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All Episodes

The Marketing Mentor Podcast — 562 episodes

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Title
1

560: How to be a guest on podcasts with Alex Vita

2

559: How are you using AI? with Kate Purcell

3

558: A Simple Content Eco-System with Stacy Eleczko

4

557: What the heck is a pipeline? with Michael Katz

5

556: A Connected Content Eco-System with Val Roskens Tews

6

555: On "$" by Allegra Goodman

7

554: A Simple Way to Tolerate Uncertainty

8

553: How to Grow Your LinkedIn Following with Brenden Delarua

9

552: The Butterfly Strategy with Val Roskens Tews

10

551: The Newsletter That Had No Business Working with Stacy Eleczko

11

550: It's Not a Personality Thing — It's a Decision

12

549: Will AI Replace You? with Nancy Ruzow

13

548: What's the big deal about email newsletters?

14

547: Ann Handley on How to Write Ridiculously Good Email News-"letters"

15

546: How to Fill Your Client Pipeline

16

545: Can ChatGPT Count Calories? Terri Says Yes!

17

544: The Only LinkedIn Move That Matters with Lynnaire Johnston

18

543: Mistakes Freelancers Must Stop Making with Amy Weiher

19

542: A new way to look at goal-setting with Florian Schleicher

20

541: Good clients are out there! with Liz Heflin

21

540: Learning From Your Clients with George Dearing

22

539: Why AI won't replace Stacy Eleczko

23

538: Ending the Year Strong with Scott Hull

24

537: "What Matters Next" with Kate O'Neill

25

536: The Treadmill of Success w/ Ben Callahan

26

535: How to handle a slowdown with Maria Guerriero

27

534: What makes a good pitch with Rebecca Matter

28

533: Is SEO dead? with SEO & AI Visibility Strategist, Jenny Munn

29

532: Will AI destroy Michael Katz's newsletter business?

30

531: Choosing a niche with your heart with John Silfies

31

530: How to Find Your Ideal Clients with Rebekah Mays

32

529: What's working right now with Stephanie Mickelson

33

528: I love this newsletter so much!

34

527: Trusting Yourself with Melody Wilding

35

526: Finding clients or a job – which is easier? with Maggie Mistal

36

525: Pitching that Isn't Salesy with Liz Heflin

37

524: How to get clients on LinkedIn with Leslie Blaize

38

523: LinkedIn Q&A with Beth Granger

39

522: Your Business, Your Purpose with Maegan Megginson

40

521: Who has the power? with Melody Wilding

41

520: What is strategy? With Kristina Unker of Ma'am

42

519: No retainer clients for Jonathan Cleveland

43

518: Productizing a Creative Service with Lidia Varesco Racoma

44

517: 12 Ways to Get Quick Wins from the Simplest Marketing Plan

45

516: On Time and Patience for 2025 with Alan Seiden

46

515: Where are they now? with Carrie Simmons

47

514: How I built it: Ilo Orleans interviews Ilise Benun

48

513: Help! My marketing isn't working! With Ilise Benun

49

512: Where are they now with actor/director, Ilo Orleans

50

511: How to Handle Rejection with Ilise Benun

51

510: Who to Reach Out to and How

52

509: How to start a marketing newsletter in 5 simple steps with Ilise Benun

53

508: How to scuff up your content with Gigi Rosenberg

54

507: Can you trust AI? With Ilise Benun

55

506: The Future of Marketing with Angelia McFarland

56

505: How to Be You in Your Content Marketing

57

504: Tips for Better Meetings with Linda Secondari

58

503: Too Many Meetings? with Ilise Benun

59

502: Looking Back Lightly with Gratitude with Loren Sherman (Part 2)

60

501: The Throughline in 3 Creative Careers with Loren Sherman (Part 1)

61

500: One Creative Pro's Take on AI with Deborah Brozina

62

499: The Power of a Perfectly Timed Email

63

498: Case Studies for Creative Professionals with Casey Hibbard

64

497: Six tips to handle scope creep (from my dog, Fanny)

65

496: Best Business Models for Creative Professionals with Jessica Abel

66

495: AI & Linkedin Newsletters with Michael Katz

67

494: Who to Trust When You're Self Employed with Jenny Blake

68

493: Antidote to Impostor Syndrome with Ben Callahan

69

492: The Price of Price Blurting with Ilise Benun

70

491: How to Build a Business You Can Depend On

71

490: My Journey to Entrepreneurship with Ilise & Jake Benun

72

489: AI + Emotional Intelligence with Nick Usborne (Part 2)

