let's chat about gorgeous brand photoshoots! Specifically we're going over: Why you need a brand photoshoot The location of your brand photoshoot Your look for your brand photoshoot A shot list for...
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Discovering Your Color Personality + How To Relate To Your Clients
Let's chat color personalities! When figuring out your color scheme, it is just as important to analyze your personality as it is your ideal clients’ personality. The sweet spot is the perfect blend of both. So how do you figure it out? Let's dive in! We're covering: Color personalities theory...
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The Biggest Difference Between Branding + Color Psychology
Welcome to Season 5 of The Visible Entrepeneur! Welcome back :) This season, we'll be focusing on COLOR PSYCHOLOGY because it's been the biggest impact I could have ever had on my business. My goal with this season of the podcast is to break down what I know, so you can feel really confident…
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How To Simplify Your Social Media Pieces With Content Fries
What if video editing didn't have to be an extremely time-consuming task? What if you could save money if you've been outsourcing it? Meet Content Fries! An awesome video-editing tool for social media. Today, we're diving into: What Content Fries is A Content Fries tutorial Why I recommend…
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How to Get More Buyers From Your Free Digital Magazine w/ Erin Loman Jeck
Has having a free digital magazine ever crossed your mind? It can result in a steady stream of buyers + revenue into other aspects of your business. So what does it take to get started? In this episode, we're chatting with Erin Loman Jeck, an effective speaker who knows how to transform audiences...
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How To Build A Value Ladder That Brings In Sales Easily
A value ladder is the journey you take your ideal client on. As they go up the ladder, so do the cost of your services. This can range from a freebie, all the way to your highest-costing offer! So what should your value ladder look like in order to generate the most sales possible? Tune in…
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Getting PR for Your Bestselling Book w/ Adriana Monique Alvarez
How do you get started on publishing books? What goes into the prep, plan + release? How does PR play a part in the process? How do you turn your book into a BESTSELLER? Don't let the book process scare you! Tune in for today's episode with Adriana Monique Alvarez, where we chat about: Empowering...
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The 5 Key Messages You Need For Your Daily Visibility Content Strategy
Messaging is one of the key aspects of making sales in your business. When your messaging is effective, you won’t just attract your audience on autopilot, but they will feel permanently aligned to you + whatever you sell. There are a few essential messages I'd like to share to share with you, so…
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Content + Social Media Cycling - How To Take Time Off!
Everyone knows you should have educational content going out on a weekly basis, bringing in traffic, subscribers, and customers. But what happens when you're sick, out for an emergency or a vacation? Does your content stop, or do you rely on your pre-scheduled, evergreen content to make it seem...
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Mastering Clubhouse As A Traffic Funnel w/ Hayley Luckadoo
Clubhouse is the new, hot platform on the market right now! Why shouldn't you take advantage + gain a steady stream of traffic from it? This week, Hayley Luckadoo is joining me to chat all about marketing tips + tricks to get you up and running on Clubhouse! In this episode, we're going over:...
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Developing a Strong Content Visibility Plan
If you're feeling frustrated getting your content actually SEEN to attract more traffic to your site {to lead to subscribers + sales}, let's chat about how exactly you can accomplish that! (Hint: your own platform that leads into your own funnels + drives profit) In this episode, we're going…
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100% Increase in Organic Pinterest Marketing Traffic w/ Laura Rike
When you're assessing what you should be doing for your visibility plan, the first thing you need to assess is who you are, what are your strengths + weaknesses. So, it's a really good idea to figure out what your visibility personality type + productivity style is, in order to take advantage of...
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Must-Haves For Your Message Marketing
Visibility is what you're doing online to grow your traffic, subscribers + revenue. A huge part of that is the message you're sharing online daily. There are some personal MUST-HAVES regarding messaging that I'd love to share with you! In this video, let's dive into: ➡️ MISSION STATEMENTS ➡️…
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409 | Making Low Cost Offers Organically Profitable + Scalable w/ Chelsie Kenyon | The Visible Entrepreneur
With so many successful business models, value ladders + strategies we see every day, it's really important to stick to what works FOR YOU! There is no one right way, so let's dive into some possibilities. In this episode, we're chatting about: Motivating your customer with automations Traffic +...
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408 | Discovering Your Visibility Personality Type + Productivity Style | The Visible Entrepreneur
When you're assessing what you should be doing for your visibility plan, the first thing you need to assess is who you are, what are your strengths + weaknesses. So, it's a really good idea to figure out what your visibility personality type + productivity style is, in order to take advantage of...
