All Episodes
That Solo Life: The Solo PR Pro Podcast — 354 episodes
Is Now the Time to Consider Fractional PR?
Why Solo PR Pros Should Plan for Micro Retirement Now
Beat the Economy By Breaking into a New Industry
How Two Indie PR Pros Delivered 170,000 Attendees and Daily Media Coverage for the World Cup
The Hairball that Gave Us Hope
The Client Problem Solo PR Pros Are Perfectly Positioned to Solve
The 4 Structural Fixes That Protect Solo PR Pros from Burnout
What Solo PR Pros Need to Know Now About the Specialization Economy
The Hidden Messages for Solo PR Pros in the Muck Rack State of PR Report
Why Senior PR Pros Should Focus on Development Not Decline
Why Independent PR Firms Are Outperforming Holding Companies Right Now
The New Rules of Trust but Verify
The Secrets that Filmmakers Know About Marketing That Most Business Owners Never Learn
What Solo PR Pros Need to Know About IP, AI Legal Risk and Building a More Valuable Agency
What the 2026 USC Global Communications Report Says About PR Today
The Leap, the AI Edge and Authentic Leadership
Why Now Is the Moment for Solo PR Pros
Why Smart Solos Are Watching These Five Trends Right Now
One PR Pro Shows There is Purpose in the Press
How AI Impacts PR Agencies and Solos with Chip Griffin
That Solo Life Returns with New Episodes
Navigating Public Information Campaigns and Crisis Comms with Cyndee Woolley
Why PR Pros Urge Brands to Put People Before Processes
Silent Risk: How Corporate Citizenship Navigates the Storm of Social Upheaval
Why AI Search Optimization Matters for PR - Episode 332
Teaching Clients The Value Of Patience In PR - Episode 331
How Solo PR Pros Can Use RFPs To Land New Business - Episode 330
The New Alphabet of PR - From AEO to PESO
The Power of Purpose-Driven Branding with Cat Holt
That Solo Life Looks Back at 2025
A Holiday Wish List for PR Pros
Why PR Pros Need To Master Telling Their Own Story
Celebrating and Leveraging Your Milestone Moments - Smart Talk Series Replay
How to Identify, Land and Retain Sponsorship Deals
The Rise of Rage Farms and Coordinated Disinformation
What We're Reading for Focus, Laughs and Professional Development
When You Feel Out of Sync with Your PR Career - Episode 320
Succeeding at Business Development in a Tough Year
How the New Era of AI Search Impacts PR Pros - Episode 318
Navigating the Noise: A PR Pro's Guide to Combating Misinformation
Gen Alpha's Surprising Influence on Your PR Strategy
Counting the Cost of Transparency in a Rage-Filled World
Communicating in the Era of Everyday is a Crisis
Strategies for Securing New PR Business in 2025
Going Big by Going Small: Hidden Gold for PR Pros
Barcelona Principles 2025: What PR Pros Need to Measure Now (Episode 310)
Hits And Misses Of The Hot Mess Summer Of 2025 (Ep. 311)
When Being Great at PR Gets in the Way of Life
Branding, Bravery and Breaking Through with Melissa Vela-Williamson - Episode 308
Media Under the Influence
Where the Wild Things Are - Rethinking Social Media in 2025
AI and the PR Profession: What You Need to Know to Future Proof Your Career
The Powerful Insights Learned From Going Back To School
The Folly of AI First Strategies
The Solo Perspective: Appreciating The Challenges Of Corporate Life
The Need for Thoughtful Engagement in an Age of Clickbait
How To Manage Sticky Situations In PR
The Can Do Spirit of PR Practitioners Crosses Generations
PR Potpourri: A Look Back at Q1 2025
The Big Idea with Jess Sato
Do They Know About Solos? Exploring Opportunities for Solo PR Pros
National Days and Awareness Months and How to Manage in 2025
Why It's Time to Advance AI Discussions in PR
Utilizing Zero Click Content for Better Engagement
Personal And Professional Challenges Of Cybercrime
The Good, The Bad, and The Ridiculous of Wordplay
The New Challenges in Managing Brand Reputation
Combatting Ghosting In The Professional World
Confidence, Capability and Why PR Needs More Collaboration
What You Need to Know to Become a Solo PR Pro in 2025
How to Find Joy and Make an Impact in PR
How PR Pros Can Use an Audit to Unlock Social Media Success
Quality Over Quantity Will Drive PR In 2025
Trends, Trust And Technology - What's Ahead In 2025
What Lies Ahead For PR Pros In 2025
Magic Wands And Flying Carpets - The Myths And Realities Of PR
