PODCAST · arts
Unpopular Opinions with Sandra Coan | A Photography & Business Podcast
by Sandra Coan
The go-to podcast for maternity, newborn and family photographers looking for insight into the art and business of photography. Sandra Coan is an award winning photographer, industry educator and best selling author with over 25 years experience working in the photography industry. On this podcast, she's sharing every thing she's learned over the course of her career. No holding back. No gate keeping. Just real talk and honest opinions, even if they're unpopular.To learn more visit: www.sandracoanstudios.com Instagram: @sandracoan
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How to Photograph the Holidays, Even When the Light is Terrible!
The holidays are coming up and that means holiday photos! But how do you capture that fabulous holiday ambience when the light is terrible?We're going to talk about the challenges of lighting holiday photos and my tips and tricks (yes, we're talking about off-camera flash) for conquering them!The holidays are full of real emotional, beautiful moments and they deserve to be photographed well! It's a little tricky to learn lighting on a podcast so I'm starting a lighting series tackling holiday lighting on my Instagram!Follow along with my new Festival of Lights series starting next week!And if you want to get a head start on your in home lighting, be sure to check out my course, Lighting on Location: Off Camera Flash for In-Home Photographers, currently 50% off for a limited time!Lighting on LocationFind me on Instagram
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Why "Charge Your Worth" is Terrible Advice
Unpopular opinion: I think "charge your worth" is terrible advice. Do you think you have a pricing problem? Let's talk about it!Here is that pricing worksheet I talked about:https://sandra-coan-photography.kit.com/99cf778aefYou do not have to figure this out on your own! Check out my free webinar for more information:Sandracoanstudioslearn.sandracoanstudios.com/wm-freeworkshop
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Why Natural Light Isn't Always Better
My goal with this podcast is to challenge industry myths, question the so-called ‘rules,’ and talk about what really works when it comes to building a photography business- based on my almost 30 years of experience.And today’s unpopular opinion is this: natural light isn’t always better. Grab my equipment list and get 10% off on you Westcott Lighting GearGet 50% Lighting on Location: Off Camera Flash for In-Home Photographers
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We All Start as Beginners
It's important to remember that we all start as beginners!This week we're talking about the comparison trap, how to grow your business, and what I wish I could have told myself when I was first starting out.Ready to elevate your photography business? Follow this link to book a call with Sandra to learn more:
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How to Attract and Book More Photography Clients
Hi friends! This week on the the podcast, we're going to talk about how to attract clients who are happy to pay what you're worth.I call it the "Tripod Framework" ' - three simple pillars that transform your photography business.This is the exact system I used to go from borrowing gear to building a six-figure photography business.Ready to elevate your photography business? Follow this link to book a call with Sandra to learn more: https://calendly.com/sandracoaneducation/sandra-coan-certification?month=2025-10
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Why Are So Many Female Photographers Bullied on the Internet?
Hey friends, it’s Sandra, and today I want to talk about something that’s been showing up a lot in my world lately — and maybe in yours too. It’s something that I think deserves an honest conversation. So buckle up, because we’re diving into a topic that’s part rant, part reflection, and totally from the heart.SHOWNOTES: https://sandracoanstudios.com/why-are-so-many-female-photographers-bullied-on-the-internet/
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29: Complete Guide to Family Photography
I've spent the last year writing my new book, The Complete Guide to Family Photography, and on today's episode I'm sharing a little about the writing process as well as what's inside the new book!Publication date is Dec. 9th, 2025, but you can pre-order now! Just follow the links below!AmazonBarnes & NobleRockyNook
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28: Off-Camera Flash: Which is the Best Class for Me?
So you want to learn about off-camera flash but you're not sure which is the best class for you? This week on the podcast I'll break down exactly which class is best for you when it comes to learning how to create beautiful light with strobes and flash. SHOWNOTES https://sandracoanstudios.com/off-camera-flash-for-beginners-which-is-the-best-class-for-you/ BLOG POST: https://sandracoanstudios.com/off-camera-flash-for-beginners-which-is-the-best-class-for-you/ LIGHTING ON LOCATION https://www.sandracoaneducation.com/lighting-on-location THE MISSING LINK https://www.sandracoaneducation.com/strobes-and-flash-for-newborn-photography SANDRA COAN CERTIFICATION https://sandracoanstudios.com/
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27: How To Balance Flash and Christmas Tree Lights
Now that Thanksgiving is over, we are ready for the holiday season. For photographers this can be a really busy time of year. One of the requests I get a lot this time of year is taking pictures of families in their homes in front of their Christmas trees! These can be really beautiful, festive photos BUT lighting them is difficult. Keep listening to learn exactly how to master this tricky lighting situation! SHOWNOTES https://sandracoanstudios.com/how-to-balance-flash-and-christmas-tree-lights/ BLOG POST: https://sandracoanstudios.com/two-steps-to-taking-perfectly-lit-photos-with-your-christmas-tree/ LIGHTING ON LOCATION https://www.sandracoaneducation.com/lighting-on-location
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26: Can Group Coaching Help Your Photography Business?