73

488: AI + Emotional Intelligence with Nick Usborne (Part 1)

74

487: One year of marketing with Florian Schleicher

75

486: SEO for Creative Professionals with Meg Casebolt

76

485: Stories about fears about money with Farnoosh Torabi (Bonus)

77

484: How Exactly to Listen to the Market with Ilise Benun

78

483: A Comedian's Formula for Your Perfect Pitch with Jenn Lederer

79

482: The Right Networking Attitude with Julie Brown

80

481: A Vision for Your Business with Jennifer Barrett

81

480: How to Ensure a Healthy Creative Business with Sarah Durham

82

479: Removing Obstacles to Growth with Sarah Durham

83

478: Twist on a Common Pricing Strategy with Matthew Wolf

84

477: The Most Effective Content Marketing Tool of All with Rebekah Mays

85

476: The Epitome of "Generosity Marketing" with Tara Hoover

86

475: On writing & publishing "Tough Titties" with Laura Belgray

87

474: How to profit from your personality w/ Danielle Hughes & Lisa Mullis

88

473: Talking Networking with Andy Brenits

89

472: Talking Networking with Beth Granger

90

471: Talking Networking with Terri Trespicio

91

470: I used to be afraid of people….

92

469: What lights you up? with Danielle Hughes

93

468: How to do a successful Kickstarter campaign with Wioleta Kaminska

94

467: How to free your time with Jenny Blake

95

466: My Worst Investment Ever

96

465: How promotional is too promotional?

97

464: Why would anyone want your content?

98

463: Engineering the Evolution of my Business

99

462: The Night Before Site Launch by Robert Lodi, the web guy

100

461: Ann Handley on Bringing Yourself into Your Content Marketing

101

460: Creatives are Good Negotiators with Mori Taheripour

102

459: Cyber Monday Sneak Peek with Ilise Benun

103

458: How to Price Your Freelance Services with Austin Church

104

457: What it takes to earn $10K in "passive income" with Jill Anderson

105

456: The Secret to a Winning Proposal

106

455: LinkedIn Strategy & Roadmap with Austin Church

107

454: Hourly Rate Debate at the Creative Freelance Summit (9/14-15/22)

108

453: How to properly value your time with Doug Dolan

109

452: End of month anti-freak out protocol with Austin Church

110

451: Where are they now? with Alan Seiden

111

450: How to make a post go viral with Wendy Jacobson

112

449: Chutzpah trumps confidence with "The Chutzpah Guy"

113

448: Birthday Sale & How to alleviate neck pain with Andrea Brody

114

447: How one copywriter used LinkedIn to reach his financial goal

115

446: How to use empathy as a marketing tool with Melanie the Marketer

116

HOW BONUS EPISODE #2 Creatives thinking like Breadwinners

117

445: Where are they now? With Ilena Finocchi

118

HOW BONUS EPISODE #1 Presenting Yourself with Confidence

119

444: How to use HARO to get PR with Donna Jones

120

443: The new "what's new" on LinkedIn with Beth Granger

121

442: How to grow a creative business with Sarah Durham

122

441: Your email newsletter on LinkedIn? with Michael Katz

123

440: Stop writing proposals that go nowhere with Mary Maru

124

439: How (exactly) to do outreach that works with Chris Haviland

125

438: Fake feelings or real emotions? with Kelly Campbell

126

437: How to make the right decisions with Kelly Campbell

127

436: Money Tips for the New Year with Farnoosh Torabi

128

435: A wish for you for the new year with Ilise Benun

129

434: Where are they now? with Sharon Bending

130

433: How (and Why) to Unfollow Your Passion with Terri Trespicio

131

432: If you need accountability... with Nancy Ruzow

132

431: Should your business make you happy? with Kelly Campbell

133

430: Networking vs. "Connecting" with Susan McPherson

134

429: When to Stop Marketing with Melanie the Marketer

135

428: "Creator" mode and More on LinkedIn with Beth Granger

136

427: Word of Mouth vs. Referrals with Michael Roderick

137

426: How to handle tricky client situations with Deidre Rienzo

138

425: How to get your new business off the ground with Deidre Rienzo

139

424: How to ask for more ($$) with Jennifer Barrett

140

423: How to Pitch Creative Services to a Marketer with Scott Miller

141

422: Going from Creative to Therapist with Tiffany Butler

142

421: How to Raise Your Rates (excerpt from "Worth It")

