PODCAST · business
What Are You Working Towards?
by Chris Brodhead
Chris Brodhead interviews founders, marketing directors, filmmakers, and other fascinating people about the goals that drive them to create. Each episode ends with one big question: What are you working towards? The answers are surprising, inspiring, and often deeply human. The goal of the show is to help listeners live lives closer to their dreams—more money, more joy, less work they hate. Previously the title of this show was The Ultra High Net Worth Clients podcast.
Episodes
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The Leadership Secret Behind $200M Growth: Culture, Trust, and the “Three T’s” | Josh Block
Josh Block is an entrepreneur, leadership speaker, and author of People Matter at Work. He is the founder of Cube Mobile Imaging, a company providing mobile MRI and CT imaging services across the United States to help expand access to healthcare.Before founding Cube Mobile Imaging, Josh served as...
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Inventing an Entire New Food Category — Inside the Rise of BuzzBar Ice Cream with Randy Freeman
What does it take to create a product that literally doesn’t fit into any existing category?In this episode of What Are You Working Towards, Chris Brodhead sits down with Randy Freeman, Founder & CEO of BUZZBAR Ice Cream, to unpack one of the most unconventional entrepreneurial journeys you’ll...
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How Your Brand Can Still Win in a Fragmented, AI-Driven World | Garth Weber (Duluth Trading Co.)
Download our “Tell a Better Story, Win Better Clients” e-book athttps://working-towards.com/What happens when decades of brand storytelling experience collide with AI, digital fragmentation, and a new generation of consumers?Garth Weber, Chief Brand & Marketing Officer at Duluth Trading Company...
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#199 The #1 Mistake Startup Founders Make When Seeking Seed Funding | Ian Levine
What makes an early-stage startup truly fundable — and why do so many founders miss the mark? In today’s episode, I sit down with Ian Levine, Managing Director of Launchpad Venture Group, one of the most active and respected angel investment networks in the United States. Ian has spent 15+ years...
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#198 Building Multi-Million-Dollar Pools in the Sky — A Conversation with Greg Carnforth
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ What does it take to design, build, and install stainless-steel rooftop pools for some of America’s biggest cities? Greg Carnforth, President of Chester Pool Systems (https://www.chesterpools.com/)…
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#196 The Hidden Skills That Create Elite Marketers with Chad de Lisle | VP of Marketing at Disrupt
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ Chad de Lisle, VP of Marketing at Disruptive Advertising, joins the show to break down what it really takes to build a mission driven, high performing marketing agency. With nearly two decades in digital...
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#197 The Future of Legal Tech: Modernizing Finance, Compliance, and Risk for Law Firms with Bim Dave
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ Today’s episode features Bim Dave, CEO of Helm360, a global leader in legal technology transformation. Bim has spent more than 25 years helping law firms modernize their finance systems, compliance...
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#195 How to Identify Customers Who Never Complain Before They Leave | Bill Price, Intendra AI
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/Bill Price is one of the most influential minds in customer experience — and he joined us to break down how AI is transforming CX, why 88 percent of customers never complain, and how companies can finally...
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#194 How To 10X a Traditional Business with AI and Systems | Ben Simpson, MyWorkwear
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ Want to 10X your blue collar or traditional business using technology? Ben Simpson, Managing Director and Co-Owner of MyWorkwear, reveals exactly how he modernized a 49-year-old workwear manufacturer and...
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#193 The Explosive Role of AI in Vehicle Optimization, Diagnostics, and Personalization
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ Dr. John Heinlein, Chief Marketing Officer at Sonatus, a global leader in vehicle software powering the shift toward software defined vehicles (SDVs) and AI-driven automotive innovation. John brings a...
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#192 How World-Class Leaders Think, Adapt, and Build Meaningful Legacies with Michael Watkins
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/Michael Watkins — co-founder of Genesis Advisers, best-selling author of The First 90 Days, and Professor of Leadership & Organizational Change at IMD Business School.Michael has helped thousands of…
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#188 Why Housing Is Broken and How Wunderflats Is Fixing It with Jan Hase, Co-Founder of Wunderflats
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/What if finding a home in a new country was as easy as booking a hotel? Jan Hase, Co-Founder and CEO of Wunderflats (https://wunderflats.com/en), joins me to share how his company is transforming the…
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#189 Renewable Energy Is the ONLY Realistic Way to Power the AI Revolution | Josh Levine, EnergySage
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/Artificial intelligence is exploding — but can our power grid keep up?Josh Levine, Chief Marketing Officer at EnergySage, explains why renewable energy is the only realistic path forward to sustain the AI...
