PODCAST · news
The WP Minute+
by Matt Medeiros
For long-form interviews, news, and commentary about the WordPress ecosystem. This is the companion show to The WP Minute, your favorite 5-minutes of WordPress news every week.
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158
Why WordPress 7.1 Will Improve Your Workflow
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportSome WordPress releases are more transformative than others. WordPress 7.1 looks to be a watershed moment, with long-awaited features like responsive styling coming to the Block Editor. But there’s much more to the story. This week’s episode of The WP Minute+ podcast provides a behind-the-scenes look at what’s new, as release lead Anne McCarthy joins Eric to demo new features.You’ll also find tidbits on some items that didn’t make the cut, like collaborative editing, and how those decisions are made. Anne also shares her experience as a first-time release lead and the responsibilities involved. And you won’t want to miss a few hidden gems that Anne uncovers.Takeaways:WordPress 7.1 introduces powerful and long-awaited features.Anne’s first experience as a release lead has been both challenging and rewarding.The new responsive styling feature allows for better control over how content appears on different devices.The command palette offers quality-of-life improvements for users.Classic Block deprecation is a thoughtful process, considering user needs and historical usage.Collaborative editing remains a challenge due to server technology limitations and legal responsibilities.User experience is a priority, especially in the age of AI.The evolution of WordPress aims to maintain familiarity while introducing new functionalities. The new media cropper simplifies image editing before uploading.Hidden features like the 'On This Day' widget encourage user engagement.Custom icons can now be registered for the icon block.Testing the beta version can prevent future issues at scale.Performance improvements save time for users across the platform.The collaborative effort in development is vital for WordPress's success.Important Links:Try the latest version in WordPress PlaygroundCollaborative Editing: Outreach Efforts | Research Summary and InsightsRoadmap to WordPress 7.1Anne’s Experience as a Release LeadRelated:The WP Minute’s Matt Medeiros shares a rundown of new features in WordPress 7.1.https://www.youtube.com/watch?v=XoHdkzm6s6w ★ Support this podcast ★
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157
Using WordPress Playground for Serious Business
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportYou may have heard of WordPress Playground, but have you explored what it can do? WordPress developer and core contributor Elliott Richmond has some real-world examples that might surprise you. He joined Eric Karkovack on this episode of The WP Minute+ podcast to share his experience using Playground for a client training session. Elliott also digs into other potential use cases and how this browser-based WordPress install is changing his workflow. After this episode, yours may change too!Takeaways:WordPress Playground allows for browser-based WordPress instances.Blueprints enhance the functionality of Playground for prototyping.Playground is useful for client training and reducing anxiety around new tools.Setting up Playground can be straightforward with proper documentation.Using GitHub for version control with Playground is powerful.Playground can be used for testing different PHP and WordPress versions.The drag-and-drop feature simplifies plugin and theme testing.Playground can speed up the process of sharing demos with clients.Elliot emphasizes the community aspect of sharing knowledge in WordPress.Important Links:WordPress PlaygroundUsing WordPress Playground and Blueprints to Train Clients on Block ThemesConnect with Elliott: LinkedIn | Twitter/X | YouTubeThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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156
What’s the State of Your Business in 2026? (June 2026 Member Meetup)
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportThe WP Minute’s June 2026 member meetup asked a simple question: What’s the state of your business in 2026? Eric Karkovack and Kurt von Ahnen led a discussion of what’s working, what’s not, and what’s changed this year. We dig into AI’s impact on the market, the importance of resilience, and why foundational knowledge is still valuable. It’s timely advice for freelancers, agencies, and product makers who want to stay ahead of the game.Takeaways:The economy has seen ups and downs, affecting business operations.Resilience and consistent effort can lead to eventual success.AI is changing the landscape, but human expertise remains crucial.Building relationships and reputation is key to business growth.Freelancers should focus on their core competencies to thrive.AI can be a distraction from essential business practices.Foundational knowledge in web development is still important.Clients often prefer expert solutions over DIY approaches.Marketing strategies must adapt to changing consumer needs.The future of business looks hopeful with the right strategies.Important Links:Agency Action Podcast: thewpminute.com/subscribeThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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155
How To Teach WordPress Like a Pro
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportTeaching is the focus of this episode of The WP Minute+ podcast. Allie Nimmons joined Eric to share her tips for helping others learn WordPress. Allie’s journey has been unique, moving from studying theater to becoming a web designer. She leaned on those experiences to teach others via a series of LinkedIn Learning courses and one-on-one coaching. Tune in to get an inside look at Allie’s teaching methods and her advice for technically-minded professionals working with clients.Takeaways:Allie's background in theater enhances her public speaking skills.Clients often feel intimidated by WordPress; empathy is key.Identifying common client questions can improve teaching methods.Creating courses requires understanding the audience's perspective.Clients often struggle with maintaining design consistency on their sites.Page builders can be overwhelming due to the multitude of options available.It's crucial to educate clients on the differences between WordPress.com and self-hosted WordPress.org.Training should start early in the client relationship, even during the proposal phase.Understanding a client's learning style can enhance the training process.Providing ongoing support and reassurance helps build client confidence.Documentation and video resources can be beneficial for client training.Building a strong relationship with clients can lead to referrals and repeat business.Clients need to feel comfortable asking questions without fear of judgment.Investing time in client education can lead to better website management and satisfaction.Important Links:Connect with Allie: Website | LinkedInWeb Pro GeeksWordPress Essentials Course on LinkedIn LearningThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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154
Hosting Providers Have Become Strategic Partners
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportJetHost’s Metodi Drenovski joins Matt on this episode of The WP Minute+ podcast to discuss all things hosting. Metodi shares the importance of understanding customer needs and AI’s role in providing support. He also offers insight into educating users and the opportunities for agencies within the WordPress hosting ecosystem.In addition, Metodi tackles the competition between WooCommerce and Shopify, AI’s fitness for site building, and the role hosting companies play in the landscape. It’s an episode packed with valuable perspective!Note: JetHost is a Pillar Sponsor of The WP Minute.Takeaways:JetHost is a key player in the WordPress hosting market.Understanding customer needs is crucial for hosting companies.AI can assist but should not replace human support.Educating customers about hosting limitations is challenging.Agencies can thrive by adapting to new technologies.WooCommerce needs better integration with WordPress.Shopify's ease of use is a significant advantage.Users often realize the limitations of their AI-built solutions.WordPress may become more appealing after a site owner experiments with AI.Agencies need reliable hosting support to avoid crises.AI tools can lead to unexpected costs and complexities.Trust and communication are key in the hosting industry.Important Links:JetHostConnect with Metodi: LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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153
From Plugin Security to Better AI Workflows with Zack Katz
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, GravityKit’s Zack Katz joins Eric to discuss his company’s forward-thinking features, including cryptographic signing on plugin updates and the new Block MCP tool. Zack shares that the recent plugin supply chain attacks inspired a more secure method for product distribution – potentially the first for a commercial plugin. Meanwhile, Block MCP fills a gap in the current WordPress AI landscape by working within the native block structure, rather than raw HTML. This episode provides you with the inside scoop on making WordPress safer and more user-friendly.Takeaways:Cryptographic signing ensures plugin updates are secure.Supply chain attacks are a real concern for plugin developers.GravityKit is the first to implement cryptographic signing in WordPress plugins.The Block MCP tool addresses frustrations with existing MCPs.AI can significantly enhance the editing experience in WordPress.Granular editing is simplified with the Block MCP tool.The Block MCP tool can automatically identify and use the best blocks.Internal linking can be improved using AI with the Block MCP.The plugin allows for non-destructive edits and easy rollbacks.Important Links:GravityKit products now give you a stronger reason to trust what you installIntroducing Block MCP: the WordPress MCP we built because nothing else workedBlock MCP: GitHub | PluginThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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152
Can WordPress Keep Up With AI?
