Unleashed Female Entrepreneurs

I just got back from Italy, and it is summer in Oregon now, the most beautiful time of the year here. The light stretches long into the evening, the river is warm, everything is alive. And I have spent the whole week thinking about something I cannot stop seeing. Once you see it, you cannot unsee it either.Here is what I noticed.I have clients right now, this same week, in this same summer, telling me that nobody wants to buy in the summer. Everyone’s on vacation, they say. Maybe I should just wait until fall.And I have other clients, the same week, the same summer, having five-figure weeks.Same season. Same economy. Same world. Completely opposite results.For a long time I would have gone looking for the difference in their strategy. A better funnel, a better offer, better timing. But that is not where the difference lives. The difference is in what each of them believes, and who each of them has decided to be.Let me show you.The first client does not love working in the summer. She would rather be at the river, and honestly, good for her. But here is the quiet thing that happens. Because she does not want to be selling, some part of her has decided that nobody wants to be buying. And a belief like that does not stay hidden. She transmits it. It is in the softness of her offers, the little shrug in her words, the way she lets everyone off the hook before they even decide. Without meaning to, she is giving her whole audience permission to wait. So they wait. She handed her belief to her buyers, and they handed it right back as a no.The second client is flipping houses this summer and she is lit up about it. She cannot wait for women to see what is possible. When she talks about her work, there is no hedging and no apology, just this clean certainty, like of course you would want this, of course now is the time. And her people feel it. They feel the conviction in their body before they ever read the price. And they say yes. She handed her belief to her buyers too, and they handed it back as a yes.Write this down, because it is the whole thing. Your buyers do not catch the market’s mood. They catch yours.There is no such thing as a slow season. There is only a slow belief.And your business, bless it, is loyal. It will go out into the world and find evidence for whatever you have decided is true. Decide that summer is dead, and your business will bring you a dead summer, gift-wrapped, just to prove you right. Decide that you are a woman people are lining up to work with, and watch who starts showing up.This is not woo. This is identity. Who you have quietly decided you are is leaking into every offer you make, every post you write, every conversation you have. And people are not really buying your service anyway. They are buying your certainty. They are buying the felt sense of a woman who knows she is worth it, and knows her work changes lives.So the question was never, is it a good time to sell. The real question, the only one that matters, is who are you being while you sell.If you read this and felt a little caught, good. That is not a problem to fix. It is a door to walk through. You do not have to manufacture confidence or fake an energy you do not feel. You just have to notice the belief you have been running, the one about summer, or about money, or about whether people really want what you do, and decide on purpose whether it is even true.Because the woman having the five-figure summer is not luckier than you. She is not more talented than you. She simply decided, and then she let her business catch up.It is summer. It is beautiful. And it can absolutely be your season, the moment you decide it is.If you are done waiting for fall, and you want help becoming the woman who sells from certainty, this is exactly the work I do. I am opening a few spots in Summer Sales this week, thirty days of making your offers and signing clients together, with me right beside you. Reply to this, or comment SUMMER, and I’ll tell you how it works. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

Building on Substack is one thing. Building a thought leadership ecosystem is another. In this 60-minute training we cover the structure, the collaboration advantage, and what it looks like when your publication becomes the home base for everything you do.What Day 30 Looks LikeYou have a live, fully set-up Substack that looks like you and works for you.Your pillars are clear. Your content is tagged. Your profile, your About page, your welcome email, all of it is positioned to attract the right people and move them toward your offers.You have a weekly content rhythm you can actually sustain, podcast, article, live stream, paid training, and you understand exactly what each piece is doing and where it points.Your paid membership is live. Your customer journey is mapped. And you know what to post, when to post it, and how to make the ask without it feeling like a pitch.You’re not guessing anymore. You’re building.This Is For Women Who Are ReadyYou might have decades of experience or you might be two years in. What you have is clarity about your work, commitment to the people you serve, and a real desire to build something that belongs to you. You are done waiting for the right moment.You are ready to be seen for who you actually are, build an audience that trusts you, and create income that reflects the depth of what you bring.If that sounds like you, you are in the right place.And as always,Be Real. Take A Stand. Change Lives.Patti This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

