Trading Secrets

This week, Jason is joined by The Real Housewives of Miami standout and Shoma Group president Stephanie Shojaee for a conversation about building massive wealth, growing a multi-billion-dollar real estate business, and why relentless ambition has been at the center of everything she has accomplished. The first-generation Colombian American opens up about growing up determined to become “filthy rich,” eventually helping lead a development company that has completed more than $6 billion in real estate transactions—and using reality TV as a platform to expand the Shoma brand globally. Stephanie breaks down how her approach to money changed after meeting her husband, Masoud, from focusing solely on earning and saving to investing, using debt strategically, and continuously putting capital back to work. She shares how her modern approach to branding and marketing helped increase Shoma’s business by roughly 30%, while expanding its recognition beyond South Florida and into markets including Dubai. She also reveals the unforgettable $240,000 payday she earned after refusing to give up on a deal that fell apart three separate times. Jason and Stephanie also dive into her unconventional leadership style, including building Shoma’s nine-person, all-women Latina marketing team largely with young hires straight out of school. Stephanie explains why she believes in discipline, tough love, and throwing employees “in the pool” to see whether they sink or swim—and why she has no problem moving on quickly when someone isn’t the right fit. Plus, Stephanie gets candid about life on The Real Housewives of Miami, why she originally turned the show down for years, and why representing an ambitious, successful Latina businesswoman ultimately helped change her mind. She also shares the wild story of having more than $200,000 worth of belongings stolen from her villa in Cannes, her thoughts on prenups and combining love and money, and the luxury purchase that recently made her say, “Damn, that was expensive”—an Hermès bracelet costing upwards of $250,000. Stephanie reveals why putting on the blinders, eliminating distractions, investing rather than simply earning, and staying relentlessly focused on your goals have been key to her success. She also leaves Jason with a different kind of trading secret: after 15 years with her husband, never go to bed angry and never allow disrespect to become normalized in a relationship. She reveals all this and so much more in another episode you can’t afford to miss! Host: Jason Tartick Audio: John Gurney Video: Marc Colcer Guest: Stephanie Shojaee Learn more about your ad choices. Visit podcastchoices.com/adchoices

Jason Tartick and the Curious Canadian are back for another Thirty Minute Thursday! The boys recap their conversation with Rachel Mansfield, break down the biggest takeaways from the episode, and dive into everything happening across pop culture. From the latest headlines and celebrity news to the stories everyone is talking about, they cover it all in 30 minutes. Learn more about your ad choices. Visit podcastchoices.com/adchoices

This week, Jason is joined by food creator, entrepreneur, investor, and cadootz! co-founder Rachel Mansfield for a conversation about turning an unexpected firing into a multi-faceted career spanning content, consumer brands, and venture investing. Rachel breaks down getting fired from her $54,000 corporate job after her food blog was viewed as a conflict of interest, giving herself six months to make it on her own, and ultimately surpassing her old salary within that timeframe. She reveals how brand partnerships, affiliate revenue, and evergreen recipe content helped turn her online following into a legitimate business. Jason and Rachel also dive into the economics behind cookbooks and venture investing, including why a $100,000 book advance can disappear quickly when photography alone can cost $60,000–$100,000. Rachel shares how she went from promoting brands to investing in them, eventually launching a venture fund with her husband that has raised roughly $3.5–$4 million and invested across more than 20 brands. Plus, Rachel breaks down building cadootz!, including spending roughly $500,000 developing the product, selling out its first online launch within hours, raising a $3 million seed round, and landing a nationwide Target rollout that has expanded to more than 2,000 stores. Rachel reveals why diversifying your income, building ownership, and constantly finding new opportunities within your niche have been key to her success. She reveals all this and so much more in another episode you can’t afford to miss! Host: Jason Tartick
Audio: John Gurney
Video: Marc Colcer
Guest: Rachel Mansfield Learn more about your ad choices. Visit podcastchoices.com/adchoices

This week on Trading Secrets Thursday, Jason Tartick and the Curious Canadian are back to break down the biggest takeaways from Monday's conversation with Chloe Demrovsky on America's growing home insurance crisis. They recap the discussion on rising insurance premiums, hidden risks homeowners should know about, and why the insurance landscape is changing faster than ever. Then, they shift gears into this week's biggest pop culture stories, including Arizona State University's headline-making decision to offer an Influencer major. Is content creation really worthy of a college degree? Jason and the Curious Canadian weigh the opportunities, the skepticism, and what it says about the future of work. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Home insurance costs are skyrocketing—and it's affecting far more than just homeowners in high-risk states. This week on Trading Secrets, Jason Tartick sits down with risk and resilience expert Chloe Demrovsky to unpack the real reasons insurance premiums are surging, why coverage is disappearing in certain markets, and what every current or future homeowner needs to know before it's too late. From climate risk and billion-dollar disasters to hidden policy exclusions and the true cost of rebuilding after catastrophe, Chloe breaks down the insurance industry in a way that's practical, easy to understand, and immediately actionable. In this episode, you'll learn: • Why home insurance premiums have increased faster than inflation • The biggest coverage gaps most homeowners don't discover until after disaster strikes • The difference between replacement cost and actual cash value • Why flood insurance, alternate living expenses, and policy exclusions matter • How AI can help you understand your insurance policy • The simple steps every homeowner should take today to protect their finances and family • Why your insurance premium is actually a warning signal—not just another bill Whether you're buying your first home, own multiple properties, or simply want to protect your biggest investment, this conversation could save you thousands—and help you avoid costly mistakes when it matters most. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Jason Tartick and the Curious Canadian are back for another 30 Minute Thursday! This week, the guys recap Monday's conversation with Chase DeMoor, breaking down the biggest takeaways from the interview. They also dive into the latest headlines in pop culture, share what's been grabbing their attention this week, and tackle one of the show's biggest mysteries: why David has refused to update his phone for more than five years. From finance to football to technology (or the lack of it), it's another fast-paced episode packed with laughs, hot takes, and behind-the-scenes stories. If you'd like, I can also make it more click-worthy with a title that's optimized for Apple Podcasts and Spotify. Learn more about your ad choices. Visit podcastchoices.com/adchoices

