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All Episodes

The Marketing Mentor Podcast — 558 episodes

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Title
1

556: A Connected Content Eco-System with Val Roskens Tews

2

555: On "$" by Allegra Goodman

3

554: A Simple Way to Tolerate Uncertainty

4

553: How to Grow Your LinkedIn Following with Brenden Delarua

5

552: The Butterfly Strategy with Val Roskens Tews

6

551: The Newsletter That Had No Business Working with Stacy Eleczko

7

550: It's Not a Personality Thing — It's a Decision

8

549: Will AI Replace You? with Nancy Ruzow

9

548: What's the big deal about email newsletters?

10

547: Ann Handley on How to Write Ridiculously Good Email News-"letters"

11

546: How to Fill Your Client Pipeline

12

545: Can ChatGPT Count Calories? Terri Says Yes!

13

544: The Only LinkedIn Move That Matters with Lynnaire Johnston

14

543: Mistakes Freelancers Must Stop Making with Amy Weiher

15

542: A new way to look at goal-setting with Florian Schleicher

16

541: Good clients are out there! with Liz Heflin

17

540: Learning From Your Clients with George Dearing

18

539: Why AI won't replace Stacy Eleczko

19

538: Ending the Year Strong with Scott Hull

20

537: "What Matters Next" with Kate O'Neill

21

536: The Treadmill of Success w/ Ben Callahan

22

535: How to handle a slowdown with Maria Guerriero

23

534: What makes a good pitch with Rebecca Matter

24

533: Is SEO dead? with SEO & AI Visibility Strategist, Jenny Munn

25

532: Will AI destroy Michael Katz's newsletter business?

26

531: Choosing a niche with your heart with John Silfies

27

530: How to Find Your Ideal Clients with Rebekah Mays

28

529: What's working right now with Stephanie Mickelson

29

528: I love this newsletter so much!

30

527: Trusting Yourself with Melody Wilding

31

526: Finding clients or a job – which is easier? with Maggie Mistal

32

525: Pitching that Isn't Salesy with Liz Heflin

33

524: How to get clients on LinkedIn with Leslie Blaize

34

523: LinkedIn Q&A with Beth Granger

35

522: Your Business, Your Purpose with Maegan Megginson

36

521: Who has the power? with Melody Wilding

37

520: What is strategy? With Kristina Unker of Ma'am

38

519: No retainer clients for Jonathan Cleveland

39

518: Productizing a Creative Service with Lidia Varesco Racoma

40

517: 12 Ways to Get Quick Wins from the Simplest Marketing Plan

41

516: On Time and Patience for 2025 with Alan Seiden

42

515: Where are they now? with Carrie Simmons

43

514: How I built it: Ilo Orleans interviews Ilise Benun

44

513: Help! My marketing isn't working! With Ilise Benun

45

512: Where are they now with actor/director, Ilo Orleans

46

511: How to Handle Rejection with Ilise Benun

47

510: Who to Reach Out to and How

48

509: How to start a marketing newsletter in 5 simple steps with Ilise Benun

49

508: How to scuff up your content with Gigi Rosenberg

50

507: Can you trust AI? With Ilise Benun

51

506: The Future of Marketing with Angelia McFarland

52

505: How to Be You in Your Content Marketing

53

504: Tips for Better Meetings with Linda Secondari

54

503: Too Many Meetings? with Ilise Benun

55

502: Looking Back Lightly with Gratitude with Loren Sherman (Part 2)

56

501: The Throughline in 3 Creative Careers with Loren Sherman (Part 1)

57

500: One Creative Pro's Take on AI with Deborah Brozina

58

499: The Power of a Perfectly Timed Email

59

498: Case Studies for Creative Professionals with Casey Hibbard

60

497: Six tips to handle scope creep (from my dog, Fanny)

61

496: Best Business Models for Creative Professionals with Jessica Abel

62

495: AI & Linkedin Newsletters with Michael Katz

63

494: Who to Trust When You're Self Employed with Jenny Blake

64

493: Antidote to Impostor Syndrome with Ben Callahan

65

492: The Price of Price Blurting with Ilise Benun

66

491: How to Build a Business You Can Depend On

67

490: My Journey to Entrepreneurship with Ilise & Jake Benun

68

489: AI + Emotional Intelligence with Nick Usborne (Part 2)

69

488: AI + Emotional Intelligence with Nick Usborne (Part 1)

70

487: One year of marketing with Florian Schleicher

71

486: SEO for Creative Professionals with Meg Casebolt

72

485: Stories about fears about money with Farnoosh Torabi (Bonus)