Expansion Require More Than VisibilityMost women building a business online are visible. They are posting. They are showing up. They are putting themselves out there every single day. And they are still not being seen the way their work deserves.There is a difference between being visible and expanding your capacity to be seen. Visibility is an action. Capacity is something you grow into. And that growth has a cost most people don’t talk about.Being visible and being seen are not the same thing.When you step into bigger audiences, more exposure, more eyes on your work, something happens that nobody prepares you for. It takes more energy than you expected. It surfaces things you didn’t know were there. And if you don’t understand what that means, you can mistake the stretch for a sign that you’re doing something wrong.The energy surge is telling you something.In this episode I talk about what it really means to expand into bigger visibility, what the energy surge is actually telling you, and why the meaning you give that experience determines whether it strengthens you or stops you.The people who need you are waiting.There are people who would love to work with you right now. They just don’t know you exist yet. This episode is about closing that gap and understanding that the stretch required to be fully known is not a problem to solve. it is the work itself. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

Most people are still treating Substack like a newsletter platform.I think it’s becoming something much bigger.Over the last 8 weeks, I have generated 5 high ticket sales from a relatively small Substack audience by using the platform very differently than traditional social media.Instead of chasing algorithms, disconnected content, and endless visibility strategies, she’s been building a connected ecosystem designed around trust, thought leadership, community, and meaningful conversation.In this livestream, I break down:• how I’m structuring my Substack ecosystem• the role Notes, articles, podcasting, livestreams, and paid subscriptions play together• why community is becoming more important than content alone• how high ticket sales are created through accumulated trust• the shift from random posting to building a body of work• what I believe is changing in online business right nowThis is not a theory-based training.It is a real-time look at what I’m is actively building, testing, refining, and learning as I explores Substack as a platform for thought leadership, visibility, and high ticket client growth.If you’ve been feeling disconnected from traditional social media, overwhelmed by constant content creation, or curious about how deeper trust and community are shaping the next era of online business, this livestream will give you a very different way to think about growth online.Upgrade to come to the Zoom training to learn how to set. up your publication and content flow to attract high ticket sales.If you’ve been feeling disconnected from traditional social media, overwhelmed by constant content creation, or curious about how deeper trust and community are shaping the next era of online business, this livestream will give you a very different way to think about growth online.And if you find yourself thinking,“I don’t just want to understand this. I want to actually build it.”My Substack Setup implementation program is designed to help entrepreneurs:• clarify their positioning• structure their publication• create a connected content ecosystem• build paid subscriptions• map their customer journey• and create a Substack designed to support long-term visibility, trust, and client growth.Session 1: Publication Strategy and Positioning We start with the foundation: who you’re writing for, what your Substack stands for, and how to position your publication so the right people find you and know immediately they’re in the right place.Session 2: Profile, Pillars, and Publication Setup We build it out. Your profile, your About page, your pillars (the themes your content lives in), your tags, your header, your welcome email. All of it set up with intention, not guesswork.Session 3: Content Plan and Tagging System We map your weekly content machine, podcast, article, live stream, paid training, and set up the tagging system that keeps everything organized and easy for your readers to navigate.Session 4: Customer Journey and Membership Strategy We build the path from free subscriber to paying client. Your paid tier, your membership strategy, what paid members get and why it’s worth it, and how your free content leads people there naturally.Session 5: Visibility and Lead Generation We go beyond your existing audience. Notes, restacks, collaborative lives, cross-publication features, the strategies that grow your subscriber base consistently without paid ads.Session 6: Monetization and Next Steps We connect everything to revenue. How to make offers inside your content without it feeling like a pitch, how to use your Substack to fill your high-ticket offers, and what your next 90 days look like.Sessions 7 & 8: Refinement and Implementation A full week to fine-tune what’s live, answer questions, and make sure nothing is left half-built.Be Real. Take a Stand. Change Lives.Patti Keating This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