This week, Jason is joined by professional heavyweight boxer, reality television personality, and Misfits Boxing Heavyweight Champion Chase DeMoor for a conversation about his journey from chasing the NFL to building a career in reality television and combat sports. Chase breaks down working at Starbucks while pursuing football, signing with the CFL, and pivoting to Too Hot to Handle after the pandemic disrupted his career. He reveals how reality television grew from $1,000 per week and small brand deals into six-figure appearances and a legitimate business. Jason and Chase also dive into the economics of professional boxing, including the expenses that reduced Chase’s first $100,000 purse to roughly $25,000–$30,000. Chase shares the contract terms behind his victory over Andrew Tate, why he accepted a smaller payday for the opportunity, and how the win transformed his negotiating power and brand. Plus, Chase explains the psychology behind trash talk, reading opponents during faceoffs, and why constantly pivoting and reinvesting in himself has been the key to his success. Chase reveals all this and so much more in another episode you can’t afford to miss! Subscribe to the Trading Secrets podcast! Host: Jason Tartick Audio: John Gurney Video: Marc Colcer Guest: Chase DeMoor Learn more about your ad choices. Visit podcastchoices.com/adchoices

The boys are back for another Thirty Minute Thursday! Jason and the Curious Canadian recap this week's conversation with Kathryn Hurley, including the behind-the-scenes moments from Jason and Kathryn's engagement and why the episode resonated with so many listeners. They also dive into everything happening in pop culture this week, share a few laughs, and cover the headlines everyone is talking about. Whether you're here for the relationship updates, behind-the-scenes stories, or the latest entertainment buzz, this episode has you covered. Learn more about your ad choices. Visit podcastchoices.com/adchoices

This week, Jason is joined by Bravo personality and The Valley star Janet Caperna for a conversation about career reinvention, reality television, social media monetization, entrepreneurship, financial planning, and the unexpected path that led her from Ohio to becoming one of Bravo’s fastest-rising stars. Before becoming a reality television personality, Janet built a completely different career. Growing up in Ohio, she earned degrees in English and American Sign Language interpretation before managing a large team of interpreters. Following a divorce in her late twenties, Janet made the difficult decision to leave Ohio for Los Angeles, seeking a fresh start and a new chapter in life. Janet shares how a friendship with Scheana Shay unexpectedly opened doors in Hollywood and eventually led her into the world of executive support for high-net-worth individuals. She reflects on working for a billionaire family before landing what she describes as a dream role helping build Avaline, the wine company founded by Cameron Diaz and Katherine Power. Janet offers a rare behind-the-scenes look at how celebrity-founded businesses actually operate, explaining why Avaline succeeded by having deeply involved founders who treated the company like a true startup rather than simply lending their names to a brand. Jason and Janet dive into the realities of executive assistant careers, discussing compensation, benefits, equity opportunities, and why top assistants today can earn well into six figures. Janet also shares lessons learned from working alongside successful entrepreneurs, including how identifying gaps in the market can become the foundation for a successful business. The conversation then shifts to Bravo and the creation of The Valley. Janet explains how the show originated from real-life friendships, why she initially hesitated to join reality television, and how perfect timing—including leaving Avaline, becoming pregnant, and receiving the Bravo opportunity—ultimately changed the trajectory of her career. She discusses the realities of reality TV compensation, what viewers don’t see behind the scenes, and why authenticity is critical for long-term success on television. Janet also opens up about navigating public criticism, internet hate, and social media scrutiny. She shares how difficult early seasons helped her develop resilience and why she now avoids placing too much value on either praise or criticism from strangers online. Instead, she focuses on feedback from close friends and family while continuing to build her platform in an authentic way. Beyond reality television, Janet discusses podcasting, content creation, and social media monetization. She reveals how her podcast grew organically, why some of the most successful content comes from unplanned conversations, and how she evaluates brand partnerships to ensure they align with her personal values. From landing her first paid sponsorships to building a growing audience, Janet shares practical insights for anyone looking to create content and monetize an online platform. Throughout the episode, Janet reflects on friendship, gratitude, financial discipline, and the importance of staying grounded while navigating success. Whether discussing reality television, entrepreneurship, personal finance, or career pivots, she emphasizes the value of taking calculated risks while maintaining a long-term perspective. Janet reveals all this and so much more in another episode you can’t afford to miss! Subscribe to the Trading Secrets podcast! Host: Jason Tartick Audio: John Gurney Video: Marc Colcer Guest: Janet Caperna Learn more about your ad choices. Visit podcastchoices.com/adchoices

This week on Trading Secrets: Thirty Minute Thursday, Jason and Kathryn are coming to you live from their European vacation! The duo shares updates on their travel adventures, what’s on the itinerary next, and some of the funniest moments from life on the road abroad. They also break down key takeaways from this week's conversation with Olivia Levin, including the lessons, insights, and moments that stood out most. Plus, Jason and Kathryn dive into all things Taylor Swift—from the latest headlines and fan-favorite moments to the cultural and business impact of one of the world's biggest stars. Learn more about your ad choices. Visit podcastchoices.com/adchoices