438: Your Club's Digital Footprint-The Importance of Knowing What Members and Prospects See Online

In this episode of the Private Club Radio Show, we roll up our sleeves and shine a spotlight on something most clubs think they’ve got handled—but probably don’t: what shows up when someone Googles your club.We walk you through a no-nonsense, step-by-step guide to auditing your club’s online presence. From Google to TikTok, Yelp to AI tools, we cover the platforms your prospective members, employees, and even the media are using to check you out—before they ever set foot on property.Here's what we get into:Why incognito mode (and calling in a favor from your cousin in another state) mattersWhat to search for besides just your club name—and why those extra keywords matterHow to spot outdated or questionable content floating around out thereThe magic of Google Alerts for staying ahead of the buzzWhy human, thoughtful responses to reviews (even the spicy ones) are keyThis isn’t just about damage control—it’s about owning your narrative, showing up the way you want to be seen, and maybe even spotting some hidden marketing gold along the way.🎧 Give it a listen, then go Google your club. What you find might surprise you.Follow us on the socials Private Club Radio InstagramPrivate Club Radio Linkedin Denny Corby Instagram Denny Corby Linkedin