PODCAST · education
This Could Go Viral
by Libby de Leon
This Could Go Viral goes beyond the feed with the creators, entertainers, and internet personalities shaping what we watch, share, and argue about. Hosted by producer Libby de Leon, the show explores how guests found their voice, built an audience, and turned their creativity into a career, and what happens when the internet has opinions about all of it. Through candid conversations about breakout moments, reinvention, online backlash, and the business behind the content, Libby gets to the human stories behind the careers that didn't exist a decade ago.New episodes every Monday.
Episodes
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Influencing is NOT a Real Job? Try Doing it for 11 Years! | Jeremy Jacobowitz
What does it take to stay relevant—and financially sustainable—after more than a decade of full-time content creation?This week, Libby sits down with Jeremy Jacobowitz, the Brooklyn-based food and travel creator behind @BrunchBoys and host of What Is Your Bagel Order?Jeremy shares his complete...
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Rage Bait, Coachella & Egg Salad: Inside a Food Creator’s Career | Sydney Yorkshire
I think ordering bread is dumb.” One line turned Sydney Yorkshire’s food video into a viral moment—and accidentally made her a master of rage bait. In this TLDR version, Sydney—aka @whatcouldbebutter—shares how she went from food PR and Coachella social media to building her own restaurant…
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Rage Bait, Coachella & Egg Salad: Inside a Food Creator’s Career | Sydney Yorkshire
Sydney Yorkshire is known on Instagram as @whatcouldbebutter. In today's episode, Sydney and I discuss how she went from a food PR assistant sending 100 pitch emails a day to running social media for some of LA’s best restaurants. Along the way, she helped shape the food scene at Coachella…
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TLDR: Marcos Gonzalez on SNL Auditions, Jury Duty & Going Viral by Accident
Only have a few minutes? Here's the TLDR from Marcos Gonzalez's episode of This Could Go Viral. Marcos Gonzalez wrote on Jury Duty (Peabody Award winner, Emmy and Golden Globe nominee), but he’s still writing on spec and building projects from scratch. In this TL;DR cut, he breaks down his wild...
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The Bad Bunny Impressionist Who Went Viral | Marcos González
Bad Bunny made him go viral. But Marcos González was already a TV writer.Marcos González is a writer, comedian, actor and creator who has written for shows including Saved by the Bell and Jury Duty, which won a Peabody Award. He built his career through characters, comedy and the internet before…
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ABOUT THIS SHOW
This Could Go Viral goes beyond the feed with the creators, entertainers, and internet personalities shaping what we watch, share, and argue about. Hosted by producer Libby de Leon, the show explores how guests found their voice, built an audience, and turned their creativity into a career, and what happens when the internet has opinions about all of it. Through candid conversations about breakout moments, reinvention, online backlash, and the business behind the content, Libby gets to the human stories behind the careers that didn't exist a decade ago.New episodes every Monday.
HOSTED BY
Libby de Leon
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