This week on the podcast we are focusing on the power of group coaching! A big component of what we do in Sandra Coan Certification is group coaching. We have two group coaching calls each and every month, and these are unscripted, unplanned conversations. I think these calls are amazing, but I know a lot of people haven't had the experience of being on one of these call before or maybe you're a little unsure of what it means. So today on the podcast, I am sharing the recording from a recent group coaching call inside of Sandra Coan Certification. SHOWNOTES https://sandracoanstudios.com/can-group-coaching-help-your-photography-business/ LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Apply Now: https://sandracoanstudios.com/apply-now
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25: How to Find More Photography Clients
Hi friends, welcome back to the podcast! Today we are talking about booking clients as a photographer. If you are not finding clients OR you aren't getting the kind of clients you my want, you have a marketing problem! But the kind of marketing problem you have might surprise you! SHOWNOTES https://sandracoanstudios.com/how-to-find-more-photography-clients/ LINKS Free Training: How To Book More Photography Clients Without Spending All Your Time Marketing! Sandra Coan Certification Program: https://sandracoanstudios.com/certification Apply Now: https://sandracoanstudios.com/apply-now
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24. How To Market and Sell Your Mini Sessions
Today we are talking mini sessions. Mini sessions are a hot topic - people either love them or hate them! I personally love mini session and I want to teach you how to run really profitable mini sessions this year. Keep listening to learn more! SHOWNOTES https://sandracoanstudios.com/how-to-market-and-sell-your-mini-sessions/ LINKS The Mini Method Sandra Coan Certification Program: https://sandracoanstudios.com/certification
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23. Are Photography Retreats Worth It?
Hi friends! On this episode, I brought members of Certification together to chat about our photography retreat this past July. We discuss key takeaways and discuss why in person retreats are so beneficial. Reminder: applications for Sandra Coan Certification are open! Read the shownotes here: https://sandracoanstudios.com/are-photography-retreats-worth-it/ Follow this link to apply: https://www.sandracoaneducation.com/scc-application And be sure to reach on Instagram! I'd love to chat!
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22. Welcome Back and Whats to Come!
I'm back from my summer sabbatical and have some great episodes planned for you this fall! On this episode I'm sharing about the exciting things that happened over the summer, and giving a sneak peek into the episodes I have planned for the rest of the year. Also, applications for Sandra Coan Certification are open! Follow this link to apply: https://www.sandracoaneducation.com/scc-application And be sure to reach on Instagram! I'd love to chat! https://www.instagram.com/sandracoan/
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21: The Myth of Work/Life Balance
I started my photography business in 1999, and I had my twins in 2006. So I had been in business for a while before becoming a mom and I remember feeling super worried about how I was going to run a business while also being a good mom once they were born. I was afraid the business would take too much time and would pull me away from my kids. I was worried that my kids would pull me away from the work I need to do in my business. And I worked really hard to design the perfect work/ life balance. Well, those twins turned 18 last month, and they graduated from high school a few days ago, and what I’ve learned over the past 18 years is that perfect work/life balance is a myth! And so on today’s podcast, thats what I’m going to talk about! SHOWNOTES https://sandracoanstudios.com/2024/06/18/the-myth-of-work-life-balance/ LINKS How to Book More Photography Clients Without Spending All Your Time Marketing Sandra Coan Certification Program: https://sandracoanstudios.com/certification
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20: What Every Photographer Needs to Know about SEO
This week on the podcast, I chatted with photographer and SEO expert, Liz Putnam. Liz is a Sandra Coan Certified photographer and is teaching a workshop at our upcoming Certification Retreat. Stay tuned to hear her tips for photographer getting started with SEO! SHOWNOTES https://sandracoanstudios.com/2024/06/11/what-every-photographer-needs-to-know-about-seo-with-liz-putnam/ LIZ PUTNAM SEO 3 Day Challenge: https://lizputnam.com/sandra/ Website: lizputnam.com Instagram: @liz_putnam_ LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Apply Now: https://sandracoanstudios.com/apply-now
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19: Is Sandra Coan Certification Worth It?
Last week I hosted an “Open House” Zoom call for people who had questions about Sandra Coan Certification, and several of our current members joined the callNow, it’s one thing for me to slide into your inbox and tell you how great Sandra Coan Certification is. It’s another thing entirely to hear what the people who are in the program have to say! Here are some of the take-aways the call! SHOWNOTES https://sandracoanstudios.com/2024/05/21/is-sandra-coan-certification-worth-it/ LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandra-coan-photography.ck.page/9ab555c6ae From Doubt to Dollars: How To Overcome Imposter Syndrome While Building A Dream Photography Business https://sandracoanstudios.com/free-training
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18: Do You Need a Certification to Be a Successful Photographer?
