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vijay

by vijay

Vijay is the Commercial Director of Last Night A DJ Saved My Life Foundation. With a background in music marketing and advertising, he is also a professional-level DJ, producer, promoter and sound engineer. In the 1990s, he pioneered dance music marketing, recognising that no brand was tapping into the bubbling culture of underground parties and emerging dance music festivals at the time. His vision inspired the telecommunications giant Ericsson to take “a huge commercial risk” by associating their brand with dance music. This partnership culminated in a five-year collaboration with the massive commercial festival 'homelands,' which was managed at that time by Melvin Benn, now with Festival Republic.Vijay gained valuable experience during his time at MTV, where he launched their mobile music services and worked with various major and independent record labels to monetise their mobile content offerings. In the past decade, Vijay has been involved with marketing agencies and clients

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Episodes

  1. Vijay Orchard 2025 Barn, Saturday

    Live Vinyl Set Recording from The Orchard 2025

  2. Vijay Orchard 2024 Cellar Sunday

    Vijay Orchard 2024 Cellar Sunday by vijay

  3. Vijay and Kaden B2B Orchard 2024

    Vijay and Kaden B2B Orchard 2024 by vijay

  4. Purple Give - My Fam - A - Lam

    Live mix Purple GIVE, 14th July 2024, 7pm-8pm

  5. Vijay Orchard 2019 XDJ 1000 MIX

    A selection of tracks Vijay played at The Orchard Festival 2019 down in the Basement

  6. B2ls - Vijay - Live - From - London - Show - 95 - Afterparty - Hearthis.at VINYL OLD SCHOOL SET

    Lovely Vinyl enjoyment especially for Sephie. I love you x

  7. Vijay - Love Sacrifice GIVE 2016

    The pain of separation, the pain in missing the one you love, the sacrifice in the name of your art

  8. Love U always (Live)

    Special Live mix to celebrate Alison's 50th Birthday at Patrick Milne's house. Thanks to Custard Armistead Walton for all the organisation and everyone else that helped make this such a wonderful celebration. There were loads of other DJ's that played and hopefully these mixes will be available...

  9. Vijay LIVE - Back 2 Life - 17 11 15

    Live session with Cookie and Sparkie. A lot of new tracks with my take on the old school vibe. Peace x

  10. Vijay LIVE Love Summer 2015

    LIVE set from Love Summer Festival 2015

  11. Vijay LIVE GIVE 2015 Nectar

    LIVE mix from the best festival in the UK, with wonderful special souls that come together to relieve you of all your worries and stresses for a few days in the sun. BIG LOVE TO ONE AND ALL

  12. LIVE - Vijay - The Red Indian Late Nite Mix 4th July 2015

    Late nite mix at a 4th of July Celebration with a our wonderful host Simon Belassie wearing a fabulous Indian Head Dress.

  13. Vijay - GIVE 2015 (Sampler) - FLOW

    One word ENJOY xxxxxxx

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ABOUT THIS SHOW

Vijay is the Commercial Director of Last Night A DJ Saved My Life Foundation. With a background in music marketing and advertising, he is also a professional-level DJ, producer, promoter and sound engineer. In the 1990s, he pioneered dance music marketing, recognising that no brand was tapping into the bubbling culture of underground parties and emerging dance music festivals at the time. His vision inspired the telecommunications giant Ericsson to take “a huge commercial risk” by associating their brand with dance music. This partnership culminated in a five-year collaboration with the massive commercial festival 'homelands,' which was managed at that time by Melvin Benn, now with Festival Republic.Vijay gained valuable experience during his time at MTV, where he launched their mobile music services and worked with various major and independent record labels to monetise their mobile content offerings. In the past decade, Vijay has been involved with marketing agencies and clients

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vijay

Frequently Asked Questions

How many episodes does vijay have?

vijay currently has 13 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is vijay about?

Vijay is the Commercial Director of Last Night A DJ Saved My Life Foundation. With a background in music marketing and advertising, he is also a professional-level DJ, producer, promoter and sound engineer. In the 1990s, he pioneered dance music marketing, recognising that no brand was tapping into...

How often does vijay release new episodes?

vijay has 13 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to vijay?

You can listen to vijay on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts vijay?

vijay is created and hosted by vijay.
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