PODCAST · business
VistaTalks
by VistaTalks
Welcome to VistaTalks, interesting discussions with interesting people.
Episodes
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How to Scale Human Influence Using AI with Timothy Hughes – VistaTalks Ep 206
Timothy “Tim” Hughes, CEO and Co-Founder of Azpertilo, joins Host Simon Hodgkins for a timely conversation about social selling, AI-powered content, authentic human connection, and how people buy today. In this episode, Tim explains why Azpertilo was built around how people actually buy rather…
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How to Succeed in Business Now We Are All Using AI – VistaTalks Ep 205
Using recent developments from Google and the wider technology landscape as a starting point, Simon examines what this shift means for global businesses operating across countries, languages, and cultures. From multilingual communication and localization to content creation, customer experience,...
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Why Better AI Starts With Better Data with Gemma Newlove – VistaTalks Ep 204
Gemma Newlove, Director of Sales at Vistatec, joins Host Simon Hodgkins for a timely conversation about the rapidly expanding world of AI data, multilingual model development, and the critical role localization expertise plays in building AI systems that work reliably across global markets.…
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The Importance of Choosing The Right AI Partner with Simon Hodgkins - VistaTalks Ep 203
Artificial intelligence continues to dominate business conversations, and business leaders are facing an important question: Who should you trust as your AI partner? In this episode of VistaTalks, host Simon Hodgkins explores the foundations of responsible AI adoption, highlighting why...
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Why Trust Matters More Than Ever in the Age of AI with Caroline O'Connell - VistaTalks Ep 202
Caroline O’Connell, Chief Revenue Officer at Vistatec, joins Host Simon Hodgkins for a timely conversation about the changing localization industry, responsible AI, enterprise content, and the growing importance of trust, transparency, and governance. Now over a year into her role at Vistatec,...
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Why AI Evaluation Matters More Than AI Models with Simon Hodgkins - VistaTalks Ep 201
Simon Hodgkins, Chief Marketing Officer at Vistatec and Vistatec AI, explores one of the most important aspects of enterprise AI adoption: evaluation. Rather than focusing on choosing the newest or fastest large language model, Simon explains why organizations must build confidence through…
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AI, Language Intelligence, and the Future of Localization with Semih Altinay – VistaTalks Ep 200
Artificial intelligence has been part of the localization industry for decades through machine translation and neural translation models. However, according to Semih, today's AI revolution is fundamentally different. Rather than simply translating words from one language to another, modern AI...
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Evolving Your Localization Strategy with Simon Hodgkins – VistaTalks Ep 199
Simon Hodgkins, Host of VistaTalks and Chief Marketing Officer at Vistatec, explores one of the biggest questions facing global organizations today: How do you modernize your localization strategy without disrupting what's already working? As artificial intelligence reshapes the way businesses...
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The AI Moonshot Strategy with Robin Ayoub - VistaTalks Ep 198
Robin Ayoub, Founder of N49 Networks, Fractional CRO, Executive Mentor, and Host of the Localization Fireside Chat, joins Host Simon Hodgkins for a thought-provoking discussion on artificial intelligence, business growth, leadership, and the future of work. Drawing on his experience advising…
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Storytelling, Localization, and AI-Powered Global Growth with Iti Sahai - VistaTalks Ep 197
Iti Sahai, Head of Product, Internationalization (Global Infrastructure) at Klaviyo, joins Host María Roa for a fascinating conversation about global expansion, product-led internationalization, localization strategy, AI integration, and the enduring power of storytelling in business. Drawing on…
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Why AI Should Assist, Not Replace Humans with Peter Rose – VistaTalks Ep 196
Peter Rose, Owner and Founder of TEKenable, joins Host Simon Hodgkins to discuss AI transformation, responsible innovation, healthcare technology, and integrity in business leadership. Peter offers insights into what distinguishes meaningful AI adoption from experimentation. This episode of...
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Human-Centered Localization, AI, and the Future of Global Teams - Teresa Toronjo - VistaTalks Ep 195
Teresa Toronjo, Senior Manager of Localization and Internationalization at Malt, joins Host María Roa for a thoughtful and highly practical conversation about localization strategy, AI adoption, stakeholder engagement, and the evolving role of human expertise in global organizations. With more…
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How to Scale AI in Business with Ozzie Brito – VistaTalks Ep 194
Ozzie Brito, AI Productivity Specialist at Vistatec, shares what it takes to scale AI in enterprise environments. This episode goes beyond buzzwords to focus on the operational reality of AI, covering workflows, governance, trust, and the emerging “corporate brain.” 00:00 - Ozzie Brito, AI...
