All Episodes
Bank Marketing Show — 99 episodes
Ep 99 - The Future of AI Agents - How Community Banks Win SMB Relationships - with Jared Shulman and Jerry Shu
Ep 98 - Randy Dorn - Lessons from a Rebrand
Ep 97 - Charles LeFevre - AI, Compliance, and the Marketer's Dilemma
Ep 96 - Crucial Considerations for your 2026 Marketing Strategy
Ep 95 - AI Search - How to Stay Ahead of the Curve
Ep 94 - Sharveen Kumar - How Banks Can Adopt AI While Adding To Their Personal Touch
Ep 93 - Use AI to Build a 90-Day Content Calendar (in Real Time!)
Ep 92 - Justin Stayrook – The Opportunities of AI Beyond LLMs
Ep 91 - Autumn Jose – Creating Social Stars for Marketing Success
Ep 90 - The Power of Connection with Neil Stevens (RERUN Ep 38)
Ep 89 - AI Starter Kit for Community Bank Marketers
Ep 88 - Skill Building In The Age of AI
Ep 87 - Essential Website Strategy Insights with Brent Feldman
Ep 86 - Banking on Knowledge: How Teaching Builds Trust
Ep 85 - Turning Stories Into Strategy - Humanize Your Brand
Ep 84 - Guerrilla Marketing - High-Impact Engagement & Tactics
Ep 83 - The Future of Community Bank Marketing with Caleb Stevens
Ep 82 - Building an Army of Brand Ambassadors
Ep 81 - Traits of a Successful Marketing Director
Ep 80 - Marketing in a Cookieless Future with Hollie Brown
Ep 79 - How Much Should You Spend on Marketing
Ep 78 - Good Marketing Starts With Culture
Ep 77 The Essentials and Benefits of Brand Messaging with Erin Fults
Ep 76 - The Power of Local - Banking in the Community
Ep 75 - Personalized Banking - Driving Engagement in a Digital World
Ep 74 - Building a Bank's Brand That Lasts
Ep 73 - The Great Brand Refresh Tale of A Community Bank with Dave Peters and Marty Heger
Ep 72 - The Latest Essentials In Bank Marketing Compliance with Memrie Fortenberry
Ep 71 - Essential Social Media Compliance Guidelines with Jill Williams
Ep 70 - Three Key Leadership Facets That We Don't See Enough Of
Ep 69 - 5 Most Common Community Bank Goals
Ep 68 - Working Smarter with the Resources You Have
Ep 67 - 5 Things You Should Be Doing With Email
Ep 66 - How Targeted Marketing Gives You ROI [Replay Of Ep 26]
Ep 65 - The Importance of Brand Voice [Replay of Ep 39]
Ep 64 - Supercharging Financial Marketing Content with ChatGPT with Ben Udell
Ep 63 - 5 Key Strategies for Competitive Advantage
Ep 62 - Banking Association Perspectives with Chris Moya, CEO of ICBA-NM
Ep 61 - 2024 Mid-Year Trends (Hint: AI)
Ep 60 - How Effective Systems Improve Your Results
Ep 59 - Using Video to Grow Brand Engagement
Ep 58 - Producing Content that Actually Engages with Hollie Brown
Ep 57 - Simple SEO You Can Do Today with Ben Walsh
Ep 56 - The Key Digital Ad Pillars of 2024 with Matthew Wade
Ep 55 - How Bank Five Nine used heritage to rebrand for the future with Jeff McCarthy
Ep 54 - MAJOR MARKETING CHALLENGE SERIES #4 - The Alignment of Effort And Value
Ep 53 - MAJOR MARKETING CHALLENGE SERIES #3 - Avoid Scattered Marketing
Ep 52 - MAJOR MARKETING CHALLENGE SERIES #2 - Avoid Reactive Marketing
Ep 51 - MAJOR MARKETING CHALLENGE SERIES - #1 - Modernizing Your Bank
Ep 50 - Connecting with Millennials and Gen Z with Dr. Brett Andrews
Ep 49 - Highlights & Takeaways from 2023
Ep 48 - The Power of Data-Driven Marketing with Dvir Ginzburg and Ilan Flax
Ep 47 - Burnout to Success - Designs for Personal and Work Life
Ep 46 - The Neuroscience of Messaging with Grant Gooding
Ep 45 - Drill Into Your Marketing Plan - Goals, Audience, Message
Ep 44 - Differentiating Your Bank Through Team & Mission with Heidi Miget
Ep 43 - Google Ads Done Wrong
Ep 42 - What You Need to Know Today About Generative AI
Ep 41 - Creating Stickier Customers
Ep 40 - What is Work-Life Integration?
Ep 39 - The Importance of Brand Voice
Ep 38 - The Power of Connection with Neil Stevens
Ep 37 - The Secret Sauce of Recruitment with Allison McCutcheon Barcz
Ep 36 - Avoiding Quick-Win Marketing
Ep 35 - Finding Digital Ad performance and ROI with Alana Levine - CRO, Fintel Connect
Ep 34 - Networking: The Power of Community for Your Career and Bank
Ep 33 - Competing on Customer Experience with Joann Marsili
Ep 32 - How Banks and Small Businesses Connect Better with Derik Sutton
Ep 31 - The Role of Marketing in Crisis Communications
Ep 30 - Think Like a Brand, Not a Bank
Ep 29 - The Value of Strategy
Ep 28 - Finding The Right Partnerships and Using Your Superpower
Ep 27 - Finding Success In Today's Digital Advertising
Ep 26 - How Targeted Marketing Gives You ROI
Ep 25 - The Role of a Marketer
Ep 24 - Hot Topics for 2023
Ep 23 - The best gold nuggets of 2022
Ep 22 - The Power of Personal Branding for Career Growth
Ep 21 - From Stress To Success – Making Better Decisions with Dave Jesiolowski
Ep 20 - Creating Brand Stories for Content That Matters with Ben Pankonin
Ep 19 - Challenge and Pain Point - Customer Attrition & Retention
Ep 18 - Case Study: Social Media Engagement at a $2B Bank
Ep 17 - Case Study: Increasing Loans at a $300M Bank
Ep 16 - Tech Talk: The five fundamental marketing technologies your company needs
Ep 15 - Insights From A Marketing Leader On True Community engagement
Ep 14 - The Must-Know Elements of Your Messaging
Ep 13 - Create Content that Speaks to Your Target Audiences
Ep 12 - An Industry Leader's Outlook On Current Trends
Ep 11 - Answers to Essential Questions Around Your Marketing Budget
Ep 10 - How to be Customer-Centric in Today's Dynamic Marketplace
Ep 09 - Planning, Positioning, and Offers - How to Avoid the Race to the Bottom
Ep 08 - Narrowing Your Audience to Create Excited Customers
Ep 07 - The Pulse of the Industry and Advocacy through Marketing with Gordon Fellows – President & CEO of the Mississippi Bankers Association (MBA)
Ep 06 - Weaving Your Values & Purpose Into Your Work with Chris Kellum
Ep 05 - Channel & Tactics Mix for Your Marketing
Ep 04 - Community as your Marketing Superpower with Shannon Aker - Bank of Brookhaven President
Ep 02 - Strategic Planning
Ep 03 - Bank Marketing with Adam Koishor - Marketing & Communications Executive
Ep 01 - Meet Dan Novalis & Chris Bates