PODCAST · arts
VO Marketing
by Julie Williams and Gary MacFadden
The VoiceOver Insider Podcast The voiceover industry is growing by leaps and bounds! Hear interviews, hints and tips from established voice-over professionals, newbies, casting directors, industry leaders, and more. Julie Williams and co-host Gary MacFadden bring you a new podcast every two weeks.
Episodes
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Joi Brooks: Email Marketing
Julie Williams talks with Joi Brooks of Email&Coffee about how important it is for voiceover talent to structure their email campaigns to reach a desired goal. There’s a lot to understand about how an email travels through the various channels of the Internet, and how a chosen recipient might…
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Jodie Bentley and Voiceover Branding
Actress, narrator, and career coach Jodie Bentley has a riveting conversation with Julie Williams about branding and marketing for voiceover talent. Jodie also discusses her upcoming Free 5-Day Challenge for Voiceover Marketing, coming soon in March 2023. (See below for details.) Jodie’s FREE…
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Jonathan Tilley: League of List Builders and Why Pay2Plays Suck
Gary talks with busy voice talent and coach Jonathan Tilley about why the so-called Pay2Play sites (online casting sites) aren’t a good bet for most voice talent, and the much better approach for marketing your voice: direct email marketing. They discuss Jonathan’s League of List Builders (LOLB)...
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Nikki Nash and Finding Your Marketing Genius
Julie Williams talks with marketing mentor Nikki Nash about how pinpointing your unique business vision, determining who wants to pay for your expertise as a voiceover artist and how to set your rates, and more. Nikki is the author of Market Your Genius: How to Generate New Leads, Get Dream...
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Episode 54: eLearning Marketing with Carrie Olsen
In this podcast, Julie Williams talks to Carrie Olsen about eLearning marketing and prospecting. Carrie Olsen is a voice actor, business coach, wife, and mother . During her years as an e-learning developer, she created and facilitated hundreds of online courses, tutorials, and webinars.
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Episode 53: VO Branding With Celia Siegel
Julie Williams talks Voiceover Branding withCelia Siegel, a former Los Aneles Agent and Branding Specialist. Celia currently owns Celia Siegel Management where she and her team market and brand voiceover talents.
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Episode 49: Outsourcing With Rae Burell
In this VoiceOver Insider podcast, Julie Williams talks with Rae Burell of Light Assistance, a service that provides support for entrepreneurs—mainly voiceover artists.
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Episode 48: Online-Marketing With Anne Ganguzza
In this episode of the VoiceOver Insider Podcast, Julie Williams talks with full-time professional voice talent, coach, and producer, Anne Ganguzza.about proven online strategies to find and attract more clients to grow your VO biz.
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Episode 45: Voiceover Casting, with Valerie Bobo
Julie Williams talks with Valerie Bobo, booth director at William Morris in Los Angeles, and Talent/Casting director for Elaine Craig Casting.Valerie also runs the Speak Easy Alliance.
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Episode 43: CRM For VO, with Marc Scott, Dani States, & Lusia Gummer
In this episode, Julie Williams discusses the pros and cons of three different customer relationship management (CRM) tools. Guests Marc Scott, Dani States, and Luisa Gummer talk about how their CRM tools have impacted their successful voice-over careers. This international crew shows how we…
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Episode 39: Personal VO Brands, with Celia Siegel
Celia Siegel is the “Chief Voice Officer” of Celia Siegel Management, known for creating strong personal brands for voice talent and marketing those brands to the max-in a way that’s authentic to each voice actor. She is also the author of the upcoming book VoiceOverAchiever: How to Cultivate...
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Episode 35: Annual VO Planning, with Julie Williams
Julie takes a look at the year ahead and discusses how to use planning tools to set yourself up for making more voiceover income in 2017 than you did in 2016.
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Episode 19: Using Social Media for VO, with Heather Costa
Julie talks with voiceover talent Heather Costa about how to use social media to build your voiceover career.
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Episode 8: Promos and Demos, with Joyce Castellanos
Joyce Castellanos, LA promo voiceover coach and demo producer joins Julie Williams to discuss how to get started in promo work, and how to get the right demo produced
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Episode 7: Using Social Media, with Derek Chappell
Derek Chappell has created an online "hub" of voiceover blogs and other information sources. He chats with Julie Williams about some of the social media tools he uses in furthering his voiceover career.
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Episode 6: Working The Online Casting Sites, with Bev Standing
Bev Standing, one of the most often booked voice talents at Voices.com, talks with Julie Williams about how she got started with online casting services
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Episode 5: Invite An Avalanche of VO Work, with Bob Souer
Voiceover talent Bob Souer talks with Julie about the day-to-day business of finding voiceover work, as well as "inviting the avalanche" of even more work.
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Episode 4: Marketing Your VO Business Part 2, with Celia Siegel
Voice-over Marketing and Branding expert Celia Siegel returns for another interview with Julie Williams, this time discussing key points for marketing a voiceover business.
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Episode 1: Branding Your VO Business Part 1, with Celia Siegel
An interview about Branding your voiceover business with Celia Siegel, a well-known veteran of voiceover marketing and branding.
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ABOUT THIS SHOW
The VoiceOver Insider Podcast The voiceover industry is growing by leaps and bounds! Hear interviews, hints and tips from established voice-over professionals, newbies, casting directors, industry leaders, and more. Julie Williams and co-host Gary MacFadden bring you a new podcast every two weeks.
HOSTED BY
Julie Williams and Gary MacFadden
CATEGORIES
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Frequently Asked Questions
How many episodes does VO Marketing have?
VO Marketing currently has 23 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is VO Marketing about?
The VoiceOver Insider Podcast The voiceover industry is growing by leaps and bounds! Hear interviews, hints and tips from established voice-over professionals, newbies, casting directors, industry leaders, and more. Julie Williams and co-host Gary MacFadden bring you a new podcast every two weeks.
How often does VO Marketing release new episodes?
VO Marketing has 23 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to VO Marketing?
You can listen to VO Marketing on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts VO Marketing?
VO Marketing is created and hosted by Julie Williams and Gary MacFadden.
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