PODCAST · business
Your Business Ally
by JoAnn Holmes
Welcome, Allies! Attorney JoAnn Holmes ("Jo") helps 7 and 8 figure companies monetize intellectual property ("IP") including brands, software, expertise and content. For 20+ years, Jo has successfully negotiated with companies like Disney, Target, the NFL and Microsoft. Listen in for insider tips to close lucrative deals for your company. Let's get started! Sponsored by HOLMES@LAW at www.holmesatlaw.com. (Disclaimer: This podcast is not legal advice.)
Episodes
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Coders, Consultants and Content: The #1 Licensing Revenue Strategy
Ally Agenda™ Both software developers and professional advisors can increase scale, and multiply revenue, through strategic copyright licensing. Leverage your business content, and avoid the biggest mistake jeopardizing your profit plans. 1. Distinguish copyrights from trademarks, trade secrets…
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Brands and Bank: Trademarks for Business
Ally Agenda™ What's in a name? A better bottom line! License your company's brands, logos and slogans to expand into new channels, and grow recurring revenue. We make it easy, Allies! 1. What's a trademark? Understanding the assets - brands, logos and slogans. 2. Goodwill is Good for You: The...
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Untapped Income: IP Licensing for Midsize Companies
Ally Agenda™ Leverage your company's innovation to unlock new revenue! Learn to identify intellectual property ("IP"), determine its value, and negotiate licenses for recurring profit. 1. IP Explainer: Master the four key IP types - trademarks, copyrights, trade secrets (know-how) and patents. 2....
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Fortune 500 Negotiations: Insider Tactics for the Middle Market
Ally Agenda™ Fortune 500 clients can add significant revenue to your bottom line. We've got insider tips to help midsize company leaders earn the business, and evaluate whether it's worth keeping. 1. Stand Out: Use your location, technology, certifications and network to establish and reinforce...
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Legal ROI: 5 Tips to Enhance Midsize Company Profit
Ally Agenda™ Improve your legal return on investment. These attorney attributes help middle market leaders enhance profit on business contracts, intellectual property licensing, and dispute resolution. 1. Collaboration: Clarify the key business objectives. 2. Pragmatic Judgment: Cost effectively...
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Welcome: Here's To Your Success!
Welcome to Your Business Ally™! We help midsize growth company leaders achieve your highest business objectives, and tackle the most expensive problems. Host JoAnn Holmes of HOLMES@LAW has advised middle market companies for 20 years. She shares how to negotiate profitable contracts, protect and...
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ABOUT THIS SHOW
Welcome, Allies! Attorney JoAnn Holmes ("Jo") helps 7 and 8 figure companies monetize intellectual property ("IP") including brands, software, expertise and content. For 20+ years, Jo has successfully negotiated with companies like Disney, Target, the NFL and Microsoft. Listen in for insider tips to close lucrative deals for your company. Let's get started! Sponsored by HOLMES@LAW at www.holmesatlaw.com. (Disclaimer: This podcast is not legal advice.)
HOSTED BY
JoAnn Holmes
CATEGORIES
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