We’re opening applications for Sandra Coan Certification is just two weeks! And so on today’s episode, I’d love to talk discuss the elephant in the room in regards to that program which is, do you need a certification to be a professional photographer? And are there any benefits to having one? Is it actually necessary? So if you are considering joining the Sandra Coan Certification program, or any other certification program, this episode is for you! SHOWNOTES https://sandracoanstudios.com/2024/05/07/do-you-need-a-certification-to-be-a-successful-photographer/ LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandra-coan-photography.ck.page/9ab555c6ae From Doubt to Dollars: How To Overcome Imposter Syndrome While Building A Dream Photography Business https://sandracoanstudios.com/free-training
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17: Sandra Coan Certification Review
One of the benefits about being in the Sandra Coan Certification program is the opportunity to have one-on-one meetings with me as you work through the program. I know a lot of people have questions about what the one-on-one calls are like, so you can listen to one! Sit down with me and Laura Watts Walsh to talk about Certification! SHOWNOTES https://sandracoanstudios.com/2024/04/30/sandra-coan-certification-review/ LAURA WATTS WALSH https://www.instagram.com/laurawattswalshphoto/ https://www.laurawattswalsh.com/ LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandra-coan-photography.ck.page/9ab555c6ae
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16: How To Run a Successful Photography Business WITHOUT Marketing
I’m going to let you in on a little secret. I work with over 150 clients a year, and I don’t do any active marketing for my studio. So, on today’s podcast, I’m going to tell you exactly how I’m able to get away with that… and I’m going to walk you through the exact method I set up for myself YEARS ago, that makes it possible for me to have a successful photography business WITHOUT doing the marketing busy work! LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandra-coan-photography.ck.page/9ab555c6ae From Doubt to Dollars: How To Overcome Imposter Syndrome While Building A Dream Photography Business https://sandracoanstudios.com/free-training
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15: AI and Your Photography Business
One of the big changes to hit the photography industry recently is AI. Recently, I shared a post in one of my FB groups about how I’ve been using it in my business, and got a comment about how it’s going to be the end of the photography industry and we should all beware. So, on today’s episode, I’m going to share my thoughts on AI: how it hurts us, how it helps us, and how to use it wisely in your photography business SHOWNOTES https://sandracoanstudios.com/2024/04/16/ai-and-your-photography-business-how-it-hurts-how-it-helps-and-how-to-use-it-wisely/ LINKS Imagen AI https://imagen-ai.com/?ref=sandracoan Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist
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14: The Secret to Success in Your Photography Business
The secret to your success is NOT your technical skill. It is NOT your marketing know-how either. It’s your confidence.Confidence is the key to making your dreams come true. It is the bridge between wanting and having. And on today’s episode, I’m going to share what I’ve learned over the course of my 25 year career about how to get it. SHOWNOTES https://sandracoanstudios.com/2024/04/02/the-secret-to-success-in-your-photography-business/ LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist From Doubt to Dollars: How To Overcome Imposter Syndrome While Building A Dream Photography Business https://sandracoanstudios.com/free-training
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13: Composition for Newborn and Family Photographers with Rebecca Hunnicutt
Welcome to Unpopular Opinions! I'm Sandra Coan, an award-winning photographer, and in this episode, I talk with my friend, Rebecca Hunnicutt. Rebecca Hunnicutt is a photography educator who teaches photographers at all levels how to turn ordinary locations into extraordinary images with confidence and ease, AND how to further elevate those images with post processing. She's also a lifestyle family and children's photographer based in Portland Oregon capturing joy filled images of families and today's contemporary kids at local preschools. Join us as Rebecca walks us through her process and we touch on the importance of moving your body, identifying patterns in your work, and finding your signature style. LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist Rebecca Hunnicutt Webinar: Three common composition mistakes and why to avoid them Course Link: Composition & Color | Turn Ordinary Locations Into Extraordinary Images Website: https://www.hunnicuttphotography.com Instagram: https://www.instagram.com/rebecca.hunnicutt.education https://www.instagram.com/rebecca.hunnicutt.photography
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12: How to Run an Ethical Photography Business
There is so much I love about the photography industry. I love art. I love what this career has given me. I love the life I’ve been able to build because of what I do. And I’ve met some truly creative, wonderful people because of this job. But like all industries, the photography space has a dark side as well. It can be very competitive. And competition can sometimes bring out the worst in people. So, on today’s episode, I want to talk about how to stay above it all, and run an ethical photography business that is inline with you and your values. SHOWNOTES https://sandracoanstudios.com/2024/03/19/how-to-run-an-ethical-photography-business/ LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist From Doubt to Dollars: How To Overcome Imposter Syndrome While Building A Dream Photography Business https://sandracoanstudios.com/free-training
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11: What Does It Mean to Take "Authentic" Portraits?
