TikTok Marketing Podcast

Enjoy this repost of our most listened to episode of 2023! Sam and Joel take a look at an article that speaks on TIkTok Hooks, the first three seconds of a TikTok.  In this episode, the duo goes through the different hooks and gives them a thumbs up or thumbs down. The duo goes into great detail into their reasoning for if they like or dislike the hook.  This is a great episode to generate inspiration for TikToks and help you think of ideas for you hooks!  Interested in working with us? Reach out directly here: ⁠TikTalkMarketingAgency.com/contact/form⁠ Interested in working with our fantastic sound editor Nate?  Reach out directly here: ⁠https://www.fiverr.com/theresedagarage

Sam and Joel discuss how skincare and cosmetic companies can thrive on TikTok. The duo discuss the massive opportunity for this industry and why TikTok is such a great platform for brands in this space. Interested in working with us? Reach out directly here: ⁠⁠⁠TikTalkMarketingAgency.com/contact/form⁠⁠⁠ Interested in working with our fantastic sound editor Nate?  Reach out directly here: ⁠⁠⁠https://www.fiverr.com/theresedagarage

Sam and Joel discuss one of their favorite TikTok ad hacks. The duo discusses how to utilize this "hack," and how it can help businesses that are TikTok experts or brand new to the platform. Interested in working with us? Reach out directly here: ⁠⁠TikTalkMarketingAgency.com/contact/form⁠⁠ Interested in working with our fantastic sound editor Nate?  Reach out directly here: ⁠⁠https://www.fiverr.com/theresedagarage

Sam and Joel discuss TikTok Shop and how it is changing E-commerce. The duo discusses the different ways to use TikTok Shop and how creators and brands can make the most of it. This is perfect episode to listen to if you are have an e-commerce brand or are TikTok creator looking for additional ways to monetize. Interested in working with us? Reach out directly here: ⁠⁠TikTalkMarketingAgency.com/contact/form⁠⁠ Interested in working with our fantastic sound editor Nate?  Reach out directly here: ⁠⁠https://www.fiverr.com/theresedagarage

Sam and Joel discuss TikTok ad fundamentals to guide you in starting your very first TikTok ad campaign. The duo discusses three different areas to evaluate before getting your ad campaign started and how each of these relate to each other. This is perfect episode to listen to if you are wanting to launch a TikTok ad campaign but don't know where to start. Interested in working with us? Reach out directly here: ⁠⁠TikTalkMarketingAgency.com/contact/form⁠⁠ Interested in working with our fantastic sound editor Nate?  Reach out directly here: ⁠⁠https://www.fiverr.com/theresedagarage

Sam and Joel discuss the TikTok STEM feed, a feed that displays videos related to science, technology, engineering, and mathematics (STEM) on TikTok. The duo discusses how this feed is a great opportunity for brands and creators to display educational content and how the feed impacts social media as a whole. Interested in working with us? Reach out directly here: ⁠⁠TikTalkMarketingAgency.com/contact/form⁠⁠ Interested in working with our fantastic sound editor Nate?  Reach out directly here: ⁠⁠https://www.fiverr.com/theresedagarage

Sam and Joel introduce the TikTok Creative Center, the best place to go when coming up with ideas for your next TikTok ad campaign. The TikTok creative center is a free TikTok resource that allows users to view thousands of successful real TikTok ads. This tool lets you break down ads by both brand, keyword, hashtag, product categories and more. The duo discusses how to use this tool and why it's one of their favorite TikTok marketing tools. Interested in working with us? Reach out directly here: ⁠⁠TikTalkMarketingAgency.com/contact/form⁠⁠ Interested in working with our fantastic sound editor Nate?  Reach out directly here: ⁠⁠https://www.fiverr.com/theresedagarage Use the TikTok creative center: https://ads.tiktok.com/business/creativecenter/

Sam and Joel discuss the new TikTok mobile widget, the TikTok Search Widget. The duo discusses why this widget is a continued step in the impact TIkTok is making in search. Sam and Joel walk users through how to set up the widget and it means for marketers. Interested in working with us? Reach out directly here: ⁠⁠TikTalkMarketingAgency.com/contact/form⁠⁠ Interested in working with our fantastic sound editor Nate?  Reach out directly here: ⁠⁠https://www.fiverr.com/theresedagarage

Sam and Joel discuss a new ad feature, carousel ads. The duo discusses the things they like and dislike about this new beta ad feature and how to set them up for your ads. Additionally, Sam and Joel discuss the types of companies that can utilize these ads. Interested in working with us? Reach out directly here: ⁠TikTalkMarketingAgency.com/contact/form⁠ Interested in working with our fantastic sound editor Nate?  Reach out directly here: ⁠https://www.fiverr.com/theresedagarage

Sam and Joel introduce a major TikTok ad feature, Zip Code targeting. The duo discusses how this beta feature will help propel local businesses to reach their target market and how national businesses can take advantage of this new targeting method. Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form Interested in working with our fantastic sound editor Nate?  Reach out directly here: https://www.fiverr.com/theresedagarage

