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All Episodes

Behind the Agency — 76 episodes

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Episode 76: 4 Bids, 5x Apart. He Built It Himself in 3 Months.

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Episode 75: 90% First-Time Buyers From the Channel Most Brands Dismiss

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Episode 74: $3M to $8M in One Year. Here’s What He Stopped Doing.

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Episode 73: The 3-Legged Stool: Why Agency Partnerships Fail Without All Three Relationships

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Episode 72: Why Your LinkedIn Ads Aren't Working (And What Thought Leader Ads Change)

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Episode 71: How a B2B SaaS Agency Runs Its Own Demand Gen Playbook (and What Agencies Can Steal From It)

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Episode 70: He Sold a $24M Dev Agency. Now He’s Building the Ops Tool He Wished Existed

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Episode 69: The Agency That Grew Revenue Without Adding Clients

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Episode 68: "We're in the '94 and '95 Era of the Internet. Well, for AI.": 26 Years Building Orases with Nick Damoulakis

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Episode 67: Why "Do You Know Anyone?" Is the Wrong Referral Ask and What to Say Instead

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Episode 66: The Partner Buyout, the $4 Billing Error, and Why "Do More With More" Beats Cutting Heads

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Episode 65: He Built a High 7-Figure Agency With Zero MRR. And Your Gross Margins Are Probably Wrong.

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Episode 64: She Had Near-100% Contractor Retention for 11 Years. Here's the Actual Method.

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Episode 63: 28% of Revenue Came from AI Recommendations

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Episode 62: Pay People Like Adults

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Episode 61: Win Better Clients by Going Narrow

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Episode 60: The Collective Model (and Why This Founder Stopped Hiring Full-Time)

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Episode 59: Kill the Dead-End Thank You Page (and 5X Your Webinar Conversions)

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Episode 58: How a 4-Person Shopify Agency Builds a Partner Engine That Actually Pays Off

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Episode 57: 25 Years of Agency Survival (What Actually Kept the Lights On)

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Episode 56: Stop Selling Services and Start Solving Million-Dollar Problems

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Episode 55: Why Your Agency Is Great at Marketing (Everyone but Yourself)

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Episode 54: How a Dev Agency Built Demand Through Content and Community

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Episode 53: How a WordPress Agency Wins Enterprise Publishers Without Enterprise Headcount

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Episode 52: Founder-Led Sales Is a Growth Ceiling (Here's How to Escape It)

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Episode 51: How a Python Agency Turned Engineer Preferences Into a Market Position

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Episode 50: Building Software With Clients, Not For Them

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Episode 49: Weekly Client Calls, Referral Networks, and 15 Years of Retention

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Episode 48: Best Practices Isn't a Differentiator

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Episode 47: Why Most Software Projects Fail Before a Single Line of Code

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Episode 46: How an 18-Year CMS Agency Keeps Clients for 5+ Years (Without a Sales Team)

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Episode 45: Stop Saying Yes to Everything (Before It Kills Your Agency)

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Episode 44: Sequencing Your Way Past the $2M Referral Ceiling

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Episode 43: Why This Mobile Agency Tells Leads They Do Not Need an App

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Episode 42: How to Run an Agency for 20 Years Without Blowing It Up

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Episode 41: Why Deal Flow Matters More Than Recurring Revenue

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Episode 40: How a 65-Person Agency Broke Through the 20-Person Wall

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Episode 39: How to Stay Relevant When Your Tech Stack Gets Commoditized

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Episode 38: Why Two Out of Three Agencies Have a Right-Fit Client Problem (and How a Book Fixes It)

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Episode 37: Why Clients Rejected the Self-Serve Model and Paid More for a Human

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Episode 36: Stop Letting Clients Pick Your Tech Stack

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Episode 35: How to Win Clients Who Got Burned by Their Last Agency

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Episode 34: How Fan Emails and Case Studies Built a 25-Year Agency

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Episode 33: The Financial Hierarchy Most Agency Founders Skip

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Episode 32: Why This Agency CEO Caps Every Week at 40 Hours

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Episode 31: Why "Always Be Closing" Is Killing Your Agency Pipeline

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Episode 30: How a Front-End Agency Grows Without Selling

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Episode 29: What Happens When Your Inbound Pipeline Disappears Overnight

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Episode 28: Why Referrals Beat Every Other Growth Channel (If You Track the Right Metrics)

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Episode 27: The 4-Direction Partner Framework That Turns 3 Deep Relationships Into a Referral Engine

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Episode 26: How a Chamber of Commerce Lunch Turned 15 Attendees Into 4 Clients

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Episode 25: One-Page Proposals, 4-Day Weeks, and a 90% Faster Close Process

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Episode 24: Why 50/50 Partnerships Fail Without a 15-Year Plan

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Episode 23: LinkedIn Live as a BD Engine for Relationship-Driven Agencies

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Episode 22: From Copywriter to Agency Founder

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Episode 21: How a Video Agency Scaled on Retainers Without Losing Its Soul

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Episode 20: Why This Agency Ditched the Big Reveal and Lets Clients Co-Create Instead

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Episode 19: How One Agency Nearly Killed Its Referral Engine by Rebranding Overnight

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Episode 18: The No-BS Agency Playbook for Getting Past the Referral Trap

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Episode 17: Communication Is the Competitive Advantage You Keep Ignoring

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Episode 16: Most Agencies Spend 3–8%. Growing Ones Spend 15–25%.

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Episode 15: Your Best Thinking Is Invisible If You Never Hit Publish

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Episode 14: Specializing Is Scary. Not Specializing Is Worse.

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Episode 13: If You Are Not Tracking Time, You Are Flying Blind

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Episode 12: Strategy Is the Only Thing That Cannot Be Commoditized

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Episode 11: Stop Hiring Avengers (Build the Mickey Mouse Club Instead)

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Episode 10: If You Market to Everybody, You Market to No One

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Episode 9: The "5 Ones" Framework That Hit 7 Figures in 11 Months

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Episode 8: Your Podcast Is a Sales Tool (Not a Content Strategy)

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Episode 7: Profit Is Where the Real Work Is

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Episode 6: The Three Dials of Agency Profitability

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Episode 5: Portfolios Beat Resumes

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Episode 4: Guard the Story

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Episode 3: The Best Messaging Is the Words of the Customer

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Episode 2: You Cannot Sell Consulting and Implementation at the Same Time

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Episode 1: You Do Not Need More Tactics