All episodes
Trish Seidel: "My approach to SEO has completely changed!" Tales from Scaling Content Production at Springly & Moving to Djust
Josh Spilker: “Focus On Middle Funnel First!” Scaling ClickUp to 100K/Mo as a One-Man Content Team
$1.6M to $17M annual revenue in 16 months 🤯 SEO certainly can generate demand | Aditya Vempaty
Solo: Crafting your first topic cluster; Building authority content libraries; Getting real about quality (Just me & you, Ben Goodey)
Q&A: Keyword optimization best practices; featured snippets, HARO, working with freelancers (with Zoe Ashbridge, Co-Founder at Forank)
6-steps to building a high-converting SEO strategy (Cognitive FX SEO Case Study - 0 to 250K visitors/mo) (Benji Hyam, Co-Founder of Grow and Convert)
3-Part Framework for Ranking Content on Page 1 (Jessica Lam Hill Young & Yamon, the brand creatives) - Part 2
How to Properly Update Old Content - The SEO Refresh Checklist with Jessica Lam Hill Young & Yamon Y. (the brand creatives) - Part 1
How to Build Quality Content into a Velocity SEO Workflow [Erin Balsa, Founder at Haus of Bold, Content Strategist for Complex Enterprise SaaS]
How Copy.AI Got 1M Clicks in 5 Months with First-Mover Advantages [Jeremy Moser, Founder at uSERP.io]
How to Find and Target High Converting Keywords in Your Niche (With Jacob Clarke, Organic Growth @ NerdWallet)
How Maze.co Built an SEO Revenue Engine to 900 Monthly Organic Sign-Ups (Jake Stainer, Co-Founder at Skale.so)
How to Build Topical Authority in SEO (With Jacob Clarke, Organic Growth @ NerdWallet)
Scaling LivingCozy.com to 335,000 Monthly Page Views with Expert Content [Ash Read, Co-Founder at 937 Media. Ex-Buffer Editorial Director)
Google's E-E-A-T: What is The New E and How to Demonstrate It in an AI World [Olga Zarr, SEO Consultant]
Product-Led SEO and SurveyMonkey's $200M Annual Organic Growth Strategy (Eli Schwartz, Author of Product-led SEO and ex-SurveyMonkey Director of Growth)
Part 3: 2,300 Blog Posts in One Go?! How to Do Tomb Raiding Keyword Research - The Strategy Behind the "BEAST" SEO Case Study (Adam Smith, Founder @ Niche Website Builders) - SEO Podcast
Part 2: How to Choose a Profitable Niche That You Can *Actually* Win (Adam Smith, Founder @ Niche Website Builders) - SEO Podcast
Part 1: How to Use Aged Domains to Juice Up Your Authority (Adam Smith, Founder @ Niche Website Builders) - SEO Podcast
Part 2: How Monday.com Scaled Search Traffic 600% in 2 Years (Eliana Atia and Zoe Averbuch, Monday.com SEO & Content Leadership)
Aura.com's Full Funnel SEO Strategy: ~1 Million Monthly Visitors in 12 Months (Gaetano DiNardi, Growth Advisor, and ex-VP of Growth at Aura)
How to Create Remarkable SEO Content with LEMA (Lily Ugbaja, Freelance Content Strategist for B2B SaaS, ex-Animalz)
Fixing the SEO of an £80m monthly fashion eCommerce company (and adding 22% Revenue in 12 Months (Louis Smith, eCommerce SEO specialist]
0 to £6 billion IPO in 2 years | The role of SEO in Cazoo's growth story (Andy Francos, Ex-Group Head of Organic Performance at Cazoo)
My content operations playbook (How to create 800 blog posts per month) (Gordana Sretenovic, Co-Founder at Workello)
How Typeform Built SEO into a $3M Annual Lifetime Revenue Channel (Jake Stainer, Co-Founder at Skale, Ex-Typeform Head of Growth)
Hotjar's Traffic Explosion: 47% Increase in 2 Years (Sean Potter, Senior SEO & Content Strategist at Hotjar) [SEO Case Study]
How Retro Dodo grew 1M clicks and $50K monthly revenue in 3 years (Brandon Saltalamacchia, Founder at RetroDodo) [SEO Case Study]
How Scribe grew from 0 to 30,000 monthly visitors in 7 months (with significant ROI) (Jakub Rudnik, Head of Content, ex-G2 Content Strategist) [SEO Case Study]
How UserPilot Scaled to 100K Clicks in 10 Months With Programmatic SEO (Emilia Korczyńska, Head of Marketing, UserPilot) [SEO Case Study]
Growing My Niche Website to 75,000 Monthly Visitors & £7K Income in 2 Years with SEO (Samantha North, Founder at digitalemigre.com) [SEO Case Study]
How Monday.com Wrote 1,000 SEO Articles in 12 Months (and then IPO'd) (Brad Smith, Codeless) [SEO Case Study]
How to Create Your First SaaS SEO Strategy (Brendan Hufford, Founder at Growth Sprints)