73

484: How Exactly to Listen to the Market with Ilise Benun

74

483: A Comedian's Formula for Your Perfect Pitch with Jenn Lederer

75

482: The Right Networking Attitude with Julie Brown

76

481: A Vision for Your Business with Jennifer Barrett

77

480: How to Ensure a Healthy Creative Business with Sarah Durham

78

479: Removing Obstacles to Growth with Sarah Durham

79

478: Twist on a Common Pricing Strategy with Matthew Wolf

80

477: The Most Effective Content Marketing Tool of All with Rebekah Mays

81

476: The Epitome of "Generosity Marketing" with Tara Hoover

82

475: On writing & publishing "Tough Titties" with Laura Belgray

83

474: How to profit from your personality w/ Danielle Hughes & Lisa Mullis

84

473: Talking Networking with Andy Brenits

85

472: Talking Networking with Beth Granger

86

471: Talking Networking with Terri Trespicio

87

470: I used to be afraid of people….

88

469: What lights you up? with Danielle Hughes

89

468: How to do a successful Kickstarter campaign with Wioleta Kaminska

90

467: How to free your time with Jenny Blake

91

466: My Worst Investment Ever

92

465: How promotional is too promotional?

93

464: Why would anyone want your content?

94

463: Engineering the Evolution of my Business

95

462: The Night Before Site Launch by Robert Lodi, the web guy

96

461: Ann Handley on Bringing Yourself into Your Content Marketing

97

460: Creatives are Good Negotiators with Mori Taheripour

98

459: Cyber Monday Sneak Peek with Ilise Benun

99

458: How to Price Your Freelance Services with Austin Church

100

457: What it takes to earn $10K in "passive income" with Jill Anderson

101

456: The Secret to a Winning Proposal

102

455: LinkedIn Strategy & Roadmap with Austin Church

103

454: Hourly Rate Debate at the Creative Freelance Summit (9/14-15/22)

104

453: How to properly value your time with Doug Dolan

105

452: End of month anti-freak out protocol with Austin Church

106

451: Where are they now? with Alan Seiden

107

450: How to make a post go viral with Wendy Jacobson

108

449: Chutzpah trumps confidence with "The Chutzpah Guy"

109

448: Birthday Sale & How to alleviate neck pain with Andrea Brody

110

447: How one copywriter used LinkedIn to reach his financial goal

111

446: How to use empathy as a marketing tool with Melanie the Marketer

112

HOW BONUS EPISODE #2 Creatives thinking like Breadwinners

113

445: Where are they now? With Ilena Finocchi

114

HOW BONUS EPISODE #1 Presenting Yourself with Confidence

115

444: How to use HARO to get PR with Donna Jones

116

443: The new "what's new" on LinkedIn with Beth Granger

117

442: How to grow a creative business with Sarah Durham

118

441: Your email newsletter on LinkedIn? with Michael Katz

119

440: Stop writing proposals that go nowhere with Mary Maru

120

439: How (exactly) to do outreach that works with Chris Haviland

121

438: Fake feelings or real emotions? with Kelly Campbell

122

437: How to make the right decisions with Kelly Campbell

123

436: Money Tips for the New Year with Farnoosh Torabi

124

435: A wish for you for the new year with Ilise Benun

125

434: Where are they now? with Sharon Bending

126

433: How (and Why) to Unfollow Your Passion with Terri Trespicio

127

432: If you need accountability... with Nancy Ruzow

128

431: Should your business make you happy? with Kelly Campbell

129

430: Networking vs. "Connecting" with Susan McPherson

130

429: When to Stop Marketing with Melanie the Marketer

131

428: "Creator" mode and More on LinkedIn with Beth Granger

132

427: Word of Mouth vs. Referrals with Michael Roderick

133

426: How to handle tricky client situations with Deidre Rienzo

134

425: How to get your new business off the ground with Deidre Rienzo

135

424: How to ask for more ($$) with Jennifer Barrett

136

423: How to Pitch Creative Services to a Marketer with Scott Miller

137

422: Going from Creative to Therapist with Tiffany Butler

138

421: How to Raise Your Rates (excerpt from "Worth It")