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Navigating the AI Inflection Point with Lorcan Malone, CEO of XTM - VistaTalks Ep 193
Host Simon Hodgkins speaks with Lorcan Malone, CEO of XTM, on this episode of VistaTalks to explore one of the most pivotal moments in the evolution of global content and localization. What emerged was not just a discussion about technology, but a state of the nation for an industry in…
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Navigating Global Trade, Leadership and Sustainability with Yuanyuan Zheng – VistaTalks Ep 192
Yuanyuan Zheng, Global Procurement Leader and strategic advisor, joins Host Simon Hodgkins on VistaTalks for a wide-ranging and deeply reflective conversation on resilience, sustainability, and the future of global procurement and supply chains. Drawing on more than two decades of international...
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Localization at the Speed of Modern Software Development with Adam Asnes – VistaTalks Ep 191
Adam Asnes, CEO of Lingoport, joins host Simon Hodgkins on this episode of VistaTalks. Adam brings decades of hands-on experience in software and internationalization, not from a purely linguistic background, but from deep immersion in development workflows. That perspective has shaped Lingoport...
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Rethinking Localization for Emerging Markets with Muhammad Ikram – VistaTalks Ep 190
Host Simon Hodgkins speaks with Muhammad Ikram, Localization Trailblazer and long-time advocate for linguistic inclusion, on this episode of VistaTalks for a deeply thoughtful and challenging conversation about technology, culture, and why billions of users in emerging markets are still…
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AI, and the Future of Women’s Health with Lynda Wilkes-Green – VistaTalks Ep 189
Lynda Wilkes-Green, Founder of Ahlya, joins Host Simon Hodgkins on this episode of VistaTalks for a powerful and deeply personal conversation about women’s health, cycle thinking, and how AI can be used for good in underserved areas of wellness. This episode explores the intersection of personal...
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The Realities of AI Adoption in Business with Patrick Shields – VistaTalks Ep 188
Patrick Shields, experienced executive and PhD researcher in Artificial Intelligence, joins host Simon Hodgkins for a timely and thought-provoking conversation on leadership, innovation, and the realities of AI adoption in business. Recorded for VistaTalks Episode 188, this discussion dives deep...
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AI, Translation, and the Human Heart of Irish with Dr Micheál Ó Duibh - VistaTalks Ep 187
Dr Micheál Ó Duibh's recent appearance on the VistaTalks podcast captured the presence of someone who sees language not as an abstract academic puzzle but as a living force that shapes people, communities, and culture. What followed was a thoughtful and generous conversation that moved from…
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The Future of Project Management Across Borders with James Louttit - VistaTalks Ep 186
James Louttit, Founder and lead trainer at Impactful Project Management, PMI's Project Management Professional of the Year, and award-winning author of Leading Impactful Teams, joins Host Simon Hodgkins on this episode of VistaTalks. The conversation explored James's personal journey, his...
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Holiday Special – VistaTalks Ep 185
Join us for a lively holiday special featuring hosts Simon Hodgkins and María Roa. It was a year shaped by rapid developments in AI, bold movement in branding and marketing, and powerful personal stories from business and sport. The episode served as both a celebration and a reflection, taking...
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Choosing the Right Global Partner at Every Stage with Giulia Greco – VistaTalks Ep 184
In this episode of VistaTalks, Host Simon Hodgkins sits down with Giulia Greco, founder of Giulia Greco Consulting and Globalization Consultant at Nimdzi Insights, to unpack the evolving landscape of international expansion, localization strategy, and the role of AI in shaping the future of…
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Why High-Quality Labeled Data Matters in Healthcare AI with Jill Goldsberry - VistaTalks Ep 183
Jill Goldsberry, Go-To-Market AI Senior Solutions Consultant at Centaur Labs, is in conversation with Host Simon Hodgkins on this episode of VistaTalks. The conversation explored how AI is transforming healthcare, why high-quality labeled data is the foundation of reliable models, and how Centaur...
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Building Global Brands and Startups with Trish Butler - VistaTalks Ep 182
Trish Butler has held senior marketing roles at household names such as B&Q, Screwfix, McCann, and the Taxback Group (now CluneTech). These roles gave her a front-row seat to the challenges of scaling international brands, managing multiple markets, and aligning teams around shared values and...