143

420: Mining Your LinkedIn Network with Sweta Vikram

144

419: How to Grow Your Email List with Tim Huelskamp

145

418: All Your Fears Kicked Up By 2 Simple Questions

146

417: How to Handle The Feast with Danielle Hughes

147

416: Think Like a Breadwinner with Jennifer Barrett

148

415: Corina Ludwig on Etiquette for Video Calls

149

414: Marketing with Heart & Soul with Andy Didorosi of Basecamp

150

413: How content begets confidence with Helen Conway

151

412: Popular Niches for 2021 with Pam Foster

152

411: 10 Minutes a Day on LinkedIn with Melanie the Marketer

153

410: How to get out of a slump with Michael e. Stern

154

409: What "Passive Income" Really Means with Jill Anderson

155

408: What "money confidence" sounds like with Terri Trespicio

156

407: What it takes to make "newsletter magic" with Sarah Pike

157

406: Are your ideal clients "marinating?" with Melanie the Marketer

158

405: What is a Book Coach? with Jennie Nash

159

404: What To Do About "Impostor Syndrome" with Valerie Young

160

403: How to Treat The Money Conversation Like a Game

161

402: Why Is Zoom So Exhausting? with Eleanor Handley

162

401: On Integrity in Business with Michael e. Stern

163

400: Should You Really Forget Funnels? with Lisa Mullis

164

#399: How to Pitch Yourself as a Podcast Guest with Francis Nayan

165

#398: How to Go In House & Keep Your Personal Brand Alive with Elke Giba

166

#397: Is the Grass Greener In House? with Elke Giba

167

#396: How (and What) to Delegate with Melanie the Marketer

168

#395: Designers who Coach with Sandra Koenig

169

#394: Personal Crisis When You're Self Employed with Jeanine Davis

170

#393: Budgets & Bankruptcy with Ean Murphy

171

#392: On Signs of Strong Client Relationships with Michael e. Stern

172

#391: Pandemic derail your plans for 2020? Not so fast…

173

#390: How to Strengthen Your Financial Health with Galia Gichon

174

#389: Perseverance as a Creative Business Owner with Michael e. Stern

175

#388: Should you still be blogging? I think so. Here's why.

176

#387: Do you need fancy CRM software? I don't think so.

177

#386: Billboards for Creative Professionals? with Bart Bradshaw

178

#385: Why (and When) Not to Trust Your Gut with Dr. Gleb Tsipursky

179

#384: How to Avoid Distraction and Learn to Focus with Nir Eyal

180

#383: Attract Ideal Clients & Repel Time Wasters with Pam Slim

181

#382: You, a Book Coach? with Jennie Nash

182

#381: How to Make Your Marketing About Your Clients with Adam Fairhead

183

#380: How to Identify Your Unique Value with Lisa Mullis

184

#379: How to Build a Simple Marketing Machine with Susan Harper

185

#378: How to Build Long-Term Client Relationships with Ben Callahan

186

#377: How to Use Lists to Reduce Stress with Paula Rizzo

187

#376: How to Be Productive (Instead of Busy) w/ Andy Brenits

188

#375: Learning to Love the Money Conversation with Ilise Benun

189

#374: How to Write Ridiculously Good Email News-"letters" with Ann Handley

190

#373: Asking for Help = Business Growth with Danielle Z. Hughes

191

#372: Tom Ross on Learning to Love Marketing

192

#371: How to Use Generosity as a Marketing Tool with Melanie Deardorff

193

#370: Podcasting as the Ultimate Marketing Tool with Rob & Kennedy

194

#369: Should You Do Facebook Ads w/ Lucas Lee-Tyson

195

#368: Where Content Marketing & Conversational Copywriting Collide w/ Nick Usborne

196

#367: Corina Ludwig on Increasing Your Billable Hours

197

#366: How Do You Show Up? With Kevin Carroll

198

#365: Should You Become an Author?

199

#364: How to Pitch Patiently & Strategically with Michael e. Stern

200

#363: Reading David Whyte on "Courage" from "Consolations"

201

#362: Ilise Benun on How to Get Better Clients with Bigger Budgets

202

#361: How to Build Trust Despite Marketing with Nick Usborne

203

#360: Reading David Whyte on Work from "Consolations"

204

#359: The Key to Content Marketing that Works with Ben Callahan of Sparkbox

205

#358: How to Handle Tricky Situations with Self Respect with Michael e. Stern

206

#357: Mark McGuiness on Being a 21st Century Creative

207

#356: Jane Friedman on How to Get Your Book Published

208

#355: Ryan Gill of Communo.com on what it takes to be a Solopreneur

209

#354: Ali Schwanke on Metrics that Matter

210

#353: Kevin Rogers of Copy Chief on Finding Your "Bat Signal Talent"

211

#352: Greg Corey on Growing from Freelancer to Agency Owner

212

#351: What Is Your Value to Your Dream Clients? with Ilise Benun

213

#350: Robert McGuire of Nation1099.com on the "Freelancer Plateau"

214

#349: Emily Leach, Founder of FreelanceConference.com

215

#348: One Designer's Story - When You Take Success for Granted

216

#347: Creative Services by Subscription = Recurring Revenue for You?

