Wellness Business Coach Podcast
by Jaime Foster
Welcome to The Wellness Business Coach Podcast—your go-to show for turning your passion into a profitable coaching business (without the social media burnout). Whether you're a health or life coach just starting out or ready to scale, we’re cutting through the noise with practical, proven strategies to get clients, grow your income, and build a business you love. Hosted by Jaime Foster, a business coach who’s helped hundreds of coaches build thriving businesses, this podcast is your weekly dose of inspiration, strategy, and mindset shifts to help you succeed. Tune in and let’s get growing!
Episodes
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EP 28: How Functional Medicine Health Coaching can help you transform your health with Virginia Rodriguez Perlado
If you’ve ever felt like you’re doing “all the right things” for your health… but still not feeling like yourself. Then this episode might change the way you look at everything. In today’s conversation, I’m joined by Virginia Rodriguez Perlado, a functional medicine health coach, entrepreneur…
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EP 27: The Evolution of Health Coaching: Finding Your Place in a Growing Industry with Dr. Jessica Matthews
If you’ve ever wondered… “Where is the health coaching industry actually going?” Or felt a little unsure about your place in it, this episode is going to feel like a deep exhale. In today’s conversation, I’m joined by Dr. Jessica Matthews, a tenured professor, industry leader, and one of the…
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EP 26: From Treatment Room to Thought Leader: Rethinking What’s Possible Online with Hailey Krajewski
So many natural health and wellness practitioners are absolute wizards in the treatment room… but feel stuck when it comes to growing outside of it. In this episode, I’m joined by Hailey Krajewski, a marketing and growth strategist for chiropractors, acupuncturists, and integrative providers who...
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EP 25: How to Coach Clients Who “Can’t Stay Consistent” with Dr. Kasey Jo
If you’ve ever had a client say, “I know what I need to do… I just can’t seem to get myself to do it,” this episode is going to hit home. Today, I’m joined by Dr. Kasey Jo, a leading expert in mindset, behavior change, and the psychology behind why people do (or don’t do) what they say they want....
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EP 24: Coaching Tech That Actually Helps: Security, Ease, and Human-First AI with Dr. Diego Salinas
What if building your coaching business didn’t mean juggling six different tools—or losing sleep over HIPAA compliance? In this episode, host Jaime Foster sits down with Dr. Diego Salinas, MD, NBC-HWC, co-founder of Vibly, to explore how technology can simplify your coaching practice instead of...
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EP 23: Coaching Beyond the Surface: Trauma-Informed Skills Every Coach Needs to Learn with Meg Bowman + Alyson Roux
What does it really mean to be a trauma-informed coach—and why does it matter? In this episode, host Jaime Foster sits down with Meg Bowman and Alyson Roux, co-founders of Nested Health Coach Certification, to explore how nervous system awareness and trauma-informed principles are shaping the…
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EP 22: Digital Wellbeing for Coaches: Breaking Free from Tech Burnout with Dr. Anastasia Dedyukhina
What happens when your smartphone is running your life instead of supporting it? In this episode of The Wellness Business Coach Podcast, Jaime sits down with Dr. Anastasia Dedyukhina—global thought leader on digital wellbeing, TEDx speaker, and bestselling author of Homo Distractus. Anastasia...
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EP 21: Soul-Led Coach Success Story: From “Scattered Pieces” to Confident and Cohesive — Launchpad Student Jamie McClung
In this episode, I sit down with health coach and self-care advocate Jamie McClung to talk about her journey from decades in the spa and wellness world to stepping fully into her role as a coach. Jamie shares how her business once felt scattered and unstructured, and how Launchpad gave her the...
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EP 19: The Truth About Testimonials: How to Collect Stories That Sell Your Coaching
If your testimonials sound like “She’s so nice, I loved working with her,” that’s not going to cut it. Vague testimonials don’t sell your coaching—they actually weaken your credibility. In this episode of the Wellness Business Coach Podcast, I’m breaking down exactly how to ask for, shape, and…
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EP 18: Soul-Led Coach Success Story: From “Excited and Scattered” to Clear Next Steps — Launchpad Student Stephanie Cuthbertson
Brand-new health coach Stephanie Cuthbertson joins me to share what the very beginning really feels like—and how she’s turning that energy into aligned action. A National Board Certified Health & Wellness Coach based in Denver, Stephanie runs Thrive Beyond Diabetes, helping adults with type 2...
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EP 17: NBHWC Certification 101: Getting Board-Certified, Avoiding Costly Mistakes, and Launching Your Coaching Career with Nicole Pope and Cindy Romero
Brand-new health or wellness coach? In this practical episode, NBHWC certification team members Nicole Pope and Cindy Romero demystify the path to becoming a National Board Certified Health & Wellness Coach. We unpack why starting with an NBHWC-approved training program matters (it’s the only...
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EP 16: Soul-Led Coach Success Story: How Janet Turned Family Tragedy into Her Purpose to Help Others Prevent Diabetes – Launchpad Student Janet Casini-Pepe
What happens when a personal tragedy lights a fire for your purpose? In this week’s episode of The Wellness Business Coach Podcast, I sit down with Launchpad student Janet Casini-Pepe (NBHWC), a nationally board-certified health & wellness coach who helps people prevent diabetes before it takes...
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Ep 15: Soul-Led Coach Win: Permission to Reinvent Yourself: Andrea Enright’s Story Inside Launchpad
What happens when a midlife “meh” moment collides with the courage to reinvent yourself? In this episode of The Wellness Business Coach Podcast, Jaime sits down with Andrea Enright — a current Launchpad student, transformational coach, and host of Permission to Be Human. Andrea shares her raw and...
