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All Episodes

The Dental Marketing Mix — 63 episodes

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Title
1

"Garbage In, Garbage Out" — Why Vanity Metrics May Be Killing Your Dental Marketing ROI

2

"Great Big Payoff" — Why Optimizing Your GBP is the Highest-ROI Move in Dental Marketing Right Now

3

"The Slow Burn" — How Long Local SEO Takes for Dental Practices (And What to Do in the Meantime)

4

"Rankings to Recommendations" — SEO, GEO, and the New Search Marketing Playbook for Dentists

5

"Vanishing Act" - What's Really Behind Your Dental Practice's Disappearing Google Reviews

6

"Starting from Scratch" - The Marketing Playbook for Startup Dental Practices

7

"1st Impressions Don't Get 2nd Chances" - Why Your Dental Website is Costing You Patients (And How to Fix It)

8

"The Leaky Bucket Problem" - How a Low Conversion Rate Might Be Killing Your Dental Marketing ROI

9

"Behind the Scenes" - How We Run Our Dental Marketing Audits

10

"Not (Quite) Set It & Forget It" - How to Maximize LSA Performance & Profitability for Dental Practices

11

"Ads in the Answers" - What Google AI Overview & ChatGPT Ads Mean for Dental Practices

12

"Stop Lighting Your Money on Fire" - Choosing the Right Online Ads for Your Dental Practice

13

"More Reviews, Less Effort" - How to Get More Google Reviews for Your Dental Practice

14

"Trust Beats Traffic" - 3 Predictions for Dental Marketing in 2026

15

"Not Dead Yet" - Why Blogs Still Matter in Dental Marketing in 2026

16

"Stop Chasing Hacks" - The Biggest Dental Marketing Takeaways from 2025

17

"Fundamentals Still Win" — The Key Local Search Factors Driving Dental Visibility in 2025-2026

18

"E-E-A-T Meets AIO" - How Reviews Are Rewriting Dental Search Visibility

19

"Hocus Pocus" - How 'Magic" AI-Powered SEO Promises Can Hurt Your Dental Practice

20

"Beyond SEO" - How AIO is Rewiring Dental Marketing

21

"Pretty to Profitable" - Tips for Modern Dental Website Design

22

"Beyond the Stars" - Leveraging Google Reviews to Power AI Search and SEO (feat. Brian Craig)

23

"Finding Balance" - Mental Health, Burnout, and Career Resets in Dentistry (feat. Dr. Camden Brown)

24

"AI in the Operatory" - Building Trust and Improving Care with Technology (feat. Dr. David Bryant)

25

"Beating Burnout" - How to Thrive While Building a 7-Figure Dental Practice (feat. Dr. Ben Friberg)

26

"From Boardroom to Stateroom" - Reimagining Dental Conferences & Live CE (feat. Dr. Devinn Geeson)

27

"Leads to Loyal Patients" - How to Increase Your Dental Practice Booking Rate (feat. Brian Craig)

28

"Trust-Building Technology" - Transforming Dentistry with AI (feat. Dr. Shervin Molayem)

29

"Planning Your Exit" - Legacy, Value & Peace of Mind (feat. Derek Strong)

30

"Rewarding Results" - Bonus Plans for Dental Teams (feat. Dr. Mayer Levitt)

31

"Making Money with Mindset" - Thinking About Practice Revenue the Right Way (feat. Monica Capelli)

32

"More Than Compensation" - Strategies for Dental Team Retention (feat. Doug Gray)

33

"Overhyped OR Gamechanger? Both?" — AI and the Future of Dentistry (feat. Conner Ludlow)

34

"Smart Move" - Integrating Ortho Into Your Practice (feat. Dr. Amanda Wilson)

35

"Perfecting the Patient Pipeline" - Lead Management for Dental Practices (feat. Jake Goates)

36

"From Text to Trust" - Optimizing Patient Communications for Dental Practices (feat. Dr. Todd Snyder)

37

"Polishing Your Practice" - Building Dental Team Culture (feat. Debra Englehardt-Nash)

38

"Align Your Ads" - Online Advertising for Orthodontic Practices (feat. Brian Craig)

39

"Ring to Revenue" - Call Handling for Dental Front Desk Teams (feat. Jessica Martin)

40

"Courageous Conversations" - Aligning Your Dental Team for Success (feat. Katherine Eitel Belt)

41

"People Service Organizations" - A New Blueprint for DSOs (feat. Dr. Dipesh Patel)

42

"Trust, Talent & Teamwork" - How Dentists Can Retain, Develop, and Empower Dental Assistants (feat. Kevin Henry)

43

"David vs. Goliath" - How Small Dental Practices Can Compete with DSOs (feat. Dr. Charles Moser)

44

"The Devil's in the Details" - How Dentists Can Get Paid Faster (and What They Deserve) (feat. Monica Cappelli)

45

"Reducing Overhead & Improving Service" - Virtual Assistants for the Dental Office (feat. Dan Johnson)

46

"Your Practice's Most Important Asset" - How to Leverage Patient Databases (feat. Samad Syed)

47

"Hiring Backwards" - A Revolutionary Model for Dental Staffing (feat. Dr. Mike Neal)

48

"Selling Dentistry" - How to Triple Case Acceptance with the "Treatment Triad" (feat. Janet Hagerman)

49

"Marketing the Experience" - A Conversation on Internal & External Dental Marketing (feat. Kirk Teachout)

50

"Everything is Time Management" - A D3's Thoughts on Dental Education (feat. Parker Norman)

51

"The Seven Figure Dentist" - Making More & Working Less (feat. Kirk Teachout)

52

"Building a Better Practice" - Culture & Leadership in Dental Practices (feat. Jessica Martin and Dr. Matthew Norton)

53

"Don't Get Screwed" - Advice for Buying a Practice (feat. Dr. Joellyn Ferro)

54

"Taking the Plunge" - Going Out of Network (feat. Jessica Martin)

55

"Dental Deals" - How to Buy or Sell a Dental Practice (feat. Michael Burger)

56

"$400K on Average" - Tackling Dental Student Loan Debt (feat. Mark Johnson)

57

"The Practice Made Perfect" - The Entrepreneurial Operating System (EOS) for Dental Practices (feat. Lyn Askin)

58

"It Markets Itself" - Improving Patient Experience Through Spa Dentistry (feat. Jessica Martin)

59

"Profitable Prevention" - Preventive Dentistry in Private Practice (feat. Hayley Buckner)

60

"Alive & Well" - Is Private Practice Still Viable for Dentists? (feat. Dr. Joseph Crowley)

61

"Opening the Black Box" - Improving Patient Experience (feat. Dr. Matt Allen)

62

"The Most Valuable Mistakes" - Mental Health in the Dental Profession (feat. Dr. Brian Swift)

63

"Tough Love" - Advice for the Next Generation of Dentists (feat. Dr. Grace Yum)