The Marketing Playbook with Mark Friedman cover art

All Episodes

The Marketing Playbook with Mark Friedman — 142 episodes

#
Title
1

Kevin Ertell - Author of The Strategy Trap

E
2

Stacey Warshaw - Head of Ecommerce & Digital Marketing at LoveShackFancy

E
3

Matt Ezyk - Senior Director of Engineering, eCommerce at Hanna Andersson

E
4

Michael Allan - GM at Quince

E
5

Gillian Bell - Chief Revenue & Growth Officer of Comfrt

E
6

Katy Mimari - Founder & CEO of Caden Lane

E
7

Scott Silverman - Co-Founder of CommerceNext

E
8

Al Doan - Co-Founder of Missouri Star Quilt Company

E
9

Laurie Steinmetz - Founder & Host of The MOOBment

E
10

Shawna Hausman - Founder & CEO of AAA Growth Agency

E
11

Laura Geller - Founder of Laura Geller Beauty

E
12

David Reinke - CEO of GLD

E
13

Avi Moskowitz - Co-Founder & CEO of PrettyDamnQuick (PDQ)

E
14

Elizabeth Drori - CMO and Head of E-commerce at Kizik

E
15

Andy Judd - CPG CMO

E
16

Liana Thompson - VP of E-Commerce at Shutterfly

E
17

John Gonsalves - Vice President Direct to Consumer & Digital at TaylorMade Golf Company

E
18

Prieeyya Kaur Kesh - Founder & CEO of Our Wave

E
19

Jamie Gersch - CMO of Rothy’s

E
20

Michael Diesu - Co-Founder & CEO of Tie

E
21

Elina Vilk, the President and Chief Business Officer of David’s Bridal, adds her page to the Marketing Playbook. Hear how to build and nurture a network, identify customer-first problems vs. company-first problems, figure out your next career move, how Elina fell in love with marketing as a kid, and the TV show that inspired her American accent. Connect with Elina at DavidsBridal.com and on LinkedIn

E
22

Ben Kruger - CMO of Event Tickets Center

E
23

Joe Milano - Chief Digital Officer

E
24

Marissa Rodriguez - CEO of Through Experience

E
25

Trevor Testwuide - CEO of Measured

E
26

Ned MacPherson & Rob Jewell - Power Digital & Uptick

E
27

Gavin Hewitt - COO of Velou

E
28

Kim Miller - President of Saks OFF 5TH

E
29

Ashley Kechter - Global President of Fabletics

E
30

Jamie Domenici - CMO of Klaviyo

E
31

Maria Youth - Chief Revenue Officer of Path2Response

E
32

Chris Danton - Co-Founder & Chief of Ideas of IN GOOD CO

E
33

Karen Schmidt - CMO of Schmidt Bros.

