PODCAST · business
Well Spaced
by Olga Dorovskykh
Well Spaced is a podcast for designers who build their businesses on Squarespace — it's a show about the platform itself and also about what it actually takes to run a real business inside that ecosystem. Hosted by Wayne Pelletier of Resonant Pixel and Olga Kolgusheva of Applet Studio, the show grew out of something simple: two designers with completely different business models who kept having conversations too good not to record. Wayne runs a subscription-based web design firm where clients pay monthly and never see a lump-sum invoice. Olga runs a course and template business, teaches other designers, and consults on digital strategy. Different models, different daily realities — and yet they kept finding the same friction points, the same questions, the same gaps that nobody else was talking about out loud. Bec
Episodes
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Will Vibe Coding Replace Web Designers? What It Actually Means for Your Business
Vibe coding is everywhere — Lovable, Base44, Claude Code, and a flood of Facebook ads promising "your website in 2 minutes." For designers, it's unsettling: these tools really can spin up a decent-looking site fast. So are they devaluing our work, or freeing us up for the work that actually...
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AI Overviews Are Eating Your Clicks — The New Content Playbook for 2026
Google's updates wiped out another chunk of blog traffic — and if you run a content-based business, you felt it. In this episode, Olga (Applet Studio) and Wayne (Resonant Pixel Co) break down what's actually happening to search: AI Overviews answering queries before anyone clicks, Google quietly...
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The secrets of local networking (not awkward at all)
Olga has built her entire client base online — SEO, templates, Zoom calls with strangers who found her on Google. Wayne gets the majority of his work through local relationships and referrals. Neither of them had really compared notes on this until now. In this episode Olga asks Wayne to just...
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The biggest Squarespace scam ever
This one is personal. Right before recording, Olga caught a scammer actively browsing her website — pulling up old pages buried in the sitemap, not linked anywhere — and within minutes received a fake form submission. One of her clients had already paid money. Wayne has been dealing with this for...
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Running a Squarespace template shop
The truth about selling Squarespace templates (it's not passive income). Selling Squarespace templates looks like the dream from the outside — build it once, sell it forever. Olga has been doing it since 2020 and she's here to set the record straight: it is not passive income. It is a second...
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Surviving the busy season
February hit different this year. Both of us went into the month expecting the usual seasonal uptick — and instead got leads every single day, sometimes two before lunch, working through weekends just to keep up with delivery. It was exciting and completely overwhelming at the same time. So…
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New Squarespace podcast is launched!
Wayne and Olga introduce themselves and explain why they're launching a podcast together. They met at Squarespace Circle Day in New York (September 2025), connected online afterward, and started chatting so regularly about business that recording it felt like the natural next step. This first...
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ABOUT THIS SHOW
Well Spaced is a podcast for designers who build their businesses on Squarespace — it's a show about the platform itself and also about what it actually takes to run a real business inside that ecosystem.
Hosted by Wayne Pelletier of Resonant Pixel and Olga Kolgusheva of Applet Studio, the show grew out of something simple: two designers with completely different business models who kept having conversations too good not to record. Wayne runs a subscription-based web design firm where clients pay monthly and never see a lump-sum invoice. Olga runs a course and template business, teaches other designers, and consults on digital strategy. Different models, different daily realities — and yet they kept finding the same friction points, the same questions, the same gaps that nobody else was talking about out loud.
Bec
HOSTED BY
Olga Dorovskykh
CATEGORIES
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Frequently Asked Questions
How many episodes does Well Spaced have?
Well Spaced currently has 7 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Well Spaced about?
Well Spaced is a podcast for designers who build their businesses on Squarespace — it's a show about the platform itself and also about what it actually takes to run a real business inside that ecosystem. Hosted by Wayne Pelletier of Resonant Pixel and Olga Kolgusheva of Applet Studio, the show...
How often does Well Spaced release new episodes?
Well Spaced has 7 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Well Spaced?
You can listen to Well Spaced on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Well Spaced?
Well Spaced is created and hosted by Olga Dorovskykh.
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