Sam and Joel discuss their thoughts on the Montana TikTok ban and what this means for marketers and for TikTok. The duo provides their thoughts on the matter and what they think will happen with TikTok in the future. The duo then discusses different Myths and Facts about TikTok and why they are important when discussing TikTok and their parent company Byte Dance. Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form Interested in working with our fantastic sound editor Nate?  Reach out directly here: https://www.fiverr.com/theresedagarage Episode Reference: https://open.spotify.com/episode/5pB527jBkkMgc1zTVKGO8R?si=z3i5kOzWSLWipZevLont4g

TikTok recently authorized sports betting advertising on their ad platform. In this episode, Sam and Joel detail what this means for sports betting brands and how they can take advantage of this golden opportunity. The duo explores best practices for creating sports betting ads along with a couple of different ideas for content. Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form Interested in working with our fantastic sound editor Nate?  Reach out directly here: https://www.fiverr.com/theresedagarage

Sam and Joel dive into the world of TikTok and explore how financial advisors can leverage this social media platform to connect with clients and grow their business. The duo explores best practices for creating engaging content, building a following, and measuring success. Join us as we explore the world of TikTok and how it can help you take your financial advising business to the next level. Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form Interested in working with our fantastic sound editor Nate?  Reach out directly here: https://www.fiverr.com/theresedagarage

Sam and Joel discuss a plethora of different strategies for advertising mobile apps on TikTok. The duo discusses the different types of ads mobile apps can run on the platform, different ideas for content, ad targeting, and a whole lot more! At the end of the episode you should be ready to launch your own mobile app download campaign on TikTok. Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form Interested in working with our fantastic sound editor Nate?  Reach out directly here: https://www.fiverr.com/theresedagarage

Sam and Joel discuss one of their favorite ad features, Instant Pages. The duo discusses the different types of instant pages, how to set them up, and how to integrate them into ad campaigns. The duo also shares client success stories utilizing instant pages. Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form Interested in working with our fantastic sound editor Nate?  Reach out directly here: https://www.fiverr.com/theresedagarage

Sam and Joel take a deep dive into answering one of their most asked questions, should you "boost" your TikTok post? In this episode, the duo dives into the reasons for and against boosting TikToks, how to boost TikToks, and the specific cases where it is most beneficial to boost TIkToks. Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form Interested in working with our fantastic sound editor Nate?  Reach out directly here: https://www.fiverr.com/theresedagarage

Sam and Joel take a look at an article that speaks on TIkTok Hooks, the first three seconds of a TikTok.  In this episode, the duo goes through the different hooks and gives them a thumbs up or thumbs down. The duo goes into great detail into their reasoning for if they like or dislike the hook.  This is a great episode to generate inspiration for TikToks and help you think of ideas for you hooks!  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form Interested in working with our fantastic sound editor Nate?  Reach out directly here: https://www.fiverr.com/theresedagarage

Sam and Joel see TikTok as one of the best and most untapped opportunities for Dentists.  In this episode, the duo discusses how Dentists can get started on TikTok and why Dental offices should be on TikTok right now!  Additionally, they will take you through organic and paid TikTok strategies Dentists and Dental offices can utilize to help increase brand awareness and generate new leads. Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form Interested in working with our fantastic sound editor Nate?  Reach out directly here: https://www.fiverr.com/theresedagarage

Sam and Joel walk listeners through some of their favorite ad hacks and tricks that help improve ad performance. The duo discusses ways to get the most out of ad creative, tricks for testing out different "profile names," background music suggestions, and a whole lot more! Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel take a deep dive into hashtags on TikTok and provide a guide for using them. The duo discusses the purpose of hashtags, the benefits of hashtags how to use hashtags, how to choose your hashtags, and how to utilize hashtags with Spark Ads. At the end of the episode Sam and Joel provide some example hashtags for different businesses and brands.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel take a deep dive into utilizing TikTok for generating leads. The duo discusses the different strategies they use for generating leads, how TikTok's lead gen tools compare to other social media platforms, and how to set up TikTok lead gen ads. At the end of the episode, Sam and Joel explain how to utilize Zapier, a tool that links directly with TikTok to help you track ad performance and contact your leads!  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel see TikTok as one of the best and most untapped opportunities for lawyers and law firms. In this episode, the duo discusses how lawyers can get started on TikTok and why lawyers should be on TikTok right now!  Additionally, they will take you through organic and paid TikTok strategies lawyers and law firms can utilize to help increase brand awareness and generate new leads. Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss one of TikTok's newest app updates/products, TikTok Now. "TikTok Now lets you post a daily video or photo at the exact same time as your friends. You'll receive a random daily notification at the same time as your friends, giving you a 3-minute window to take a 10-second video or real-time photo using both the front and back cameras." While we've seen many apps replicate elements of TikTok, this is one of the first times we've seen TikTok replicate elements of a popular app, BeReal. In this episode Sam and Joel will discuss how brands can take advantage of this new feature and what it means for TikTok as a whole.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss the impact of TikTok on media across all major social platforms. The duo discusses ways Facebook, Instagram, YouTube, and Twitter have adopted TikTok's short form media style and brought it to their own platforms. The episode discusses how businesses and brands can take advantage of this change and best position themselves for a successful future.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form 