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407 | Simplify Your Social Media Process w/ Katya Varbanova | The Visible Entrepreneur
You can use social media to provide a lot of value to your audience, clients + students. One catch, however, you want to stand out and create dazzling graphics! That's why I invited Katya Varbanova, the creator of The Viral Content Club, to chat about her journey + process for going viral online!...
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406 | What Entrepreneurial Leaders Are Doing WRONG in Our Industry | The Visible Entrepreneur
If you've ever thought that you might be doing something wrong when looking at your industry leaders' perfect and successful lives, you're not alone. We're all guilty of letting flawless and carefully-curated social media feeds trick us into thinking we're the only ones that struggle. In this...
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405 | Hacking My Facebook Ads Strategy To My Low Ticket Offer w/ Amy Crane | The Visible Entrepreneur
Have you tried Facebook Ads yet? If you haven't or have but didn't get the results you wanted, tune in for this week's episode with Amy Crane, my Facebook Ads strategist! We chat about Getting started on Facebook Ads Funnels Low-ticket offers + their appeal + much more! Get ready to change your…
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404 | Organizing Your Daily Workflow With Shift | The Visible Entrepreneur
Do you have 40 tabs open on your computer at all times? I did too! Then I discovered a software called Shift + my world shifted ;) Let's chat about What Shift is What it does How it can simplify your life! SHIFT will integrate with: GSuite Gmail Google Calendar Google Events Google Slides Google...
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403 | Stepping From 6 To 7 Figures w/ Ellen Yin | The Visible Entrepreneur
How does having a 7-figure business sound? If fantastic, check out this week's episode with Ellen Yin. We chat about her income-generating strategy {her webinar + products} successful conversions traffic-generating strategy {podcast + social media} press journey + much more! Get inspired + learn...
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402.1 | Should I Hire A Team? | The Visible Entrepreneur
I want to be able to randomly chat with you about thoughts I'm having on the go. Today, I want to talk about teams. Do you have to have one? What was my hiring process like? Can you go it solo? I'll cover all of this + more. *warning: this episode is noisy! I was at a local coffee shop + despite…
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402 | 5 Ways To Inject Press Into Your Daily Social Media Plan | The Visible Entrepreneur
Let's dive into press, + specifically, incorporating it into your social media plan. My goal is to help you find a simple strategy that can work wonders! In this podcast, we'll cover Congruency + color in social media Link tools (Sociatap) Scheduling software (Socialbee) Social platforms...
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401 | Becoming A Person Of Value {While Running A 7 Figure Business} w/ John Lee Dumas | The Visible Entrepreneur
Today's episode is an interview with John Lee Dumas {his book is available to order here!} . John is the founder & host of Entrepreneurs On Fire, an award-winning podcast where he interviews inspiring entrepreneurs to help others on their entrepreneurial journey! We're so excited to talk to you...
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342 | My Best Business Tools of 2020 | The Visible Entrepreneur
What better way to wrap things up for 2020 than to talk about what works? And I'm specifically talking about software. I think finding tools to run our businesses more effectively are on the TOP of our Christmas list, right? In this podcast, I'll show you the top tools + softwares I used in 2020…
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341 | The Top Visibility Ideas That My Students Used To Succeed In 2020! | The Visible Entrepreneur
This week is going to be a little bit different. Because I can talk all day long about visibility + publicity strategies, but if you don't see it working for others too... What's the point? In today’s podcast, I've polled my Visibility Lounge members to see exactly which strategies have worked…
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340 | My Most Successful Blog Process + How I Drive Traffic! | The Visible Entrepreneur
I get a lot of questions about how I've set up my blogging process - and especially how I drive traffic! Because, as we all know, it doesn't matter HOW much content you're creating if it isn't converting to subscribers and customers! But this is where a lot of us get stuck spinning our wheels. So...
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339 | Creating Social Media Content Categories For Batching {aka scheduling in advance!} | The Visible Entrepreneur
Sometimes, creating social media content can feel really confusing. What should I be posting? What will my audience like to see? How do I stay consistent with what I'm talking about AND regular posting? Getting more focus when it comes to sourcing your social media topics can really help your...
