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All Episodes

FIR Interviews — 80 episodes

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Title
1

AI, trust and the answer economy – Pete Blackshaw on the future of brand credibility

2

AI risk, trust, and preparedness in a polycrisis era

3

AI and the Writing Profession with Josh Bernoff

4

FIR Interview: Generative Engine Optimisation with Stephanie Grober

5

FIR Interview: Monsignor Paul Tighe on AI, Ethics, and the Role of Humanity

6

Richard Bagnall on the Barcelona Principles 4.0

7

Craig Silverman on Fighting Digital Deception with Indicator

8

Eric Schwartzman on Bot Farms and Digital Deception

9

Zora Artis on Bridging AI and Human Connection in Internal Communication

10

Sam Michelson on How AI Search is Changing Reputation Management

11

Steve Rubel on AI, Media Analytics, and the Future of PR

12

Silvia Cambie on AI’s Overlooked Role in Communication

13

Exploring AI’s Future in PR with Martin Waxman

14

Trends, AI and Authenticity in Internal Comms with Monique Zytnik

15

FIR Interview: Ezri Carlebach on Speculative Fiction in Business

16

FIR Interview: Pete Pachal on AI, Social Media, Journalism and Brand Engagement

17

FIR Interview: William Beutler on PR and Wikipedia

18

FIR Interviews: ChatGPT Speaks for Itself About Its PR Capabilities

19

FIR Interview: Radina Russell on Edelman’s “Future of Corporate Communications” Study

20

FIR Interview: Bob Dilenschneider on Power and Influence

21

FIR Interview: Allan Schoenberg on His New Job, Twitter, AI, and More

22

FIR Interview: Jeremiah Owyang on the Artificial Intelligence Marketplace

23

FIR Interview: PRophet Founder and CEO Aaron Kwittken

E
24

FIR Interview: Three Whiskey's Ben Myall on Anticipating Resistance

25

FIR Interview: When Narrative Strategies Fail

26

FIR Interview: Faisal Saeed Al Mutar and Bringing Books Back to the University of Mosul

27

FIR Interview: Eric Schwartzman on His New Book, “The Digital Pivot”

28

FIR Interview: "An Effort to Understand" Author David Murray

29

FIR Interview: CiviliNation's Andrea Weckerle and Jolie O'Dell

30

FIR Interview: Phil Gomes on the NFT Craze

31

FIR Interview: Mayo Clinic's Dr. Sandhya Pruthi and Jay Maxwell on Creating a Smart Audio First Aid Skill

32

FIR Interview: Nicole Scheffler, Host of the Diva Tech Talk Podcast

33

FIR Interview: Phil Gomes on Blockchain and the Marketing Value of Digital Permanence

34

FIR Interview: Jen McClure on the State of Employee Advocacy

35

FIR Interview: Judith Platz and John Ragsdale on TSIA's B2B Social Engagement Rating

36

FIR Interviews: Jen McClure on Digital and Social Media Risk

37

FIR Interviews: David Meerman Scott on Sonic Branding

38

FIR Interview: The Challenges of Standardizing Employee Communication Measurement

39

For Immediate Release Interview: Sharam Fouladgar-Mercer on PR Analytics

40

For Immediate Release Interview: Jacob Morgan on Creating the Employee Experience

41

FIR Interview: Jeremiah Owyang on Corporate Innovation Programs

42

For Immediate Release Interview: Aliza Sherman on Marketing in the Burgeoning Cannabis Industry

43

FIR Interview: J. Kelly Hoey on Building Your Dream Network

44

FIR INTERVIEW: Robin Hanson on Transparency, Engagement & Tough Questions using Prediciton Markets

45

FIR INTERVIEW: PATRI FRIEDMAN ON COMPETITIVE GOVERNANCE AND SEASTEADING

46

FIR Interview: Stephen Waddington on Fake News

47

For Immediate Release Interview: Chris Penn & Tom Webster on polling for PR in the post-election environment

48

FIR Interview: Incoming PRSA Chair Jane Dvorak on PRSA's 3-Year Strategic Plan

49

For Immediate Release Interview: Simon Worsfold on Risk of Communicating Outside Work Hours

50

FIR Interview: Amy Bickers on Transformation Communication

51

For Immediate Release Interview: Arthur W. Page Society President Roger Bolton

52

For Immediate Release Interview: Chris McGrath on TangoWork and Chatbots for Internal Comms

53

For Immediate Release Interview: Ike Pigott on Alabama News Center

54

For Immediate Release Interview: Threepipe's Jim Hawker on PR and SEO

55

For Immediate Release Interview: "Writing Without Bullshit" Author Josh Bernoff

56

For Immediate Release Interview: Lesli Gee & Nolan Sundrud on Challenges Facing HR

57

For Immediate Release Interview: Peter Vogt on News Video for Employee Communication

58

FIR Interview: Elise James-DeCruise on Snapchat for Internal Communications

59

FIR Interview: APPrise Mobile CEO Jeff Corbin on Branded Communication Apps

60

For Immediate Release Interview: Cisco's Carmen Collins on Snapchat for Employer Branding

61

#8: Karen Swim of SoloPR Pro

62

For Immediate Release Interview: Mayo Clinic's Lee Aase on Periscoping his colonoscopy

63

For Immediate Release Interview: Jason Kintzler on Compressor, a PR "Smart Bomb"

64

FIR Interview: Eric Schwartzman on going "OPEN" with learning modules

65

FIR Interview: Jen McClure and Alex Parkinson on SNCR-Conference Board merger

66

Kami Huyse and Mitchell Levy on Cause Marketing Success

67

FIR Interview: Phil Gomes on Blockchains and PR

68

FIR Interview: Jeremiah Owyang on competing in the collaborative economy

69

FIR Interview: Veda, Head of Marketing, StayZilla

70

FIR Interview: Hannah Oiknine, CEO of media relations solution Babbler

71

FIR Interview: Infegy's Rion Martin on News Ninja

72

Interview: Light House Insights Founder Prasant on Content

73

Social with The Mind Reader, Omni Channel Consultant & Professor

74

FIR Interview: IABC 2015-16 Chair Michael Ambjorn

75

FIR Interview: Freddy Mini and Kim Terca on Netvibes' Dashboard of Things

76

Leila Janah and The Future of Work

77

FIR Interviews: Julian Mills and Steven Green on social intranets

78

FIR Interviews: The Instagram of audio? An interview with Clammr co-founder Parviz Parvizi

79

FIR Interview: Harry Hawk talks with Facebook marketing expert Dennis Yu

80

FIR Interviews: Bryan Person interviews consultant, author, and speaker Jon Burkhart