PODCAST · business
Under the Influence Podcast
by Whitney Eckis
Under the Influence Podcast dives into the power of influence. What is Influence? How does it impact our business community? And why do we let it affect our daily lives? Whitney Eckis, the founder of Eckis Marketing Agency, dives into the power of influence and aims to inspire and empower a positive impact. Between talking tips, tricks, latest trends and craft cocktails, Whitney uncovers the secrets of powerful individuals making serious money moves.
Episodes
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142. Eckis Edge: Authenticity vs. Algorithm: Bridging the Gap in Content Marketing
Join Whitney in this riveting episode of our podcast as we explore the dynamic interplay between authenticity and algorithm in the world of content marketing. Discover how to navigate this landscape with insights and real-world examples that will help you balance staying true to your brand while...
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141. Eckis Edge: Transforming Listeners into Customers: Funnel Creation with Podcasting
Welcome to the latest episode of Eckis Edge! Join Whitney as she explores the dynamic world of podcasting and its potential in business growth and customer engagement. In this episode: Understanding Podcasting as a Business Tool: Discover how podcasting is more than a marketing strategy; it's a...
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140. Eckis Edge: Unfiltered Realities: The Backlash Against Perfect Online Lives
Join Whitney as she explores the transformative shift from perfection to authenticity in our digital and entrepreneurial lives. This episode is a must-listen for anyone looking to navigate the social media landscape with a fresh, genuine perspective. Dive into a journey of self-acceptance,...
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139. Eckis Edge: The "Unfollow" Culture
Welcome to a fresh episode of our podcast, where we delve deep into the intriguing "Unfollow" Culture. Join Whitney as she navigates this modern digital phenomenon and uncovers the hidden opportunities it presents for personal growth and brand evolution. Episode Highlights: Understanding the...
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138. Eckis Edge: The Future of Feminine Leadership: What Research Predicts
Welcome to Eckis Edge, the podcast that energizes and inspires! In this episode, we explore the dynamic and evolving landscape of feminine leadership. Grab your favorite drink, and let's delve into the exciting world of women in leadership and entrepreneurship. 🌟 Episode Highlights: Women...
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137. Eckis Edge: How to Use TikTok for Business
Welcome to "Eckis Edge," where we turn the latest trends into your business superpowers! Today, we're jumping into the exciting world of TikTok – the place where your brand can truly dance to its own beat. Let's get the party started! 🌈💥 Highlights: TikTok is Shaking Things Up! Whitney dives…
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136. Eckis Edge: The Metaverse: A New Frontier for Branding
Join Whitney in today's episode where she explores the vast potential of the Metaverse and its impact on branding and marketing. Episode Insights: Decoding the Metaverse: Get a down-to-earth explanation of what the Metaverse is and why it's more than a passing fad. Branding in a New Dimension:...
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135. Eckis Edge: The Alchemy of Storytelling: Crafting Captivating Podcasts
In today's enlightening episode with Whitney, we dive deep into the magic of storytelling and how it can transform your podcast into a memorable and shareable experience. Episode Highlights: The Essence of Storytelling: Discover how storytelling can turn your podcast into a gripping narrative,...
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134. Eckis Edge: Negotiate Like a Pro: Assertiveness in Business Deals
Hosted by Whitney’s digital twin, in this episode we dive into the power of crafting your personal brand, using your adversity to your strength, and finding that authentic voice within. 1: Overcoming Hurdles in Negotiation Women may face unique challenges in negotiation. Embracing assertiveness,...
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133. Eckis Edge: Getting Started with Pinterest for Business
Join Whitney in today's episode where she dives into the world of Pinterest, giving tips on how to get started with Pinterest for your business. Sneak peak: The Evolution of Pinterest: The journey from DIY crafts to a business powerhouse, and Pinterest as a visual search engine. The Pinterest...
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132. Eckis Edge: Monetization Strategies for Your Podcast
In today's enlightening episode with Whitney, we take a deep dive into the diverse avenues to transform your podcast passion into a viable source of income. If you've ever pondered on ways to make your voice resonate not just with content but also with value, this is the episode for you! Episode...
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131. Eckis Edge: The Power of Your Voice & Building a Personal Brand
Hosted by Whitney’s digital AI twin, in this episode we dive into the power of crafting your personal brand, using your adversity to your strength, and finding that authentic voice within. The sneak peak: The Power of Authenticity in Personal Branding: Going beyond visual aesthetics in a...
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130. Eckis Edge: Meet My Digital Twin!