139

420: Mining Your LinkedIn Network with Sweta Vikram

140

419: How to Grow Your Email List with Tim Huelskamp

141

418: All Your Fears Kicked Up By 2 Simple Questions

142

417: How to Handle The Feast with Danielle Hughes

143

416: Think Like a Breadwinner with Jennifer Barrett

144

415: Corina Ludwig on Etiquette for Video Calls

145

414: Marketing with Heart & Soul with Andy Didorosi of Basecamp

146

413: How content begets confidence with Helen Conway

147

412: Popular Niches for 2021 with Pam Foster

148

411: 10 Minutes a Day on LinkedIn with Melanie the Marketer

149

410: How to get out of a slump with Michael e. Stern

150

409: What "Passive Income" Really Means with Jill Anderson

151

408: What "money confidence" sounds like with Terri Trespicio

152

407: What it takes to make "newsletter magic" with Sarah Pike

153

406: Are your ideal clients "marinating?" with Melanie the Marketer

154

405: What is a Book Coach? with Jennie Nash

155

404: What To Do About "Impostor Syndrome" with Valerie Young

156

403: How to Treat The Money Conversation Like a Game

157

402: Why Is Zoom So Exhausting? with Eleanor Handley

158

401: On Integrity in Business with Michael e. Stern

159

400: Should You Really Forget Funnels? with Lisa Mullis

160

#399: How to Pitch Yourself as a Podcast Guest with Francis Nayan

161

#398: How to Go In House & Keep Your Personal Brand Alive with Elke Giba

162

#397: Is the Grass Greener In House? with Elke Giba

163

#396: How (and What) to Delegate with Melanie the Marketer

164

#395: Designers who Coach with Sandra Koenig

165

#394: Personal Crisis When You're Self Employed with Jeanine Davis

166

#393: Budgets & Bankruptcy with Ean Murphy

167

#392: On Signs of Strong Client Relationships with Michael e. Stern

168

#391: Pandemic derail your plans for 2020? Not so fast…

169

#390: How to Strengthen Your Financial Health with Galia Gichon

170

#389: Perseverance as a Creative Business Owner with Michael e. Stern

171

#388: Should you still be blogging? I think so. Here's why.

172

#387: Do you need fancy CRM software? I don't think so.

173

#386: Billboards for Creative Professionals? with Bart Bradshaw

174

#385: Why (and When) Not to Trust Your Gut with Dr. Gleb Tsipursky

175

#384: How to Avoid Distraction and Learn to Focus with Nir Eyal

176

#383: Attract Ideal Clients & Repel Time Wasters with Pam Slim

177

#382: You, a Book Coach? with Jennie Nash

178

#381: How to Make Your Marketing About Your Clients with Adam Fairhead

179

#380: How to Identify Your Unique Value with Lisa Mullis

180

#379: How to Build a Simple Marketing Machine with Susan Harper

181

#378: How to Build Long-Term Client Relationships with Ben Callahan

182

#377: How to Use Lists to Reduce Stress with Paula Rizzo

183

#376: How to Be Productive (Instead of Busy) w/ Andy Brenits

184

#375: Learning to Love the Money Conversation with Ilise Benun

185

#374: How to Write Ridiculously Good Email News-"letters" with Ann Handley

186

#373: Asking for Help = Business Growth with Danielle Z. Hughes

187

#372: Tom Ross on Learning to Love Marketing

188

#371: How to Use Generosity as a Marketing Tool with Melanie Deardorff

189

#370: Podcasting as the Ultimate Marketing Tool with Rob & Kennedy

190

#369: Should You Do Facebook Ads w/ Lucas Lee-Tyson

191

#368: Where Content Marketing & Conversational Copywriting Collide w/ Nick Usborne

192

#367: Corina Ludwig on Increasing Your Billable Hours

193

#366: How Do You Show Up? With Kevin Carroll

194

#365: Should You Become an Author?

195

#364: How to Pitch Patiently & Strategically with Michael e. Stern

196

#363: Reading David Whyte on "Courage" from "Consolations"

197

#362: Ilise Benun on How to Get Better Clients with Bigger Budgets

198

#361: How to Build Trust Despite Marketing with Nick Usborne

199

#360: Reading David Whyte on Work from "Consolations"

200

#359: The Key to Content Marketing that Works with Ben Callahan of Sparkbox

201

#358: How to Handle Tricky Situations with Self Respect with Michael e. Stern

202

#357: Mark McGuiness on Being a 21st Century Creative

203

#356: Jane Friedman on How to Get Your Book Published

204

#355: Ryan Gill of Communo.com on what it takes to be a Solopreneur

205

#354: Ali Schwanke on Metrics that Matter

206

#353: Kevin Rogers of Copy Chief on Finding Your "Bat Signal Talent"

207

#352: Greg Corey on Growing from Freelancer to Agency Owner

208

#351: What Is Your Value to Your Dream Clients? with Ilise Benun

209

#350: Robert McGuire of Nation1099.com on the "Freelancer Plateau"

210

#349: Emily Leach, Founder of FreelanceConference.com

211

#348: One Designer's Story - When You Take Success for Granted

212

#347: Creative Services by Subscription = Recurring Revenue for You?