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Brand Global, Adapt Local with Katherine Melchior Ray - VistaTalks Ep 181
Katherine Melchior Ray, Faculty Member and Lecturer at the University of California, Berkeley, Haas School of Business, President of Global Ally, keynote speaker, and author, joins Host Simon Hodgkins for a conversation on how brands expand globally without losing authenticity. From San…
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Turning Cross-Cultural Challenges into Competitive Advantage with Sylvia Gonner - VistaTalks Ep 180
With over 70 countries visited, fluency in six languages, and a lifetime of cross-cultural experience, Sylvia Gonner, President of Culturewiz, is in discussion with VistaTalks Host Simon Hodgkins. Sylvia brings both authority and a practical perspective to the challenges of going global. About...
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Fairness in AI Isn't a Bonus Feature. It's a Necessity with Neda Alipur - VistaTalks Ep 179
Artificial intelligence is changing everything, from healthcare and beauty tech to social media and surveillance. However, as systems powered by machine learning become increasingly embedded in our daily lives, a critical question arises: Are they working fairly for everyone?That's precisely what...
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What Localization Taught Me About Humanity and Leadership with Hristina Racheva - VistaTalks Ep 178
Host Simon Hodgkins is in discussion with Hristina Racheva, whose journey is anything but conventional. After more than a decade of leading localization, product, and experimentation teams at major global organizations, including the European Commission, Google, and Skyscanner, Hristina made a…
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Reimagining Recycling Through Technology with Alice Rackley - VistaTalks Ep 177
Alice Rackley, CEO of Polytag, joins Host Simon Hodgkins for a conversation that cuts through the noise around sustainability and brings fresh insight into what real progress looks like in the world of recycling. Polytag isn't just another tech company; it's one of the few players actively…
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Localization, Agility, and AI in Global Marketing with Kevin Freedman - VistaTalks Ep 176
Kevin Freedman, Founder and CEO of Freedman International, joins Host Simon Hodgkins for an insightful conversation about international marketing, brand agility, and the evolution of creative campaign delivery. The discussion is rich in experience, hard-won lessons, localization insights, and...
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Rebellious Branding and Breaking Through the Noise with Jana Straiton - VistaTalks Ep 175
Jana Straiton is the Founder and Managing Director of Renegade Marketing. She joins Host Simon Hodgkins for a sharp and insightful conversation about building bold brands in a crowded digital landscape. With a career spanning major players like Adobe and PayPal, Jana brings significant experience...
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Shaping the Future of Global Travel with Kate Irwin – VistaTalks Ep 174
Kate Irwin is the Managing Director for EMEA at Skift; in this episode, she discusses with Host Simon Hodgkins her thoughts on the evolution of one of the world's largest industries, travel. Kate shares an insightful, engaging, and informative discussion about the challenges, innovations, and...
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Elite Swimming to Marketing, AI, CRM, and Strategy with Melanie O'Connor - VistaTalks Ep 173
Melanie O'Connor, Head of Marketing at BDO Ireland, speaks with Host Simon Hodgkins about her journey from elite swimming to strategic marketing leadership. Melanie brings a refreshing perspective to marketing, emphasizing the importance of adaptability, strategic thinking, and challenging the...
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Reimagining Data, AI, and Trust in Business with Tim Farmer - VistaTalks Ep 172
Tim Farmer, Founder and CEO of iSquared, joins Host Simon Hodgkins on this episode of VistaTalks. Tim, a seasoned technologist, strategist, and thought leader, shapes how organizations approach data-driven transformation, operational intelligence, and digital infrastructure. His work isn't just...
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Building Iconic Brands Through Human Connection with Tracy Hedrick – VistaTalks Ep #171
Tracy Hedrick, who has an impact that spans college athletics, live entertainment, global hospitality, and iconic brand storytelling, sits down with Host Simon Hodgkins on this episode of VistaTalks. As the Chief Marketing Officer and Senior Associate Athletic Director for Ohio State Athletics…
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Using AI to Empower, Not Replace, Human Care with Denis Roche – VistaTalks Ep 170
Denis Roche, Founder of eAltra, is in conversation with VistaTalks Host Simon Hodgkins. In this episode, Denis shares the evolving intersection of healthcare, artificial intelligence, and patient experience. Denis, an entrepreneur and innovator, brings a rich and varied background spanning…
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The Human Side of High Performance: AI, Burnout, and Leading with Humanity with Adele Hartland – VistaTalks Ep #169
Adele Hartland brings a rare combination of real-world leadership experience, deep coaching expertise, and a fresh, holistic perspective on building better workplaces. Adele's philosophy? We are not just human doings, we are human beings. And in today's fast-paced, AI-driven world, that…
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Redefining Your Content Strategy for a Scalable, AI-Ready Future with Caley Burton - VistaTalks Ep #168
In this episode, Caley Burton, Senior Technical Writing Manager at Cloudflare, shared a powerful perspective on the evolving role of content. With nearly a decade of experience in content strategy and user experience, Caley is driving AI-ready, scalable documentation practices that elevate…
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Transforming Patient Care Through Digital Health Innovation with Jamie Whysall - VistaTalks Ep 167
Jamie Whysall, Head of Health at Netcompany UK, brings a real-world perspective to one of healthcare’s biggest challenges: digital transformation. In this episode of the VistaTalks podcast, Jamie joined Host María Roa for a conversation about the present and future of healthcare innovation, from...