In this premier episode of the brand new series, Eckis Edge, Whitney introduces her digital twin! Whitney’s very own twin, who will be leading the charge on the Eckis Edge series on the podcast. Highlights: Embracing the new era of AI, Whitney introduces a groundbreaking addition to the Eckis…
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129. Inside the Acquisition of Eckis Marketing with PR Powerhouse Anna Crowe
Anna Crowe is the founder and CEO of Crowe PR, a recognized public relations expert, best-selling author, speaker, and marketing faculty. For over 20 years, she has represented iconic brands around the globe, pivoting from a Big 4 CPA track to founding and scaling a national public relations...
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128. Holy Sh*t I Sold The Agency
Yep, you read that right. Eckis Marketing, my business of the last 6 years, has officially been sold. Holy shit! In today’s episode, I reflect on the ups, downs, and lessons I’ve learned while running the agency and chat about my vision for the future of Eckis Marketing, now in the hands of the...
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127. Redefining the Skincare Industry with Hannah Minardi and Austin Wiberg
In 2022, Austin Wiberg and Hannah Minardi, college friends turned business partners, saw a gap in the ever-growing personal care space. Together they launched Standard Self Care to create high-performance personal care products with formulas you can have the highest confidence in. Today they...
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126. 5 Things I Learned From My Fuck Ups in 2023
2023 was… a year. A lot of shit went down and a lot of mistakes were made. But you know what comes with making mistakes? Lessons. Although this year put me through the wringer, it also taught me some invaluable learnings that I wouldn’t trade for the world. Today I discuss: Being quick but not...
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125. Whit’s Holiday Wish List
The holiday season is here, and if you need any last-minute gift ideas for your friends and family, I've got you covered. Today, I'm sharing my ultimate holiday wish list, which includes all my favorites and must-haves that I've been obsessing over in 2023. Links: Oura Ring Birkenstocks Ice…
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124. How to Lower Cortisol, Reduce Stress, and Be Your Best Self with Holistic Health Coach Meghan Swidler
As a Cornell University graduate working for a hyper-growth tech startup, everything seemed great on paper for Meghan Swidler. But she often found herself feeling disconnected, lethargic, lonely, anxious, and low energy. After meeting with a naturopath who changed her life, she set out to change...
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123. From Fitness Influencer to 7-Figure Business with Katie and Ryan Dunlop
Katie founded Love Sweat Fitness to help women feel good faster and never be alone in their health and fitness journey. After losing 45 lbs and transforming her life, she was inspired to create a supportive online community and develop game-changing products that have made a splash in the health...
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122. How to Build a 7-Figure Business With Bossbabe Co-Founder Danielle Canty
In less than 4 years, Danielle Canty went from a small-town chiropractor to building one of the largest self-development brands in the world. As co-founder of Bossbabe, she has inspired over 4 million women to live more impactful lives and create incredibly successful businesses. She’s an expert…
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121. Reframing Your Mindset with Ayesha Sehra
Ayesha Sehra is the Founder & CEO Grow The Social LLC, a PR Agency based in Los Angeles, CA that specializes in Talent Management / Representation, Influencer Marketing, Strategic Brand Partnerships & Event Production. She is also a Content Creator & Podcast Host of top Mindset & Business…
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120. Spilling the Tea on My Death to a Decade 30th Birthday Event
Last month I threw myself the most epic “Death to a Decade” birthday event for my upcoming 30th birthday. That’s right, I said event, not party. From conception, planning, logo design, photoshoots, speeches, and more, in today’s episode, I’m spilling the tea on how I did it all and the amazing...
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119. How Mid-Day Squares Is Making CPG Sexy Again With Jake Karls
Jake Karls, co-founder of the vegan chocolate brand, Mid-Day Squares, along with his sister and brother-in-law, calls himself the "rainmaker" and resident Social-Personality. In 2018, the trio embarked on a mission to craft the world's inaugural Functional Chocolate Bars, aptly described as...
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118. Building a Brand vs. Growing a Business With Chelsea Moon
Over the last decade, Chelsea has had her hands in everything from influencer marketing, experiential and events, creating bespoke brand campaigns, to art collaborations with the likes of West Elm and Anthropologie, and becoming an angel investor and advisor for up-and-coming brands. As the first...
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117. The Journey from Blog to Brand with Taylor Love
Taylor Love is a style, beauty, and wellness influencer who is passionate about spreading love in a world that needs some light and positivity. Her podcast is titled "Girl Talk With Tay," where discussions revolve around various topics including spirituality, lifestyle, and social media. Taylor's...
