All Episodes

"Earning the Right to Automate" | Eoin Clancy

S2E3: "Building for Machines, Not Humans" | Kevin White

S2E2: "Context Is the Moat" | Zach Vidibor

S2E1: Top Talent Invests In Transferrable Skills | Yash Tekriwal

E10: "Systems to Get, Keep, or Make Customers Worth More" | Laurens Nys

E8: "The Bridge Between Data, Tools, and Strategies" | Nico Druelle

E7: "Messaging, No Matter What Else You Do" | Jason Pulliam

E6: "Clients don't pay for crazy, they pay for effective": Building custom software at Clay scale | Patrick Spychalski

E5: "Message-market-fit": How to systematically test 13 campaigns to find asymmetric GTM results | Kellen Casebeer

E4: "It's creativity, not prompts": Why GTM engineers need business sense over technical skills | Josh Whitfield

E3: Infrastructure, copywriting, data, ops: Building GTM systems that actually work | Wesley Hoang

E2: "It's an orchestra": How to conduct GTM systems that drive revenue | Bobby Offterdinger

E1: "Get the (GTM Engineering) Reps" | Jorge Macias

Scaling GTM with AI