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PODCAST · business

Wizards of Ecom

by Carlos Alvarez

Welcome to the Wizards of Ecom podcast. The official podcast of the Wizards of Ecom and the Wizards of Amazon Meetup group. The goal of this podcast can be summed up simply: #SelllersHelpingSellers . While the slant is heavily towards Amazon FBA and Private Label, the podcast shares actionable tips and tactics for all areas of online selling.

Publisher-supplied feed metadata · PodParley refreshed Sep 20, 2026 · Source feed

Episodes

  1. The Ecommerce Debt Trap - What I Wish I Knew Years Ago

    Carlos almost lost the business twice. This episode is about the second time. He is joined by Ben Kotch, co-founder of AccrueMe, who has been active in e-commerce since 2018 and has looked at close to ten thousand potential investments across hundreds of seven and eight figure e-commerce...

  2. #408 - Tax Hacks That Save You Thousands (Part 2)

    Part two of Tax Hacks That Save You Thousands, and this is where it gets e-commerce specific. Carlos is joined again by Rachel Phillips, entrepreneur, founder of Fully Accountable, and Senior VP of Financial Solutions at Belay, for the back half of the list. These are the three hacks aimed…

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  3. #407 - Tax Hacks That Save You Thousands (Part 1)

    Carlos opens this one by admitting taxes are his blind spot, so he brought in someone who has built a career on them. Rachel Phillips founded Fully Accountable, an accounting and CFO firm that served e-commerce brands exclusively. After BELAY acquired it, she stayed on and now runs the entire...

  4. #406 - The Rise Of Agentic Commerce

    AI agents are starting to do the shopping — searching, comparing, and buying on behalf of real customers. For anyone selling on Amazon or running an ecommerce brand, that changes the game. If a machine is the one "clicking add to cart," what actually makes it choose your product? In this episode,...

  5. #405-The 4 Q's to Be a Profitable Reseller On Amazon - Plus Bonus Supplier Analyzer

    Oleg Kuzmenkov is the founder of Seller Assistant, a tool trusted by Amazon wholesale and arbitrage sellers to analyze price lists, check restrictions, and make faster sourcing decisions. His goal is to help sellers avoid bad buys and scale with confidence. In This Episode: [00:20] Introducing…

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  6. #404 - Stability In Times of Uncertainty - 5 Ways To fail Shipping From China

    In this episode, I'm honoured to have as guest Lior Ohayon of Unicargo and he shares five tips of basic things sellers should know before shipping from China. Lior provides valuable tips and essential info to help sellers stabilize their shipping process and ensure successful deliveries. Tune in…

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  7. #403 - Massive Time Saving Tip For Amazon Wholesalers

    In This Episode: [00:20] Introducing Oleg Kuzmenkov of Seller Assistant App [03:10] Reseller pricing [10:00] Price list analyser [15:25] Manually or doing bulk tools [18:20] Price of seller assistant [25:00] Seller Assistant and what they do. Guest Links and References: Website:...

  8. #402 - The Future of Product Reviews On Amazon

    During his two decades of marketing experience, Shane helped over 100 Fortune 500 businesses grow their digital footprint through influencer marketing.He's been recognized as a leading marketing influencer by organizations, such as the ContentMarketing Institute. After conquering digital…

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  9. #401 - How TO Launch A Product On Amazon with Influencer Marketing

    In today's episode, we have William Gasner, CMO of Stack Influence, 6X founder, 7-Figure eCommerce seller, featured in leading publications like Forbes, Business Insider, and Wired. In This Episode: [00:15] Introducing William Gasmer of Stack Influencer [01:15] Story of Stack Influencer [05:15]...

  10. #400 - Are You A Villager or a Werewolf? The Hidden Game Of Ecommerce

    In This Episode: [01:00] Milestone: 400 episodes [02:20] Why this topic? [03:20] What is werewolf game? [08:00] How to be a werewolf in e-comm? Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ https://wizardsofecom.com/free-meetups/ Wizards of Amazon Courses:...

  11. #399 - Product Sourcing Using The Bird Song Technique

    In This Episode: [02:00]Sourcing product. [04:00] Validation process? [05:00] Soft skills [08:40] Bird Song. [11:00] Mastering the bird song. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ https://wizardsofecom.com/free-meetups/ Wizards of Amazon Courses:...

  12. #398 - Anti-Shiny Object Syndrome

    In This Episode: [00:45] The best swimmer in the world. [02:00] Judging by your category. [05:00] Cutting back. [08:00] Anti-shiny object syndrome. Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon...

