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PODCAST · business

The Why Forward

by Dave Suico

Dave Suico is a Branding Coach for freelancers, the chief brand strategist and CEO of Azequel. He is on a mission to help 1000 SMEs and Startup Businesses become 7-figure enterprises in the Philippines by leveraging the intersection of foundational marketing and strategic branding, so businesses can play the infinite game.He invites you to join him as he explores the common pitfalls preventing startups from transforming their purposeful vision into a profitable brand. His podcast delivers a weekly dose of branding essentials for startups through powerful conversations and digestible branding principles to help you create an impactful business without the anxiety and guesswork.Tune in every Tuesday to The Why Forward, as he covers the most pressing branding questions that keep business owners awake at night and leave them wondering how they can establish their brand.Whether you want your startup brand strategy done right or you want to earn the trust of your target market, create mea

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Episodes

  1. How to Attract Clients Using Visual Brand Identity with Patricia Chua

    Are you a freelancer who is struggling with your social media presence? In today's episode, I have invited Patty Chua to share with us her expert insights to ensure that your brand is not only alive, but also thriving. On top of that, we’ll discover essential tricks for building your audience’...

  2. Optimizing Your Systems for Impactful Agency Branding with Daise Virtudazo

    Have you ever wondered how successful agencies achieve the perfect blend of clarity and alignment in their branding? Dave, together with Coach Daise, explored the interconnectedness of branding, values, systems, and more. The covered subjects encompass a broad spectrum of operational procedures…

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  3. Corporate Branding: Where Authenticity Meets Professionalism with EJ Mandapat

    Are you having a problem differentiating branding types? Fear not! This episode is all about corporate branding — your key to comparing one from many! In this episode, Dave will delve into corporate branding with Elmark John Mandapat. We'll cover emotional facets, striking the right equilibrium...

  4. Building Brands Beyond You: Personal vs. Business Branding with Marielle Ison

    Are you torn between choosing personal or business strategy? Today, we’ll enter the world of personal and business branding synergy. So buckle up, as we discover how legends like Chris Do and Alex Hermozi align personal and business branding. In this episode, you will learn how to maintain...

  5. Ignite Your Strategic Edge as a Brand Strategist Through Archetypes

    Don't let uncertainty take over. Join Dave in this episode as he introduces the 12 brand archetypes, helping you categorize your business. By using these tools effectively, you can connect with your audience's values, aspirations, and desires, leading to better engagement and conversion rates.…

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  6. Reverse Engineering and the First Principle Approach

    Ready to elevate your results and reshape your approach? Join us for an episode delving into the First Principle Thinking and branding strategies. Dave will walk you through reverse engineering, the First Principle Approach, and how to craft resonant brand messages. Brace yourself to revitalize...

  7. Adapting to Changing Market Needs

    Ever wondered how the most successful businesses navigate today's shifting market? In this episode, you will recognize the importance in adapting to market trends, targeting growing communities, and utilizing the value ladder to meet changing customer needs. Seize the opportunity and thrive here.

  8. Harness the Power of Your Brand Essence

    Craft an irresistible brand essence, captivating customers with ease! Building a strong brand requires humor, entertainment, informative content, analytics, collaborations, staying updated, guiding clients, and considering aspirations. Avoid mistakes and start here.

  9. How to Create a Unique Brand Identity

    Stand out from the crowd with a captivating and unique brand identity. Achieve distinction with the Purple Ocean strategy that creates a distinctive brand identity through visuals, messaging, storytelling, and customer feedback in today's crowded market. Craft your unique brand identity here.

  10. Your First Step in Building a Profitable Branding Service

    Ready to finally achieve a profitable branding service? Create a successful brand by choosing the right market with Ikigai, offering value with Hormozi's formula, establishing identity through Golden Circle, and tracking KPIs. Maximize your brand’s full potential and take action here.

  11. The Brutal Truth About Being The Hero In Your Business

    Are you ready to face the brutal truth? In this episode, Dave dives deeper into discussing Donald Miller’s Storybrand. Steal his formula for creating content and copy that captures your audience’s hearts and minds. Don’t miss the value bombs of this episode, and grab the freebies here.

  12. B2B vs B2C Branding That Can Make or Break Your Business

    Are you still confused if you are serving the right market? Dave explains branding for Business-to-Business and Business-to-Consumer brands, accounting for differences in buying processes, sales cycles, and marketing approaches to your target market. Showcase authority and empathy through...

  13. The Reason Why Your Content Is Not Going Viral

    Tired of posting copy that does not engage your audience? Join Dave to learn three expert frameworks for crafting a compelling message that resonates with your target market, including effective market awareness, storytelling, and content virality. Ready to say goodbye to insecurity and hello to...

  14. Secret Sauce To Creating An Irresistible Offer

    Have you felt like something is missing in your offer that would make it truly irresistible? Dave advises on using Maslow's Hierarchy of Needs to stand out in ecommerce, and create offers that help customers achieve their desired future state now. Create an offer that can help your customers...

  15. Why You Are Probably Serving The Wrong Market

    Are you still confused if you are serving the right market? Establish a sustainable and adaptive brand by tuning in to this episode. We’ll be touching on Simon Sinek’s Infinite Business Mindset, Golden Circle, and the Japanese Concept of Ikigai. Unleash the power of your WHY, and take your…

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  16. Trailer: The Why Forward

    Dave Suico is a Branding Coach for freelancers, the chief brand strategist and CEO of Azequel. He is on a mission to help 1000 SMEs and Startup Businesses become 7-figure enterprises in the Philippines by leveraging the intersection of foundational marketing and strategic branding, so businesses...

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ABOUT THIS SHOW

Dave Suico is a Branding Coach for freelancers, the chief brand strategist and CEO of Azequel. He is on a mission to help 1000 SMEs and Startup Businesses become 7-figure enterprises in the Philippines by leveraging the intersection of foundational marketing and strategic branding, so businesses can play the infinite game.He invites you to join him as he explores the common pitfalls preventing startups from transforming their purposeful vision into a profitable brand. His podcast delivers a weekly dose of branding essentials for startups through powerful conversations and digestible branding principles to help you create an impactful business without the anxiety and guesswork.Tune in every Tuesday to The Why Forward, as he covers the most pressing branding questions that keep business owners awake at night and leave them wondering how they can establish their brand.Whether you want your startup brand strategy done right or you want to earn the trust of your target market, create mea

HOSTED BY

Dave Suico

Frequently Asked Questions

How many episodes does The Why Forward have?

The Why Forward currently has 16 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is The Why Forward about?

Dave Suico is a Branding Coach for freelancers, the chief brand strategist and CEO of Azequel. He is on a mission to help 1000 SMEs and Startup Businesses become 7-figure enterprises in the Philippines by leveraging the intersection of foundational marketing and strategic branding, so businesses...

How often does The Why Forward release new episodes?

The Why Forward has 16 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to The Why Forward?

You can listen to The Why Forward on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts The Why Forward?

The Why Forward is created and hosted by Dave Suico.
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