All Episodes

025: No, searching for People in Pain is not marketing. Marketers have knowledge that founders don't

024: No, don't jump and "assemble a plane on the way down". Instead, use the Chain of Success

023: No, don't mimic successful founders. Instead, meet the guy solving startups' biggest challenge

022: Yes, search for People in Pain. But they're invisible.

021: No, getting customers is the wrong goal

020: The biggest problem in startups remains unsolved

019: The next 100 episodes on Nascent methodology

How to evaluate a startup idea in seconds (Ep. 18)

Simplifying entrepreneurship (17)

Customer Discovery 2.0: From a count of interviews to the quantified pain histogram (16)

A live interview with Robbie Kellman Baxter, an expert on subscription startups (15)

Good news! The era of "fake it til you make it" has ended (14)

At the nascent stage, who should you build for? Just yourself, the founder (13)

A founder’s journey: No regrets about being “delusional,” just wishes it would’ve been quicker and cheaper (12)

Going deeper on Dis-Ideation (10)

How a founder decided whether to pursue their startup idea in just 10 days and $0. Case study #2. (9)

The big reset that unlocked nascent-stage innovation (8)

"Dis-ideation" is your best first step for an idea for a tech startup (7)

Nascent Startups in one, two, three (6)

Should a nascent startup have a Board of Advisors? (5)

Kicking off the 100-day Exploration for Nascent Startups (4)

An introduction to Nascent Startups (2)