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116. Understanding the Creator Economy with Kristen Bousquet
Kristen Bousquet is a Charlotte-based entrepreneur, content creator, and influencer mentor. At the age of 25, she sold her first business for $100k to pursue social media full-time. Since then, she has brought in over $400k from coaching and brand partnerships. Through her agency Soulcialmate…
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115. Turning 30: The 5 Lessons I Learned in My Twenties
My 30th birthday is right around the corner, and I'm feeling a whirlwind of emotions. On one hand, I'm absolutely buzzing with excitement as I prepare to dive headfirst into this new decade. I've got my fingers crossed for more cash in the bank, loads of success, a bunch of new friends, some epic...
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114. Inside the Mind of CEO & Business Development Coach Priscilla Presley
Priscilla Presley is the Co-Founder, CEO, and Head Business Development Coach at The Forward Female. She has coached and guided over 100 female entrepreneurs from idea conception to launch and has curated what is known as ‘The Forward Female Framework’ – a four-step success program that is...
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113. Lazy Girl Jobs, Quiet Quitting, and Work Life Balance with Gabrielle Judge
With over 100K followers on TikTok and Instagram, Gabrielle Judge is a content creator who debunks tech, money, and the future of work as we know it. Gabrielle helms a forward-thinking media entity, Anti Work Girlboss, that channels potent insights on careers of the future. She unearths…
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112. Scripting Manifestation: How To Write Your Dream Life
Have you heard of scripting? It’s one of the most powerful manifestation techniques and uses the law of attraction to help you call in abundance and make your dreams a reality. This hot shot episode is perfect for anyone who struggles with visualization, feels like their intentions aren't...
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111. The Link Between Money and Mental Health With Maia Monell
Maia Monell is the Co-founder and CRO of the Nav.it Money App. Nav.it is the ultimate fitness app for your finances, helping you build good habits to live financially well. When she's not pitching, selling, and building for Nav.it, Maia is the Vice President of the Monell Foundation and Vetlesen...
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110. How Mike Lee Turned His Autoimmune Battle Into a Thriving CBD Company
After a decade as a champion boxer, Mike Lee was diagnosed with an autoimmune disease that almost ended his career. Fed up with countless hospital visits and years on prescription medication, he immersed himself in the wellness world, learning everything he could about nutrition, mindset, and…
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109. Inside the Mind of Talent Agency Founder and CEO Pamela Zapata
Pamela Zapata is an NYC-based talent and marketing executive who brings a unique range of experience to the table, including over 12 years of mastering influencer strategy, integrated marketing, talent relations, casting, and production for some of the biggest networks, brands, and agencies in…
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108. Should You Be on Threads?
It's the episode you've been waiting for. We're talking about Threads, Meta's brand new social media app that may just put Twitter out of commission. As the owner of a creative communications agency and a social media enthusiast (maybe addict?), I knew I had to give it a try. After experimenting...
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107. Harnessing the Power of Masculine and Feminine Energy in Entrepreneurship
In today's episode of Under the Influence, it's just you and me as we explore the realms of masculine and feminine energies. What are they, and how can we use them in our personal and professional lives? As I approach my 30th birthday (slightly freaking out), I've been reflecting on my journey as...
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106. Inside the Mind of Creative Agency CEO Savannah Jordan
Meet Savannah Jordan, CEO & founder of Alpha Creative Agency, a marketing agency focused on creating powerful and impactful marketing strategies for their clients that lead to effortless visibility, brand recognition, authority, and sales. Savannah's background is in operations and marketing, and...
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105. From Sisters to Co-Founders: Building a Fashion-Forward Activewear Brand with Caroline and Lizzy Tierney
In today's episode, I chat with Lizzy and Caroline Tierney, sisters and co-founders of Daughter Lessons, a trend-forward, multi-purpose activewear brand on a mission to empower the next generation of women. Caroline, who started her career working in corporate America, and Lizzy, a professional...
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104. The Importance of Authenticity on Social Media with Hannah Huante
Today, I sit down with Hannah Huante, a blogger, content creator, podcaster, and all-around badass. She's the mastermind behind @howhanseesit and uses her blog as a hub to share all things fashion, lifestyle, beauty, and wellness. We have a refreshing conversation today about the state of the...
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103. Hot Shot: Will AI Take Your Creative Marketing Job?