213

#346: Should You Barter Your Creative Services? with Michael e. Stern

214

#345: Getting Started with Podcasting with John Hartwell

215

#344: How to Start a Digital Product Business with Justin Putney

216

#343: How to Get Clients From Speaking Gigs w/ Terri Trespicio

217

#342: Content Marketing & The Business of Speaking with Corey Poirier

218

#341 The Highly Accountable and Trackable Marketing Process

219

#340: Agency Business Models, Partnerships & Mistakes with Carl Smith

220

#339: Michael Solomon on the Most Important Currency in Today's Economy

221

#338: Managing Your Money as a Creative Professional with Michael e. Stern

222

#337: Ilise Benun on How to Avoid the Worst Negotiating Mistakes

223

#336: Michael e. Stern on how to decide how big your business should be?

224

#335: Andy Brenits on Confidence as an "Experienced Newbie"

225

#334: How to Break Down Your Services for Tiered Pricing with Michael e. Stern

226

#333: How to Do Tiered Pricing with Ed Gandia

227

#332: Networking for the 21st Century from HOW Design Live 2017

228

#331: Cheryl Smithem on What is PR These Days?

229

#330: Thomas Heath on Personal Branding on LinkedIn

230

#329: Katie Lane on Negotiating Strategies for Creatives

231

#328: Dan Mall of Superfriend.ly

232

#327: Experienced Newbie #4 – The Comparison Trap

233

#326: Katie Kern on Reimagining PR

234

#325: Michael e. Stern on How to Handle Demanding Clients

235

#324: Alan Seiden - From Awkward Techie to Tech "Celebrity"

236

#323: Michael Solomon on Price as a Shorthand for Value

237

#322: 3 Simple Steps to Price Your Creative Projects

238

#321: Gigi Rosenberg on Making a Living from Your Art

239

#320: Bryn Mooth on Self-Confidence and Self-Employment

240

#319: Experienced Newbie #4 – Entering the Brand New Cannabis Market

241

#318: Experienced Newbie #3 – Building Your Email List

242

#317: Michael Solomon on Making it Easier to Toot Your Own Horn

243

#316: New Standard Freelance Contract Tool via Freelancers Union & AND.CO

244

#315: Wendy Merrill on Overcoming Fear of Self Promotion

245

#314: Answers to Your Burning Questions for the "Ideal Client"

246

#313: Robert McGuire On Getting Started with Subcontracting

247

#312: "Experienced Newbie" #2 - From Project Manager to Photographer

248

#311: Danny Iny on How to Grow and Scale a Business

249

#310: "Experienced Newbie" Series #1 - Your Online Presence

250

#309: Creatives - We Need Your Voice by January 31st - Listen Now!

251

#308: Jeff Sauer on Becoming a Data-Driven Creative

252

#307: Ilise Benun on How to Reach Out to Your Ideal Clients

253

#306: Ilise Benun on How to Connect the Dots of Your Marketing

254

#305: Michael e. Stern on How to Prevent Self-Doubt from Creeping In

255

#304: Jill Anderson on "Firing" Clients the Right Way

256

#303: Revolve Workshop on Designing Research Studies

257

#302: Aaron Irizarry of Nasdaq

258

#301: Simple Client Communication Tactics with Michael e. Stern

259

#300: Robert Prioleau of Blue Ion

260

#299: Terri Trespicio & Paula Rizzo on How to Be a Media Magnet

261

#298: Paul Parreira of Company Cue on Content Marketing

262

#297: Ahava Leibtag of Aha Media Group

263

#296: HOWDesign Live@SCAD #4 - Rigsby Hull

264

#295: Value-Based Bartering with Michael e. Stern

265

#294: Rivers Pearce of Boomtown

266

#293: How to pursue projects that are perfect for you -- Chat #6 with Michael e. Stern