Most women online are still trying to stay visible.But visibility and recognition are not the same thing.A post can get attention and disappear within hours. A reel can perform well and still leave no lasting association with your work. Meanwhile, some women are quietly becoming known for something specific. Their ideas spread. Their communities deepen. Their names become connected to a larger conversation.That is the shift we are talking about in this live.The difference between content creation and category leadership, why perspective is becoming more valuable in the AI era, and how women with real lived experience are uniquely positioned to build powerful publications and movements online right now.We’ll also talk about why I believe platforms like Substack are changing the way modern women build trust, community, and businesses people actually remember.If you would like to join us for Friday’s deeper training on how to build a Substack publication people read, remember, and buy from, join the subscription below.And if you already know you want hands-on support building your publication, structuring your content, and connecting your Substack to your offers and business ecosystem, enrollment is open now for the next Substack Setup Group Coaching experience starting soon.Be Real. Take a Stand. Change Lives.Patti Keating This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

Some publications grow because they give people something to return to.Not just information. Perspective.Not just content. Connection.In this episode, Patti Keating breaks down why some Substack publications quietly become movements while others stay invisible, even when the content is good.You’ll hear the real reasons audiences subscribe, stay engaged, share your work, and eventually buy from you. Patti also explores the shift happening online right now and why women with depth, experience, and a clear point of view are uniquely positioned to grow on platforms like Substack.This conversation covers:• Why visibility alone is not enough• The difference between posting and building authority• Why perspective matters more than polished content• The role of trust, consistency, and identity in audience growth• How strong publications create buyers, not just subscribers• Why community and collaboration matter more than everIf you’re building a business around your voice, ideas, expertise, or leadership, this episode will help you understand what actually makes people pay attention and come back for more.Join me this Friday as we go deeper into this inside Curate A Community Of BuyersWant to setup your Publication to bring in buyers? Join me for The Substack Setup!Over 3 weeks we meet twice a week as a small group. The fourth week is for questions, fine-tuning, and implementation.Session 1: Publication Strategy and Positioning We start with the foundation: who you’re writing for, what your Substack stands for, and how to position your publication so the right people find you and know immediately they’re in the right place.Session 2: Profile, Pillars, and Publication Setup We build it out. Your profile, your About page, your pillars (the themes your content lives in), your tags, your header, your welcome email. All of it set up with intention, not guesswork.Session 3: Content Plan and Tagging System We map your weekly content machine, podcast, article, live stream, paid training, and set up the tagging system that keeps everything organized and easy for your readers to navigate.Session 4: Customer Journey and Membership Strategy We build the path from free subscriber to paying client. Your paid tier, your membership strategy, what paid members get and why it’s worth it, and how your free content leads people there naturally.Session 5: Visibility and Lead Generation We go beyond your existing audience. Notes, restacks, collaborative lives, cross-publication features, the strategies that grow your subscriber base consistently without paid ads.Session 6: Monetization and Next Steps We connect everything to revenue. How to make offers inside your content without it feeling like a pitch, how to use your Substack to fill your high-ticket offers, and what your next 90 days look like.Sessions 7 & 8: Refinement and Implementation A full week to fine-tune what’s live, answer questions, and make sure nothing is left half-built.Be Real. Take a Stand. Change Lives.Patti Keating This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

We are in day two of the Substack Challenge and there’s a few things I want to share with you because we have a phenomenal opportunity right now to get our work out on this platform, to be seen deeply for who we are, to be heard, to be paid.And yesterday...On day one of The Substack Challenge, we talked about why Substack isn’t just another platform.It’s a media home base instead. A place for women who are leading movements because together, when we join our movements together, the world will completely change.And that’s what I believe Substack is a catalyst.So I want you to consider today, what is your movement?What do you really stand for?What do you want to be known for?What will you use this amazing platform to create?The women who are paying attention to this opportunity where their voice matters are the ones leading the way. I’m all in.I hope you are too.PattiP.S. I’m putting together a 6 month mastermind for women to support one another here as they lead their movements. If you would like to know more about it, the link is below. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