The Power of Storytelling in an AI World
Key Lessons from Tiny Businesses that Made Big Moves
That Solo Life Episode 277: Quick Things to Check Off Before the Year Ends
Heart And Humanity: Delivering Authentic Messages In the AI Age
Get Proactive with Acquiring New Clients
Five Things Solo PR Pros Should Do Before The New Year
Being a PR Pro in the Age of Mistrust
Finding Balance: How Hobbies Enhance Professional Life with Paula MacDonald
Why and How to Raise Your Solo PR Rates
Why We Need Truth Over Politics in a Crisis
Cheesy Lessons In Crisis Management From A Viral Mishap
Why Media Literacy is Crucial in an Age of Untruths
Beyond the Pretty: Understanding the True Value of PR
Navigating the New Normal of AI
How PR Pros Can Leverage that Back to School Energy
The Client Conversations You Need to Have Now
How To Transform PR With Trauma-Informed Practices with Kahshanna Evans
Establishing and Proving the Value of Public Relations
On the Edge of Ethics
How To Break In or Out of Being a Solo PR Pro
How To Keep Your Head When Everyone Is Losing Theirs
Disconnect, Divisions and the Urgent Need for Diligence in Commmunication
How PR Pros Can Stand Strong in Uncertain Times
PR Challenges: Post-Pandemic - Events, Energy Levels, and Customer Service
The Powerful Reasons PR Pros Must Vet Everything
The Work of Diversity, A Conversation with Anetra Henry
The PR Measurement Strategy You Need to Grow
Happy Everything, What We Get Wrong About Holiday Messaging
Finding Balance And Minimizing Burnout In A Chaotic World
Why PR Pros Need to Level Up Their Personal Brand
How to Avoid the Dreaded Reviewer's Remorse
The New Balancing Act of Communication
Everything Old is New Again
Ethical and Legal Challenges of the Modern PR Pro
Language, Landmines And The Peril Now Facing PR Pros
What They Think We Do, What We Really Do And How To Bridge The Gap
Media, Mayhem and What Happens in a Small Town
Navigating the New Terrain of Labor Laws for Solo PR Pros
The Hangover Episode: Oscar, Kate, and the Lost Hour
Creative PR Strategies in the New Media Landscape
It's Now Time To Give Solo PR Pros Their Respect
Conflict, Criticism and the Modern Solo PR Pro
Trend Chasing, Taylor Swift and Why Everyone Needs to Calm Down
Small Budget PR
Sealing the Deal: Is Outsourcing PR Sales a Good Idea?
Panic, PR and the Way Forward
Breaking Up the Band – Becoming Solo Again
Let the Good Times Roll…And Roll
The Problems and Opportunities of 2024
The PR Forecast for 2024
Navigating the PR Pro/Journalist Relationship: Finding Grace in Communication
Holiday Hacks
Everyone is Amazing! Does Your PR Biz Need Personal Branding?
AI Shake-Ups, Solutions and Ethical Standards
Building a More Inclusive Future: Conversations with Bernadette Davis
Where Do We Go from Here? Social Media for 2024
When Good Intentions Go Wrong
Communicating Clearly in Uncertainty
Unveiling the Warsaw Principles: Ethical AI in PR
Balancing the Pitch: Navigating Mental Wellness as a PR Pro
Maintaining Momentum in the Final Stretch
WGA AI Deal and Its Implications for PR Pros
PR Pro Pop Culture Check-in
From Barriers to Bridges with Mary Ellen Miller
Book Club Fail and Business Development
Charting the Changes: Reviewing the State of the Media
The Great PR Migration
Talking About My Generation
PR Skills for Any Season
”Hi, Barbie!” A PR Pro Pop Culture Check-in
What the Writers Strike Means for All of Us
Let’s Talk About It: Race and Inclusivity
Biting Our Tongues and Minding Our Business
The Land of the Wounded: Mental Health and PR
Let It Go
Sleepless in PR
On Trend with Chip Griffin
Make it Make Sense: How to Level Up Your Client Service Game
Media Madness
The Future of Work
Putting the ”PR” in Professionalism
Everything Everywhere All at Once: Social Media in 2023
Staying in Your Lane with Katy Boos
It’s Time to Pollinate Your Pipeline to Get Business Blooming
Bias Check: Seeking Clarity in Communication
Freedom, Finance, and Keeping Your Business Fit
Getting Real About Disruption
How to Pivot Your Blockbuster to Smaller Screens - Episode 191
How PR Pros Can Rock That Proposal
In Celebration of Women - Episode 189
Survival of the Smartest: How to Protect your Solo PR Business in Turbulent Times - Episode 188
PR People, Stop Doing the Most - Episode 187