E
34

Scott Perry - VP of Strategic Marketing at Worldwide Golf Shops

E
35

Nik Sharma - Founder & CEO of Sharma Brands

E
36

David Cost - VP of Digital and eCommerce at Rainbow Apparel Co

E
37

Josh Golden - CMO of Quad

E
38

Alex Faherty - Co-Founder & CEO of Faherty

E
39

Jonathan Packer - Co-Founder of G.O.A.T. Foods

E
40

Donna Belardi - Chairman and CEO of Belardi Wong

E
41

David Norton - Managing Director of GALE

E
42

Jason Nyhus - President and GM of Shopware

E
43

Grace Fooden Correy - Beauty and Fashion Brand Executive

E
44

David Wish - Founder of Inspired Digital and the Commerce Syndicate

E
45

Djalal Lougouev - Co-Founder and CSO of Ometria

E
46

Episode 100 Special

E
47

Michelle Wahler - Co-Founder of Beyond Yoga

E
48

Michelle Cutter - VP of eCommerce at REI

E
49

Viveka von Rosen - Founder of Beyond the Dream Board

E
50

Doug Weich and Shirley Gao - Retail AI Council

E
51

Nadina Guglielmetti - Chief Customer Officer of The Vitamin Shoppe

E
52

Kristi Daraban - AVP, Social Media at Nationwide

E
53

Andy Ostroy - Serial Entrepreneur, Filmmaker, and Podcast Host

E
54

Ali Wing - CEO of Oobli

E
55

Margaret Moraskie - CEO of Levenger

E
56

Sabrina Cherubini - SVP Brand & Digital at Hanky Panky

E
57

PJ Oleksak - CEO of Nuts.com

E
58

Jessica Jensen - CMO of Indeed

E
59

Sherene Hilal - Chief Product Officer of Bluecore

E
60

Andrea Moore - Chief Digital Officer of NEST New York

E
61

Sheryl Clark - President and CEO of Boston Proper

E
62

Maryssa Miller - Chief Product Officer of Mint House

E
63

Gary Vaynerchuk - Chairman of VaynerX

E
64

Jenna Posner - Chief Digital Officer of Solo Brands

E
65

Chad Stark - CEO of STARK

E
66

Bill Bass - CMO of FULLBEAUTY Brands

E
67

Vanessa Cartwright - CEO (NA) of Astound Commerce

E
68

Carlos Dunlap-Beard - VP, Business Development & Loyalty Strategy at ebbo

E
69

Ken Pilot - Retail Tech Executive, Founder, Advisor, and Investor

E
70

Amy Carr - Chief Marketing and Digital Officer of ThirdLove

E
71

Michael Relich - Co-CEO of PacSun

E
72

Rose Hamilton - Founder and Principal Consultant at Compass Rose Ventures

E
73

Ujjwal Dhoot - President and CEO of Allivet

E
74

Vijay Talwar - Multinational Sports and Retail Business Leader

E
75

Jason “Retailgeek” Goldberg - Chief Commerce Strategy Officer of Publicis

E
76

Kim Miller - Global CMO of Toys“R”Us

E
77

Ben Chodor - Online Communications Serial Entrepreneur and Author

E
78

Adam Stambleck - President and Chief Client Officer of Movable Ink

E
79

David Zucker - CMO and SVP eCommerce at Perdue Farms

E
80

Melissa Feemster - Co-Founder of Team Bespoke

E
81

Rob Garf - VP and GM, Retail at Salesforce

E
82

Erik Lautier - Director at AlixPartners

E
83

Karilyn Anderson - Group VP, Digital Marketing and CRM at SPARC Group

E
84

Max Branstetter - Founder and Podcast Producer at MaxPodcasting

E
85

Scott Hilton - CEO of Wonder

E
86

Kyle Widrick - Founder and CEO of Win Brands Group

E
87

Bill Adler - Co-Founder, CEO, and President of True Fit

E
88

William Harris - Founder and CEO of Elumynt

E
89

Alan Kraft - Founder and Chief Revenue Officer of Media Horizons

E
90

Rob Smith - CEO and Founder of The Phluid Project

E
91

Cindy Marshall - Founder and CEO of SHINE Strategy

E
92

Nilay Shah - VP, Digital Marketing for the New York Giants

E
93

Fan Bi - Angel Investor and Co-Founder of The Hedgehog Company

E
94

Sean Phaler - Director of Digital Marketing for Tepper Sports and Entertainment

E
95

Steve Goldberg - President of SGG + Associates

E
96

Ryan Babenzien - Founder of Jolie Skin and Greats

E
97

Tom Shipley - Serial Entrepreneur and Co-Founder of Foundry

E
98

Rick Watson - Founder and CEO of RMW Commerce Consulting

E
99

Devon Pike - President of Baggallini

E
100

Jamie Gutfreund - Consumer Marketing Executive and Strategic Advisor

E
101

Jeffrey Slater - Chief Listening Officer of The Marketing Sage

E
102

Kerel Cooper - CMO of LiveIntent

E
103

John Shea - President and Founder of Momentum Commerce

E
104

Emily Griffith - Founder and CEO of Lil Bucks

E
105

Nate Checketts - Co-Founder and CEO of Rhone

E
106

Adam Siegel - Founder and CEO of Recurate

E
107

Sabir Semerkant – Founder of GROWTH by SABIR

E
108

Mike Dupuis – Chief Digital Officer of SPARC Group

E
109

Brian Long – CEO and Co-Founder of Attentive

E
110

Sam Norpel – Chief Digital Officer of Juvenescence

E
111

Brian Berger – Founder and CEO of Mack Weldon

E
112

Caroline and Jake Danehy – Co-Founders of Fair Harbor

E
113

Chloe Songer and Stuart Ahlum – Co-Founders of Thousand Fell

E
114

Lucille DeHart – Senior Marketing and Branding Executive

E
115

Matt Blumberg – Co-Founder and CEO of Bolster

E
116

Sucharita Kodali – VP, Principal Analyst at Forrester

E
117

Craig Brommers – CMO of American Eagle Outfitters

E
118

Rodney Woodruff – VP, Engineering at WW

E
119

Miki Berardelli – Founder of Miki B LLC

E
120

Kara Goldin – Founder and CEO of Hint Inc

E
121

Paula Schneider – CEO of Susan G. Komen

E
122

Kim DeYoung – Choice Coach and Serial Entrepreneur

E
123

Patti Hughes – Founder, CEO, and CCO of Natural Life

E
124

Joe Yakuel – Founder and CEO of WITHIN

E
125

Joel Quadracci – Chairman, President, and CEO of Quad

E
126

Lisa and Jack Bodell – FutureThink and The Knowledge Society

E
127

Pano Anthos – Founder and Managing Director of XRC Labs

E
128

Bernardine Wu – Founder and CEO of FitForCommerce

E
129

Joe Megibow – CEO of Purple

E
130

Bob Wischusen – Voice of the Jets and ESPN Broadcaster

E
131

Fayez Mohamood – Co-Founder and CEO of Bluecore

E
132

Kabir Shahani – CEO of Amperity

E
133

Doug Zarkin – CMO of Pearle Vision

E
134

Todd Saunders – CEO of AdHawk and FloorForce

E
135

Patty Steele – Legendary NYC Radio Host

E
136

Jodi Watson – CMO, Marketing Consultant, and Board Member

E
137

Monica Smith – Founder and CEO of Marketsmith

E
138

Chip Bergh – President and CEO of Levi Strauss and Co

E
139

Tim Peterson - Chief Marketing and Digital Officer of SportsBiz

E
140

Matt Blonder - Reebok Global Head of Marketing, Brand Management, and Digital Commerce

E
141

Mitch Slater - SVP Wealth Management at UBS, Host of Financially Speaking

E
142

Mark Friedman - Opening the Marketing Playbook

E