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#191 How Dane Chapin Turned Board Games Into a Global Phenomenon
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ Dane Chapin shares the incredible story behind building The Op Games into a powerhouse of fun, connection, and creativity. From humble beginnings creating city-specific Monopoly editions with his…
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#187 $30M Construction CEO Says No to 50% of Prospects
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ Adam Beamish isn’t chasing every lead — he’s intentionally turning down over 50% of inbound prospects. Why? Because saying no is how he scaled his family business, Mark Beamish Waterproofing, to $30M+ in...
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#186 From Space Needle to Amusement Parks — The Motion Control Tech Powering the World
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/Craig Pellin is the VP of Sales & Marketing at Nexen Group, a global leader in precision motion control systems used across aerospace, semiconductor, amusement, medical, automation and even bourbon barrel...
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#185 How to Rank in Ai Search Results - Explained by 25-Year SEO Veteran Adrian Newman
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ Adrian Newman is the Founder and President of Numero Uno Web Solutions, one of Canada’s leading SEO and digital marketing agencies. With over 25 years in performance marketing, Adrian has helped hundreds...
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#184 Selling Fun is About Sharing the Joy with Every Experience with Dr. Jay Luis Aguilar
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ Dr. Jay Luis Aguilar is the Global VP of Business Development at Chance Rides (https://www.chancerides.com/) — the legendary U.S. manufacturer behind rollercoasters, carousels, observation wheels, trains...
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#183 Feeding the Planet with Zero Pesticides — Conner Tidd, Co-Founder & CEO, JustVertical.com
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ What do tacos, sustainability, and the future of food all have in common? For Conner Tidd, it started with a single bunch of cilantro and became a mission to reshape how the world grows and accesses…
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#182 Saving Lives Through App-Based Group Therapy with Irad Eichler, Founder & CEO, CirclesUp.com
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ What if emotional support was as accessible as Amazon Prime? Irad Eichler, founder and CEO of Circles — a revolutionary mental health platform offering 24/7 live group support for just $40/month. Irad...
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#181 Why Customer Support Is a Profit Center (And How to Scale It Fast) with Pierre Latscha
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ What if customer support could become one of your most powerful growth engines? Pierre Latscha, Co-founder and CCO of Onepilot, a tech-forward customer care outsourcing platform combining AI automation...
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#180 How Tiger Woods’ Foundation Is Changing the Future of Education with Dan Scali, VP Marketing
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ What does Tiger Woods’ true legacy look like beyond golf? In this powerful episode, Dan Scali, Vice President of Marketing & Communications at TGR Foundation, shares how Tiger’s nonprofit has quietly...
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#173 Charging Your EV With Sunshine? This Inventor Made It Real
What does it take to accidentally invent a solar cooker and go on to power EVs, fridges, and entire lives with nothing but sunshine? Patrick Sherwin, the “mad solar scientist” behind GoSun, joins me to share how a single hot dog, a vacuum tube, and a passion for clean energy led to a…
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#179 From Spreadsheet Chaos to Perfect Cap Tables with Amit Jethani, Co-Founder at Mantle
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ What happens when your startup’s ownership structure gets messy — right before a big investment round? Amit Jethani, Co-Founder at Mantle (https://withmantle.com/), breaks down the world of cap tables,...
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#172 Inventing Non-Running Mascara to Change the Beauty Industry Forever w/ Lewis Farsedakis
What happens when an ex-investment banker builds one of the most disruptive products in the beauty industry? Lewis Farsedakis, Founder & CEO of Blinc Inc., joins me to share the extraordinary journey of how he invented tubing mascara — a smudge-proof, flake-proof formula that changed the game for...
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#177 From Zero Clients to 30 Lawyers: The Secrets of EPGD Business Law
What does it take to walk away from job security, face rejection, and build a thriving 30+ lawyer law firm from scratch?Eric Gros-Dubois, founder of EPGD Business Law, joins me to share his remarkable story — from graduating into two recessions to growing a Miami-based practice with 65 employees...
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#178 The Tesla of Water: Ulf Stenerhag’s Mission to End Plastic Bottles
Download our “Tell a Better Story, Win Better Clients” E-book at https://working-towards.com/ What if we could eliminate plastic water bottles and produce safe, clean drinking water right where it’s needed? Ulf Stenerhag, Founder and Chairman of Wayout, joins me to share his mission to...
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#171 How Erik Huberman Scaled a $150M+ Marketing Powerhouse
What does it take to build one of the fastest-growing marketing consultancies in the U.S.? Erik Huberman, Founder & CEO of Hawke Media, joins me to share his journey from launching and selling two e-commerce startups by age 26 to scaling a $150M+ marketing empire that’s helped over 5,000 brands...