Work Smarter with AI - Episode 186
Purpose and Positive Change - Episode 185
New Year, New Clients: Business Development for 2023 - Episode 184
Succession Planning for Your Stuff -Episode 183
How Southwest Went South and What PR Pros Can Learn from It -Episode 182
Are You Ready to be a Solo PR Pro? -Episode 181
Setting the Stage for Success - Episode 180
End Your Year Strong - Episode 179
Busted Bird, Master Manipulators, and the Year that Was 2022 - Episode 178
Solo PR Pros: Respected and in Demand - Episode 177
Doubts, Delays, and Why You Shouldn’t Go It Alone - Episode 176
We Can’t Keep Up! Twitter Update - Episode 175
Death by a Thousand Tech Applications - Episode 174
The Bird is Free: What this Means for PR Pros - Episode 173
Tricks, Treats and PR - Episode 172
Soloing Together - Episode 171
How PR Pros Can Combat Mis-, Mal- and Disinformation - Episode 170
PR Pros Say ”No Thanks” to These 7 Things - Episode 169
Pumpkins, Plans and Putting the Year to Bed - Episode 168
Working with Multiple Generations - Episode 167
Quiet Quitting -Episode 166
The Joy and Pain of Clients New to PR - Episode 165
Tell Me About It: Proactive Communication Matters - Episode 164
Google Updates with Jordyn Slocum of BeMarketing - Episode 163
PR & Popcorn with Chauniqua Major-Louis - Episode 162
The Marketplace of You with Blake Hutchison, CEO of Flippa - Episode 161
The Battle Against Misinformation with Axel Ebermann - Episode 160
Talking Financial Strategies with Andrew Shapowal of Canon Capital Management Group
The Solo PR Pro’s Guide to Social Media Changes - Episode 158
What’s New in Social Media with Rebecca Goodman of beMarketing - Episode 157
The Freedom of Flying Solo - Episode 156
PR on the Big - and Little - Screen - Episode 155
Authenticity, Transparency, and Ethics - Episode 154
The Business of You with Connie Steele - Episode 153
How to Communicate in a Crisis - Episode 152
How to Have a Hot PR Pro Summer This Year - Episode 151
The Untold Story of Navigating Clients Through Thorny Topics - Episode 150
Secrets, Lies, and Client Confidentiality - Episode 149
Measure Twice, Cut Once - Episode 148
Managing Difficult Client Conversations - Episode 147
Nomad, No Problem with Jennifer Donovan of Nova Communications - Episode 146
Why Solo PR Pros Need to Breathe and Hydrate - Episode 145
How Solo PR Pros Can Manage Client Communications - Episode 144
Spring Financial Cleaning for Solo PR Pros - Episode 143
Spring Clean Your Information Diet - Episode 142
Recipe for Research - Episode 141
Managing Uncertain Times with Chip Griffin - Episode 140
In Celebration of Women - Episode 139
Is Content Still Queen? - Episode 138
The Value of Diversity in Organizations - Episode 137
Fall in Love with Your Possibilities as a Solo PR Pro - Episode 136
The ABCs of DEI for PR Pros - Episode 135
How Solo PR Pros Can Keep Writing Skills Sharp - Episode 134
Don’t Let Time Manage You - Episode 133
Get It in Writing - Episode 132
Playing by the Rules - Episode 131
Giving Back without Losing Yourself - Episode 130
Fa La La and Favorite Things - Episode 129
Setting Expectations - Episode 128
Gearing Up for 2022: A Look at Consumer Trends - Episode 127
4 Steps to Be Unstoppable in 2022 in Work and Life with Natalee Champlin - Episode 126
Giving Thanks - Episode 125
Is Cash King? Episode 124
C‘mon, Get Happy - Episode 123
Off the Record? - Episode 122
How Not to Pick Sides in a Divided World - Episode 121
Cutting through the Noise - Episode 120
Are We There Yet? Episode 119
Independent Work Study - Episode 118
The Value of Mentorship - Episode 117
Is That Prospect a Good Fit? Episode 116
A Conversation with OnePitch Co-Founder Jered Martin - Episode 115
Business Burnout - Episode 114
Episode 113: Time-saving Tips
Episode 112: Soloing Together
Episode 111: Steak, Sizzle, and Service
Episode 110: The Survey Says...
Episode 109: Good Clients. Bad Behavior.
Episode 108: Mind(set) Over Matter
Episode 107: Free Yourself from the Grind
Episode 106: The Lies They Tell and Other Current PR Topics
Episode 105: Those Who Know, Teach
Episode 104: Once Upon A Time
Episode 103: Summer Time
Episode 102: Here After
Episode 101: Cool in a Crisis
That Solo Life Celebrates 100 Episodes
Episode 99: Partner to Grow
Episode 98: RIP, Outsourced PR?