217

#346: Should You Barter Your Creative Services? with Michael e. Stern

218

#345: Getting Started with Podcasting with John Hartwell

219

#344: How to Start a Digital Product Business with Justin Putney

220

#343: How to Get Clients From Speaking Gigs w/ Terri Trespicio

221

#342: Content Marketing & The Business of Speaking with Corey Poirier

222

#341 The Highly Accountable and Trackable Marketing Process

223

#340: Agency Business Models, Partnerships & Mistakes with Carl Smith

224

#339: Michael Solomon on the Most Important Currency in Today's Economy

225

#338: Managing Your Money as a Creative Professional with Michael e. Stern

226

#337: Ilise Benun on How to Avoid the Worst Negotiating Mistakes

227

#336: Michael e. Stern on how to decide how big your business should be?

228

#335: Andy Brenits on Confidence as an "Experienced Newbie"

229

#334: How to Break Down Your Services for Tiered Pricing with Michael e. Stern

230

#333: How to Do Tiered Pricing with Ed Gandia

231

#332: Networking for the 21st Century from HOW Design Live 2017

232

#331: Cheryl Smithem on What is PR These Days?

233

#330: Thomas Heath on Personal Branding on LinkedIn

234

#329: Katie Lane on Negotiating Strategies for Creatives

235

#328: Dan Mall of Superfriend.ly

236

#327: Experienced Newbie #4 – The Comparison Trap

237

#326: Katie Kern on Reimagining PR

238

#325: Michael e. Stern on How to Handle Demanding Clients

239

#324: Alan Seiden - From Awkward Techie to Tech "Celebrity"

240

#323: Michael Solomon on Price as a Shorthand for Value

241

#322: 3 Simple Steps to Price Your Creative Projects

242

#321: Gigi Rosenberg on Making a Living from Your Art

243

#320: Bryn Mooth on Self-Confidence and Self-Employment

244

#319: Experienced Newbie #4 – Entering the Brand New Cannabis Market

245

#318: Experienced Newbie #3 – Building Your Email List

246

#317: Michael Solomon on Making it Easier to Toot Your Own Horn

247

#316: New Standard Freelance Contract Tool via Freelancers Union & AND.CO

248

#315: Wendy Merrill on Overcoming Fear of Self Promotion

249

#314: Answers to Your Burning Questions for the "Ideal Client"

250

#313: Robert McGuire On Getting Started with Subcontracting

251

#312: "Experienced Newbie" #2 - From Project Manager to Photographer

252

#311: Danny Iny on How to Grow and Scale a Business

253

#310: "Experienced Newbie" Series #1 - Your Online Presence

254

#309: Creatives - We Need Your Voice by January 31st - Listen Now!

255

#308: Jeff Sauer on Becoming a Data-Driven Creative

256

#307: Ilise Benun on How to Reach Out to Your Ideal Clients

257

#306: Ilise Benun on How to Connect the Dots of Your Marketing

258

#305: Michael e. Stern on How to Prevent Self-Doubt from Creeping In

259

#304: Jill Anderson on "Firing" Clients the Right Way

260

#303: Revolve Workshop on Designing Research Studies

261

#302: Aaron Irizarry of Nasdaq

262

#301: Simple Client Communication Tactics with Michael e. Stern

263

#300: Robert Prioleau of Blue Ion

264

#299: Terri Trespicio & Paula Rizzo on How to Be a Media Magnet

265

#298: Paul Parreira of Company Cue on Content Marketing

266

#297: Ahava Leibtag of Aha Media Group

267

#296: HOWDesign Live@SCAD #4 - Rigsby Hull

268

#295: Value-Based Bartering with Michael e. Stern

269

#294: Rivers Pearce of Boomtown

270

#293: How to pursue projects that are perfect for you -- Chat #6 with Michael e. Stern