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportThis episode of The WP Minute+ podcast features Matt’s chat with Beaver Builder’s Robby McCullough. They discuss the evolution of Beaver Builder, including its recent AI integrations. You’ll find takes on the current sentiment within the WordPress community, the importance of open source, and how to adapt in the age of AI. Robby also shares his thoughts on user expectations and the future of web design. Takeaways:Beaver Builder is evolving with AI integration.The Assistant Pro plugin is still operational but has been integrated into Beaver Builder.The WordPress community often engages in ‘drama farming’ with negative narratives.AI is being explored in WordPress core, showing a new direction.Open-source ethos remains strong in the WordPress community.User expectations for AI tools need to be managed effectively.AI can enhance design but should not replace human creativity.The baseline for web design is improving compared to the past.Beaver Builder aims to provide a cohesive design experience with AI.Important Links:Beaver Builder: Twitter/X | WebsiteConnect with Robby: Twitter/XThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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151
Inside the Surge of WordPress Supply Chain Attacks
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Anchor Hosting owner Austin Ginder joins Eric to discuss the recent surge in supply chain attacks affecting WordPress plugins. Austin shares his experiences managing security for thousands of WordPress sites and how AI has transformed his approach to identifying vulnerabilities. It all led him to launch WP Beacon, a tool designed to uncover compromised plugins and enhance security measures. This episode is packed with actionable advice for keeping your WordPress websites safe and secure.Takeaways:Supply chain attacks are increasingly common in WordPress plugins.AI is revolutionizing the way developers approach security.Regular code audits are essential for maintaining site security.WP Beacon aims to identify and report compromised plugins.The cleanup process for hacked sites can be complex and challenging.Security measures must evolve to keep pace with AI advancements.Collaboration with security teams is crucial for effective responses.Identifying patterns in compromised plugins can help prevent future attacks.Site owners should prioritize vulnerability scanning and malware detection.The future of WordPress security relies on proactive measures and AI integration.Important Links:WP BeaconThe Great Security Reset of 2026Connect with Austin: LinkedIn | Twitter/X | WebsiteThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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150
Why Passion Still Matters in WordPress Products
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric sits down with Marcus Burnette, founder of WellPlayedWP, a new plugin membership service, and The WP World (a media partner of The WP Minute). Marcus fills us in on his journey in the WordPress community and the unique business model of WellPlayedWP. He shares insights into the included plugins, their use cases, and the importance of customer feedback in shaping the service. Marcus demonstrates his passion for the WordPress community and building useful tools. In all, it’s the same spirit that brought many of us to WordPress in the first place!Takeaways:WellPlayedWP is a plugin membership service offering a library of niche plugins.The service aims to simplify plugin management with a single license for multiple plugins.Marcus emphasizes the importance of side projects for learning and growth.The target audience for WellPlayedWP is primarily agencies and freelancers.Pricing strategies were carefully considered to ensure affordability and value.Customer feedback will play a crucial role in the development of new features.The plugins are designed to solve specific problems faced by users.The conversation reflects the passion and community spirit within the WordPress ecosystem.Important Links:WellPlayedWPThe WP WorldConnect with Marcus: LinkedIn | Twitter/X | WebsiteThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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149
Going In-Depth With Web Pioneer Jeffrey Zeldman: Part 2
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportThis episode of The WP Minute+ podcast features part II of Eric’s conversation with Jeffrey Zeldman. This time around, Jeffrey discusses his transition to working at Automattic. He shares thoughts on company culture, the role of WordPress in maintaining an open web, and the challenges posed by AI in the digital landscape. Jeffrey also emphasizes the importance of accessibility and the need for continuous adaptation in the ever-changing web environment.Takeaways:Jeffrey says that working at Automattic offers a supportive and innovative environment.WordPress is a powerful tool for web creators.The future of the web is intertwined with AI advancements.Privacy concerns are paramount in the age of AI.The web's survival depends on adapting to new technologies.Community and collaboration are still essential in the tech industry.Important Links:Jeffrey Zeldman PresentsA List ApartThe Web Standards ProjectConnect with Jeffrey: Bluesky | LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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148
Going In-Depth With Web Pioneer Jeffrey Zeldman: Part 1
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric sits down with Jeffrey Zeldman, a pioneer in web design and co-founder of the Web Standards Project and A List Apart. They discuss his journey into web design, the challenges of early web development, the birth of web standards, and the evolution of CSS and accessibility. Jeffrey shares insights on the collaborative nature of the web and the importance of creating a more inclusive digital space. This is the first in a two-part series.Takeaways:Jeffrey initially disliked web design but grew to love it.The early web lacked standards, leading to chaotic development. Jeffrey’s experience with the Batman Forever website is a prime example.Jeffrey played a key role in the Web Standards Project.The introduction of CSS revolutionized web design.Accessibility became a crucial focus in web development.Collaboration among developers was essential for the adoption of standards.The educational component of web design was lacking in the early days. The early web design community shared knowledge freely.The push for web standards was akin to the open-source movement.Important Links:Jeffrey Zeldman PresentsA List ApartThe Web Standards ProjectBatman Forever website: Web Design MuseumConnect with Jeffrey: Bluesky | LinkedInCSS Zen GardenThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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147
The Keys To Building a WordPress-Focused SAAS
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric chats with Matt Schwartz, founder of CheckView, a SaaS focused on automated testing. The discussion focuses on challenges and insights of starting a SaaS product in the WordPress ecosystem. Matt fills us in on his agency roots, the decision to build a SaaS over a plugin, market research, customer insights, and advice for aspiring founders. Matt’s story is a great inspiration for anyone who wants to build a product from the ground up!Takeaways:CheckView was created to address checkout issues in e-commerce experienced by Matt’s agency clients.The decision to build a SaaS was based on minimizing resource use on client sites.Market research involved talking to agencies and validating the product idea.The challenges of WordPress-specific SaaS include managing plugin compatibility.Customer support is crucial for addressing user issues and misunderstandings.Founders should validate their market and customer needs thoroughly.SaaS products may take time to break even financially.Education about automated testing is essential for agency owners.The future of SaaS will involve more testing and trust in technology.Important Links:CheckViewInspry (Matt’s Agency)Connect with Matt: LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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146
Finding AI’s Place in Web Hosting