What does it mean to create “authentic” photos as a newborn and family photographer? I can not tell you how many photography groups and forums I have been in where people have talked about authenticity, and specifically how the reason that they don’t work in a studio, or use artificial light is because they want to take “real” photos or authentic images. So, what does authenticity even mean? And is it possible to get real, authentic photos as a studio photographer? SHOWNOTES https://sandracoanstudios.com/2024/03/12/what-does-it-mean-to-take-authentic-portraits/ LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist From Doubt to Dollars: How To Overcome Imposter Syndrome While Building A Dream Photography Business https://sandracoanstudios.com/free-training
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10: How I Overcame Imposter Syndrome
Hi friends! On this episode of the podcast, we are talking about imposter syndrome. As a self-taught photographer, I struggled for years with imposter syndrome. Now it it my mission to eliminate imposter syndrome in my communite by building confidence using the Do, Be, Have approach. SHOWNOTES https://sandracoanstudios.com/2024/03/05/how-i-overcame-imposter-syndrome/ LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist From Doubt to Dollars: How To Overcome Imposter Syndrome While Building A Dream Photography Business https://sandracoanstudios.com/free-training
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9: Unpopular Opinions with Kenna Klosterman
Welcome to Unpopular Opinions! I'm Sandra Coan, an award-winning photographer, and in this episode, I talk with my friend, photographer and mindfulness educator, Kenna Klosterman. The conversation touches on the challenges of managing expectations and self-judgment and the value of mindfulness practices. LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist Kenna Klosterman: Kenna Klosterman is a travel & portrait photographer, tour leader, educator and international emcee. For over a decade she hosted 1000+ CreativeLive workshops, classes and podcast episodes across the subjects of photography, filmmaking, graphic design, art and entrepreneurship. Practicing a life of presence on Whidbey Island in the Pacific Northwest, Kenna leads mindfulness retreats and teaches meditation. She loves nothing more than to hold space for people to have creative and transformational experiences around the globe. @kennaklosterman http://www.kennakphoto.com
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8: Five Tips For Marketing Your Photography Business
Whenever I ask photographers what their number one struggle is, the answer is always the same! Marketing. And I get it! No one is born knowing how to market themselves. It’s definitely a learned skill and it can feel intimidating. In fact, a lot of people feel so overwhelmed when it comes to marketing that they just choose not to do it, relying on their photos alone to find them clients. And that, my friends, is a really bad idea. So on today’s episode, I’m going to share 5 tips for marketing your photography business! SHOWNOTES https://sandracoanstudios.com/2024/02/20/five-tips-for-marketing-your-photography-business/ LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist
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7: Is the Photography Industry Dying?
I’ve seen a lot of talk lately on social media and in Facebook groups about the state of the photography industry and whether or not it’s dying. People are worried about the economy, people are noticing things changing and they are freaked out. So, on today’s episode, I’m chiming in and sharing my thoughts about the health of the photography industry based on my 25 years of experience. SHOWNOTES https://sandracoanstudios.com/2024/02/13/is-the-photography-industry-dying/ LINKS Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist
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6: How to Balance Motherhood and Your Photography Business
Okay all of you business moms out there, this episode is for you. I started my business in 1999, six years before I had my twins. But I remember being worried about how I was going to manage my business and continue to grow once they were born.I know I'm not alone. So on today’s episode, I’m going to share what I’ve learned now that my twins are 18 about balancing motherhood and my career! SHOWNOTES https://sandracoanstudios.com/2024/01/23/how-to-find-photography-clients/ LINKS Apply Now! https://sandracoanstudios.com/apply-now New Website: https://sandracoanstudios.com/ Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist
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5: Unpopular Opinions with Rachel Larsen Weaver
Welcome to Unpopular Opinions! I'm Sandra Coan, an award-winning photographer, and in this episode, I chat with the talented Rachel Larsen Weaver. We discuss the power of storytelling in photography and the key to long-term success. Rachel shares her unique approach of combining writing with photography through a weekly newsletter, fostering a deep connection with clients. And keep listening till the end to hear us share some unpopular opinions of our own! SHOWNOTES https://sandracoanstudios.com/2024/01/30/unpopular-opinions-with-rachel-larsen-weaver-and-sandra-coan/ WHERE TO FIND RACHEL Instagram Account:@rachel.larsen.weaverWebsite link:https://www.rachellarsenweaver.com/ LINKS Apply Now! https://sandracoanstudios.com/apply-now New Website: https://sandracoanstudios.com/ Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist
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4: How to Find Photography Clients
