PODCAST · business
Trade Roots
by Western United States Agricultural Trade Association (WUSATA)
Most international trade content is either too narrow, too dense, or too dull. Trade Roots is different. Cross-industry. Commodity-spanning. Built on real export experience. No fluff, but definitely some fun!Each month, Tiffany and Addie follow a specific trade theme: a region, commodity, or product category. An anchor episode centers on interviews with market experts, trade insiders, and successful exporters. One bite-sized companion episode breaks down the trends, strategies, and developments behind the theme. Produced by WUSATA — the Western United States Agricultural Trade Association — Trade Roots is the podcast for not only agricultural producers and food businesses, but also anyone trade-curious and eager to compete in global markets.Subscribe now.
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002: Gettin' Saucy - Secrets for Success with Sauces
Episode 2 of the Trade Roots podcast is here, and it's a spicy one! 🌶️ This month's theme on the podcast is sauces, and we had the pleasure of interviewing Stacy Moritz, the owner of Secret Aardvark Trading Company, and Erick Garman, a trade development manager from the Oregon Department of Agriculture. Stacy shared the history of Secret Aardvark and talked about the export challenges and opportunities she's seeing from the perspective of a sauce brand. Erick, who has helped several sauce companies grow their export sales, discussed key steps to take to ensure success as a company expands their business to new markets.If you're looking for the secret sauce on growing a small business, getting export-ready, and selecting unique flavors to make your products pop, give this episode a listen!Learn more about Secret Aardvark and the Oregon Department of Agriculture here:Welcome to the Secret Aardvark Hot Sauce WebsiteODA : Welcome Page : State of Oregon
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001: From the Ground Up - Western U.S. Ag Goes Global
Trade Roots' first official episode is here!In the world of agriculture, trade is an ever-evolving landscape that reflects changes in technology, communication, and global interactions. In this episode, we explore insights from Jason Fearneyhough and Megan Weeks, two seasoned professionals in the ag trade sector, as they share their experiences and perspectives on how the industry has transformed over the years.This episode sets the stage for what's to come on the Trade Roots podcast. Join us as we dive into agriculture in the Western United States, the current ag trade landscape, and more!
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Trade Roots Trailer
It's official - WUSATA's very own podcast is coming soon! The Trade Roots Podcast is here to tell the stories of food & agriculture companies who get their products from the Western U.S. to global markets. We'll interview guests who share their own export success stories, get insightful tips from industry experts, and share helpful resources for those just starting out in the world of ag trade (or for experienced exporters looking to expand their global footprint!). Enjoy this teaser of what's to come, and stay tuned for the first official episode, coming on Tuesday, May 26th!
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ABOUT THIS SHOW
Most international trade content is either too narrow, too dense, or too dull. Trade Roots is different. Cross-industry. Commodity-spanning. Built on real export experience. No fluff, but definitely some fun!Each month, Tiffany and Addie follow a specific trade theme: a region, commodity, or product category. An anchor episode centers on interviews with market experts, trade insiders, and successful exporters. One bite-sized companion episode breaks down the trends, strategies, and developments behind the theme. Produced by WUSATA — the Western United States Agricultural Trade Association — Trade Roots is the podcast for not only agricultural producers and food businesses, but also anyone trade-curious and eager to compete in global markets.Subscribe now.
HOSTED BY
Western United States Agricultural Trade Association (WUSATA)
CATEGORIES
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Frequently Asked Questions
How many episodes does Trade Roots have?
Trade Roots currently has 3 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Trade Roots about?
Most international trade content is either too narrow, too dense, or too dull. Trade Roots is different. Cross-industry. Commodity-spanning. Built on real export experience. No fluff, but definitely some fun!Each month, Tiffany and Addie follow a specific trade theme: a region, commodity, or...
How often does Trade Roots release new episodes?
Trade Roots has 3 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Trade Roots?
You can listen to Trade Roots on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Trade Roots?
Trade Roots is created and hosted by Western United States Agricultural Trade Association (WUSATA).
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