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EP 14: Cathleen Beerkens of A Wellness Revolution: Why the World Needs More Health Coaches Now
In this episode of The Wellness Business Coach Podcast, Jaime sits down with Cathleen Beerkens, founder of A Wellness Revolution in the Netherlands. With decades of experience as a nurse, healer, and now health coaching school director, Cathleen shares her powerful story of moving from…
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EP 13: Are We Looking at the Right Things? Building a Thriving Health Coaching Career with Jill Bucaro of IHIS
When Jill Bucaro became pregnant at 35, she was shocked by how much extra testing and “high-risk” labeling she received—despite being far healthier than she was at 25. That moment made her wonder: Are we measuring the right things when it comes to health? That question sparked a journey from...
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EP 12: You Don’t Need a 1:1 Coach Right Now. You Need THIS Instead.
If you’re a brand-new certified coach, you might think the fastest way to grow is hiring a 1:1 business coach.But here’s the hard truth: at this stage, it’s often the most expensive way to stay stuck. In this episode, I’m breaking down why so many new coaches spin their wheels — even with...
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EP 11: The Power of Presence with Billie Frances of Guiding Mindful Change
What if the key to building a thriving coaching business isn’t about learning the latest marketing hack—but about learning how to be with your clients? In this episode of The Wellness Business Coach Podcast, I sit down with Billie Frances, founder of Guiding Mindful Change and creator of the...
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EP 10: Why Feeling Safe to Sell Changes Everything
If sales make your chest tighten, your hands shake, or your brain go blank—you’re not alone. In this episode, Jaime shares a deeply personal story of a panic attack before a sales call in 2012 and unpacks the neuroscience that explains why sales can feel so intense for soul-led coaches. You'll...
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EP 9: Elevating the Future of Health & Wellness Coaching with NBHWC’s Deanna Fournier + Hannah Coloma
In today’s episode of The Wellness Business Coach Podcast, we’re diving into the heart of the health and wellness coaching profession with two powerhouse guests from the National Board for Health & Wellness Coaching (NBHWC)—Deanna Fournier, Executive Director, and Hannah Coloma, Marketing...
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EP 8: The #1 Mistake New Coaches Make (And How to Avoid It)
Feeling overwhelmed by all the strategies, platforms, and “shoulds” flying at you as a new coach? You’re not alone—and you’re definitely not behind. In this episode of The Wellness Business Coach, I’m sharing the #1 mistake I see new coaches make when trying to grow their business (spoiler: it…
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EP 7: You Don’t Need Social Media to Get Coaching Clients (Here’s What to Do Instead)
If you’ve been feeling behind, overwhelmed, or quietly convinced you’ll never “make it” because you can’t crack the Instagram code—this episode is the permission slip you’ve been craving. In today’s episode of Wellness Business Coach, I share the vulnerable (and slightly hilarious) story of how I...
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EP 6: Imposter Syndrome Isn’t the Problem for New Coaches
Feeling like a fraud in your coaching business? You don’t need another mindset hack — you need a strategy that fits your stage. In this episode, I’m breaking down the real reason imposter syndrome shows up for new coaches (and it’s not becauseyou’re broken). We’ll talk about the common traps new...
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EP 5: What I Did When I Burned It All Down
In this deeply personal episode of The Wellness Business Coach Podcast, Jaime shares the real story of how she left asuccessful corporate career with no website, no plan, and no backup - just a deep knowing that her burnout was no longer sustainable. You'll hear how she rebuilt her life and...
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EP 4: 5 Signs You’re Building Your Coaching Business Backwards (And What to Do Instead)
Feeling like you’re doing all the things in your coaching business — but still not getting clients? In this episode, Jaime breaks down five signs you might be building your business in the wrong order (no shame, we’ve all done it!) and shows you what to do instead to get clarity, traction, and...
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EP 3: How to Price Coaching Packages Without Copying Other Coaches
Most new coaches set their prices by looking sideways — seeing what others charge and picking something that “feelsreasonable.” But that approach often leads to burnout, undercharging, and a business that just doesn’t work. In this episode, Jaime shares a powerful shift in how to price your...
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EP 2: Want to Price Your Coaching Packages Without the Guilt? Here’s How to Do It with Confidence!
If you’ve ever over-explained your pricing, thrown in extra bonuses just to make your offer feel “worth it,” or low balled yourself into exhaustion—this episode is for you. In today’s episode of The Wellness Business Coach Podcast, we’re tackling one of the biggest struggles health, wellness, and...
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EP 1: Why You’re Not Closing Clients (And It’s Not Your Pricing, Offer, or Strategy!)
Selling felt vulnerable. It felt like I was putting my worth on the line and waiting to be told: "Yeah,nice try. You’re not enough." If you’ve ever felt this way, you’re not alone. In today’s episode, we’re diving into the real reason you’re struggling to sign coaching clients—and spoiler alert…
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About this show
Welcome to The Wellness Business Coach Podcast—your go-to show for turning your passion into a profitable coaching business (without the social media burnout). Whether you're a health or life coach just starting out or ready to scale, we’re cutting through the noise with practical, proven strategies to get clients, grow your income, and build a business you love. Hosted by Jaime Foster, a business coach who’s helped hundreds of coaches build thriving businesses, this podcast is your weekly dose of inspiration, strategy, and mindset shifts to help you succeed. Tune in and let’s get growing!
Hosted by
Jaime Foster
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