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros chats with Matt Telfer, the Marketing Director at 20i, a web hosting company. They discuss Telfer's role at 20i, the dynamics between marketing and sales teams, and how marketing strategies have evolved in the hosting industry, particularly with the rise of AI. Matt shares his insights on the importance of human interaction in marketing, the launch of 20i's AI assistant, and the unique aspects of the UK hosting market. They also explore reseller hosting opportunities, customer feedback, and the future of hosting technology.Takeaways:20i focuses on both WordPress and other hosting solutions.The sales team at 20i emphasizes honesty and customer satisfaction.Organic and paid search are the primary marketing drivers for 20i.AI is changing the landscape of marketing and customer expectations.Human interaction is crucial for building brand credibility.20i launched an AI assistant to enhance customer support.Reseller hosting is a viable option for agencies to generate recurring revenue.Customer feedback is integral to 20i's development process.Cultural differences exist between UK and US hosting markets.Important Links:20i.comG2 TrustpilotConnect with Matt Telfer: LinkedInThe WP Minute’s Hosting Decoded CourseThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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145
Managing Your Vibe Coding Junk Drawer
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric and Matt are joined by Stranger Studios co-founder Kim Coleman to discuss the pros and cons of vibe coding. We tackle the question of how to generate and maintain code responsibly, with tips to help you employ best practices. You’ll also find real-world use cases for improving your customer support and development workflow through AI. Don’t be overwhelmed by your vibe-coding junk drawer! We have the solutions to help you leverage AI without the headaches.Takeaways:The AI junk drawer concept accelerates learning but produces runaway complexity without discipline.Vibe coding as a mental model transforms the creative process from a solo effort to a collaborative, iterative skill-building activity.Always test and review AI outputs to ensure security and real-world value.Maintain an organized repository to enhance resilience and prevent burnout from chasing every new AI feature.Implement low-risk releases and actively seek user feedback to ensure sustainability and trust.Focus on high-level design and project frameworks to promote standardization and maintainability.Selling AI-assisted products requires balancing automation with human touch to preserve trust and relational depth.Managing multiple AI platforms and tools calls for adaptive memory solutions and flexible agents.Important Links:Stranger Studiosautomem.aiConnect with Kim: Instagram | LinkedIn | Kim's BlogThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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144
You Aren’t Responsible for Your Client’s Privacy Policy
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric is joined by Donata Stroink-Skillrud, president of Termageddon. Donata highlights the importance of privacy compliance for websites and explains that most modern sites need a privacy policy to avoid legal consequences and gain user trust. Privacy-friendly websites are now a key differentiator in the market, and she provides practical advice on how to inform clients about data collection tools, such as Google Analytics and Facebook Pixel. Donata also discusses common bad practices, such as using templated privacy policies and ignoring compliance, and offers strategies for maintaining up-to-date policies as laws evolve. She stresses that failing to address privacy can cost businesses leads, sales, and reputation, and encourages a proactive approach to compliance. This episode is essential for web developers, agencies, and small business owners who want to protect their business and build trust with their visitors.Takeaways:Privacy and compliance are strategic assets, not just legal hurdles.The true cost of neglecting privacy isn’t just fines – it’s lost trust.Agency and freelancer responsibilities should focus on informing, not taking ownership of compliance.Continuous maintenance and monitoring are essential for effective privacy policy management.Transparency on tools and data collection builds trust and legal clarity.Privacy laws act more like a confusing maze than a coherent framework.AI tools are helpful assistants but untrustworthy legal or policy sources.Important Links:TermageddonConnect with Donata: LinkedInGDPR Enforcement TrackerThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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143
AI + Humanity = A Better Customer Experience?
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric is joined by Malcolm Peralty of Pressable. Malcolm shared his extensive experience with WordPress and Drupal (including their differences) and filled us in on his role at Pressable. He also gave us a peek into innovative AI integrations for website management, the importance of a human element in customer service, and his journey as a co-author of a novel. Takeaways:Experience across CMS ecosystems broadens solution conceptualization and accelerates innovation.Transparent AI automation reduces manual effort while maintaining user trust and understanding.Combining AI insights with human oversight enhances quality and trust.Technical account managers (TAMs) guide clients’ technical growth, fostering loyalty and innovation.Open communication and leadership accelerate adaptation and empower employees.Engaging in diverse projects fosters teamwork and innovative problem-solving.Important Links:PressableConnect with Malcolm: Website | LinkedIn | Twitter/XMalcolm’s Book: Second Class SupersThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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142
The Future of WordPress With Mary Hubbard
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric Karkovack is joined by Mary Hubbard, the Executive Director of WordPress. Mary gives us the scoop about her first year in the role, the project’s momentum, community engagement, and upcoming developments for WordPress 7.0. They also explore the challenges and opportunities in open-source leadership, AI integration, and community revitalization. It’s a can’t-miss episode for anyone interested in the future of WordPress! Takeaways:Much of Mary’s first year as Executive Director was spent immersed in the WordPress community.WordPress 7.0 will be a milestone release, with an AI connector, revamped media handling, and responsive design controls.Nobody knows what the future holds for AI, but WordPress will be ready to adapt.Non-coding WordPress contributions should be acknowledged.Meetups are a vital part of building a community.The WordPress educational programs aim to attract the next generation of contributors.Important Links:Read Mary’s Post: Big Picture Goals for 2026WordPress Community MeetupsConnect with Mary: WordPress.org | LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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141
WordPress in Your Browser? How my.WordPress.net Makes the CMS Personal
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, we explore the new my.WordPress.net project. It’s a browser-based WordPress sandbox that emphasizes privacy, portability, and AI integration. WordPress contributors Alex Kirk and Brandon Payton join Eric to demonstrate how this tool might transform personal and professional workflows. The demo covers potential use cases, including a contact management app, chat-to-blog functionality, and an experimental AI playground.Takeways:my.WordPress.net represents an evolution from traditional server-based WordPress to a browser-based, private environment.Built with WordPress Playground, the project is user-focused.Early iterations support personal projects like CRMs, private blogging, and family memories.Plugins are rebranded as app-like modules for tailored functionality.You can use AI integration for content creation, plugin modification, and automation.Plans include syncing between devices and environments.A private, local environment is a sandbox for experimentation before production deployment.Future potential use cases include private social networks, personal dashboards, and community app development.Alex and Brandon note the importance of user-centric design to lower barriers for non-developers.There are opportunities for community innovation with new WordPress-based apps.Important Links:my.WordPress.netYour Browser Becomes Your WordPressMatt Mullenweg: WordPress EverywhereTechCrunch: WordPress debuts a private workspace that runs in your browser via a new service, my.WordPress.netThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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140
How GoDaddy Is Using AI To Improve the WordPress UX
