07. Write Your Own Script: Leverage The Power Of Storytelling For Pivots & Pitches

EPISODE · Sep 5, 2021 · 47 MIN

07. Write Your Own Script: Leverage The Power Of Storytelling For Pivots & Pitches

from Trusted Authority - The Podcast · host Petra Zink

Whether you want to step up in your current profession, transition to another career or are juggling multiple projects at the same time, you probably struggle with a common problem: Telling your backstory - not just any story. But a story that does the heavy lifting for you, that connects the dots to help your decision maker understand why you are the best fit for the opportunity, also when you don't have the traditional background for it. Truth told - we all have to pitch ourselves more frequently. It may be because our roles are changing, the industries are getting disrupted or to pursue a side project. We are joined by someone who has made his passion of storytelling his profession: Luke Wheatley He is a passionate creative marketer, and has worked in various marketing roles across the FMCG range category including natural health, entertainment, food and travel. He's got a major in Marketing and Law, and has used his skills across multiple roles with his latest being the Head of Creative and Content for one of the largest travel companies in the world, Flight Centre. Luke is now the Co-Founder of In Three Production where they tell interesting stories in long form and short form. Recent work has had him launch the new brand direction and created their first ever travel series 'The 48 Hour Destination' on network 10 and is now working on bringing the knowledge and passion to life through the WOW series Luke was a finalist in the Best Content Strategy for 2019 and is a board member of the Gold Coast Film Festival and Brisbane International Film Festival. Download your Free Step-by-Step Guide: Personal Branding for Busy Corporate Professionals Register for an upcoming complimentary office hour to ask your burning questions!

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07. Write Your Own Script: Leverage The Power Of Storytelling For Pivots & Pitches

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