Sam and Joel provide their guide for success on TikTok this holiday season.  The duo discusses organic and paid strategies that businesses and brands can use to drive sales during the most important time of the year.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel take a deep into TikTok for artists and musicians and discuss how TikTok has changed the music industry! The duo discusses getting started, how to get your music on TikTok, ideas for artists to create videos, ways that artists can utilize the TikTok ad platform, and how businesses and brands can utilize music in their own strategies.    Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel go through their TikTok video checklist, a checklist of elements that each video on TikTok should include! The duo discusses areas such as filming, creative, lightning, voices overs, text-on-screen, and much more. This checklist is a great place to refer to when creating new videos on TikTok.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss tips for creating TikTok ads and go through some of the best practices for success. The duo discusses areas such as ad call-to-actions, creative ideas, voice overs, text on screen, and much more. Throughout the episode Sam and Joel use real data to backup all their tips.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss and explain TikTok's new ad attribution model. The duo discusses the impact that the ad update will have and how businesses and brands can take advantage of the new and improved ad attribution.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss TikTok Search Engine Optimization (SEO) and how brands can take advantage of ranking for searches in TikTok and on Google. The duo provides strategies for keywords, hashtags, video topics, and more.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss a new TikTok feature that allows users to tag, mention and credit a video in posts. This new update will encourage people to credit their sources of inspiration. Previously, when TikTok users want to credit another video, they could only acknowledge that creator in the captions or comments. The duo discusses why this update is important for creators and why it matters for businesses.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss Spark Ads (organic content on TikTok turned into an ad) versus standard TikTok ads. The duo discusses different stats on Spark Ads, why brands should be using them, how to set them up, and  the major differences between Spark ads and standard TikTok ads.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss the TikTok friends tab. A new personalized feed dedicated to your friends’ videos. This feed features content from followers that you follow back and other suggested accounts from TikTok. The duo discusses how this new feature can be used and why this feature will be valuable for brands and businesses. Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel  discuss five different mind blowing TikTok ad stats.  The duo explains why these different stats matter for businesses and brands and how people can take advantage of the TikTok ad platform.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel take a deep dive into TikTok and Instagram and outline the pros and cons of the different mediums. The duo explains the different types of wins businesses can have on each platform.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss why some of the most "unsexy" industries have the biggest opportunities on TikTok. The duo breaks down TikTok strategies for lawyers, financial advisors, and other no so sexy service industries.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel dissect a study conducted by "Material," on how TikTok has changed entertainment by building community and culture. The duo discusses some unbelievable stats on TikTok and how the app is changing the landscape for businesses and brands.   Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss TikTok Live, and how it can give brands and creators an excellent opportunity to connect with their audience in real-time. The duo discusses some of the top ways that going live can be beneficial for a business and outlines the process and best practices for going live.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss TikTok Pulse, a new contextual advertising solution that lets advertisers place their brand next to the top content in the For You Feed on TikTok. The duo discusses how this new feature can be used and why this feature will be valuable for brands and businesses.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss different strategies for brands and agencies to create content for TikTok. The duo discusses why content should not be a barrier to being on TikTok and ways businesses can get over the content creation hurdle by working with creators, third-party content creation companies, and developing content internally.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form 

Sam and Joel discuss TikTok Promote, a paid ad feature that allows users to boost posts within the TikTok app. The duo discusses how to use TikTok promote, the different features it provides, and the types of brands and businesses that can benefit from it.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss TikTok Search Ads, the newest beta TikTok ad feature. The duo discusses how search ads are going to change the TikTok marketing game for brands and businesses and discuss potential ways that companies can utilize the new ad feature.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

With Mother's day around the corner, Sam and Joel discuss TikTok strategies that businesses can use to help increase their sales around the Holiday. The duo breaks down specific ideas for ad campaigns and organic content. They also discuss some breathtaking stats about purchasing habits during Mother's Day.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss the power of TikTok for generating leads. The duo breaks down different strategies for getting leads and the types of companies that can benefit from lead gen ads.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel review strategies for promoting events on TikTok and speak on why they feel it's a great medium for doing this. The duo details organic, paid, and influencer approaches for spreading the word to promote festivals, concerts, webinars, and more.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel dive deep into a successful Reese's TikTok campaign. The duo discusses how the candy company combines creative content, influencers, and ads to create one sweet and successful marketing initiative on TikTok.   Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel discuss some of the biggest myths about TikTok. The duo speaks about why the app is much more than dancing videos, not just made for kids, the direction the app is moving, and how the algorithm shows users content that they want to see.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel review four different businesses that can benefit from a TikTok strategy. The duo discusses how each business could thrive on the platform and the importance of these businesses getting on TikTok right now.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel talk about some key tips for getting started on TikTok. The duo discusses the importance of spending time on TikTok. exploring video content, finding creators that interest you, and taking stabs at making your first videos.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

Sam and Joel introduce the "TikTok Creator Exchange," a new TikTok platform that allows advertisers and brands to easily find creators to generate content for ads. The duo explains how to use the TikTok Creator Exchange and why this tool can be essential for A/B testing new content.  Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form