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric Karkovack chats with Adam Warner from GoDaddy. Adam fills us in on the company’s community engagement, the Airo® AI suite, and its agency program. The discussion also examines how GoDaddy is integrating AI into its offerings, the importance of personal relationships in business, and the tools available for agencies to manage their clients effectively. The conversation highlights the future of WordPress in the context of AI and the ongoing developments at GoDaddy. Takeaways:Airo® simplifies user experience for website building and other tasks.Building personal relationships is still crucial for customer satisfaction.The agency program at GoDaddy supports growth and improves efficiency.Airo™ Site Designer for WordPress caters to both DIYers and professional builders.GoDaddy Pro Hub offers a centralized location for client management.GoDaddy’s tools aim to streamline site maintenance and client interactions.AI integrations are a key focus for GoDaddy’s future developments.Community feedback directly influences GoDaddy’s product roadmap.Important Links:Airo®:–Reintroducing Airo™ for WordPress: Full WordPress, full control–Try Airo® for freeGoDaddy Agency ProgramGoDaddy Pro HubGoDaddy Agent Name ServiceConnect with Adam: Bluesky | LinkedIn | Twitter/XThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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139
The Keys to a Sustainable WordPress Community
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric is joined by Mary Job, who shares her journey from studying philosophy to becoming a leader in the Nigerian WordPress community. Mary discusses the importance of community building, the challenges of volunteering, and the need for sustainable practices in open-source contributions. She emphasizes the role of businesses in giving back to the community and the necessity of engaging the next generation of WordPress users and contributors. The conversation highlights the ethical considerations in technology and the value of human connection in the digital space. Takeaways:Philosophy has shaped Mary’s approach to community and technology.Community building requires understanding and empathy towards people.Mary’s journey into WordPress began with a love for writing.The Nigerian WordPress community was built through intentional outreach and meetups.Sustainable community practices are essential to prevent burnout.Businesses should be intentional about their contributions to the WordPress ecosystem.Every contribution to WordPress, no matter how small, is valuable.Engaging the next generation is crucial for the future of WordPress.Volunteering can be sustainable and rewarding without compromising passion.Important Links:Mary Job’s WebsiteConnect with Mary: LinkedInRead Mary’s HeroPress Essay: WordPress Gave Me the Perfect IdentityThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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138
Do Founders Make Great Marketers?
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Ben Pines shares his journey from being an early employee at Elementor to starting his own consulting business focused on founder-led marketing. He discusses the unique challenges business owners face in marketing, the importance of building authority, and the current state of the WordPress plugin market. The episode also includes thoughts on attention, monetization, and distribution, with an emphasis on the need for a strategic marketing approach. Ben also highlights the significance of community engagement and finding internal motivation for business owners. Takeaways:Founder-led marketing requires a unique mindset and hunger for business.Trusting others to represent your brand can be challenging for owners.Building authority involves being in the know for your audience.SEO is becoming less effective for plugin marketing.WordPress product monetization strategies need to adapt to changing market conditions.Community engagement is crucial for building relationships and authority.Balancing human connection with scalability is a key challenge.Internal motivation is essential for business owners to succeed.Important Links:Ben’s WebsiteConnect with Ben: LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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137
Proven Sales Strategies for Your WordPress Agency
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros welcomes Olly Feldman, the Head of Global Sales at Hosting.com. Together, they discuss the intricacies of agency sales and the importance of building relationships to understand client needs. Olly shares insights on how agencies can level up by focusing on their core competencies and productizing their services for scalability. He emphasizes the significance of consultative selling, where understanding the client’s pain points leads to better solutions and stronger partnerships. The conversation also touches on the evolving role of AI in sales processes, highlighting both its benefits and limitations in fostering genuine human connections. Takeaways:Focus on building relationships, not just closing deals.Productizing services allows for scalability and efficiency.Understanding client pain points is key to consultative selling.AI can enhance sales processes but can’t replace human connection.Niche down to understand your clients better and serve your target market.Important Links:Hosting.comConnect with Olly: LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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136
The Right Way to Onboard Your Agency Clients
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros welcomes LaunchBay co-founder Sam Chlebowski. They discuss the evolution of agency models, the importance of finding a niche, and how LaunchBay serves as a client onboarding automation platform. They also explore the challenges agencies face in a competitive market, the significance of standardization versus productization, and the role of effective onboarding in agency success. Sam shares insights on the importance of community and expertise, as well as the need for visibility in project management. You’ll also find a live demo of LaunchBay’s features. Takeaways:Finding a niche is crucial for agency success.Standardization can drive profitability without sacrificing quality.Onboarding processes are key to client satisfaction.Community and expertise are essential in a competitive market.Automation can streamline tasks like invoicing and feedback.Visibility in projects helps prevent client complaints.Agencies should focus on their unique strengths.LaunchBay offers solutions for effective client onboarding.Important Links:LaunchBay’s website (includes a special offer for fans of The WP Minute) Connect with Sam: LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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135
How WordPress Is Reaching the Next Generation of Contributors
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric Karkovack is joined by Isotta Peira, head of the WordPress Credits Program, an initiative aimed at connecting students with the open-source community. Isotta shares how the program was developed to provide students with practical WordPress skills while contributing to the community. The episode also provides an in-depth look at onboarding students, assigning mentors, and providing a comprehensive learning experience that culminates in a certificate of completion. The program is designed to be inclusive, welcoming students from various academic backgrounds, and aims to foster a sense of community and collaboration among participants. There’s also a look into the future of the program, its expansion goals, and the potential impact on students’ careers and contributions to the open-source world.Takeaways:The Campus Connect initiative is bringing WordPress education to universities worldwide.The WordPress Credits program partners with institutions to add a WordPress curriculum.Mentorship is a key part of helping students succeed.Empowering teachers will help keep the educational initiative going strong.The education initiatives aim to reach students interested in WordPress, regardless of their major.Students build personal websites and learn about open-source contributions.Students are encouraged to continue as members of the WordPress community and become mentors.Important Links:WordPress EducationWordPress Credits ProgramThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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134
Can Elementor One Accelerate the Page Builder’s Growth?
