196: From Virtual Summit Skeptic to Crushing Every Single Goal with Dominique Falla

After running 6 in-person conferences, Dominique Falla from the Typism Lettering Community made the decision to take her event online. With that change, what she was used to with other types of events, and the results she'd seen us talk about here at Summit in a Box, there came some uncertainty around whether she'd be able to get anyone besides her speakers signed up and whether certain strategies would work out. Despite that uncertainty, she stayed the course, followed our summit-hosting system, and crushed every single goal she set with her event. Tune in to this week's episode to get a behind-the-scenes look at her event and the results, hear about the keys to her success, and learn the biggest thing that surprised her about speaker promotion. For show notes, head to https://summithosthangout.com/196