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338 | Why You Need To Know The Difference Between Visibility + Publicity So You Don't Make These Classic Mistakes! | The Visible Entrepreneur
There's a huge difference between visibility + publicity. And if you're still blissfully unaware of the difference... You could be suffering from sporadic social media, unfocused publicity campaigns + even total avoidance of the whole thing altogether. In this podcast, I'll show you the…
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337 | How to Get Confident + Do Video for Your Online Business | The Visible Entrepreneur
Want to know how to get more confident onscreen so you can inject video strategy into your business and make sure you're connecting/building your audience? In this podcast, I'll share how I've built on-camera confidence to use video in all aspects of my biz to build audience trust! This has also...
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336 | THE POWER OF COLOR PSYCHOLOGY: Choosing A Signature Brand Color That Attracts Your Ideal Client Subconsciously | The Visible Entrepreneur
Is your brand color your favorite color? Don’t worry, you’re not the only one! It’s a completely natural gut-reaction to surround your online identity with the color you like the most. The problem? Our audience gets confused. They have no clue what we’re trying to communicate and, even though…
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335 | THE RIDICULOUSLY EASY WAY TO LAUNCH YOUR MEMBERSHIP SITE {without any stress or overwhelm} | The Visible Entrepreneur
Ready to finally launch that membership site you've been thinking about for over a year? In this podcast, I'll share what I did to make it stress-free, hands-free but extremely powerful. Let's get to it! Today's topics: Build A 90 Day Runway Use The Most Flawless System Automation + Production To...
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334 | 5 Basic Steps to Building a Successful Funnel {That Sells} | The Visible Entrepreneur
Want to know the 5 steps to running a successful online funnel that sells so you can run things more on autopilot + make sure you're delivering 100% value 100% of the time? In this podcast, I'll share how I've built out mine. Where I'm getting tagged in posts daily thanking me for the value I...
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333 | Breaking The Visibility Dome {aka automatic failure mechanism} | The Visible Entrepreneur
Today is going to be radically different from what I normally talk about. I know I normally talk about the strategies of visibility + publicity, but today I felt convicted to talk to you more about the internal struggles behind visibility. Because, that's the heart behind success or failure....
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332 | How To Build A Media List For Publicity Submissions | The Visible Entrepreneur
Whenever I start with a new client, I always want to see their media list. {This is the list of podcasts, stages, publications, tv that they want to be featured in.} Nine times out of ten it's either non-existent or it's a hot mess. And I know normally you'd have to pay hundreds, if not…
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331 | Adding An Affiliate Income Stream To Your Business | The Visible Entrepreneur
In a perfect world, our business would blow up in the first 2 days and we’ll never have to worry about money again. Ha. But I honestly do think, in our heart of hearts, we hope it will be true. What usually happens is we’re at month 6, 12 or 24...and still not generating enough revue to offset…
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ABOUT THIS SHOW
THE VISIBLE ENTREPRENEUR is the show for business owners who want to grow their visibility + publicity with easy-to-follow strategies. We love discussing traffic generators, income generators + breaking down exactly what is working right now in the online space. This is the place to come for motivation, education, comradery + support as you build your online empire. Each week we bring you actionable content, inspirational guests + exclusive gifts you can't find anywhere else. Host Michelle Lewis uses her history in Hollywood to cater visibility strategies that will work for you according to your unique personality. Having been featured in Entrepreneur On Fire, Huffington Post, Small Business Magazine + more, she is passionate about coming alongside lost + drowning entrepreneurs + putting them on a clear path of action to start seeing immediate results!
HOSTED BY
Michelle Lewis - Visibility Vixen®
CATEGORIES
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Frequently Asked Questions
How many episodes does THE VISIBLE ENTREPRENEUR have?
THE VISIBLE ENTREPRENEUR currently has 159 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is THE VISIBLE ENTREPRENEUR about?
THE VISIBLE ENTREPRENEUR is the show for business owners who want to grow their visibility + publicity with easy-to-follow strategies. We love discussing traffic generators, income generators + breaking down exactly what is working right now in the online space. This is the place to come for...
How often does THE VISIBLE ENTREPRENEUR release new episodes?
THE VISIBLE ENTREPRENEUR publishes regularly with 159 episodes available. Check the episode list for the typical release schedule.
Where can I listen to THE VISIBLE ENTREPRENEUR?
You can listen to THE VISIBLE ENTREPRENEUR on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts THE VISIBLE ENTREPRENEUR?
THE VISIBLE ENTREPRENEUR is created and hosted by Michelle Lewis - Visibility Vixen®.
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