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt is joined by Gabriella Laster, Director of Product Marketing at Elementor. Gabriella shares her journey into the WordPress ecosystem and discusses the launch of Elementor One. The discussion covers the importance of user feedback, the challenges of product development, and the integration of AI into Elementor’s offerings. She also offers insight on the need for clear communication with users and the balance between technical features and user experience. The conversation also touches on the philosophical implications of AI in WordPress and how it can empower users to create customized websites. Takeaways:Gabriella joined Elementor in 2021, driven by passion for the product.Understanding user personas is an ongoing learning process.Balancing user feedback with technical constraints is challenging.Elementor One consolidates multiple features into a single package.The credit system in Elementor One offers flexibility for users.Educating users on technical aspects is essential for their success.AI integration is a significant focus for Elementor’s future.Important Links:Elementor OneIntroducing Elementor One: one experience to power it allThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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133
The Secrets To Selling WordPress as an Enterprise Solution
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric is joined by Rachel Berry, Head of Client Services at Filter. Rachel fills us in on the role of WordPress as an enterprise solution. The discussion also looks at the importance of client relationships, the benefits of WordPress in the enterprise space, and the challenges of changing perceptions about the platform. Rachel shares insights on leveraging AI in client services and offers advice for agencies working in the enterprise market. Takeaways:Filter is a digital-first agency focusing on UX, UI design, and WordPress development.Rachel’s role bridges the gap between client needs and solution delivery.AI is transforming client servicing by simplifying communication and project management.WordPress offers flexibility and cost-effectiveness for enterprise clients compared to proprietary solutions.Changing perceptions about WordPress is crucial for its adoption in enterprise environments.Clients often prioritize outcomes over technical features in their solutions.Building strong client relationships is essential for long-term success.Effective communication and trust are key to client retention.Agencies should focus on understanding client pain points holistically.The future of AI in client services is promising but requires careful implementation.Important Links:Filter’s websiteConnect with Filter: LinkedIn | YouTubeFilter AI PluginThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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132
Inside the AI Team’s Big Plans for WordPress 7.0
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric Karkovack interviews Jason Adams, a contributor to the WordPress AI Team. They discuss the mission of the AI Team, the various AI initiatives at Automattic, and how the technology is being integrated into WordPress. Jason explains the building blocks for AI in plugins, the role of plugin developers, and the future of AI in web hosting. They also touch on the roadmap for WordPress 7.0 and the importance of creativity within the WordPress ecosystem. Takeaways:The WordPress AI Team aims to make AI accessible to users without deep technical knowledge.The Abilities API is a foundational piece for integrating AI into WordPress.The MCP adapter allows communication between AI models and WordPress applications.Plugin developers can use the WPAI client to integrate AI features into WordPress.Web hosts should simplify AI setup for users to enhance WordPress functionality.The goal is to empower the entire WordPress ecosystem with AI capabilities.WordPress 7.0 will include “under-the-hood” AI features for developers to leverage.Creativity in the WordPress ecosystem is essential for leveraging AI effectively.AI should be a choice for users, not a forced integration.Important Links:Announcing the Formation of the WordPress AI TeamAI Building Blocks for WordPressAI for WordPress HostsWordPress AI TeamConnect with Jason: LinkedInJason’s WebsiteThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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131
A Sneak Peek at Pressable’s Plans for 2026
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros welcomes Kevin MacGillivray, the Chief Marketing Officer at Pressable. Kevin discusses his transition from Shopify to the WordPress ecosystem, the challenges of marketing in a flexible environment, and the impact of AI on marketing strategies. They also explore how Pressable positions itself within the Automattic ecosystem, the importance of agency partnerships, and the company’s plans for community building and knowledge sharing in 2026. Takeaways:Marketing in WordPress requires specificity to connect with users.AI is changing how marketers operate and interact with products.Trust is built through human connection, not automation.Pressable aims to provide a seamless experience for agency partners.Community building is essential for knowledge sharing and growth.Differentiation in product marketing is key to success.Pressable is focused on co-marketing and storytelling with agencies.The company is expanding its presence at industry events.Important Links:PressableConnect with Kevin: LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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130
How Marketing and Engagement Impact The WP Awards
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros and The WP Weekly’s Davinder Singh Kainth discuss the challenges and opportunities in plugin development, the importance of sponsorships, and insights from the annual WP Awards. They also explore the dynamics of plugin marketing, the significance of community engagement, and the future of WordPress, particularly in relation to AI advancements. Takeaways:Davinder encouraged Matt to start the first iteration of The WP Minute.Rebranding can be essential for clarity and marketability.Sponsorships are vital for sustaining WordPress projects.Marketing is crucial for plugin developers, not just development.AI is influencing plugin development positively.The WP Awards have evolved to ensure fair voting.Categories in awards can be contentious and require careful management.Community engagement is key to successful nominations.Transparency in voting is crucial for integrity.WordCamp events continue to grow internationally, even as they shrink in the US.We’ll see more AI integrations in WordPress.Important Links:The WP WeeklyThe WP Awards 2025Plugins DailyConnect with Davinder: LinkedIn | Twitter/XThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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129
How Courses Fill the Gaps in WordPress Education
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros and Remkus de Vries discuss the WordPress ecosystem, including the recent State of the Word address, the roadmap to better site performance, AI integrations, and the challenges faced by their respective businesses. They also examine community engagement, the secrets behind their WordPress-related courses, and the need for collaboration. Remkus shares insights into his business, Scanfully, and the evolution of his courses, which aim to enhance WordPress performance and understanding. The discussion also explores the role education plays in building a healthy community. Takeaways:AI is becoming an integral part of WordPress development.Performance improvements in WordPress have been significant over recent versions.The integration of AI in WordPress needs careful consideration and guardrails.Scanfully is evolving to address content health and performance monitoring.Courses are being developed to fill gaps in WordPress education.Community engagement is crucial for the growth of WordPress.There is a need for a better understanding of the WordPress ecosystem among newcomers.Collaboration within the WordPress community can lead to better outcomes.Content creators should prioritize value over views in their work.Important Links:ScanfullyWithin WordPressConnect with Remkus: LinkedIn | Twitter/XThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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128
Creating Better Publishing Workflows in WordPress
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric Karkovack interviews Steve Burge, founder of Ramble Ventures. Steve shares his journey in open source and looks at the evolution of WordPress. They also explore the challenges and opportunities in the publishing space within WordPress, the integration of AI in development and customer support, and the future direction of PublishPress as a brand. The discussion highlights the significance of collaboration tools and the ongoing development of WordPress features, particularly in relation to the Gutenberg editor. ★ Support this podcast ★
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127
How To Build a Web Development Business That Works for You