  13. #397 - Product Not a Fit for Amazon - NO Problem! Use The Rako Playbook To Succeed With Retail

    On Today's episode, we have the team behind RAK-O: Marshall Day, Kevin Sagouspe, and Rako-Rick. This ingenious multipurpose garden tool that combines an adjustable rake & hoe into one, picks up animal waste is easy to use, durable and has a bottle opener too. They discussed their unique product…

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  14. BONUS Episode - The Pros & Cons of Inventing Your Own Product To Sell Online

    In This Episode: [00:45] Introducing Piri Lane of SellerSnap [02:07] What is repricer and why Seller Snap has the highest repricer price? [05:00] Buy box [07:55] Difference between Seller Snap and other repricers. [12:30] Pricing with AI [16:30] Wholebase VS Yoyo [18:50] Yoyo method's genius...

  15. #396 - Is Reselling On Amazon Dead?

    On today's episode, we have Chris McCabe, founder and CEO of Ecommercechris.com has saved more Amazon brands from the seedier side of working with Amazon than anybody I know. Today we dive into the world of resellers on Amazon and discuss the recent changes. Chris shared valuable insights…

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  16. #395 - The Hidden Cost of Success (And Why Most People Won't Pay It)

    In this podcast episode, we have somebody who is no stranger to failure, bootstrapped businesses from his growing up in Cuba onward. bad in school, lots of ups and downs, has lost it all, in his own words, "a couple of times". Has dealt with his share of mental and physical health crises, yet...

  17. #394 - Beyond Physical Products: Scaling Your E-Commerce Business with Digital Courses

    Lu Levy has helped over 1,000 people make their first $10k online simply by being themselves. By creating a system that helps experts, consultants, coaches, and service providers package their knowledge into scalable online programs, she's generated a collective $24M. When she's not helping her...

  18. #392 - How to Fund Your Inventory Without Tying Up Your Cash: The CapEc Approach

    In this episode, I sat down with Nadav Gorlicki, founder of CapEc to discuss alternative methods for funding inventory without using up your cash or equity. We delve into CapEc's unique approach to providing loans and financing for businesses, as well as streamline processes. Tune in to learn…

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  19. #391 - God, Comics, and Entrepreneurship

    In This Episode: [00:13] Introducing Chivas Davis [03:20] Deciding between passion and strategic business. [05:15] Learning the business [09:30] Love for comic books. [12:25] The Whole Armour of God, how was it born? [17:20] Black colored comics [24:05] Challenges compared to traditional business...

  20. #390 - Scaling with Heart: How ARC Herkimer Helps Sellers and Empowers Lives

    In this episode, guest Scott Riffle of Arc Herkimer, a non-profit organization that assists people with developmental disabilities shared insights into how Arc Herkimer helps sellers as well empower lives through their unique services. As 3PL provider, Arc Herkimer takes on various tasks for...

  21. #389 - The Ecom Specific Ai Tool I Am Most Impressed With In 2024

    In This episode, I sat down with Heaven Li of Pic Copilot to discuss what I think is the 4 best feature of Pic Copilot that are sure to impress Ecom sellers and help boost their businesses using AI technology If you're looking to stay ahead of the curve in 2025, Pic Copilot is the tool I…

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  22. #388 - Unlock 30% Sales Growth: Ship Internationally!

    In today's episode, we have Kevin Barrett, UK manager of IBundle, a technology company that applies cutting edge technology that's used for shipping for e-com sellers. Kevin shares insights and strategies on how businesses can expand their reach and increase revenue by tapping into global…

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  23. #387 - Branding, Light Sabers, and Product Development

    In this podcast episode, we have the branding expert Ian Peterman who shares his insights on brand development and the unique case study of one of his clients, a company that produces light sabers. (geeks me out) Ian discussed the importance of branding in creating a strong identity for a…

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  24. #385 - This Seller Started His Business Melting Wax - In The Trenches with Shovelwax

    In this episode of Wizards of Ecom Podcast is an episode that I'd say gets us started again after quite a long time and moving hiatus, our guest Cody Lynn the founder of Shovelwax, shares his inspiring journey of starting his business from scratch after getting into an accident and growing it…

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  25. #386 - SellerPulse Listing Alerts - Knowing Is Half The Battle

    In this episode of our podcast, I sat down with Jay Legarde from SellerPulse to talk about the importance of listing alerts and why their software is essential for any online seller. We discussed the various types of listing alerts that sellers should be aware of, such as price changes,...