Hey, fellow photographers! Struggling to land clients? We've got your back on the podcast today. It's all about nailing that communication game. Think your portfolio is a bit all over the place? We're diving into that. From having a consistent look to upgrading your tech skills, we're spilling the beans on how to make your work stand out. But hold up, it's not just about the pics. We're talking about your website, blogs, and even those Instagram captions. Are you addressing what your clients care about? Because that matters! Feeling a bit lost? No worries! Slide into our DMs or check out our SCC program. We're all about giving you the lowdown on how to level up both your visuals and your words. Your work deserves that spotlight, and we're here to guide you! And an important announcement: Applications are currently open for Sandra Coan Certification! Applications are reviewed as they come in and there are a limited number of spots so get your application in today. SHOWNOTES https://sandracoanstudios.com/2024/01/23/how-to-find-photography-clients/ LINKS Apply Now! https://sandracoanstudios.com/apply-now New Website: https://sandracoanstudios.com/ Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist
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3: How to Overcome Imposter Syndrome and Grow Your Photography Business
Hi friends! A couple of weeks ago I hosted a webinar called From Doubt to Dollars: How to Overcome Imposter Syndrome and Grow your Photography Business in the Process. Between the two days that I gave the webinar, we had a little over a hundred photographers register and we ended up having some great conversations. On today's episode, I'm sharing the audio from that webinar. And an important announcement: Applications are currently open for Sandra Coan Certification! Applications are reviewed as they come in and there are a limited number of spots so get your application in today. SHOWNOTES https://sandracoanstudios.com/2024/01/16/how-to-overcome-imposter-syndrome-and-grow-your-photography-business/ LINKS Apply Now! https://sandracoanstudios.com/apply-now New Website: https://sandracoanstudios.com/ Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist
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2: You Don't Know What You Don't Know (and It's Probably Hurting Your Photography Business)
Listen friends, there is a major problem with the way the photography education system is set up and I believe it's hurting you, the photographer. It’s keeping you stuck. It’s contributing to feelings of insecurity and imposter syndrome and it’s wasting your hard earned money and your precious time.So on today’s episode I’m going to talk about it. I’m sharing what the problem is, why it’s keeping you stuck and what I’m doing for my community to break the cycle. SHOWNOTES https://sandracoanstudios.com/2024/01/09/you-dont-know-what-you-dont-know-and-its-probably-hurting-your-photography-business/ LINKS New Website: https://sandracoanstudios.com/ Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist
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1: New Year, New Podcast!
Hello friends! Welcome to a brand new year, a brand new podcast and a brand new direction for me, my business and my community! I made a lot of changes last year that my team and I are now officially sharing with the world. I have basically burned my business to the ground, and like a phoenix, I’m rising up fresh and new from the ashes! So on today’s episode I’m going to tell you what led me to this place. Why I’ve decided to burn it all down, and what I’m building in its place! Get on the waitlist for Sandra Coan Certification! https://sandracoanstudios.com/waitlist SHOWNOTES https://sandracoanstudios.com/2024/01/02/new-year-new-photography-podcast/ LINKS New Website: https://sandracoanstudios.com/ Sandra Coan Certification Program: https://sandracoanstudios.com/certification Join the Waitlist for Certification: https://sandracoanstudios.com/waitlist
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122: The SCARIEST Thing About This Time of Year (for Photographers)
Join us on this Halloween-themed episode as we explore the scariest scenario for photographers: low light. Learn how to create your own natural-looking light with strobes and flash and control your light regardless of the season. Plus, we talk about my program, the Missing Link, empowering photographers to master artificial light. It's time to light up your skills and transform your photography! SHOWNOTES https://sandra-coan-education.squarespace.com/podcast/the-scariest-thing-about-this-time-of-year-for-photographers LINKS The Missing Link: https://sandra-coan-education.teachable.com/p/the-missing-link-webinar-bundle Sandra Coan Certification Program Waitlist: https://www.sandracoaneducation.com/certification
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121: How I Grew My Photography Business to Where It Is Today
I started my photography business in 1999, sort of by accident. Photography had always been something I loved, but I never thought it could be a job—let alone a career. It was just something I played around with on the weekend. Now, 20+ years into my career, I can confidently say I know what it takes to build a long-term career in the photography industry. In this episode, I share the story of how my business evolved to where it is today and delve into the importance of defining your artistic voice, developing a signature style, and seeking comprehensive mentorship opportunities. SHOWNOTES https://sandra-coan-education.squarespace.com/podcast/how-i-grew-my-photography-business-to-where-it-is-today LINKS Sandra Coan Certification Program Waitlist: https://www.sandracoaneducation.com/certification Join The Missing Link: https://sandracoan.lpages.co/the-missing-link/ Free marketing training: https://sandracoan.lpages.co/free-masterclass-six-figure-studio-2/ Learn more about the Six-Figure Studio: https://sandracoan.lpages.co/step-inside-the-six-figure-studo/ Book a discovery call with Sandra: https://calendly.com/sandracoaneducation/sfs-discovery-call Connect with a Six-Figure Studio Ambassador: https://sandra-coan-photography.ck.page/9f3f9b6f8a
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120: The Problem with Photography Education
