All episodes
TCBB 96 - Got Systems?
TCBB 95 - Want Better Answers?
TCBB 94 - Copywriting Is Like Magic
TCBB 93 - The Most Important World View
TCBB 92 - How To Get More Specific
TCBB 91 - I Finally Found A…
TCBB 90 - Focus On This
TCBB 89 - Copy Interrupted
TCBB 88 - Psychological Laws In Action
TCBB 87 - 3 Times To Talk About Yourself
TCBB 86 - Are You Committing This Copywriting Sin?
TCBB 85 - Don’t Be A Cueless Copywriter
TCBB 84 - Overwhelmed?
TCBB 83 - Copywriting Champions Don’t Do This…
TCBB 82 - How Committed Are You
TCBB 81 - Am I The Only Nerd Out There?
TCBB 80 - One Powerful Way To Overcome Impostor Syndrome
TCBB 79 - The Words You Use Matter Pt. 2
TCBB 78 - The Words You Use Matter
TCBB 77 - The End Of Robo-Writers
TCBB 76 - He Got Me
TCBB 75 - Coming Soon
TCBB 74 - Nothing Else Matters
TCBB 73 - Whose Fault Is It… Really?
TCBB 72 - Convincing Vs. Persuading
TCBB 71 - TCBB Origin Story
TCBB 70 - Are You Watching?
TCBB 69 - The Power Of Mass Desire
TCBB 68 - If It’s Too Good To Be True
TCBB 67 - How Direct Should You Be?
TCBB 66 - The Power Of Perception
TCBB 65 - Tell Them What You’re Not Gonna Tell Them
TCBB 64 - Write Then Edit
TCBB 63 - I Won’t Do That
TCBB 62 - Do I Have To Use A Specific Framework?
TCBB 61 - Addressing Concerns Early
TCBB 60 - Want To Be A Copywriter? Act Like It!
TCBB 59 - How Strong Is Social Proof?
TCBB 58 - What Is The Challenge?
TCBB 57 - Are Your Clients Qualified To Work With You?
TCBB 56 - Just Because You Can Doesn’t Mean You Should
TCBB 55 - What Is Contribution?
TCBB 54 - The Great Fortunes Of The World Weren’t Made any Giving People What They Need
TCBB 53 - Why You Should Learn Psychology
TCBB 52 - Copy Cleanup #1
TCBB 51 - Where’s Your Starving Crowd?
TCBB 50 - Top 10 Lessons From The First 49 Episodes
TCBB 49 - Presuppositions Are Sales Killers
TCBB 48 - Learn To Fail Before You Learn To Win
TCBB 47 - Copy Vs. Content
TCBB 46 - Paint Pictures With Your Words
TCBB 45 - You Get What You Pay For
TCBB 44 - Don’t Mince Words
TCBB 43- How Are You Making Them Feel?
TCBB 42 - The Powerful Final Lesson From My Backpacking Trip
TCBB 41 - 3 More Copywriting Lessons From My Backpacking Trip
TCBB 40 - 3 Copywriting Lessons From My Backpacking Trip
TCBB 39 - Coming Soon: 5 Day Copy Cleanup Challenge
TCBB 38 - Overwhelmed? Try This…
TCBB 37 - Testing Your Copy
TCBB 36 - Every Ad Campaign Depends On This
TCBB 35 - How’s Your Message To Market?
TCBB 34 - Are You Writing For Acquisition Or For Attachment?
TCBB 33 - Lab Experiments
TCBB 32 - How To Write Ideal Copy
TCBB 31 - Everyone Thinks They’re Special
TCBB 30 - Stop Writing To Your Ego
TCBB 29 - Comparison Is The Thief Of Joy… Or Is It?
TCBB 28 - Degrees? Please…
TCBB 27 - The Higher The Level the Greater The Devil
TCBB 26 - Copywriting Freedom Framework #4
TCBB 25 - Start Making Excuses
TCBB 24 - Start With The End In Mind
TCBB 23 - Copywriting Freedom Framework #3
TCBB 22 - Real World Application Of “Similarity”
TCBB 21 - Copywriting Freedom Framework PT. 2
TCBB 20 - Don’t Make Decisions For Your Customers
TCBB 19 - Copywriting Freedom Framework #1
TCBB 18 - How’s Your Foundation?
TCBB 17 - Sprinkle In Some Proof
TCBB 16 - No One Needs What You’re Selling
TCBB 15 - How To Make Good Copy Great
TCBB 14 - The First Draft
TCBB 13 - Am I Clear?
TCBB 12 - You’re Such An Imposter
TCBB 11 - Always write like this
TCBB 10 - Templates Are Like Training Wheels
TCBB 9 - The #1 Mistake You’re Making With Your List
TCBB 8 - How To Write A Good Subject Line
TCBB 7 - You Don’t Get To Choose What You’re Famous For.
TCBB 6 - No Such Thing As “My Way” Copywriting.
TCBB 5 - Wilson
TCBB 4 - Is Your Copy Smarter Than A 5th Grader?
TCBB 3 - Know Thy Audience
TCBB 2 - Call me maybe?
TCBB 1 - Re-Intro
ECS 23 - The Preframe Pt. 2 “I didn’t hit any sheep”
ECS 22 - Its not about you, it’s about them.
ECS 21 - No Deadline, No Offer
ECS 20 - Do you even make offers, bro?