267

#292: Need help pricing your creative services? Listen to this one…

268

#291: Cassie Boorn of MakerMentors.org

269

#290: Keeping It Human with Ben Callahan & Meena Kothandaraman

270

#289: HOWDesignLive@SCAD #3 with Tiffany Shlain

271

#288: How one writer landed a $10K project and is building a portable business

272

#287: HOWDesignLive@SCAD #2 with Jason Fried

273

#286: Are You Keeping This Secret From Yourself? Chat #5 with Michael e. Stern

274

#285:HOWDesignLive@SCAD #1 with Matthew Manos

275

#284: Dianna Huff on smoother cash flow for freelancers

276

#283: David Bain On Digital Marketing, the Moving Target

277

#282: Don't Make The Mistakes We Did: Podcast #4 with Michael e. Stern

278

#281: On Package Pricing, Tiered Pricing & Value-Based Pricing with Jason Blumer

279

#280: How to land the right price every time with Laurie Millotte

280

#279: The Art of Giving Good Phone, with right-brainer, Michael e. Stern

281

#278: How to get access to a wider audience of ideal clients

282

#277: Pricing Wisdom for Creative Professionals from 36-year veteran, Michael e. Stern

283

#276: Freelancers + staffing firms? Pros & cons + latest trends with Andy Epstein, author of The Corporate Creative

284

#275: Here's a Niche: Construction Time Lapse Films with Michael E. Stern

285

#274: Here's a niche: Wine & Spirits

286

#273: Finding a niche, with Jim Blasingame.

287

#272: All About The Book Design Niche with Scarlett Rugers

288

#271: 16% Response to Prospecting with Chocolate

289

#270: A Retreat for Creative Professionals in Nashville, June 25-26

290

#270: Personal + Professional Passions = Target Markets

291

#269: #HOWLive 2015 Speaker Podcast Series: Doug Dolan, communications strategist

292

#268: #HOWLive 2015 Speaker Podcast Series: Janine Vangool, UPPERCASE magazine

293

#267: #HOWLive 2015 Speaker Podcast Series: Mark McGuiness

294

#266: Package pricing, with Jim Blasingame.

295

#265: #HOWLive 2015 Speaker Podcast Series: Rob Harr of Sparkbox

296

#264: #HOWLive 2015 Speaker Podcast Series: Aaron Draplin

297

#263: What makes a proposal great? - with Nathan Powell of Nusii

298

#262: Sneak Peek: Command the Fees You Deserve via CreativeLive

299

#261: No More RFPs for K9 Strategy & Design

300

#260: Sneak Peek: 2015 Marketing Plan + Calendar

301

#259: Sneak Peek: Package Pricing Bundle

302

#258: Packaging creative services - with Alyssa Martin

303

#257: Talking about what you do - The Creative Freelancer Show

304

#256: Two more questions about starting a business,, with Jim Blasingame

305

#255: One important question about starting a business, with Jim Blasingame

306

#254: Audio Article #5: Five Steps to Finding the Right Clients

307

#253: SEO Copywriting with Heather Lloyd-Martin

308

#252: Audio Article: Closing the Deal: From Proposal to Contract

309

#251: Audio Article: Film School: How to Create Your Own Self Promo Videos.

310

#250: Problem Clients: how to spot them and turn them into good ones

311

#249: Audio Article: A 4-Step Guide to Content Marketing

312

#248: Audio Article: The Art & Science of Pricing for Creative Professionals.

313

Freelancing While Traveling The World -- Is It Really Possible?

314

Pricing Tips for Creative Freelancers from Laura Foley

315

Part 2 - Turning difficult customers into customers for life

316

Part 1 - When good customers behave badly

317

Creating a Business Action Plan – with HOWLive/CFBC speaker, Corwin Hiebert

318

A field guide to bad clients – with HOWLive/CFBC speaker, Doug Dolan

319

Self-promotion & sales strategies – with HOWLive/CFBC speaker, Jen Lombardi

320

Survival Strategy for the Soul with HOWLive/CFBC Speaker, Alina Wheeler

321

Surviving as a creative pro – with HOWLive/CFBC speaker, Douglas Davis

322

Pricing as an intimate act – with HOWLive/CFBC speaker, Jason Blumer

323

Interview with Ed Gandia: Handling Clients Who Suck Your Time

324

Tips on being prepared – with HOWLive/CFBC speaker, Dana Maciagli

325

How to put your existing clients on retainer

326

Words of Wisdom on Proposals, Retainers and More

327

What do your goals for the New Year look like?

328

The types of people you need in your network

329

Getting your customers to take an active role in your business

330

Interview with Marc Harmon: The 2014 Marketing Plan + eCalendar

331

Improve customer communication with self-analysis

332

Common communication problems with customers

333

From struggling freelancer to hiring freelancers to help!