Join us on the Beyond Natural Life Photography Podcast as we delve into the challenges within the photography education industry. This week I will discuss the pitfalls of the siloed approach to photography education from the perspective of a teacher and a seasoned photographer with 25 years of experience. Discover why mastering just one aspect of photography may not be enough, and learn how I want to revolutionize photography education with my comprehensive Certification Program. We'll chat about the importance of feedback and critique in the learning process and explore the exciting developments in my educational offerings. SHOWNOTES https://sandra-coan-education.squarespace.com/podcast/the-problem-with-photography-education LINKS Certification Program Waitlist: https://www.sandracoaneducation.com/certification
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119: How To Get Over Imposter Syndrome
This week on the podcast, we're talking imposter syndrome! I'm sharing a conversation that I had on a Six-Figure Studio coaching call this week all about imposter syndrome and how to deal with it and move beyond it. This is the #1 problem I see for photographers, and I really do feel like I've figured out the solution. If you struggle with imposter syndrome, self-doubt, or lack of confidence, this episode is for you. SHOWNOTES https://sandra-coan-education.squarespace.com/podcast/how-to-get-over-imposter-syndrome LINKS Certification Program Application: https://forms.clickup.com/8418248/f/80wy8-11802/RH41UBHHH5OOYW6FBV
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118: How to Handle Pregnancy Loss as a Maternity and Newborn Photographer
Trigger Warning: Pregnancy Loss Hello friends, this week on the Beyond Natural Light Photography Podcast, I want to have a difficult conversation about pregnancy loss. In my 25 years in business as a maternity, newborn, and family photographer, I have learned you are going to have clients who have experienced or will experience pregnancy loss or infant loss at some point. If you are comfortable, please join me in this important conversation about how we as photographers, and as an industry, can support ourselves and our clients when it comes to preterm labor and pregnancy. SHOWNOTES https://sandra-coan-education.squarespace.com/podcast/how-to-handle-pregnancy-loss-as-a-maternity-and-newborn-photographer LINKS Simply Posed: https://sandracoan.lpages.co/simply-posed/ Certification Program waitlist: https://www.sandracoaneducation.com/certification Book a discovery call with Sandra: https://calendly.com/sandracoaneducation/sfs-discovery-call Join The Missing Link: https://sandracoan.lpages.co/the-missing-link/
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117: Creativity, Motivation, and the ADHD Brain
Join me on this episode of 'Beyond Natural Light' where I share my personal journey as a creative with ADHD and dyslexia, facing challenges like imposter syndrome and overwhelm. I discuss the power of the Do, BE, Have model, tailored for creative and ADHD brains, and how coaching and mentoring play a crucial role in empowering creatives to take meaningful steps toward success. Stay tuned for exciting news about the reopening of the Sandra Coan Certification program! SHOWNOTES https://sandra-coan-education.squarespace.com/podcast/creativity-motivation-and-the-adhd-brain LINKS Certification Program waitlist: https://www.sandracoaneducation.com/certification Book a discovery call with Sandra: https://calendly.com/sandracoaneducation/sfs-discovery-call Simply Posed: https://sandracoan.lpages.co/simply-posed/ Join The Missing Link: https://sandracoan.lpages.co/the-missing-link/
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116: How You Know When You’re Ready to Quit Your Full-Time Job
Join me in the Beyond Natural Light Podcast as I share my journey from being a full-time teacher to becoming a successful full-time photographer. This week we'll explore the challenges and personal factors that came with this transition, and discover how to calculate financial goals and attract clients to support your photography business. Learn the significance of mastering light, posing, processing, and honing marketing and communication skills to develop your own signature style. Don't miss the chance to be a part of Sandra Coan Certification—a comprehensive program covering all aspects of running a thriving photography business. Whether you're a part-time photographer or aspiring to quit your day job, this week's podcast offers valuable insights and encouragement to achieve your dream of becoming a full-time photographer. Let's embark on this journey together! SHOWNOTES https://sandra-coan-education.squarespace.com/podcast/how-you-know-when-youre-ready-to-quit-your-full-time-job LINKS Certification Program waitlist: https://www.sandracoaneducation.com/certification Book a discovery call with Sandra: https://calendly.com/sandracoaneducation/sfs-discovery-call Simply Posed: https://sandracoan.lpages.co/simply-posed/ Join The Missing Link: https://sandracoan.lpages.co/the-missing-link/
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115: What Every Photographer Needs to Know About Posing
Hello and welcome to the podcast! I’m your host, Sandra Coan, and I’m so thrilled you are here today because I want to talk to you about something that is SUPER important, that EVERY photographer needs to know how to do: posing! Discover the importance of posing in photography as I share my insights and practical tips for working with people of all ages! We'll talk about how mastering posing can enhance your confidence, create consistency in your portfolio, and builds trust with your clients. SHOWNOTES https://sandra-coan-education.squarespace.com/podcast/what-if-youre-not-good-at-the-thing-youre-trying-to-learn-8sa7m LINKS Certification Program waitlist: https://www.sandracoaneducation.com/certification Book a discovery call with Sandra: https://calendly.com/sandracoaneducation/sfs-discovery-call Simply Posed: https://sandracoan.lpages.co/simply-posed/ Join The Missing Link: https://sandracoan.lpages.co/the-missing-link/
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114: What If You're NOT Good at the Thing You're Trying to Learn?