271

#292: Need help pricing your creative services? Listen to this one…

272

#291: Cassie Boorn of MakerMentors.org

273

#290: Keeping It Human with Ben Callahan & Meena Kothandaraman

274

#289: HOWDesignLive@SCAD #3 with Tiffany Shlain

275

#288: How one writer landed a $10K project and is building a portable business

276

#287: HOWDesignLive@SCAD #2 with Jason Fried

277

#286: Are You Keeping This Secret From Yourself? Chat #5 with Michael e. Stern

278

#285:HOWDesignLive@SCAD #1 with Matthew Manos

279

#284: Dianna Huff on smoother cash flow for freelancers

280

#283: David Bain On Digital Marketing, the Moving Target

281

#282: Don't Make The Mistakes We Did: Podcast #4 with Michael e. Stern

282

#281: On Package Pricing, Tiered Pricing & Value-Based Pricing with Jason Blumer

283

#280: How to land the right price every time with Laurie Millotte

284

#279: The Art of Giving Good Phone, with right-brainer, Michael e. Stern

285

#278: How to get access to a wider audience of ideal clients

286

#277: Pricing Wisdom for Creative Professionals from 36-year veteran, Michael e. Stern

287

#276: Freelancers + staffing firms? Pros & cons + latest trends with Andy Epstein, author of The Corporate Creative

288

#275: Here's a Niche: Construction Time Lapse Films with Michael E. Stern

289

#274: Here's a niche: Wine & Spirits

290

#273: Finding a niche, with Jim Blasingame.

291

#272: All About The Book Design Niche with Scarlett Rugers

292

#271: 16% Response to Prospecting with Chocolate

293

#270: A Retreat for Creative Professionals in Nashville, June 25-26

294

#270: Personal + Professional Passions = Target Markets

295

#269: #HOWLive 2015 Speaker Podcast Series: Doug Dolan, communications strategist

296

#268: #HOWLive 2015 Speaker Podcast Series: Janine Vangool, UPPERCASE magazine

297

#267: #HOWLive 2015 Speaker Podcast Series: Mark McGuiness

298

#266: Package pricing, with Jim Blasingame.

299

#265: #HOWLive 2015 Speaker Podcast Series: Rob Harr of Sparkbox

300

#264: #HOWLive 2015 Speaker Podcast Series: Aaron Draplin

301

#263: What makes a proposal great? - with Nathan Powell of Nusii

302

#262: Sneak Peek: Command the Fees You Deserve via CreativeLive

303

#261: No More RFPs for K9 Strategy & Design

304

#260: Sneak Peek: 2015 Marketing Plan + Calendar

305

#259: Sneak Peek: Package Pricing Bundle

306

#258: Packaging creative services - with Alyssa Martin

307

#257: Talking about what you do - The Creative Freelancer Show

308

#256: Two more questions about starting a business,, with Jim Blasingame

309

#255: One important question about starting a business, with Jim Blasingame

310

#254: Audio Article #5: Five Steps to Finding the Right Clients

311

#253: SEO Copywriting with Heather Lloyd-Martin

312

#252: Audio Article: Closing the Deal: From Proposal to Contract

313

#251: Audio Article: Film School: How to Create Your Own Self Promo Videos.

314

#250: Problem Clients: how to spot them and turn them into good ones

315

#249: Audio Article: A 4-Step Guide to Content Marketing

316

#248: Audio Article: The Art & Science of Pricing for Creative Professionals.

317

Freelancing While Traveling The World -- Is It Really Possible?

318

Pricing Tips for Creative Freelancers from Laura Foley

319

Part 2 - Turning difficult customers into customers for life

320

Part 1 - When good customers behave badly

321

Creating a Business Action Plan – with HOWLive/CFBC speaker, Corwin Hiebert

322

A field guide to bad clients – with HOWLive/CFBC speaker, Doug Dolan

323

Self-promotion & sales strategies – with HOWLive/CFBC speaker, Jen Lombardi

324

Survival Strategy for the Soul with HOWLive/CFBC Speaker, Alina Wheeler

325

Surviving as a creative pro – with HOWLive/CFBC speaker, Douglas Davis

326

Pricing as an intimate act – with HOWLive/CFBC speaker, Jason Blumer

327

Interview with Ed Gandia: Handling Clients Who Suck Your Time

328

Tips on being prepared – with HOWLive/CFBC speaker, Dana Maciagli

329

How to put your existing clients on retainer

330

Words of Wisdom on Proposals, Retainers and More

331

What do your goals for the New Year look like?

332

The types of people you need in your network

333

Getting your customers to take an active role in your business

334

Interview with Marc Harmon: The 2014 Marketing Plan + eCalendar

335

Improve customer communication with self-analysis

336

Common communication problems with customers

337

From struggling freelancer to hiring freelancers to help!