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Eric Karkovack chats with Ian Svoboda, a senior software engineer and web developer specializing in WordPress. Ian shares his journey from being a novice in coding to a proficient developer. He discusses the evolution of WordPress development, the importance of learning from mistakes, and the role of AI in enhancing productivity. He also explores innovative business models for freelancers, emphasizing the value of providing business solutions over hourly billing. Ian also shares his aspirations for the future and his commitment to delivering quality work. Takeaways:Ian started his career in web development with no coding experience.He learned coding to understand the products he was selling.Ian aims to create a theme development course that reflects real-world scenarios.Sharing knowledge and experiences helps others avoid common mistakes.AI can assist in development but requires a solid understanding of the subject.Freelancers can benefit from subscription models over hourly billing.Providing business value is more important than tracking hours worked.A smaller, focused client list allows for better service and attention.Ian emphasizes the importance of client communication and expectations.Continuous learning and adaptation are key in the tech industry.Important Links:Ian Svoboda’s WebsiteLearn WP Theme DevConnect with Ian: LinkedIn | Twitter/XThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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126
Harnessing Social Media for E-Commerce Growth
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric Karkovack is joined by Steve Deckert from WooCommerce about the new integration with Reddit. They discuss the importance of social media for merchants, the benefits of advertising on Reddit, and the ease of setting up the integration. Steve touts the value of reaching new customers through Reddit and AI’s potential to spur growth in advertising. The conversation also touches on future developments and the importance of user feedback in shaping the product. Takeaways:Social media platforms are crucial for discovery and purchasing.Reddit users are often not on other platforms.The WooCommerce Reddit integration is the result of a partnership between the platforms.Advertising on Reddit can reach new customer pools.Reddit is a trusted source for product recommendations.AI can optimize ad campaigns effectively.User feedback is essential for future improvements.WooCommerce has multiple advertising partnerships to explore.Important Links:Reddit for WooCommerceReddit for WooCommerce: Bringing high-intent shoppers to your storeConnect with Steve: LinkedIn | Twitter/XThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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125
How AI Is Impacting Elementor
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt is joined by Miriam Schwab, Head of WordPress at Elementor. They discuss the recent State of the Word event, the impact of AI on WordPress and web development, and the emerging trend of vibe coding. They also explore the opportunities and challenges presented by AI, the importance of accessibility in web design, and the future of Elementor’s products. Miriam emphasizes the importance of innovation and adaptability in the rapidly evolving tech landscape. Takeaways:The State of the Word event inspired discussions about the future of WordPress.AI presents both opportunities and challenges for the web development community.Elementor is committed to integrating AI into its products for enhanced user experience.Vibe coding democratizes web development, allowing non-developers to create applications.Accessibility is a key focus for Elementor’s tools and products.Guardrails are essential for ensuring safe AI interactions in web development.The future of AI in WordPress is promising, with potential for significant advancements.Community feedback is crucial for improving AI tools and products.Important Links:Visit Elementor’s WebsiteConnect with Miriam: LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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124
The WP Minute’s WordPress Predictions for 2026
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros hosts a panel discussion of WordPress predictions for 2026. Panelists Raquel Manriquez, Kurt Von Ahnen, and Eric Karkovack cover topics such as the restructuring of WordCamps, the rise of plugin suites, the impact of AI in hosting, and the future of community events. They also examine the implications of ongoing legal battles and share rapid-fire predictions, highlighting the evolving landscape of WordPress and its community. Takeaways:A restructuring of WordCamps might take hold in 2026.The community is seeing a push for more alternative WordPress events.AI will play a significant role in differentiating hosting companies.The rise of plugin suites may lead to agency dynamics changing.Legal battles may impact the direction of WordPress and its branding.The importance of community and user experience in WordPress is emphasized.AI could lead to a major shift in how users interact with WordPress.The panel expresses mixed feelings about the future of Facebook and OpenAI.The need for a cohesive community approach to WordPress is highlighted.Important Links:Connect with our panelists on LinkedIn:Matt | Raquel | Kurt | EricThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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123
How Daily Habits Can Transform Your Freelance Business
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric Karkovack speaks with freelance web designer Cami McNamara. Cami discusses her journey into web design, the importance of client relationships, and how to adapt to changes in the industry. She also shares insights from her newsletter, Web Designer Habits, and discusses effective business practices, self-care routines, and the significance of communication with clients. Cami emphasizes the value of personal connections in freelancing and offers practical tips for managing a web design business. Takeaways:Cami aims to be a hero for her clients.Her journey into web design began with a desire to create a website for sharing pictures of her child.She has maintained a strong client base even during downturns.Cami offers care plan services and manages over 200 websites.Fostering personal relationships with clients is key to retaining them.AI tools have positively impacted Cami’s business operations.Cami emphasizes the importance of small habits for productivity.Annual payment plans make bookkeeping more efficient for freelancers.Self-care practices like daily walks help manage stress.Offering free strategy sessions can lead to new projects.Important Links:WebCamiWeb Designer HabitsConnect with Cami: Bluesky | LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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122
Adapting Your Agency To AI and Modern WordPress Workflows
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric Karkovack welcomes Brad Williams, co-founder of Web Dev Studios. Brad details his journey in the WordPress community, the evolution of web development, and the impact of AI on agency life. They discuss the importance of adapting to new technologies, the development of plugins like Theme Switcher Pro, and how agencies can leverage AI tools to enhance efficiency and client satisfaction. Brad shares insights on navigating client expectations and the future of AI in web development, emphasizing the need for agencies to stay ahead of the curve and continuously innovate. Takeaways:Brad Williams reflects on nearly 18 years of running Web Dev Studios.Theme Switcher Pro allows for multiple themes on a single WordPress site.AI tools are essential for improving efficiency in web development.Clients are increasingly interested in AI capabilities for their websites.Accessibility automation through AI can enhance website compliance.The evolution of WordPress has transformed how agencies operate.Understanding client pain points is crucial for agency success.AI should be viewed as a helper, not a replacement for developers.Continuous learning and adaptation are key in the tech industry.Important Links:Web Dev StudiosTheme Switcher ProConnect with Brad Williams:Bluesky | LinkedIn | Twitter/XThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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121
Checkout Summit Signals a Return to WooCommerce Events
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric Karkovack speaks with Rodolfo Melogli, the founder of Business Bloomer and organizer of the Checkout Summit. Rodolfo discussed the need for in-person WooCommerce conferences and shared his successful blogging journey. He also shared insights on the evolution of WooCommerce, its competition, and the vision behind the Checkout Summit. He emphasized the significance of networking and personal connections in the e-commerce space. Takeaways:Rodolfo’s journey into WooCommerce began unexpectedly after a career shift.Business Bloomer has been a vital resource for WooCommerce customization.Rodolfo has been advocating for in-person WooCommerce conferences for years.The Checkout Summit aims to foster real-life connections among WooCommerce enthusiasts.The event will focus on a small, intimate setting to encourage networking.Rodolfo believes in the flexibility and potential of WooCommerce compared to competitors.Rodolfo aims to create a relaxed atmosphere for speakers and attendees alike.The event is scheduled to take place on April 23-24, 2026, in Palermo, Sicily.Important Links:Checkout SummitBusiness BloomerConnect with Rodolfo Melogli:LinkedIn | Twitter/XThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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120