If you feel like you’re always creating content but it’s not turning into clients, this is why.Most content is created in isolation. One post, then another, then another… with no connection between them and no clear path to paid work.In this episode, I break down the Take A Stand Flywheel and show you how one idea can be used across your Substack, social media, and email to create consistent visibility, real conversations, and client opportunities.You’ll learn how to:* build around one core idea each week* repurpose without repeating yourself* create content that leads somewhere* and use conversations to guide your next stepsThis is about working with what you already have and making it actually produce results.If you want to build this into your business, join me inside The Curate A Community Of Buyers Membership.That’s where we apply this in real time and turn your content into a system that brings in clients. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

You can show up consistently, share thoughtful ideas, and put real care into what you create, and still not see it lead to conversations or sales.What’s happeningWhen someone reads your content, they are trying to make sense of it in a very practical way.They’re asking themselves, even if they don’t realize it:* What does she actually do?* Is this for me?* How would this help me?If those answers aren’t clear, they don’t move forward. They move on.Why content alone doesn’t workContent gets attention. But attention by itself doesn’t create clients.What creates clients is clarity. When someone understands what you do and can see how it connects to them, that’s when a decision becomes possible.Without that, even strong content gets missed.The shift that changes your resultsWhen your work is set up in a way that makes it easy to understand, the experience is completely different.When your message is clear, people don’t just read and agree. They see themselves in what you’re saying, understand why it matters, and feel confident about the next step. That’s when they reach out.This is exactly what I’m teaching live this week inside:Turn Your Content Into ClientsIn this training, I walk through what actually needs to be in place for content to lead to clients, and why most people are missing this piece.If you’ve been showing up and not seeing it translate into real opportunities, this will help you see where the gap is.Let’s get your work clear enough that people understand it and choose to work with you.If that’s what you want, you can join here: This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

