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#45 User Experience methodisch sicher umsetzen

EPISODE · Nov 24, 2019 · 30 MIN

#45 User Experience methodisch sicher umsetzen

from Aus dem Maschinenraum für Strategie | Marketing | Vertrieb · host Michael Stiller und Jan Scholzen

Damit die User Experience zu einem positiven Erlebnis wird, sollte man methodisch vorgehen: Welche Vorgehensweise sich bewährt hat, diskutieren Michael Stiller und Jan Scholzen in der aktuellen Folge mit den beiden UX-Experten René Welter und Udo Hoffmann von der Kommunikationsagentur Publicis Pixelpark. Hören Sie rein und lernen Sie den Double Diamond Ansatz kennen: Sie hören, wie man bei UX genügend weit ausholt und am Ende doch das Wichtige vom weniger Wichtigen unterscheidet, damit das Kundenerlebnis funkelt und nicht verblasst. Folge direkt herunterladen

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#45 User Experience methodisch sicher umsetzen

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