338

Interview: Ed Gandia on Pricing

339

How online networking impacts offline networking

340

Interview: Sarah Durham on Pricing

341

Interview: How Sonia Quinones landed a job by networking at CFC

342

Interview with Ilise Benun: How do you schedule your day?

343

New Networking Tricks - Interview with Ed Gandia

344

Positioning and Content Marketing for Design Firms

345

Interview with Jim Blasingame: Replace your hourly rate with value-based pricing…

346

Interview with Jim Blasingame: What can you learn at the Creative Freelancer Conference?

347

3 Answers to Common Questions About Public Speaking for Creative Pros

348

The Art of Saying No with Creative Freelancer, Alisa Bonsignore

349

A Simple Mantra To Get Things Done (Without Going Crazy)

350

How to Network With a Purpose and Get What You Need

351

Independent Writer Reinvents Herself = Business Picks Up

352

Turn Traffic Into Leads With a Simple Freebie

353

What to expect when you're freelancing (interview with Bryn Mooth)

354

Overcoming your fears (interview with Luke Mysse)

355

Making people love you madly (interview with Colleen Wainwright)

356

Podcast: Content Marketing for Creative Professionals

357

How web designer, Jill Anderson, increased business by 17%

358

Finding companies who "do good" (interview with Sarah Durham of Big Duck)

359

How to Make Strong Connections (interview with Dana Manciagli)!

360

Podcast: How Jenny Poff catapulted her business

361

Podcast: June Walker helps "indies" with taxes

362

Email Newsletter = New Clients!

363

Podcast: Can Everyone Really Be Their Own Boss?

364

Podcast: Freelancer Reaches 5 Year Goal in 6 Months!

365

Podcast: Highlights from HOW Interactive with Tiffany Estes, Part 2

366

Podcast: Raising rates with Judy Rosenthal

367

Podcast: Highlights from HOW Interactive with Tiffany Estes

368

Podcast: Planning for 2013

369

Can you tell when a prospect is really ready to do business?

370

The Cloud helped many businesses during Hurricane Sandy

371

Patience is a freelancer's friend

372

Secrets to Winning Proposals –Toronto, Nov 7th

373

Should you design your own logo?

374

Using your website to qualify prospects

375

Should you change the name of your business?

376

How to take action when you have too many great ideas

377

Jeff Tara - Interview 3

378

CFC 2012: Luke Mysse Interview

379

CFC 2012: David Baker Interview

380

Interview with Bryn Mooth - April 2012

381

Newly-minted freelancer, Kelsey Grafton, is going to CFC...

382

Revised Proposal = 67% Win Rate

383

CFC 2012: Missing the confidence to set the right tone?

384

Emails and letters are working for Jeff

385

CFC 2012: Don't drive yourself crazy with quantity

386

CFC 2012: How to handle pricing for nonprofits

387

CFC 2012: Should freelancers price differently than large firms?

388

CFC 2012: Can you be a wealthy freelancer?

389

CFC: Are you getting nickel-and-dimed?

390

CFC 2012: Planning for the First Year of Freelance?

391

Bryn's approach to LinkedIn: narrow, participate, reach out.

392

CFC 2012: Is content strategy missing from your web site?

393

Podcast: What if you don't want to choose a target market?

394

Podcast: What It Takes for an Email Newsletter to Get the Phone Ringing

395

Meet CFC speaker, Dyana Valentine

396

Podcast: Jeff got 2 jobs in a week since website launch

397

Bryn says, "This marketing stuff isn't hard, except…"

398

What kind of copywriter can you be?

399

Podcast: Bryn's tax surprise

400

Podcast: Are you paying the price for a checked-out December?

401

Podcast: What do art buyers really care about?

402

How to position your firm in 6 months (podcast)

403

Crowdsourcing Podcast with Laurel Black

404

Podcast: How to craft winning proposals

405

Podcast: What's in copywriter Bob Bly's proposal/agreement?

406

Interview: What is a Request for Proposal (RFP)?

407

How to find a market (without starting from scratch)

408

Interview with the illustration "king" of self-promotion, Daniel Pelavin

409

How should your proposal be delivered?

410

A new freelancer struggles with pricing

411

Scared of embracing a target market?

412

Thinking about renaming your business?

413

When your biggest client disappears

414

Talking budget with your clients

415

Dealing with a case of the "I don't wannas"?

416

Follow up: How much is too much?