Do People Know Within Seconds Who You Are?This is the question I want to start with, because it drives more of your results than most people realize. When someone lands on your profile, your page, or your content, do they know within seconds exactly who you are, who you serve, and why you?For most people, the answer is no. Their message isn’t specific or unmistakable enough to create that kind of clarity. And that lack of clarity is not a small issue. It is the thing shaping your results right now.Why Clarity Matters More Than VisibilityThe reason this matters so much is because of the environment we are operating in. Attention is the scarcest resource there is. Your ideal client is scrolling past hundreds of pieces of content every single day, and she is not stopping to figure out if you might be for her.She stops when something hits. She stops when something feels clear, direct, and relevant. That moment where she pauses and thinks, this is for me, I want to know more, only happens when your message is unmistakable.And that level of clarity comes from taking a stand on who you are and who you serve.Taking a Stand Is a Growth StrategyTaking a stand is often misunderstood as a branding exercise, something that makes your content sound better or more polished. But in reality, it is a business growth strategy. It determines who you attract, how quickly they recognize themselves, and whether they take the next step.At its core, it comes down to one distinction. A clear stand attracts buyers, and a vague positioning statement attracts browsers. That difference is what separates an audience that engages from an audience that converts.The Difference Between Browsers and BuyersA browser is someone who finds your content interesting. They might follow you, like your posts, or open your emails. They consume what you create because it is valuable, but nothing you are saying is speaking directly to their situation or identity in a way that compels action.A buyer has a completely different experience. When they land on your content, they feel found. They do not just feel interested. They feel recognized. It feels like you are speaking directly to them and their situation, and they begin to imagine what it would be like to work with you.That feeling of recognition is what a clear stand creates. It is the difference between growing an audience and converting that audience into clients.What Actually Moves the NeedleWhen I look back at my own business and the growth I have created over the years, the pattern is clear. Every time I became more specific, more direct, and more willing to say exactly who I was for, my results improved.It felt counterintuitive at the time. It always does. There is a natural tendency to want to stay broad so you can reach more people. But in practice, the opposite is what works. The more specific and clear you are, the more powerful your message becomes.The Three Elements of a Stand That ConvertsThere are three elements I focus on with my clients when we build a stand that actually functions as a growth strategy. Each one plays a role in how your message lands.The first is your values. Not the surface-level story of how you got here, but the deeper reason behind your work. What you believe, what you stand for, and why this work matters to you. When you look at all the ways you could make money, why did you choose this?Your values are your platform. They shape your perspective and give your message depth. When your positioning is built on what you actually believe, it no longer feels like a strategy. It feels like an expression of who you are, and that is what creates connection.Why Values Create RecognitionFor me, this work came from a very real place. I was a single mom with four kids, and I held a strong belief that women should be able to make money, build something meaningful, and raise their children without shrinking or waiting for permission.That belief is still underneath everything I teach. My core values are freedom and self-expression, and my work is built around helping women create freedom by expressing who they are. The women who are meant to work with me can feel that immediately. There is nothing to convince, because they already recognize themselves in it.The Power of SpecificityThe second element is knowing exactly who you are speaking to. Not a general audience or a broad demographic, but a real person at a specific point in their journey. When you can describe her experience, her frustration, and what she is navigating, she feels seen.The more specific you are, the easier it is for the right person to recognize herself in your message. And that recognition is what creates movement. A woman who feels found is much more likely to take the next step.Why Conviction Changes EverythingThe third element is conviction. You can have the right message, but if you soften it or qualify it, it loses its power. Taking a stand means saying what you believe in the way you actually believe it.This is where many women hesitate. They worry about being too direct, too specific, or too polarizing. But that directness is exactly what your buyer is looking for. She is tired of vague messaging and is drawn to someone who speaks clearly and confidently.What Happens When You Bring It All TogetherWhen these three elements come together, everything shifts. Your content becomes easier to create because you are no longer trying to figure out what to say. You are expressing something you already know to be true.Your conversations with potential clients become more natural because you are not trying to convince anyone. You are simply describing your work and allowing the right people to step forward.And your sales begin to move because the people entering those conversations already feel a sense of alignment before the conversation even starts.Why This Is the Most Efficient Strategy You HaveTaking a stand is not just about feeling more aligned in your business. It is one of the most efficient ways to grow. It acts as a filter, bringing the right people in and allowing others to self-select out.Over time, it compounds. Each piece of content builds a clearer position in your market, making it easier for people to recognize you and what you stand for. Instead of attracting general attention, you begin attracting the right attention.Your Next StepIf this is something you are ready to work on, this is exactly what we will be focusing on next. We will look at where your message is unclear, where you may be softening your position, and how to build your stand from a place that feels true.From there, we will refine how you express it so it lands with clarity and conviction. This is the work that allows people to find you, recognize themselves in your message, and move forward with confidence.If you are already inside, I will see you there. If not, this is a powerful time to step into it and start doing this work in a deeper way. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

Episode Summary:Most business owners are not struggling because they aren’t good at what they do.They’re struggling because people don’t understand what they do.In this episode, Patti breaks down why strong, experienced professionals are being overlooked and what actually makes someone recognize you as the person they want to work with.Drawing from a live training with professionals across industries, Patti shares the real gap between effort and results, and why clarity, not more visibility, is what leads to clients.In This Episode:Why most businesses don’t have a lead problem, they have a messaging problemThe difference between explaining what you do and saying something people feelWhy copying other people’s messaging never worksHow to uncover what you actually stand for underneath your workWhat your clients are thinking before they ever reach outWhy people buy based on emotion and justify with logicHow objections often reveal the real reason someone should buyWhy going deep is more effective than trying to be everywhereKey Ideas:People don’t buy based on information aloneThey buy when they feel understoodClarity converts faster than expertiseIf people can’t repeat what you do, they can’t refer youThe businesses growing right now are going deep, not broadReady to Go Deeper?If this episode resonated, the next step is learning how to apply this to your own business.Join me this Friday for:The Take A Stand ShiftA live training where we’ll get clear on how to communicate what you do so people understand it, remember it, and choose you. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