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#170 What It Takes to Build a Billion-Dollar Space Company with Dylan Taylor, CEO of Voyager
What does it take to go from Fortune 1000 executive to commercial astronaut and CEO of a multibillion-dollar space company? Dylan Taylor, Chairman & CEO of Voyager Technologies (https://voyagertechnologies.com/), joins me to share his incredible journey—from leading global companies to becoming…
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#176 Scaling a Creative Agency Without Selling Your Soul with Darren Magarro, The DSM Group
What if your best marketing asset isn’t your funnel or ad spend — but your values? Darren Magarro, founder and president of The DSM Group (https://thedsmgroup.com), joins me to unpack how he built one of New Jersey’s top marketing agencies from scratch — starting with just his gut instincts, a…
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#150 How to Build Your Dream Business Without Selling Your Soul w/ Chris Brewer, OMG Commerce
What does it really take to build a thriving business that reflects your values — without burning out, selling out, or losing yourself in the process? In this refreshingly honest and deeply personal conversation, Chris Brewer, co-founder of OMG Commerce, shares his journey from radio ad salesman…
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#175 Solving a Billion-Dollar Pharma Problem by Accident with Ben Davis, CEO of Phizzle
What do ESPN mobile games, NHL jumbotrons, and pharma cleanrooms all have in common? Ben Davis. In this episode, Ben Davis — serial entrepreneur and CEO of Phizzle — shares how he went from selling CAD software in Silicon Valley to pioneering the future of drug manufacturing automation. From...
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#169 Dressing for Success Without Shopping, Laundry, or Filling Landfills w/ Anya Cheng
Can you dress better, boost confidence, and reduce waste — without shopping or doing laundry?Anya Cheng, Founder & CEO of Taelor, joins Chris to share how her AI-powered menswear rental startup is making life easier for busy professionals while transforming the future of fashion.A former product...
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#174 How To Outsmart the AI Apocalypse + Build a Better Marketing Agency with Ivan Vislavskiy
How do you grow a digital agency from a scrappy startup to powerhouse — while staying lean, global, and ahead of the AI curve?Ivan Vislavskiy, co-founder and CEO of Comrade Digital Marketing, joins me to share his journey from Ukraine to the U.S., from architect to entrepreneur, and how he’s…
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#168 What It Really Takes to Build 12 PT Clinics (Hint: Not Just Exercise) w/ Dr. Josh Funk
What does it take to transform a painful injury into a nationwide movement redefining physical therapy? Dr. Josh Funk — former D1 lacrosse player, physical therapist, and founder & CEO of Rehab 2 Perform (https://rehab2perform.com/) — joins me to share his journey from avoiding surgery to…
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#167 From CIA and FBI to Protecting Billionaires, CEOs, and Family Offices - Kris Coleman, Red5
What does it take to go from CIA and FBI operations to protecting the world’s most influential executives, families, and enterprises?Kris Coleman, Founder & CEO of Red5 Security (https://red5security.com), joins me to share his extraordinary journey from national security service to building one…
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#166 Building a Smarter, More Human Alternative to Airbnb – Eric Goldreyer, Founder of Savvy
What would it take to build a smarter, more human alternative to Airbnb?Eric Goldreyer, a serial entrepreneur and the founder of BedandBreakfast.com, returns to the short-term rental space with Savvy (https://www.staysavvy.com) —a new platform designed to prioritize guests, hosts, and local...
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#165 Pioneering the Tech that Prevents Teen Tragedies Every Day – Jeff Patterson, Founder of Gaggle
What if your company could literally save lives—and you built it from scratch with no outside funding? Jeff Patterson, Founder & CEO of Gaggle, joins me to share the extraordinary 26-year journey of turning a simple idea—safe email for students—into a national force in student safety and suicide...
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#162 How Jen Glaser Turned Hand-Drawn Dog Toys Into a Global Pet Brand – ZippyPaws Founder Story
What does it take to turn hand-drawn dog toy sketches into a globally beloved pet brand? Jen Glaser, co-founder of ZippyPaws, joins me to share her journey from college graduate with a dream to leading one of the world’s most design-forward pet toy companies — alongside her dad and their growing...