417

Follow up: How to do it

418

Thought leadership: Find their common problem

419

Asking questions = looking stupid?

420

Monthly billing: yes or no?

421

The first week as a freelancer

422

Don't know how to raise your prices?

423

If you're doing too many "one-off" projects…

424

Where is Lauren now?

425

Designer Finds Goldmine of Prospects

426

Results from one week's worth of direct outreach

427

How excited should you be about your market?

428

{MONEY GUIDE} Talking price without alienating customers

429

How one creative made the transition to full time freelancing

430

Healthcare Target Market Starts to Pay Off

431

One design firm's whirlwind year

432

Do you need to be reminded about marketing?

433

Are you reaching your marketing potential?

434

Would organizing tools help you become a better marketer?

435

One creative firm's success with retainers & more

436

How one illustrator is getting business on LinkedIn

437

Is marketing changing in the 21st century?

438

One creative firm's best year yet - find out why

439

How one creative firm found its positioning

440

Are you really trying to get prospects?

441

The prospecting hour

442

How can you connect with your ideal prospects?

443

Mom's advice - Part 2

444

Mom's advice - Part 1

445

The benefits of multi-faceted marketing

446

Is your website marketing-smart?

447

Are you a business?

448

Are you the needle or the haystack?

449

The Lazy Creative's Guide to Marketing

450

Do you have what it takes? Preparation & 5 Freedoms.

451

Do you have what it takes? Skills & Personality Traits.

452

Do you have what it takes? Myths & realities about freelancing.

453

Word of mouth ain't all that

454

Freelancers are small business owners too

455

Week 52, Veterans Calendar- communicatrix- (Year in review)

456

Week 51, Veterans Calendar- communicatrix- (The pain of not scheduling)

457

Week 50, Veterans Calendar- communicatrix- (Where opportunity hangs out)

458

Week 49, Veterans Calendar- communicatrix- (Growing pains)

459

Week 48, Veterans Calendar- communicatrix- (Thankful)

460

Week 47, Veterans Calendar- communicatrix- (Marketing is talking to people)

461

Week 46, Veterans Calendar- communicatrix- (Chill marketing)

462

Week 45, Veterans Calendar- communicatrix- (Getting here from there)

463

Week 44: Prospecting

464

Week 44, Veterans Calendar- communicatrix- (Cumulative marketing)

465

Week 43, Veterans Calendar- communicatrix- (Odds & ends)

466

Week 42, Veterans Calendar- communicatrix- (Lessons learned)

467

Week 41, Veterans Calendar- communicatrix- (No more!)

468

Week 40, Veterans Calendar- communicatrix- (Regrouping)

469

Week 39, Veterans Calendar- communicatrix- (Planning to fail)

470

Week 38, Veterans Calendar- communicatrix- (Short 'n' sweet)

471

Week 38: Now is the Perfect Time for Marketing

472

Week 37, Veterans Calendar- communicatrix- (Shutting up)

473

Week 36, Veterans Calendar- communicatrix- (Looking back to move forward)

474

Week 35, Veterans Calendar- communicatrix- (The art of the conference)

475

Week 34, Veterans Calendar- communicatrix- (It's all in the "ask")

476

Week 33, Veterans Calendar- communicatrix- (Chunking time)

477

Week 33: Curiosity, Patience and Self Confidence

478

Week 32, Veterans Calendar- communicatrix- (Bandwidth and reach)

479

Week 31, Veterans Calendar- communicatrix- (Eating elephants)

480

Week 31: Your July goals (and mine)

481

Week 30, Veterans Calendar- communicatrix- (Marketing on the road)

482

Week 30: Why I don't like "word of mouth"

483

Week 29, Veterans Calendar- communicatrix- (Systems and being systematic)

484

Week 27, Veterans Calendar- communicatrix- (Accountability, flexibility and room)

485

Week 27: Is it spec work?

486

Week 26, Veterans Calendar- communicatrix- (The view from halfway)

487

Week 26: We're half way there!

488

Week 25, Veterans Calendar- communicatrix- (Marketing as behavior)

489

Week 25: How to approach a new market

490

Week 24, Veterans Calendar- communicatrix- (This one goes to eleven)

491

Week 24: One way to set yourself apart

492

Week 23: Here's my cold calling strategy

493

Week 23, Veterans Calendar- communicatrix- (What does the marketing add up to?)