334

Interview: Ed Gandia on Pricing

335

How online networking impacts offline networking

336

Interview: Sarah Durham on Pricing

337

Interview: How Sonia Quinones landed a job by networking at CFC

338

Interview with Ilise Benun: How do you schedule your day?

339

New Networking Tricks - Interview with Ed Gandia

340

Positioning and Content Marketing for Design Firms

341

Interview with Jim Blasingame: Replace your hourly rate with value-based pricing…

342

Interview with Jim Blasingame: What can you learn at the Creative Freelancer Conference?

343

3 Answers to Common Questions About Public Speaking for Creative Pros

344

The Art of Saying No with Creative Freelancer, Alisa Bonsignore

345

A Simple Mantra To Get Things Done (Without Going Crazy)

346

How to Network With a Purpose and Get What You Need

347

Independent Writer Reinvents Herself = Business Picks Up

348

Turn Traffic Into Leads With a Simple Freebie

349

What to expect when you're freelancing (interview with Bryn Mooth)

350

Overcoming your fears (interview with Luke Mysse)

351

Making people love you madly (interview with Colleen Wainwright)

352

Podcast: Content Marketing for Creative Professionals

353

How web designer, Jill Anderson, increased business by 17%

354

Finding companies who "do good" (interview with Sarah Durham of Big Duck)

355

How to Make Strong Connections (interview with Dana Manciagli)!

356

Podcast: How Jenny Poff catapulted her business

357

Podcast: June Walker helps "indies" with taxes

358

Email Newsletter = New Clients!

359

Podcast: Can Everyone Really Be Their Own Boss?

360

Podcast: Freelancer Reaches 5 Year Goal in 6 Months!

361

Podcast: Highlights from HOW Interactive with Tiffany Estes, Part 2

362

Podcast: Raising rates with Judy Rosenthal

363

Podcast: Highlights from HOW Interactive with Tiffany Estes

364

Podcast: Planning for 2013

365

Can you tell when a prospect is really ready to do business?

366

The Cloud helped many businesses during Hurricane Sandy

367

Patience is a freelancer's friend

368

Secrets to Winning Proposals –Toronto, Nov 7th

369

Should you design your own logo?

370

Using your website to qualify prospects

371

Should you change the name of your business?

372

How to take action when you have too many great ideas

373

Jeff Tara - Interview 3

374

CFC 2012: Luke Mysse Interview

375

CFC 2012: David Baker Interview

376

Interview with Bryn Mooth - April 2012

377

Newly-minted freelancer, Kelsey Grafton, is going to CFC...

378

Revised Proposal = 67% Win Rate

379

CFC 2012: Missing the confidence to set the right tone?

380

Emails and letters are working for Jeff

381

CFC 2012: Don't drive yourself crazy with quantity

382

CFC 2012: How to handle pricing for nonprofits

383

CFC 2012: Should freelancers price differently than large firms?

384

CFC 2012: Can you be a wealthy freelancer?

385

CFC: Are you getting nickel-and-dimed?

386

CFC 2012: Planning for the First Year of Freelance?

387

Bryn's approach to LinkedIn: narrow, participate, reach out.

388

CFC 2012: Is content strategy missing from your web site?

389

Podcast: What if you don't want to choose a target market?

390

Podcast: What It Takes for an Email Newsletter to Get the Phone Ringing

391

Meet CFC speaker, Dyana Valentine

392

Podcast: Jeff got 2 jobs in a week since website launch

393

Bryn says, "This marketing stuff isn't hard, except…"

394

What kind of copywriter can you be?

395

Podcast: Bryn's tax surprise

396

Podcast: Are you paying the price for a checked-out December?

397

Podcast: What do art buyers really care about?

398

How to position your firm in 6 months (podcast)

399

Crowdsourcing Podcast with Laurel Black

400

Podcast: How to craft winning proposals

401

Podcast: What's in copywriter Bob Bly's proposal/agreement?

402

Interview: What is a Request for Proposal (RFP)?

403

How to find a market (without starting from scratch)

404

Interview with the illustration "king" of self-promotion, Daniel Pelavin

405

How should your proposal be delivered?

406

A new freelancer struggles with pricing

407

Scared of embracing a target market?

408

Thinking about renaming your business?

409

When your biggest client disappears

410

Talking budget with your clients

411

Dealing with a case of the "I don't wannas"?

412

Follow up: How much is too much?

413

Follow up: How to do it

414

Thought leadership: Find their common problem

415

Asking questions = looking stupid?