Creating a Better User Experience for Jetpack
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric is joined by Devin Walker, the new head of Jetpack. They discuss his transition from GiveWP to Jetpack, the acquisition process by Liquid Web, and his vision for Jetpack’s future. Devin shares insights on the challenges faced at Liquid Web, the importance of user experience, and the need for community engagement. He emphasizes the potential of AI in enhancing Jetpack’s onboarding process and the importance of gathering user feedback to drive product improvements. Takeaways:Devin Walker transitioned from GiveWP to Jetpack, bringing valuable experience with him.GiveWP’s acquisition by Liquid Web was thorough and focused on team welfare.Jetpack aims to redefine its value proposition in the WordPress ecosystem.User experience and onboarding are critical for Jetpack’s success.Community engagement will be a priority for Devin at Jetpack.AI integration is seen as a game changer for user onboarding.Devin plans to reach out to users to learn their needs.The future of Jetpack includes enhancing its product offerings and user experience.Devin aims to build a 10x product for Jetpack.Transparency in user feedback and product updates is essential.Important Links:JetpackDevin Walker’s Website | A New Chapter: Joining Automattic to Lead JetpackConnect with Devin: LinkedIn | Twitter/XThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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119
Taking a Simple Approach to Analytics
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric Karkovack chats with Danny van Kooten, creator of popular WordPress plugins Mailchimp for WordPress (MC4WP) and Koko Analytics. Danny shares his unique journey into plugin development, which began during a hospital stay for appendicitis. He discusses the evolution of Koko Analytics, its focus on simplicity and user experience, and the strategic decision to build on the WordPress platform. They also examine the challenges of competing with Google, the importance of user feedback in product development, and why AI may not be a fit for every plugin. Takeaways:Danny’s journey into plugin development began during a hospital stay.Koko Analytics was created to simplify analytics for WordPress users.Koko Analytics aims to provide essential data without complexity.User feedback drives most of Koko’s development decisions.Danny prefers direct communication with users over AI interactions.Future updates will include advanced tracking features.Privacy-friendly analytics is a priority for Koko Analytics.Important Links:Danny van Kooten’s websiteKoko AnalyticsMailchimp for WordPress (MC4WP)The WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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118
How to Learn the Ins and Outs of Web Hosting
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros chats with Roger Williams, Partnerships and Community Manager at Kinsta. They discuss the importance of hosting education for WordPress users and the nuances of service-level agreements (SLAs) in hosting. They also examine the significance of building strong client relationships through transparent hosting choices and the evolving role of AI in web development and SEO. The conversation also touches on Kinsta’s recent updates and the future of hosting and AI tools. Takeaways:Hosting education is crucial for WordPress users.SLAs are important to understand when choosing a host.AI tools enhance productivity but do not replace fundamental skills.The hosting environment is foundational to website performance.Transparency in hosting costs fosters better client relationships.Events like CloudFest provide valuable networking opportunities.Kinsta focuses on support and education for its users.The move to bandwidth-based pricing can alleviate frustrations with bot traffic.AI is reshaping how we approach web development and SEO.Important Links:KinstaConnect with Roger Williams on LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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117
Unlocking the Secrets of Successful Agency Partnerships
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros interviews Zach Stepek, Director of Partner Programs at BigScoots. They discuss the importance of transparency in agency partnerships, the definition of true partnership in hosting, and the ideal customer for BigScoots. They explore the infrastructure capabilities of BigScoots, the transition to enterprise-level hosting, and the associated costs of hosting e-commerce websites. The conversation also touches on the value of open-source solutions and the sales process for enterprises.Editor’s note: BigScoots is a Foundation+ sponsor of The WP MinuteTakeaways:Transparency with customers is crucial for agency partnerships.BigScoots offers a true partnership program, not just vendor services.The company has a high net promoter score, indicating excellent customer satisfaction.BigScoots can deploy custom hardware solutions for clients.Growth in agency business often requires taking risks.Hosting costs can vary significantly based on business needs.Open source solutions provide more control and ownership for businesses.The enterprise sales process is complex and requires strategic navigation.BigScoots is actively participating in various industry events to connect with partners.Important Links:BigScootsThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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116
AI’s Role in the Future of WooCommerce
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Matt Medeiros welcomes Brian Coords back to discuss his experiences at Automattic and WooCommerce. They explore the current state of WordPress, the importance of cohesion within the platform, and the role of community feedback in shaping its future. Brian shares insights on the challenges and opportunities presented by AI in e-commerce, the introduction of the MCP (Model Context Protocol), and the marketing strategies being employed to position WooCommerce against competitors like Shopify. The conversation also emphasizes the importance of collaboration between teams and the significance of community contributions in driving innovation within WooCommerce.Takeaways:Brian says working at Automattic is impactful and collaborative.Cohesion in WordPress is essential for its future.AI is becoming a necessary tool in e-commerce.MCP offers a new way to interact with WooCommerce.Natural language processing can simplify e-commerce tasks.WooCommerce is focusing on extensibility and customization.Gutenberg improvements are crucial for WooCommerce’s ease of use.Community contributions enhance WooCommerce’s functionality.Engaging with the community helps identify pain points.Important Links:Brian Coords’ websiteWooCommerce Developer BlogConnect with Brian: LinkedInThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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115
The Challenges and Opportunities of WooCommerce
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros and Kestrel General Manager Ian Misner discuss the challenges and opportunities in the WordPress and WooCommerce space. They focus on the importance of video marketing, the evolution of Kestrel, and the dynamics of agency relationships. They also examine the impact of acquisitions on product development, the intricacies of professional services, and the future of WooCommerce in a changing market environment. In addition, they explore the challenges WooCommerce faces in gaining visibility and market share, the opportunities for growth, and the impact of AI on e-commerce and plugin development. The discussion emphasizes the significance of user experience, the necessity for improved educational content, and the evolving role of AI in shaping the future of online sales.Takeaways:Video marketing is crucial for building trust and outreach.Many founders struggle with authentic video presentations.Kestrel has evolved by acquiring WooCommerce extensions.The market has become more competitive with the rise of Shopify.Agencies are key partners for plugin companies.Providing value to agencies can lead to word-of-mouth referrals.CheckoutWC has become a flagship product for Kestrel.The WooCommerce marketplace is a vital sales channel.Navigating professional services can distract from core business goals.Market dynamics are shifting, impacting WordPress and WooCommerce growth. Shopify has a significant impact on the e-commerce landscape.WooCommerce is more complex than competitors but offers unique advantages.The entry-level market favors WooCommerce due to its low cost.WooCommerce excels in custom solutions for businesses with specific needs.AI is changing the way e-commerce operates, but it’s not a threat to all plugins.The visibility of WooCommerce in the market needs improvement.Better educational content is essential for new users of WooCommerce.AI can enhance user experience but may not replace the need for browsing.The future of e-commerce will involve a blend of AI and traditional shopping experiences.User experience remains a critical factor in e-commerce success.Important LinksKestrelThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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114