494

Week 22, Veterans Calendar- communicatrix- (Me-time in a crowded week)

495

Week 22: Where the work is, right now

496

Week 21, Veterans Calendar- communicatrix- (Reasons this week worked)

497

Week 21: This week's marketing tasks

498

Week 20, Veterans Calendar- communicatrix- (Unsticking yourself)

499

Week 20: How are the calls going?

500

Week 19, Veterans Calendar- communicatrix- (Lessons from maintenance mode)

501

Week 18, Veterans Calendar- communicatrix- (Full stop)

502

Week 18: Did you Reach your April Goal?

503

Week 17, Veterans Calendar- communicatrix- (Failing to plan, and other lessons from the road)

504

Week 17: Cold Calling Tidbit #3

505

Week 16, Veterans Calendar- communicatrix- (Marketing on the go)

506

Week 16, Day 1: Getting Publicity

507

Week 16: Cold Calling Tidbit #2

508

Week 15, Veterans Calendar- communicatrix- (Life happens)

509

Week 15, Day 1: Cold Calling Tidbit #1

510

Week 14, Veterans Calendar- communicatrix- (Just go)

511

Week 14, Day 1: Interview with Jennifer Neal, K9 Design

512

Week 13, Veterans Calendar- communicatrix- (Star Wars Marketing)

513

Week 13, Day 1: Get a little PR

514

Week 12, Veterans Calendar- communicatrix- (Following up & keeping on)

515

Week 12, Day 1: Why you should pick up the phone

516

Week 11, Veterans Calendar- communicatrix- (Conferences are marketing, too)

517

Week 11, Day 1: I'm back...and a favor

518

Week 10, Veterans Calendar- communicatrix- (Why I Slipped and Why I Prep)

519

Week 9, Day 4: Facebook for Feedback

520

Week 9: Veterans Calendar- communicatrix- (A website is a work in progress!)

521

Week 9, Day 1: March is here! How to Get Feedback

522

February Wrap Up

523

Week 8: Veterans Calendar- communicatrix (Newsletters and other webalicious marketing)

524

Week 8, Day 1: Wrapping up your online presence

525

Week 7, Day 4: Blog or Newsletter?

526

Week 7: Veterans Calendar- communicatrix- (See my site, hire my brain)

527

Week 7, Day 1: Case Studies

528

Week 6, Day 4: Excellent Examples of Links Pages

529

Week 6: Veterans Calendar- communicatrix- (Expressing your Expertise)

530

Week 6, Day 1: Your links page

531

Week 5: Veterans Calendar- communicatrix- (Do your bios suck?)

532

Week 5: Who (and how) to endorse

533

2009: Week 5 (Day 21)- Your social networking profiles

534

Week 4: Veterans Calendar- communicatrix- (Ramping it up YOUR way!)

535

2009: Week 3: Interview with Jennifer Neal of K9 Design

536

Week 3: Veteran's Calendar- communicatrix- Cold Calls!

537

2009: Week 3- Listen to this free consultation with designer Dennis G.

538

2009: Week 2, Day 5- Is your target market mushy?

539

Week 2: Veteran's Calendar- communicatrix (Prepping for the Dreaded Cold Call)

540

2009: Week 2, Day 4- Are you still listening?

541

2009: Week 2, Day 3- Don't get overwhelmed

542

2009: Week 2, Day 2- Lists of Actual Prospects

543

2009: Week 2, Day 1: Trade Associations Galore

544

Week 1: Veteran's Calendar- communicatrix (Wrangling your contacts)

545

2009: Week 1, Day 5- What to Look for in a Market

546

2009: Week 1, Day 4- How to Choose a Viable Market

547

2009: Week 1, Day 3- Identify your Market

548

2009: Week 1, Day 2- Set your goals & how much marketing?

549

2009: Week 1, Day 1- Let's get started!

550

Episode 13- Ch 12: How Should I Grow My Business?

551

Episode 12- Ch 11: What Should Be in My Contract?

552

Episode 11- Ch 10: What Should Be in My Proposal?

553

Episode 10- Ch 9: How Do I Talk About Money?

554

Episode 9- Ch 8: What Should I Charge?

555

Episode 8- Ch 7: How Do I Manage My Money?

556

Epidode 7- Ch 6: How Should I Follow Up?

557

Episode 6- Ch 5: What Should I Say?

558

Episode 5- Ch4: Which Marketing Tools Should I Use?

559

Episode 4- Ch 3: How Should I Present Myself?

560

Episode 3- Ch 2, Part 2: How Can I Find Clients and Prospects?

561

Episode 2- Ch 2, Part 1: How Can I Find Clients and Prospects?

562

Episode 1- Ch1: Who is My Market?