416

Monthly billing: yes or no?

417

The first week as a freelancer

418

Don't know how to raise your prices?

419

If you're doing too many "one-off" projects…

420

Where is Lauren now?

421

Designer Finds Goldmine of Prospects

422

Results from one week's worth of direct outreach

423

How excited should you be about your market?

424

{MONEY GUIDE} Talking price without alienating customers

425

How one creative made the transition to full time freelancing

426

Healthcare Target Market Starts to Pay Off

427

One design firm's whirlwind year

428

Do you need to be reminded about marketing?

429

Are you reaching your marketing potential?

430

Would organizing tools help you become a better marketer?

431

One creative firm's success with retainers & more

432

How one illustrator is getting business on LinkedIn

433

Is marketing changing in the 21st century?

434

One creative firm's best year yet - find out why

435

How one creative firm found its positioning

436

Are you really trying to get prospects?

437

The prospecting hour

438

How can you connect with your ideal prospects?

439

Mom's advice - Part 2

440

Mom's advice - Part 1

441

The benefits of multi-faceted marketing

442

Is your website marketing-smart?

443

Are you a business?

444

Are you the needle or the haystack?

445

The Lazy Creative's Guide to Marketing

446

Do you have what it takes? Preparation & 5 Freedoms.

447

Do you have what it takes? Skills & Personality Traits.

448

Do you have what it takes? Myths & realities about freelancing.

449

Word of mouth ain't all that

450

Freelancers are small business owners too

451

Week 52, Veterans Calendar- communicatrix- (Year in review)

452

Week 51, Veterans Calendar- communicatrix- (The pain of not scheduling)

453

Week 50, Veterans Calendar- communicatrix- (Where opportunity hangs out)

454

Week 49, Veterans Calendar- communicatrix- (Growing pains)

455

Week 48, Veterans Calendar- communicatrix- (Thankful)

456

Week 47, Veterans Calendar- communicatrix- (Marketing is talking to people)

457

Week 46, Veterans Calendar- communicatrix- (Chill marketing)

458

Week 45, Veterans Calendar- communicatrix- (Getting here from there)

459

Week 44: Prospecting

460

Week 44, Veterans Calendar- communicatrix- (Cumulative marketing)

461

Week 43, Veterans Calendar- communicatrix- (Odds & ends)

462

Week 42, Veterans Calendar- communicatrix- (Lessons learned)

463

Week 41, Veterans Calendar- communicatrix- (No more!)

464

Week 40, Veterans Calendar- communicatrix- (Regrouping)

465

Week 39, Veterans Calendar- communicatrix- (Planning to fail)

466

Week 38, Veterans Calendar- communicatrix- (Short 'n' sweet)

467

Week 38: Now is the Perfect Time for Marketing

468

Week 37, Veterans Calendar- communicatrix- (Shutting up)

469

Week 36, Veterans Calendar- communicatrix- (Looking back to move forward)

470

Week 35, Veterans Calendar- communicatrix- (The art of the conference)

471

Week 34, Veterans Calendar- communicatrix- (It's all in the "ask")

472

Week 33, Veterans Calendar- communicatrix- (Chunking time)

473

Week 33: Curiosity, Patience and Self Confidence

474

Week 32, Veterans Calendar- communicatrix- (Bandwidth and reach)

475

Week 31, Veterans Calendar- communicatrix- (Eating elephants)

476

Week 31: Your July goals (and mine)

477

Week 30, Veterans Calendar- communicatrix- (Marketing on the road)

478

Week 30: Why I don't like "word of mouth"

479

Week 29, Veterans Calendar- communicatrix- (Systems and being systematic)

480

Week 27, Veterans Calendar- communicatrix- (Accountability, flexibility and room)

481

Week 27: Is it spec work?

482

Week 26, Veterans Calendar- communicatrix- (The view from halfway)

483

Week 26: We're half way there!

484

Week 25, Veterans Calendar- communicatrix- (Marketing as behavior)

485

Week 25: How to approach a new market

486

Week 24, Veterans Calendar- communicatrix- (This one goes to eleven)

487

Week 24: One way to set yourself apart

488

Week 23: Here's my cold calling strategy

489

Week 23, Veterans Calendar- communicatrix- (What does the marketing add up to?)

490

Week 22, Veterans Calendar- communicatrix- (Me-time in a crowded week)

491

Week 22: Where the work is, right now

492

Week 21, Veterans Calendar- communicatrix- (Reasons this week worked)

493

Week 21: This week's marketing tasks

494

Week 20, Veterans Calendar- communicatrix- (Unsticking yourself)

495

Week 20: How are the calls going?