This week's podcast episode explores the challenges of learning new skills. We delve into the frustrations of being a beginner and emphasize the importance of accepting imperfections and embracing the gradual learning process. Join us as we uncover how to be comfortable with not being good at the start. SHOWNOTES https://sandra-coan-education.squarespace.com/podcast/what-if-youre-not-good-at-the-thing-youre-trying-to-learn LINKS Certification Program waitlist: https://www.sandracoaneducation.com/certification Join the Six-Figure Studio: https://sandracoan.lpages.co/step-inside-the-six-figure-studo/ Free marketing training: https://sandracoan.lpages.co/free-masterclass-six-figure-studio-2/ Book a discovery call with Sandra: https://calendly.com/sandracoaneducation/sfs-discovery-call Simply Posed: https://sandracoan.lpages.co/simply-posed/ Join The Missing Link: https://sandracoan.lpages.co/the-missing-link/
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113: What It's like Being in the Amplified Photography Mastermind
Have you ever wondered what it would be like to be a part of a photography mastermind? This episode pulls back the curtain and includes interviews with members of my level two mentoring program, Amplified. You'll hear about why they joined, the importance of community, what they learned from fellow members and their biggest takeaways from being in a photography mastermind. What sets Amplified apart from my group coaching program is that we follow more of a mastermind model. We don't follow a curriculum and we also have a retreat where we help each other to identify and brainstorm specific goals for each individual, and then in our subsequent meetings we support and guide each other, as well as problem solve all of our goals together. Tune in to listen to these conversations and decide whether or not a photography mastermind is right for you! SHOWNOTES https://www.sandracoaneducation.com/podcast/what-its-like-being-in-the-amplified-photography-mastermind LINKS Certification Program waitlist: https://www.sandracoaneducation.com/certification Join the Six-Figure Studio: https://sandracoan.lpages.co/step-inside-the-six-figure-studo/ Free marketing training: https://sandracoan.lpages.co/free-masterclass-six-figure-studio-2/ Book a discovery call with Sandra: https://calendly.com/sandracoaneducation/sfs-discovery-call Simply Posed: https://sandracoan.lpages.co/simply-posed/ Join The Missing Link: https://sandracoan.lpages.co/the-missing-link/
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112: Authenticity, Marketing and Important Announcement Regarding The Six-Figure Studio
The rumors are true: we are closing the doors to The Six-Figure Studio July 1st. This was a very difficult decision to make, but it's my hope that it makes space for more things at Sandra Coan Education—the biggest one being the Sandra Coan Certification Program. In this episode, I shared more about why we're closing the doors. I also share a snippet from a Six-Figure Studio coaching call where we talked about vulnerability and authenticity in marketing and how to share difficult emotions like grief. This clip really highlights how strong and open The Six-Figure Studio students are, and I'm going to miss our calls together so much. If you'd like to join the program before it closes at the end of the month, click the link below! SHOWNOTES https://www.sandracoaneducation.com/podcast/authenticity-marketing-and-important-announcement-regarding-the-six-figure-studio LINKS Join the Six-Figure Studio: https://sandracoan.lpages.co/step-inside-the-six-figure-studo/ Free marketing training: https://sandracoan.lpages.co/free-masterclass-six-figure-studio-2/ Book a discovery call with Sandra: https://calendly.com/sandracoaneducation/sfs-discovery-call Connect with a Six-Figure Studio Ambassador: https://sandra-coan-photography.ck.page/9f3f9b6f8a Simply Posed: https://sandracoan.lpages.co/simply-posed/ Join The Missing Link: https://sandracoan.lpages.co/the-missing-link/
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111: 5 Tips for Photographing Newborns with Strobes and Flash
Have you ever wanted to get started photographing newborns with strobes and flash? Using artificial light in your photography business doesn't have to be complicated, harsh or "flashy". You can seamlessly create soft, beautiful light with minimal gear! In fact, the lighting method I created requires just ONE light. In my opinion, soft light is beautiful in newborn photography. Tune in for my 5 best tips for photographing newborns with strobes and flash! SHOWNOTES https://www.sandracoaneducation.com/podcast/5-tips-for-photographing-newborns-with-strobes-and-flash LINKS Simply Posed: https://sandracoan.lpages.co/simply-posed/ Join The Missing Link: https://sandracoan.lpages.co/the-missing-link/ Free marketing training: https://sandracoan.lpages.co/free-masterclass-six-figure-studio-2/ Learn more about the Six-Figure Studio: https://sandracoan.lpages.co/step-inside-the-six-figure-studo/ Book a discovery call with Sandra: https://calendly.com/sandracoaneducation/sfs-discovery-call Connect with a Six-Figure Studio Ambassador: https://sandra-coan-photography.ck.page/9f3f9b6f8a