In today’s episode, I chat about something that has been absolutely everywhere lately: AI. Specifically, as it pertains to the role of AI in entrepreneurship and creative marketing. There’s been a lot of talk and worry about the possibility of AI taking our jobs but can AI really replace human...
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102. How Working Through Trauma Can Make Your Business More Successful with Kristen Cipriano
Kristen Cipriano is a money-awakening mentor and 5D business mentor who helps CEOs develop their wealth identity and expand their income and impact. She specializes in the subtle energies of money, manifestation, and business and helps clients end unconscious cycles of sabotage or failure. They...
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101. Navigating Fear and Building Your Dream Life with Whitney Catalano
Whitney Catalano is an intuitive success and alignment coach passionate about helping people radically accept themselves and create a more fulfilling, purposeful, and ease-driven life. After experiencing her own struggles with personal fulfillment in 2020, Whitney left her career as a Registered...
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100. Becoming a Serial Entreprenista with Stephanie Cartin
In our 100th episode, Whitney interviews none other than the incredible Stephanie Cartin. In 2012, she left her corporate career to follow her passion and launch her first business, Socialfly. She is now the co-host of the Entreprenista Podcast and has co-founded several businesses such as...
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99. Hot Shot: 6 Lessons I Learned After 6 Years of Owning a Marketing Agency
In the 99th episode of the Under the Influence podcast, Whitney shares six major lessons she has learned from owning a marketing agency and being an entrepreneur for six years. She reflects on the numerous challenges and personal development that occurred during this time, and how she’s grown as…
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98. Pursuing Passions and Powerful Friendships with Sybil Clark-Amuti
Sybil Clark Amuti is an executive brand strategist, podcast producer and host, philanthropist, wife, and mother. For over 15 years, Sybil has delivered world-class strategy and brand direction to some of the world’s most renown personal, corporate, and philanthropic brands, such as Scholastic,...
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97. Creating Female Empowerment in Finance with Jennifer Pereira
Jennifer is a Founder, advisor, and Managing Partner & Investor at Celestial Group. Having previously founded a women-focused psychedelics company, she now specializes in empowering women through investing and works to make it accessible to everyone regardless of income in an effort to…
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96. Hot Shot: Essential Soft Skills You Need for Career Growth
Today, Whitney is diving into another Hot Shot episode about essential soft skills and how to use them to advance in your career. Through her own experiences, Whit highlights the importance of seeking out and mastering skills that may not be directly associated with your job title. She also…
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95. Mastering the Self: The Journey From Playboy Model to Manifestation Coach with Andrea Lowell
Andrea Lowell is a Self Mastery Coach from Long Beach, CA. After spending half of her life in the entertainment industry, she discovered that “having it all” doesn’t always result in happiness or fulfillment. She used her own struggle as the fertile ground for radical self improvement and…
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94. From Blogger to Marketing Strategist: Building a Successful Agency with Michelle Thames
Michelle Thames is an award-winning blogger turned online business and marketing strategist. She has helped catapult companies like the multi-million dollar beauty brand MIELLE Organics from startups to becoming household names by leveraging organic social media and digital marketing strategies....
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93. Hot Shot: Current Social Trends and the Ability to Pivot
In this episode, Whitney discusses her decision to revise the show format by introducing shorter, solo episodes that provide helpful tips and tricks related to business, spirituality, and mental health. She reflects on current trends in the marketing world such as shifts in the creator economy,...
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ABOUT THIS SHOW
Under the Influence Podcast dives into the power of influence. What is Influence? How does it impact our business community? And why do we let it affect our daily lives? Whitney Eckis, the founder of Eckis Marketing Agency, dives into the power of influence and aims to inspire and empower a positive impact. Between talking tips, tricks, latest trends and craft cocktails, Whitney uncovers the secrets of powerful individuals making serious money moves.
HOSTED BY
Whitney Eckis
CATEGORIES
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Frequently Asked Questions
How many episodes does Under the Influence Podcast have?
Under the Influence Podcast currently has 141 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Under the Influence Podcast about?
Under the Influence Podcast dives into the power of influence. What is Influence? How does it impact our business community? And why do we let it affect our daily lives? Whitney Eckis, the founder of Eckis Marketing Agency, dives into the power of influence and aims to inspire and empower a...
How often does Under the Influence Podcast release new episodes?
Under the Influence Podcast publishes regularly with 141 episodes available. Check the episode list for the typical release schedule.
Where can I listen to Under the Influence Podcast?
You can listen to Under the Influence Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Under the Influence Podcast?
Under the Influence Podcast is created and hosted by Whitney Eckis.
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