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#163 From Family Startup to Global Brand: The Harney & Sons Story with Mike Harney
What does it take to turn a family tea startup into a global brand, beloved by customers worldwide? Mike Harney, Vice President and Master Tea Buyer of Harney & Sons, joins me to share the extraordinary journey of growing one of the world’s most respected tea companies — without ever taking…
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#153 The Millionaire‑Next‑Door Playbook w/ Dillon Widdows, Financial Advisor, Accelerated Wealth
Dillon Widdows (https://www.linkedin.com/in/dillon-widdows-75a30884/) is a Senior Wealth Advisor at Accelerated Wealth who steers $85 million in client assets with a fiduciary mindset shaped by Fisher Investments and hard-won lessons from the 2008 crash. He now helps “millionaire-next-door”...
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#161 Building the Blueprint for Global Open Banking w/ Chris Michael, Co-CEO of Ozone API
Tired of clunky, outdated banking systems? Chris Michael, Co-CEO of Ozone API, helped design the UK’s original open banking standards — now copied and adapted worldwide. Today, Ozone provides banks and regulators with the infrastructure to make open banking and open finance work seamlessly,...
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#159 Cracking the Code of Hormones: How PROOV Helps Women Thrive with Dr. Amy Beckley
Most women are told to “just wait” when struggling with fertility, miscarriages, or perimenopause. Dr. Amy Beckley — scientist, survivor, and Co-Founder of PROOV — is changing that narrative. After facing her own infertility and recurrent miscarriages, Amy uncovered how little the medical world...
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#158 Becoming the Shopify of Trust w/ Andrew McLeod, Co-Founder & CEO of Certn
Tired of slow, outdated background checks? Andrew McLeod, Co-Founder & CEO of Certn, is on a mission to reimagine trust in hiring, identity verification, and global mobility. Under his leadership, Certn has grown into one of Canada’s fastest-scaling tech companies — backed by Deloitte’s Fast 50,...
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#157 How Keeper Is Disrupting Tax Prep for High-Earners & Small Business Owners w/ David Kang
Tired of TurboTax and outdated accounting software? David Kang, Founder & CEO of Keeper — a tech-enabled tax preparation service pairing clients with top accountants while using AI to automate the busywork.David shares how Keeper has grown to serve 40,000+ clients a year, why 75% of accountants...
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#151 Building the World’s Largest Customer Database w/ Bastian Bergmann, Founder & COO, Solsten
Bastian Bergmann ( https://www.linkedin.com/in/bergmannbastian/ ) fuses psychological science with AI to help global brands truly understand their customers. As Cofounder and COO of Solsten, he turns deep audience insights into healthier, high‑performing experiences. In this episode, Chris and...
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#149 How to Hook Viewers in 10 Seconds w/ Jim Dubensky, Co‑Founder/Director & Writer, Get Real Content
Jim Dubensky (https://www.linkedin.com/in/jimdubensky/) is the creative force behind Get Real Content, where he turns Fortune‑500 storytelling into scroll‑stopping video. With two decades on shows for Apple+, Discovery, MTV/VH1, and YouTube Red, Jim now helps brands capture that same binge‑worthy...
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#75 Overcoming the Challenges of Starting Out w/ Andrew Betts, Partner, Bickling Financial Services
Download Chris's FREE E-Book on “How To Find Ultra High Net Worth Clients" from https://UHNWC.com/ Andrew Betts (https://bickling.com/) is a Certified Financial Planner and is a Partner and a Financial Advisor at Bickling Financial Services. Bickling Financial Services, located in Lexington,...
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#145 Building a Fiduciary Firm Clients Trust w/ Stephen Nelson, Partner and Senior Wealth Manager, Mills Wealth Advisors
Stephen Nelson (https://www.linkedin.com/in/stephen-nelson-cfp/) is Partner & Senior Wealth Manager at Mills Wealth Advisors, guiding business owners through complex financial decisions with a $450 million AUM perspective. His fiduciary mindset, deep investment discipline, and process-driven...
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#144 From Higher-Ed to High-Value Planning w/ Nev Kraguljevic, Financial Planner, Elephant Corner Financial
Nev Kraguljevic, MBA, CSLP® (https://www.linkedin.com/in/nevkraguljevic/) is a Serbian-born financial planner at Elephant Corner Financial who spent 25 years inside higher-ed before pivoting to personal finance. Today Nev combines deep knowledge of student-loan rules, small-business cash flow…
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ABOUT THIS SHOW
Chris Brodhead interviews founders, marketing directors, filmmakers, and other fascinating people about the goals that drive them to create. Each episode ends with one big question: What are you working towards? The answers are surprising, inspiring, and often deeply human. The goal of the show is to help listeners live lives closer to their dreams—more money, more joy, less work they hate. Previously the title of this show was The Ultra High Net Worth Clients podcast.
HOSTED BY
Chris Brodhead
CATEGORIES
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