131. Eight Email Marketing Roadblocks for Independent Retailers

One of the most underutilized yet affordable and EASY marketing tools for retailers is… …email marketing. Why is it so underutilized? There are lots of reasons! However, many of the reasons I hear from retailers are mindset roadblocks we put in our own way.  Listen in to learn the top eight roadblocks I hear time and time again. And be sure to stick around to the end to learn about the first-ever Savvy Shopkeeper Email Marketing Challenge and how you can join!  Sign up for the challenge at  www.savvyshopkeeper.com/emailchallenge! And if you'd like to read the show notes for this episode, visit  www.savvyshopkeeper.com/episode131. Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper Follow Kathy on Instagram (@savvyshopkeeper)