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110: My Secrets to Building a Long-term Career in the Photography Industry
I started my photography business in 1999, sort of by accident. Photography had always been something I loved, but I never thought it could be a job—let alone a career. It was just something I played around with on the weekend. Now, 20+ years into my career, I can confidently say I know what it takes to build a long-term career in the photography industry. In this episode, I share about the changes I've witnessed in the industry, from style to marketing and more, and how I've been able to endure those changes in hopes to inspire you to do the same. SHOWNOTES https://www.sandracoaneducation.com/podcast/my-secrets-to-building-a-long-term-career-in-the-photography-industry LINKS Sandra Coan Certification Program Waitlist: https://www.sandracoaneducation.com/certification Join The Missing Link: https://sandracoan.lpages.co/the-missing-link/ Free marketing training: https://sandracoan.lpages.co/free-masterclass-six-figure-studio-2/ Learn more about the Six-Figure Studio: https://sandracoan.lpages.co/step-inside-the-six-figure-studo/ Book a discovery call with Sandra: https://calendly.com/sandracoaneducation/sfs-discovery-call Connect with a Six-Figure Studio Ambassador: https://sandra-coan-photography.ck.page/9f3f9b6f8a
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109: You Don't Have to Run Your Photography Business in Isolation!
During a coaching call with my level two mentoring program, Amplified, we had a conversation about some of the harder parts of running a business that don't get talked about enough. Like those moments in your business when you kind of question everything. When you ask yourself, what am I even doing? I could go out and get a job and not deal with all the hardships of being an entrepreneur and running my own business. This conversation was really helpful for the group, so I'm talking about it more in this podcast episode. I think there's a lot out there in the photography world about living your dreams and I totally believe all of that, but it's also true that it can be really hard and scary. Sometimes it can even feel isolating, and those are very real feelings that a lot of people experience. The good news is, you don't have to run your photography business in isolation! In this episode, I dive into this concept and talk about the importance of community. SHOWNOTES https://www.sandracoaneducation.com/podcast/you-dont-have-to-run-your-photography-business-in-isolation LINKS Sandra Coan Certification Program Waitlist: https://www.sandracoaneducation.com/certification Join The Missing Link: https://sandracoan.lpages.co/the-missing-link/ Free marketing training: https://sandracoan.lpages.co/free-masterclass-six-figure-studio-2/ Learn more about the Six-Figure Studio: https://sandracoan.lpages.co/step-inside-the-six-figure-studo/ Book a discovery call with Sandra: https://calendly.com/sandracoaneducation/sfs-discovery-call Connect with a Six-Figure Studio Ambassador: https://sandra-coan-photography.ck.page/9f3f9b6f8a
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108: Fear and the Creative Process for Photographers
Why does fear often come up during the creative process? This is something I notice the photographers in my group coaching program experience, and I myself am experiencing it as I prepare to launch my new Certification Program. Fear is a very natural and normal part of creativity. In my coaching program, we talk about clarity. That is the foundation for your brand, and it also gives you great direction in your marketing. And a lot of the time when my students are working through this piece of the program, fear comes up for them. In this episode, I share about why that happens and how to get past it when it does. SHOWNOTES https://www.sandracoaneducation.com/podcast/fear-and-the-creative-process-for-photographers LINKS Sandra Coan Certification Program Waitlist: https://www.sandracoaneducation.com/certification Join The Missing Link: https://sandracoan.lpages.co/the-missing-link/ Free marketing training: https://sandracoan.lpages.co/free-masterclass-six-figure-studio-2/ Learn more about the Six-Figure Studio: https://sandracoan.lpages.co/step-inside-the-six-figure-studo/ Book a discovery call with Sandra: https://calendly.com/sandracoaneducation/sfs-discovery-call Connect with a Six-Figure Studio Ambassador: https://sandra-coan-photography.ck.page/9f3f9b6f8a
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ABOUT THIS SHOW
The go-to podcast for maternity, newborn and family photographers looking for insight into the art and business of photography. Sandra Coan is an award winning photographer, industry educator and best selling author with over 25 years experience working in the photography industry. On this podcast, she's sharing every thing she's learned over the course of her career. No holding back. No gate keeping. Just real talk and honest opinions, even if they're unpopular.To learn more visit: www.sandracoanstudios.com Instagram: @sandracoan
HOSTED BY
Sandra Coan
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