Examining the Impact of AI on SEO
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros and Pathfinder SEO’s Lindsay Halsey discuss the evolving landscape of SEO. They explore the importance of human connection in content creation, the challenges of attribution in SEO, and the emerging concept of Answer Engine Optimization. Lindsay emphasizes that while AI is reshaping search, genuine content and human expertise remain crucial for success. They also ponder the future of fractional work in the SEO industry and the ongoing debate between an open vs. closed web.Takeaways:Creating genuine content is key to SEO success.AI is reshaping the landscape of search and SEO.Human connection is more important than ever in content creation.Answer Engine Optimization is a valuable strategy for SEO.Attribution in SEO is becoming increasingly complex.AI can be a tool for enhancing SEO, not a replacement.The best customers for SEO services are often local businesses.Fractional work is becoming more accepted in the SEO industry.Investing in a website remains crucial for brand identity.Showcasing the human element in content can improve engagement.Important Links:Pathfinder SEOThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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113
AI Product Management at GoDaddy
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Matt Medeiros interviews Justin Nealey, Principal Product Manager at GoDaddy. They discuss the recently launched Airo Site Builder™ and the challenges of developing products on the WordPress platform. They explore the role of AI in enhancing user experience, the importance of user feedback, and the future of WordPress in relation to AI technology. Justin shares insights on product management, the integration of AI, and the ongoing efforts to improve the Airo product line.Takeaways:Justin describes his role as a Product Manager as having responsibility without power.Developing products on WordPress presents unique challenges due to its open-source nature.AI is seen as a tool to help users navigate WordPress more easily.User feedback is crucial for improving the Airo Site Builder.GoDaddy uses AI to enhance user experience and streamline processes.The integration of AI in WordPress is still evolving and presents growth opportunities.Justin emphasizes the importance of contributing back to the WordPress community.The Airo product line is designed to optimize user tasks with AI assistance.GoDaddy is focused on creating a unified system for its various AI tools.The future of WordPress may involve deeper integration with AI technologies.Important Links:GoDaddy BlogExploring GoDaddy’s Airo™ Site DesignerThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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112
The Balance of Relationships and AI in Modern Agencies
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Matt Medeiros and Kamil Rextin discuss the evolution of Kamil’s agency, 42 Agency, and its focus on demand generation and revenue operations. They explore the challenges and opportunities in the digital marketing landscape, particularly in relation to AI integration and client relationships. Kamil shares insights on the importance of website development as a marketing tool, the dynamics of agency-client interactions, and the future of AI in enhancing business operations. The discussion also touches on the tools and technologies that Kamil’s agency employs to streamline processes and improve efficiency.Takeaways:Kamil’s agency focuses on demand generation and revenue operations.Websites are now considered table stakes in digital marketing.AI can enhance efficiency but cannot replace human intuition.Client relationships are crucial for agency success.Agencies need to adapt to the evolving digital landscape.AI tools can streamline operations and improve productivity.Kamil emphasizes the importance of positioning and messaging.The agency market is competitive but offers opportunities for smaller players.AI integration is still in its early stages for many clients.Kamil believes in the potential of AI to open new business avenues.Important Links:42 AgencyConnect with Kamil on XThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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Pressable's Phil Thompson on Empathy in Tech Support
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Phil Thompson from Pressable discusses the importance of human connection in customer support, the challenges of handling plugin issues, and the dynamics of agency partnerships. He emphasizes the need for empathy in support roles and how Pressable prioritizes customer feedback in their development process. The discussion also touches on the potential impact of AI on WordPress and customer support, highlighting both the opportunities and challenges it presents.Takeaways:Phil emphasizes the importance of empathy in customer support.Pressable’s approach includes a “surprise and delight” program for customers.The company prioritizes hiring empathetic individuals for their support team.Phil shares insights on navigating plugin-related customer issues.Pressable actively incorporates customer feedback into its product development.AI presents both opportunities and challenges for WordPress support.Clear communication with customers about plugin issues is crucial.Phil discusses the dynamics of agency partnerships and referrals.Pressable aims to provide a seamless customer experience without tiered support.Important Links:PressableThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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110
Dealing With Aggressive Sales Tactics in WordPress
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Toby and Kurt explore the complexities of running a WordPress agency. They discuss the challenges posed by aggressive sales tactics in the industry, the ethics of client relationships, and the importance of intentionality in business operations. They also examine the debate between niche marketing and generalist approaches, the role of systems in agency management, and the transition from service-based work to product development. The conversation also touches on the impact of AI on business and the enduring value of trust in client interactions.Takeaways:Understanding when to hire or fire is crucial for agency owners.Ethics play a significant role in client interactions.Intentionality in business operations leads to better outcomes.Niche marketing can be beneficial but may not suit every agency.Systems like EOS can help structure agency operations effectively.Transitioning from services to products requires careful planning.AI is reshaping the landscape of business and client interactions.Trust remains a critical commodity in the age of AI.The future of business may rely on human expertise over AI.Customer relationships are more important than transactions.Upselling can be done effectively with tiered pricing.Partnerships can significantly boost agency work.Small businesses should prioritize direct client engagement.AI fatigue is a real concern in business support.Important Links:Kurt’s Agency: Mañana No MasToby’s Agency: The Mighty Mo!Follow Kurt & Toby:LinkedIn: Kurt | TobyThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★
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109
Recommended Books for Business and Beyond
Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportIn this episode of The WP Minute+ podcast, Kurt and Toby discuss their favorite business and non-business books, exploring themes of leadership, project management, and the importance of community. They examine the concept of product market fit, the balance between ambition and control, and the role of libraries as valuable resources. The conversation also touches on financial insights, the use of debt in business, and the significance of automating processes. They conclude with reflections on engagement and content creation, emphasizing the need for continuous learning and adaptation in the business landscape.Takeaways:The Four-Hour Work Week encourages challenging assumptions about work.Effective communication with clients is crucial for project management.Leadership is about influence, not just position.Community involvement can enhance business success.Business books should be taken with a grain of salt.Finding product market fit is essential for success.Debt can be leveraged for business growth.Automating processes can save time and resources.Libraries offer valuable resources for learning and growth.Continuous learning is vital in adapting to changes in business. ★ Support this podcast ★
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ABOUT THIS SHOW
For long-form interviews, news, and commentary about the WordPress ecosystem. This is the companion show to The WP Minute, your favorite 5-minutes of WordPress news every week.
HOSTED BY
Matt Medeiros
CATEGORIES
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