Markigy: The Science of Marketing Strategy cover art

All Episodes

Markigy: The Science of Marketing Strategy — 69 episodes

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Title
1

Partner-Led Growth: From 35 to 10k Contacts w/ Justin Zimmermann

2

Stop Over-Structuring Partnerships w/ Shaunna Campbell

3

You Can’t Do Everything: Ruthless Growth Prioritization w/ Theresa Potratz

4

Why Most Brands Fail at Authentic Marketing w/ Ethan Edwards

5

The Hidden Cost of Martech Decisions Leaders Don’t Understand w/ Quincy Johnson

6

When B2B Personalization Backfires w/ Danielle Balestra

7

Partnerships Are the New Growth Engine: The Next GTM Era W/ Amanda Nielsen

8

Marketing Is a Marathon: Building Value in Complex Environments w/ Jessica Lyn Zall

9

Owning Your Brand Narrative with Melissa Rosenthal

10

From Organic to Paid: Growth Marketing Tactics That Build Trust w/ Brennan Tobin

11

Invisible Engine: How Marketing Ops Powers Strategic Growth w/ Darrell Alfonso

12

Trust Over Tactics: A Systems Approach to Scalable Growth w/ Oleg Kovalev

13

Using AI agents to to reshape MOPS & More w/ Stephen Stouffer

14

Know Your Audience or Lose Them: Why Strategy Starts with Research w/ Jesse Harris

15

Cross Functional Data Driven Decisions w/ Daren Lauda

16

Creating Impact by Building Trust w/ James Furbush

17

Shifting AI perspectives in Marketing

18

Digital Strategy Backed By Marketing Ops

19

Is MOPs Marketing? Understanding MarTech’s evolution

20

Guardians of Data: Ethical use of Modern MarTech

21

From Complex to Compelling Product Marketing Strategies

22

Neuromarketing: Boosting Brand Loyalty

23

From Noise to Noteworthy- Creating Impactful Marketing w/ Kerry Guard

24

Engagement Driven Marketing w/ Frank Schieber

25

Solving Disparate Data & Integration with Chris Daglow

26

Solving B2B Marketing Misalignment w/ Stefan Gladbach

27

Advertising Elasticity and Strategic Timing w/ Branden Cobb

28

Strategic SEO with Sam Dunning

29

Driving Strategy Through Content w/ Robyn Showers

30

Claim Your Space: Overcoming Market Leaders w/ Trevor van Woerden

31

Resilience: Entrepreneurism, Community & Growth

32

The Who & Why Behind Effective Marketing w/ Melissa Moody

33

Flourishing in 2024: Budget-Smart Strategies w/ Alex Montas

34

Crafting Success in Product Marketing w/ Neil Shah

35

The Art of Copy That Sells w/ Linda Melone

36

The Customer Centric Revolution: Insights with Christina Garnett

37

Moving on From Playbooks to Strategy w/ Nicky Dibben

38

Startup Marketing Realities and Adaptability with Theresa Potratz

39

Impactful Hype Decks & Standing Out with RajNation

40

Thoughtful Differentiation: Winning in a Competitive Landscape w/ Brian Kotlyar

41

The Impact of Human Connection in B2B Marketing w/ Corrina Owens

42

Category Creation Demands Being Real w/ Crystal Black

43

Marketing Is More Than Its Acronyms w/ Peter Wheeler

44

From Monologue to Dialogue: Reframing Your Email Strategy w/ Casey Hill

45

Make Demand Generation Integrated w/ Ryan Williams

46

What Marketers Can Learn from Cybersecurity w/ Clark Barron

47

Nurturing Internal Relationships in Marketing w/ Andrew Bolis

48

Fixing B2B Marketing with a GTM Expert Julia Nimchinski

49

How to Maximize ROI on LinkedIn Advertising w/ Justin Rowe

50

Driving Business Growth through a High Learning Velocity Mentality w/ Andres Glusman

51

Paris Childress & the Future of B2B SaaS Marketing + the Power of Data Science

52

Boost Your LinkedIn Business Strategy w/ Jessica Yarbrough's Expertise

53

Relationship Marketing Isn’t a Fad, It’s the Future with Mike Grinberg

54

Personalize Your B2B Website Experience to Boost Marketing Efficiency with Julio Bermúdez

55

Accelerating Growth with Data- Attribution Benchmarks and Efficient GTM Strategies w/ Steffen Hedebrandt

56

Can You Neurohack Yourself To Be Better At Marketing? w/ Lauren Alexander

57

The Fundamentals of Buyer-First Sales and Marketing w/ Carole Mahoney

58

Innovative Advertising Attribution & Measurement w/ Scott Konopasek

59

High-Impact, Low-Cost Strategies for Collecting User-Generated Content w/ Casey Hill

60

How to Get Huge Marketing Results Without a Huge Marketing Team w/ Sarah Noel Block

61

Growth Hacking Explained & Why You Need to Hire a Growth Hacker in 2023 w/ Carol Tran

62

The Power of Direct Customer Outreach for PPC Marketers w/ Andrew Harder

63

Marketing Strategies for Creating Long-Term WINS in Your Business w/ Dave Wakeman

64

Building a Better Marketing Strategy Using Personalization w/ Eric Melchor

65

Executing a Successful Full-Funnel Demand Generation Strategy w/ Tamara Kitić Yarovoy

66

Performance Marketing: Matching Tactics to Strategies w/ Braeden Matson-Jones

67

How to Build a Successful ABM Strategy w/ Mason Cosby

68

How Collaboration & Co-Creation Makes For Better Quality Content w/ Joseph Lewin

69

The Science of Marketing Strategy: Markigy Explained [w/ Leanne Dow-Weimer]