  26. #384 - How to Use Linkedin to Find Suppliers & Leads For Your Amazon Wholesale Business

    In This Episode: [00:15] Intro to guest Mark Firth, founder of B2B Growth. [01:55] What is B2B? [04:00] LinkedIn and its use. [10:50] What is Apollo.io? [12:20] Is a LinkedIn profile important? [19:30] Sales navigator Guest Links and References: Website: https://www.markfirthonline.com/ Linkedin...

  27. #383 - Top Tips for New Amazon Sellers: Navigating Alibaba Like a Pro with Alibaba CMO Liz Wang

    On today's episode, we were joined by none other than the CMO of Alibaba and we are going to talk about some new and amazing opportunities Alibaba released, some tips for making the most out of the platform, and how AI is impacting Alibaba. Liz discussed and shared her expertise on how to...

  28. #381 - Expanding Beyond Amazon - RangeMe, Home Depot, Michaels & Lowes

    On Today's episode, we have a close friend of mine, Ricky Valdez, co-founder of Creations by Nathalie, an Amazon Seller and fellow JiuJitsu Dad. The goal of this episode is to unpack how the brand branched out to other platforms and shops as Home Depot, Lowes and Michaels. This episode is a very...

  29. #380 - Amazon Influencer Program Brand Deals Strategies

    On Today's episode, we have James and Kyle of Prime Commission Club, two savvy, long time Amazon Sellers who discovered amazing success in the Amazon Influencer program and continue to scale while also teaching others how to unlock the same type of financial freedom with a very robust course…

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  30. #379 - The Power of Working Around Others - The Case for CoWorking Spaces

    In this episode, the founder of General Provision, a co-working space and South Florida's largest community of founders, makers, and creatives gather, Tim Hasse is with me to discuss the power of community building through and the benefits of a shared working environment. He further discusses how...

  31. #378 - Not So Obvious Pitfalls to Avoid As An Amazon Wholesaler

    In today's episode, I sat down with Eric Castellano of Amazon Lit, a seasoned Amazon wholesaler to discuss the not-so-obvious pitfalls that can trip up newcomers in the industry of wholesaling. Through the conversation, Eric highlights key mistakes to avoid, such as underestimating the importance...

  32. #377 - Why Co-Create 2024 is a Must-Attend for E-Commerce Professionals

    In this episode, I sat down with Rah Mahtani. Rah is the marketing leader of Alibaba North America with a proven track record of steering innovative branding campaigns. He is one of the driving forces behind amazing Co-create and we are here to discuss this upcoming Co-create 2024 conference and...

  33. #376 - Fluencer Fruit +Amazon Influencer Program = Printing Money

    On Today's episode, we have Liz Saunders, founder of Fluencer Fruit on the Show,this is a unique, best in its class, software used by Amazon Influencers to do product research, be more efficient, and scale their businesses. In this episode, we delve into leveraging the power of Amazon Influencer...

  34. #375 - Most Important Lessons To Succeed As An Amazon Wholesaler

    Hey Wizards, I'm back and I'm here with an episode with our guest Corey Ganim who runs Amazon wholesale business full time and succeeded in it. In this podcast, we delve into everything a wholesaler should know to succeed as an Amazon wholesaler. We delve and cover a range of topics including...

  35. #374 - How Tiktok, AI, and Augmented Reality Are Impacting Buyer Behavior & What to Do About It

    In this episode, we dive into the transformative impacts of TikTok, augmented reality (AR), and artificial intelligence (AI) on buyer behavior. Jake Zaratsian from Jungle Scout shares his insights on how these technologies are reshaping the e-commerce landscape. Jake emphasizes the importance of...

  36. #373 - China to FBA SOLVED!

    In this podcast episode, Jamie Paros of SKUdrop shares his experience and tips for successfully navigating the process of product shipments from China. Jamie as a successful Amazon seller himself knows his way around and what an Amazon seller needs to get a FBA done strategically. Aside from…

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  37. #372 - 5 Meetings You Should Be Scheduling In Your Business

    In this podcast, I'd share and discuss what I thought are the 5 crucial meetings that every business owner should be scheduling regularly to ensure the success and growth of their company and themselves. This discussion will also discuss the routine, duration and implementing the meetings. I hope...

  38. #371- Stop Requesting Product Samples - Do This Instead

    Today I'm sharing with you a strategy approach for a product sample that has been a game-changer to me when I started implementing it. So listen in as I will not be sharing the common practice of requesting product samples from suppliers/manufacturers but I'm sure it is a very insightful one. In...