Episode 97: Read the Room
Episode 96: The Perfect Pitch
Episode 95: PR is Not War
Episode 94: Social Media News
Episode 93: Spend to Scale: How Investing in Your Business Can Help You Grow
Episode 92: How to Get Lucky in Business
Episode 91: A Royal Mess
Episode 90: Women's HERstory
Episode 89: Too Many Words
Episode 88: “Winfluence” with Jason Falls
Episode 87: "Just Get Started!" with Kami Watson Huyse
Episode 86: Wikipedia for Business in 2021 with Josh Greene
Episode #85: Work-Life Fluidity
Episode 84: Client Prospecting by Building Relationships
Episode #83: Now What? Business Development in 2021 with Chip Griffin of the Small Agency Growth Alliance
Episode 82: 2021 is not “2020: The Sequel”
Episode 81: Are You Ready to Propose?
Episode 80: What's In Your Report?
Episode 79: 2020 - Lessons Learned
Episode #78: Looking to 2021
Episode 77: PR Lessons from The Fraud Street Run with Jeff Lyons
Episode 76: Client Gifting in 2020
Episode 75: Dear 2020, We Are Over You
Episode 74: PR Hot Potatoes - Four Seasons Total Landscaping Edition
Episode 73: Image Integrity and Truth in Communications
Episode 72: A PR Pro’s Election Survival Guide
Episode 71: PR is Not a Popularity Contest
Episode 70: Acedia - The Ancient Emotion for a Modern Pandemic
Episode 69: Podcasting: Is It for You?
Episode 68: Communicating Clearly
Episode 67: The Definition of Work
Episode 66: Pass PR with Dan Farkas
Episode 65: Professional Development in a Pandemic
Episode 64: Boundaries - A Reminder
Episode 63: Review to Renew
Episode 62: Rituals
Episode 61: COVID Communication Fatigue
Episode 60: Communications Clichés
Episode 59: Stress Break
Episode 58: Should We Change How We Do PR?
Episode 57: Helping Clients Navigate the Now Normal
Episode 56: We’re Halfway through 2020. Now What?
Episode 55: Conferences in the COVID-19 Era
Episode 54: Boundaries are Beautiful
Episode 53: Real Talk
Episode 52 - PPP Loans & the Solo PR Pro with Brent Thompson of Canon Capital Management Group
Episode 51: Clarity in a COVID-19 World
Episode 50: Work from Home. Forever?
Episode 49: Connection and Community
Episode 48: Tech Tools We Love
Episode 47: Do You Really Need a Website?
Episode 46: Looking Forward
Episode 45: Leading through Crisis with Ken Byler of Higher Ground Consulting Group, LLC
Episode 44: COVID-19 Business Relief Resources for the Solo PR Pro
Episode 43: That Solo Life: Quarantine Pep Talk - How Are You Doing?
Episode 42: Quarantine Check-in
Episode 41: Working in a COVID-19 World
Episode 40: Navigating Business and COVID-19
Episode 39: Corporate Speak. Garbage Speak.
Episode 38: Invest in Yourself with Professional Development
Episode 37: Decision Fatigue
Episode 36: A Conversation with Gene Zaino of MBO Partners on Navigating AB5 & other New Labor Legislation
Episode 35: Love Your Business
Episode 34: Motivation and Momentum: Staying Sharp with Self-care
Episode 33: Who Reviews You? Getting Client Feedback and Measuring Personal Progress
Episode 32: Start-up Advice from Solo PR Pros
Episode 31: PR Pros Set Your 2020 Goals
Episode 30: 2020 PR Career Trends
Episode 29: Solos at the Holidays - Reflect and Recharge
Episode 28: Year-end Business Tips
Episode 27: The Riches are in the Niches
Episode 26: 'Tis the Season for Client Gifting
Episode 25: Gratitude
Episode 24: Tidings of Sanity and Joy - Planning for the 2019 Holidays
Episode 23: What’s New? November 11, 2019 Edition
Episode 22: Highlights from the PRSA 2019 International Conference
Episode 21: Be a Better PR Pro by Slowing Down (No, Really!)
Episode 20: Where Do You Work?
Episode 19: CA–AB5 -- The California Gig Worker Bill and You
Episode 18: Moving Past Failure
Episode 17: A Little Pop Culture
Episode 16: Recruit and Retain Quality Clients Quickly with Craig Severinsen
Episode 15: LeadHERship Development with Dr. Lori Baker-Schena
Episode 14: Guilty Pleasures
Episode 13: Fighting Imposter Syndrome When You Get What You Want
Episode 12: Professional Politics (No, Not Those Politics)
Episode 11: Taking Your Solo PR Pro Show on the Road with Daria Steigman
Episode 10: PR and Tech - 2019 Trends
Episode 9: The Economy of Time
Episode 8: Take a Break
Episode 7: PR Pros - Stop Annoying Journalists
Episode 6: How Not to Manage It All
Episode 5: Cringeworthy PR
Episode 4: Holiday PR Mania
Episode 3: Wholeness in Entrepreneurship with Dr. Glenn McElhinney
Episode 2: Fear and the Solo PR Pro
Episode 1: Intro to That Solo Life and Solo PR Pro