496

Week 19, Veterans Calendar- communicatrix- (Lessons from maintenance mode)

497

Week 18, Veterans Calendar- communicatrix- (Full stop)

498

Week 18: Did you Reach your April Goal?

499

Week 17, Veterans Calendar- communicatrix- (Failing to plan, and other lessons from the road)

500

Week 17: Cold Calling Tidbit #3

501

Week 16, Veterans Calendar- communicatrix- (Marketing on the go)

502

Week 16, Day 1: Getting Publicity

503

Week 16: Cold Calling Tidbit #2

504

Week 15, Veterans Calendar- communicatrix- (Life happens)

505

Week 15, Day 1: Cold Calling Tidbit #1

506

Week 14, Veterans Calendar- communicatrix- (Just go)

507

Week 14, Day 1: Interview with Jennifer Neal, K9 Design

508

Week 13, Veterans Calendar- communicatrix- (Star Wars Marketing)

509

Week 13, Day 1: Get a little PR

510

Week 12, Veterans Calendar- communicatrix- (Following up & keeping on)

511

Week 12, Day 1: Why you should pick up the phone

512

Week 11, Veterans Calendar- communicatrix- (Conferences are marketing, too)

513

Week 11, Day 1: I'm back...and a favor

514

Week 10, Veterans Calendar- communicatrix- (Why I Slipped and Why I Prep)

515

Week 9, Day 4: Facebook for Feedback

516

Week 9: Veterans Calendar- communicatrix- (A website is a work in progress!)

517

Week 9, Day 1: March is here! How to Get Feedback

518

February Wrap Up

519

Week 8: Veterans Calendar- communicatrix (Newsletters and other webalicious marketing)

520

Week 8, Day 1: Wrapping up your online presence

521

Week 7, Day 4: Blog or Newsletter?

522

Week 7: Veterans Calendar- communicatrix- (See my site, hire my brain)

523

Week 7, Day 1: Case Studies

524

Week 6, Day 4: Excellent Examples of Links Pages

525

Week 6: Veterans Calendar- communicatrix- (Expressing your Expertise)

526

Week 6, Day 1: Your links page

527

Week 5: Veterans Calendar- communicatrix- (Do your bios suck?)

528

Week 5: Who (and how) to endorse

529

2009: Week 5 (Day 21)- Your social networking profiles

530

Week 4: Veterans Calendar- communicatrix- (Ramping it up YOUR way!)

531

2009: Week 3: Interview with Jennifer Neal of K9 Design

532

Week 3: Veteran's Calendar- communicatrix- Cold Calls!

533

2009: Week 3- Listen to this free consultation with designer Dennis G.

534

2009: Week 2, Day 5- Is your target market mushy?

535

Week 2: Veteran's Calendar- communicatrix (Prepping for the Dreaded Cold Call)

536

2009: Week 2, Day 4- Are you still listening?

537

2009: Week 2, Day 3- Don't get overwhelmed

538

2009: Week 2, Day 2- Lists of Actual Prospects

539

2009: Week 2, Day 1: Trade Associations Galore

540

Week 1: Veteran's Calendar- communicatrix (Wrangling your contacts)

541

2009: Week 1, Day 5- What to Look for in a Market

542

2009: Week 1, Day 4- How to Choose a Viable Market

543

2009: Week 1, Day 3- Identify your Market

544

2009: Week 1, Day 2- Set your goals & how much marketing?

545

2009: Week 1, Day 1- Let's get started!

546

Episode 13- Ch 12: How Should I Grow My Business?

547

Episode 12- Ch 11: What Should Be in My Contract?

548

Episode 11- Ch 10: What Should Be in My Proposal?

549

Episode 10- Ch 9: How Do I Talk About Money?

550

Episode 9- Ch 8: What Should I Charge?

551

Episode 8- Ch 7: How Do I Manage My Money?

552

Epidode 7- Ch 6: How Should I Follow Up?

553

Episode 6- Ch 5: What Should I Say?

554

Episode 5- Ch4: Which Marketing Tools Should I Use?

555

Episode 4- Ch 3: How Should I Present Myself?

556

Episode 3- Ch 2, Part 2: How Can I Find Clients and Prospects?

557

Episode 2- Ch 2, Part 1: How Can I Find Clients and Prospects?

558

Episode 1- Ch1: Who is My Market?