  39. #370 - Answering Random Questions Submitted to the Podcast

    Welcome to Wizards or Ecom Podcast and in today's episode I'm just here to answer the burning questions submitted by our listeners. From topics ranging from scaling to creating content, no question is off limits. I'm here to provide you with some insightful and practical advice to help navigate...

  40. #369 - Should You Hire A PPC Agency or Do It In-House

    This episode is a solo episode where we have a very important topic 'Should you hire an Agency to run your PPC Advertising or do it In-House'. This is what we are going to chat about on this episode, and it is a crunchy topic that is as polarizing as Democrat Republican. I've avoided doing this...

  41. #368 - How to Unlock Augmented Reality Experiences on Your Amazon Listing

    In This Episode: In this episode of the podcast, we are joined by Gavin Goodvach, a content expert and VP of partnership at HEXA, a company specializing in creating immersive content for Amazon. Gavin shares his insights on how to incorporate augmented reality experiences into your Amazon listing...

  42. #367 - Amazon Video Mastery: Budget-Friendly Tips to Win Big!

    On Today's episode, we have my good friend, Rafael Veloz, on the show. Rafa is the founder of the award winning creative agency Shareit Studio and a few months back taught an incredible hands on workshop at Wizards of Ecom Miami on creating DIY product photography with smartphones. In this…

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  43. #366 - The Biggest Thing Holding Back New Sellers

    In this episode, I emphasized on having a community as one of the biggest factors a seller does not hold back. That said, not having a community is one factor holding new sellers back. The absence of a supportive, like-minded community can hinder new sellers from gaining valuable insights, advice...

  44. #365 - When to Hire a Virtual Assistant

    In this episode I am going to share insights on when to hire Virtual Assistant based on what I learned from a coach 15 years ago, from the book Virtual Freedom and my knowledge accumulated in the trenches over the last 15 years. I also discussed the reasons why hiring a virtual assistant can be...

  45. #364 - How to Combat the New Amazon Placement Fees & Be A More Profitable Brand

    In This Episode: [00:30] Inspiration for this episode. [08:30] The solution [09:00] Put on the big boy pants to talk to your supplier. [11:20] Remove high interest credit [13:00] Raising sale price Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses:...

  46. #363 - Michael Phelps Can Teach You How To Succeed On Amazon

    I'm looking forward to sharing this episode with you that I was inspired to create after reading a cool newsletter from Scrappy Podcast that I found inspiration from the greatest swimmer, Michael Phelps. Listen in as to why I can relate Amazon selling to Michael Phelps success. This may sound…

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  47. #362 - Is Your Products Main Image Good Enough? My New Favorite Tool

    In today's episode I am going to share my new companion to Pickfu, that I am beginning to use to see how my main image stacks up better than I was doing before against my competitor. How your product is packaged is critical for its success, the digital packaging that is. This is the first thing...

  48. #361 - Making Bank from Email in 2024

    On Today's episode, we have Dave and Jason, the co-founders of the email marketing experience and who are directly responsible for over 110 million in sales for clients using Messenger, SMS, and email. Their goal is to 'Get as many sales and customers as you can possibly handle from email & SMS'....

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ABOUT THIS SHOW

Welcome to the Wizards of Ecom podcast. The official podcast of the Wizards of Ecom and the Wizards of Amazon Meetup group. The goal of this podcast can be summed up simply: #SelllersHelpingSellers . While the slant is heavily towards Amazon FBA and Private Label, the podcast shares actionable tips and tactics for all areas of online selling.

HOSTED BY

Carlos Alvarez

Frequently Asked Questions

How many episodes does Wizards of Ecom have?

Wizards of Ecom currently has 418 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Wizards of Ecom about?

Welcome to the Wizards of Ecom podcast. The official podcast of the Wizards of Ecom and the Wizards of Amazon Meetup group. The goal of this podcast can be summed up simply: #SelllersHelpingSellers . While the slant is heavily towards Amazon FBA and Private Label, the podcast shares actionable tips...

How often does Wizards of Ecom release new episodes?

Wizards of Ecom publishes regularly with 418 episodes available. Check the episode list for the typical release schedule.

Where can I listen to Wizards of Ecom?

You can listen to Wizards of Ecom on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Wizards of Ecom?

Wizards of Ecom is created and hosted by Carlos Alvarez.
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