In this episode, Patti explores the shift happening in the coaching and transformational business space and why so many women are feeling the limits of building deep, meaningful brands inside shallow digital environments. She unpacks the growing mismatch between transformational work and platforms designed for speed, performance, and constant visibility and makes the case for a different model rooted in trust, thought leadership, and intentional community building.If you’re building a brand around nuance, depth, and real human connection, this conversation will challenge how you think about marketing, audience growth, and what it actually means to create a community of buyers.In This Episode, Patti Covers:* Why coaching isn’t disappearing, but the way people want to be supported is changing* The decline of guru-driven authority and the rise of self-trust in the buyer journey* Why so many brilliant women feel friction trying to market deep work on social media* The difference between building for attention and building for buyer resonance* Why social platforms often flatten complexity, intimacy, and sustained trust* How Substack can function as more than a newsletter platform* Why curation matters more than audience size in today’s market* What it means to build a community of buyers, not just an audience of followers* How a more intentional brand environment can strengthen trust, depth, and long-term business growthWant to Go Deeper?If this episode resonated,Patti expands on these ideas inside Curate A Community Of Buyers, her paid Substack membership for women who want to build more intentional brands, gather the right people around their work, and create a community that supports both trust and sales.Inside Curate, you’ll explore:* How to use Substack as a brand environment, not just a content platform* Ways to strengthen your voice, point of view, and thought leadership* How to curate a more resonant community around your business* The role of trust, discernment, and relationship-building in attracting buyers* A deeper approach to audience growth rooted in alignment, not just scaleJoin Curate here: https://pattikeating.substack.com/subscribeThis is your invitation to stop building for the algorithm and start building the kind of room your work actually deserves. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

Visibility matters. But the kind of visibility you create matters more.If you’ve been showing up, posting, and trying to be consistent, but not seeing the results you want, this will shift how you think about everything.In this live, I break down how to move from visibility for attention to visibility that actually creates connection, builds trust, and curates a community of buyers. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

In this episode, I talk about what it feels like to be visible and why fear shows up when you start using your voice. I share a different way to look at the fear that keeps people from being seen, and how to approach speaking using my CEO method so it actually creates clients. We sometimes hold back and try to make things perfect. That is when we end up performing instead of connecting.This episode will show you Why fear and excitement can feel the same and what that means for you • What actually happens when you start speaking and being seen • How to approach speaking as a coach, not just a presenter • The CEO method: connect, engage, and make an offer • A simple way to take action and be visible todayYour next client is waiting for you to be seen.Ready to reach more people and have them actually understand how you help?Join us inside CURATE A Community Of Buyers where we apply these strategies together.You get:* Weekly live trainings where I teach you how to curate a community to grow your business.* Your complete eCODE Foundation Of YOU Assessment with a 4 part video training to walk you through your foundation.* Curate A Community Guide and Templates* 30 day challenges with daily prompts starting in April* The Identity Shift* Resonate* The Spring SprintAnd most importantly, go be visible today! This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe

Hey, I’m Patti Keating.I’ve spent over two decades building a business helping women turn who they are into work that actually works.If you’re here, you already know this:Your business isn’t a job. It’s a reflection of who you are.Why I’m HereI’ve built my business through connection, conversation, and real work.Not trends. Not performance. Not trying to keep up with what everyone else is doing.And I’ve watched a lot of women build businesses that look good…but don’t feel like them.They’re saying the right things.Doing what they’ve been taught.But something isn’t landing.That’s the gap I care about.What This Is AboutThis space is about four things:Be real.Take a stand.Change lives.Live well.We talk about identity, expression, business, and the life you’re actually building.Be real — who you are is the foundation of your businessTake a stand — your voice becomes clear when you stop editing yourselfChange lives — your work needs structure so it can actually scaleLive well — your business should support your life, not take it over.Join me on Substack: https://pattikeating.substack.com/Join me on Substack: https://pattikeating.substack.com/ This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit pattikeating.substack.com/subscribe