All Episodes
The Apartment Department — 47 episodes
Performance Management in Multifamily: How to Build a Results-Driven Team
The Shift from Reactive Marketing to Performance Partner with Justin Godwin
From Photos to Performance: Building a Visual Content System That Drives Leasing
Stop Marketing in a Silo: Bridging Strategy and Site Teams
Jillian Fikkert on Earning a Seat at the Table: How Marketing Leaders Build Internal Influence
Renters Decide Before They Tour: The New Reality of Multifamily Marketing
Collaboration and Creativity in Multifamily with Kara Rafferty
AI Fluency: Moving from Concept to Practice in Multifamily
Community Engagement Strategy for Multifamily Occupancy with Ben Pleat
Automating the Routine to Elevate the Human Experience: AI Success with Arthur Kosmider and Brent Camp
Digital Curb Appeal and the Era of Authenticity with Daniel Paulino
The Future is Automated: Transforming Multifamily Operations with Minna Song
The 2025 Blueprint Edition: Justin Jones, Shelly Steitz, Anne Baum
Cleaning Up the Noise: Establishing a True Data Strategy with Marge Enrique
From 4.5 Stars to ROI: Opiniion's Data-Driven Approach to Resident Satisfaction
Apartment Marketing Analytics: Data, AI, and Lead Nurturing Strategies with Aimee Farmer
The Future is Now: How to Win at SEO and GEO with Brooke Henderson
All Things Zillow Rentals: A Deep Dive with Jami Thomas
Turbocharge your Google Ranking with Hyper-Effective Local Pages: An AI Love Story
AI, Customization, and Humans: The Formula for Leasing Success
Supporting a Prospect First Experience with Technology
Apartment Marketing Strategies: SEO, Video, and Industry Trends with Paul Burke
Unified Multifamily Marketing: Centralization, Tech, and ROI with Grady Newman
Streaming Video Ads for Multifamily: Marketing Strategies with Kristi Fickert
Apartment Leasing Journey Optimization: Lessons from 600 Secret Shops with Eden Chai
Smarter Apartment Marketing: Efficiency, AI, and Tech with Sarah Wieman
Future of Multifamily: Innovation, AI, and Operational Strategy with Chelsea Kneeland
Solving Apartment Occupancy Challenges: Marketing ROI and Operator Insights with Stacey Hampton
Hello 2025: A Year in Review with Chris and Anne
What’s Next in Multifamily Marketing: Trends and Strategies with Sarah Wieman
Geo-Fencing & Streaming Ads for Multifamily Marketing: Strategies with Matthew Kilmurry
Apartment Marketing Strategy: Brand, Gap Analysis, and Centralization with Lauren Dewey
Apartment Website Design: Are Your Sites Built for Renters or Marketing?
AI and Tech for Faster Apartment Leasing: Speed to Lease Strategies with Paul Yount
Multifamily Marketing Trends: AI, Data, Role Specialization & Collaboration from Blueprint
Multifamily Marketing Insights: Janet Rosseth on Trends, Strategy, and Industry Leadership
How Top Operators Use TikTok, Geo-Fencing, and Branding to Lease Apartments Faster
Apartment Website Strategy: Are Property Websites Still Designed for Today’s Renters?
How Renters Search for Apartments Is Changing | TikTok, Google SGE & Discovery
Resident Retention in Multifamily: Why Branding Matters More Than You Think
Can TikTok Ads Lease Apartments? Using Geo-Fencing and Social Ads in Multifamily Marketing
Apartment Reviews & Ratings: How Online Reputation Impacts Leasing and NOI
AIM 2024: Our Must-Do Takeaways!
Foolproof Way to Increase Conversion Rates: The Power of Follow-Ups
How to Reduce Apartment Vacancy: Strategies to Lease Units Faster and Increase Revenue
Apartment Listing Sites Explained: How ILS Platforms Fit Into Multifamily Marketing
Welcome to the Apartment Department