How to Get £13 Million in Revenue With Local SEO (Tim Hanson, Founder at fivethreeoh) [SEO Case Study]
How SEO Helped Supermetrics Grow to $50m ARR (Edward Ford, Demand Gen Director, Supermetrics) [SEO Case Study]
4 Thought Leadership Frameworks to Create Expert Content for SEO (Ryan Law, VP of Content at Animalz)
How to Get 2m Clicks in 16 Months in a Tough-to-Win Niche (Ryan Darani, SEO Consultant and YMYL expert) [SEO Case Study]
How Operto 4x revenue in 12 months with SEO (Maeva Cifuentes, CEO at Flying Cat Marketing) [SEO Case Study]
Kevin Indig's 5 Key Lessons From a 10-year Career in SEO (ex-Director at Shopify, Atlassian, G2, DailyMotion)
How Topical Authority Helped Respona Grow from 0 to ~100K Monthly Organic Visitors (George Chasiotis, Managing Director at Minuttia) [SEO Case Study]
Three PR-Driven Strategies That'll Earn You 100s of SEO Backlinks in One Weekend (Fery Kaszoni, Search Intelligence) [SEO Case Study]
How to Grow From 0 to 2.3M Organic Traffic in 12 Months (Dimitris Drakatos, Head of SEO at Paired, ex-Peanut, ex-Revolut) [SEO Case Study]
Ep. 36: How to create an inbound lead engine your sales team doesn't hate (Feat. Jennifer Montague, Director of Marketing @ Dixa)
Ep. 35: How to use customer calls to create content that drives revenue (Feat. Yaagneshwaran Ganesh, Director of Marketing at Avoma)
Ep. 34: The power of events in B2B marketing (Feat. Anthony Kennada, CMO at Hopin, ex-Gainsight CMO)
Ep. 33: How I attract big name clients with content (Xenia, Founder of Planable)
Ep. 31: How I grew from 0 to +500,000 organic monthly visitors in 16 months (zero backlinks or dirty tricks)
Ep. 32: How I grew AWW App (acquired by Miro) to 1.5m MAU
Ep. 30: How to start a successful marketing agency, Nemanja Zivkovic
Ep.29, Tom Bangay, 1,200+ organic downloads from this revenue-focused eBook strategy
Ep.28. Tim Soulo, CMO at Ahrefs, How to design SEO content that converts readers and drives tangible business growth
Ep. 27: Andy Culligan CMO, How to generate 15,000 webinar for <£1,000
Ep. 26: Eddie Shleyner, How to write copy like a pro
Ep. 25: Danny Gavin, How to run an award-winning Facebook advertising campaign.
Ep. 24: Kris Hughes, how to decide your first 30-60-120 days of content strategy.
Ep. 23: Michael Norris on how to build a news & entertainment website from zero to viral
Ep. 22: Holly Enneking, how to run a successful brand awareness campaign (to engage your partners)
Ep. 21: Rand Fishkin on how he built an 18,000 email waiting list to launch SparkToro
Ep. 20: Nadya Khoja's 3 million monthly organic visitors thanks to viral content & PR techniques
Ep. 19: Lindsay Tjepkema on putting a B2B podcast at the heart of your content engine
Ep. 18: Casey Graham on LinkedIn brand building
Ep. 17: Stephanie Cox's complete account based marketing playbook
Ep. 16: Louis Grenier on how to stand the f*ck out
Ep. 15: Todd Clouser on winning 550k Youtube subscribers
Ep. 14: Jonny Plein from Pouch on how to grow and maintain 175,000 weekly active users
Ep. 13: Ian Luck tells us how he got 30k organic downloads and $2m ARR from one ebook
Ep.12: Paula Monteiro from Wikitude on augmented reality in marketing: Uses, trends, and adding real value
Ep. 11: Ariana Alexander-Sefre on storytelling, purpose, and stimulating the human senses
Ep. 10: How to establish an effective product marketing function with Devon O'Rourke of Fluvio Consulting
Ep. 9: Improving your messaging: Make your marketing resonate, with Dan Ritzke, Founder of Third Act Marketing.
Ep 8. Gareth Morgan, SEO expert: Best practice and innovative SEO techniques
Ep. 7: MJ Peters from Firetrace on developing a B2B marketing strategy for a new market segment
Ep. 6: Finn Lagun from Pasta Evangelists on B2C brand strategy: Building credibility and getting mission focused
Ep.5: Gaetano DiNardi on generating demand: high quality leads on a budget
Ep.4: Iona Ratcliffe, CMO at Ocean Bottle: The four C's behind a compelling brand
Ep.3: Chris Walker: The demand generation engine and how to do marketing the right way
Ep.1: April Dunford: How I helped reposition a database product that went on to make $1 billion in revenue