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Why Every Brand Needs an Audio Strategy With Karsten Kjems - VistaTalks Ep #166
In this episode of VistaTalks, we explore the growing importance of sound in branding with Karsten Kjems, CEO of Sonic Minds. With deep expertise in sonic branding, Karsten shared why audio must be part of every brand's strategy in today's digital-first world.Karsten leads Sonic Minds, a global...
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How Spotify Delivers High-Quality Global Experiences with Jennifer Vela Valido - VistaTalks Ep #165
Join Jennifer Vela Valido, Ph.D., the Localization Quality Program Manager at Spotify, in conversation with María Roa at VistaTalks. Jennifer has over 15 years of experience in the localization industry. She has led innovative strategies in linguistic quality management, vendor operations, and...
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AI, Automation, and the Evolution of Technical Writing with Nick Hill - VistaTalks Ep #164
Nick Hill, Technical Writing Manager at HERE Technologies, joins VistaTalks Host Simon Hodgkins to discuss the evolving landscape of technical documentation, AI's impact, and the profession's future. With decades of experience in technical communications, Nick shared his insights on how…
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Fostering Growth and Global Success in Manufacturing - Caitríona Mordan- VistaTalks Ep #163
Staying ahead in any global market is an essential factor. This focus is especially critical in the manufacturing sector. It requires more than expertise—it demands collaboration, innovation, and strategic vision. On this episode of VistaTalks, Host Simon Hodgkins is joined by Caitríona Mordan,...
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AI for Local and Global Business Growth with Polly Barnfield OBE - VistaTalks Ep #162
Artificial Intelligence (AI) is reshaping how businesses operate, but for many, the challenge is not just understanding AI—it's implementing it in a way that delivers real, measurable impact. On a recent episode of VistaTalks, Polly Barnfield OBE, Founder and CEO of Maybe*, shared her insights on...
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Embracing Multiculturalism and Technology with Paolo Ragone, Giuseppe Rodio, and Annelie Wambeek - VistaTalks Ep #161
In this episode of VistaTalks, host María Roa takes us on an enlightening journey through the intersection of multiculturalism, intercultural collaboration, and technology with three exceptional guests: Paolo Ragone, Giuseppe Rodio, and Annelie Wambeek. Representing diverse professional…
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The Future of Localization: Insights and Strategies with Alex Zekakis - VistaTalks Ep #160
In the latest episode of VistaTalks, host Simon Hodgkins is in discussion with Alex Zekakis, Chief Customer Officer (CCO) at XTM International, to discuss the rapidly evolving world of localization. From AI's transformative role to the power of leadership principles like empathy, Alex shared...
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Reflecting on an Inspiring Year of VistaTalks - Ep #159
As we wrap up another incredible year at VistaTalks, Hosts Simon Hodgkins and María Roa took a moment to reflect on the year’s standout moments in a special holiday episode. With 25 episodes featuring 25 extraordinary guests, this year was packed with fascinating discussions, insightful…
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Why Sonic Branding Matters in Today's World with Sietze Rademaker - VistaTalks Ep #158
Sietze Rademaker, the Business Development Director at Sonic Minds, joins VistaTalks Host Simon Hodgkins for an insightful conversation about the transformative role of Sonic branding in today's dynamic business landscape. With a career spanning Spotify, Vice, and Epidemic Sound, Sietze brings a...
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How Mentorship Sparked a Podcast with Daniel Costa and Ingveldur St. Ingveldardóttir - VistaTalks Ep 157
This episode of VistaTalks featured an inspiring conversation with two dynamic professionals in the localization industry: Daniel Costa, a lead Portuguese linguist and experienced podcaster, and Ingveldur St. Ingveldardóttir, a creative Icelandic linguist with a passion for language and detail....
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ABOUT THIS SHOW
Welcome to VistaTalks, interesting discussions with interesting people.
HOSTED BY
VistaTalks
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